Peisa Climatación - A Successful Business Model

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1 H E A T I N G + H O T W A T E R I n s t i t u t i o n a l b r o c h u r e

2 Our COMPANY Over 30 years of History and Growth has been over 30 years in the constant search for heating solutions, always using the best resources, with great focus on innovation and high quality industrial products, produced locally in Argentina. Since 1979 has been characterized for its leadership and innovation, being the first to introduce the aluminum radiator for heating in Argentina. The growing demand leaded to the incorporation of domestic boilers and regulating valves to the product list. Along with the ongoing evolution, in 1982 it starts the development and manufacture of injected aluminum radiators and individual boilers, which were previously imported from Europe, thus becoming the first Latin American company to produce locally, achieving the highest quality standards and always putting great focus on Corporate Social responsibility, particularly applied to the rational use of energy and the protection of the environment. 02 I 03 Our Company A whole Industry at your Disposal currently has a square meters factory in the Parque Patricios Technological Pole (CABA), where the Installers Capacitation Center is also located. It also has a remarkable Showroom, with its commercial and administrative offices, located at the intersection of Libertador Avenue and Congreso Street, in Nuñez, location of the most important commercial area for the construction business in Capital Federal. Furthermore, has a wide network of official distributors across the country that, since 1992, extends to Brazil, Chile, Colombia, Mexico, Peru, Uruguay, among other Latin American Countries..

3 OUR MISSION All our efforts are oriented towards one goal: the satisfaction of the clients who install and recommend our products, and of those who choose Peisa when it comes to heating their own homes, achieving the most suitable heating system for each individual project, always seeing the quality of life and the sustainability in the use of natural resources as a priority. 04 I 05 Our Company State of the Art Production Line Within the lines of an ambitious improvement plan, and around its 30th anniversary, Peisa has launched the enlargement of its production plant, bringing top notch Italian technology, which allows us not only to meet the best international quality standards in all our products, but also to considerably increase the production volumes, this way reinforcing our leadership. Moreover, our status of manufacturer gives us the capacity to customize the production to the project s needs, not being held back by standard limitations. The high quality standards and the technology applied to the production process have allowed Peisa to achieve the ISO 9001:2000 certification in 2006, then certified again by the ISO 9001:2008 certification. Our Services, your Comfort In our Showroom you will be able to see a display of all our products, and enjoy the preferential attention of the sales crew. Also, we have the Technical Department, able to analyze your projects individually and issue a technical budget calculation free of charge, and all our engineers and architects available for a meeting should you find it necessary for your project. Furthermore, with the purpose of providing a unique customer service for our customers, we have created the Technical Assistance Service, with its own fleet of vehicles and staff of capable technical personnel, available to deliver technical assistance at your doorsteps, placing us one step ahead within the industry. Last year we have developed a call center with highly qualified operators, working with the most sophisticated technology allowing the efficient record and analysis of all the information gathered.

4 06 I 07 Our Company

5 Advice at the construction location Technical Assistance Startup of the equipment Warranty of comfort Cross-country coverage Our SERVICES Warranty is a leading company in heating systems, and guarantees its customers that all our products have been designed, manufactured, inspected and tested under the most rigorous quality and safety norms. Heating Systems, when installed by a qualified specialist, according to all norms and specifications upon which our company regulates its products, have COMFORT WARRANTY. In order to extend their useful life, all of our products are consistent with the current laws, this way assuring instant availability of replacement parts. We consider that producing the leading and most reliable products on the market is not enough, so we make a commitment to guarantee the utmost comfort and satisfaction to our customers. We guarantee that the excellence in the customer service, attending all the individual needs of our clients and their projects, will always be the norm. We guarantee that the information, as well as its communication, will always be clear, simple and to the point. We guarantee the professionalism, efficiency and courtesy in the everyday work style of our staff. We guarantee reliance and credibility in all Peisa products and in the service delivered to our clients, which are result of the state of the art 08 I 09 Our Services developments in technologies, and the skills and knowledge necessary to provide the most suitable solution every time. Quality and Support In our objective is the constant improvement of the satisfaction levels of our clients, reason why we defined and adopted the following principles: We work in the design and production of high quality products according to the specific demands of the customer and requisites given by the ISO 9001 norm. We commercialize them with a proactive approach to ensure you get nothing but the best option. We perform our support processes in a way that they allow us to analyze and keep control over all the variables that impact the satisfaction of our clients, so we can achieve a constant and considerable improvement of our work. We encourage the commitment of all our staff, on all levels, to the quality management procedures.

6 Our PRODUCTS Water Heating Systems Boilers Individual Boilers Heating Diva Única Mini Diva Única Donna 30 Donna 30 TF Donna 40 Donna 50 Donna 50 TF Heating + Domestic Hot Water Centrals Boilers XP Rex Magna Diva Dúo Diva Dúo Mini Preminox Tantaqua INKA 10 I 11 Our Products Radiators Radiators Tropical brand Deco brand Towel Radiators Scala 80 Scala 150 Underfloor Heating Pumps and Accessories

7 12 I 13 Our Products Electric Heating Pool Heating Systems Radiators Towel Radiators Run by Gas Solar Energy Sahara Pietra Scala E 80 L 500 E Scala E 150 Pumps and Accessories TX 40 TX 70 T 80 Pumps and Accessories Solar Pool Heating System Domestic Hot Water Individual Equipments Tankless Water Heater Acqua F Boiler High Recovery Water Heater Sistema Solar (Solar Water heating System) Central Equipments Hot Water Storage Tanks Bollente System Solar Water Heating Domestic Hot Water Pool Heating System Sistema Solar Pool (Solar Water heating System) Heating Systems Pumps and Accessories Pumps and Accessories Replacement Parts

8 Our SOCIAL NETWORKS is constantly updated with everything that goes on in the internet. That is why now we are more interconnected than ever through the social networks, reaching out to our customers and bringing you all news and updates instantly. Facebook Follow us on Facebook: Peisa Climatización There you will be able know everything about our products and services; finding out all the news from our Company and becoming a part of our virtual community. Twitter Follow us on All the news and information, instantly. We are always in contact with our followers, willing to address their individual needs. LinkedIn Follow us on Linkedin: Company: You will also be able to find us on the most important professional virtual network, where we share all our information with all the members of our community. Company: Peisa 14 I 15 Our Social Networks

9 Products Water Heating Systems Technical Service Points of Sale Price Lists Product Manuals and Brochures Online Budget News Frequently Asked Questions Technical Budget Our WEBSITE Throughout more than 30 years we have worked hardly to deliver on the promise of our brand to all who support us. We carry out communication through several strategic ways and always directed to a specific public; massive campaigns through mass media: graphic, television and radio; and a strong presence in important events and exhibitions. Entering our website, you will be able to find wide and detailed information about our Heating Systems solutions, products and services. Also, you will be able to download the manuals and brochures for all our range of products, and issue estimated budgets so you can evaluate which are the most suitable options for your projects. In addition, you can request that we provide you an accurate formal budget, just by sending us the details of your projects in a digital format, schedule a meeting with our technical advisors for them to assist you at the construction location, and view some of the most relevant projects we have developed I 17 Our Website

10 Our CUSTOMERS Zerena Nordelta Tigre Distinguished Projects El Faro Towers / La Algodonera / Cabildo 150 building Live Hotel Tourbillon, Mar del Plata Aqualina Towers, Rosario Del Golf Towers, Mar del Plata MOCA San Isidro Central Las Plazas Towers COINSA Centennial Towers El Portezuelo, Nordelta Valle 324 Ayres San Isidro ORT Yatay School Promenade Palermo Lanchid Hotel Libertador 6199 building Tortugas I condo Las Heras 3041 building, Santa Fe Santa Fe 5217 building Lavalle complex, Bernal Terrazas Bariloche I, Bariloche Mendoza 5056 building Dorrego 1851 building Libertador building, Martínez Cramer 2447 building Alvear Proyect J. G. Lemos 260 building Congreso 2040 building Godoy Cruz 1655 building Olavaria 126 building, Quilmes Cangallo 95 building Castro Barros 171 building, Quilmes Caseros 127 building, San Martín J. B. Alberdi 1534 building Roca y España, Pto. Madryn 25 de Mayo 252 building, Vte. López Serrano 766 building, San Miguel Pradera de Sta. Barbara, Tigre Zerena Nordelta, Tigre Terrazas del Haras Pilar Nuevo Quilmes 18 I 19 Our Customers

11 El Faro Towers / Puerto Madero Las Plazas Towers / Belgrano 20 I 21 Our Customers Pradera de Santa Barbara Tigre Tourbilion Mar del Plata

12 (5411) o Av. del Libertador CABA