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2 An Introduction to Oracle Cloud Marketplace Diby Malakar Director Product Management

3 Safe Harbor Statement The following is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described for Oracle s products remains at the sole discretion of Oracle. 3

4 Program Agenda Oracle Cloud Marketplace Overview Customer Experience Partner Experience BigMachines Marketplace Showcase ReadyTalk Marketplace Showcase 4

5 Oracle Cloud: Mission Bring Oracle s leading Enterprise Technology and Business Applications Software to any customer or partner, anywhere in the world, through the Internet 5

6 Complete Cloud Solutions Application Services for Every Area of Business Human Capital Management Talent Management Sales and Marketing Customer Service and Support Financial Management Procurement, Sourcing, Inventory Project Portfolio Management Governance, Risk, Compliance Social Services Platform Services Common Infrastructure Services 6

7 Oracle Cloud Ecosystem 390,000 Customers 15,000,000 Community Developers 25,000 Partners Partner Program Community Development Program Complete. Open. Integrated. Cloud for Shared Innovation Cloud Marketplace

8 Oracle Cloud Marketplace Empower your Cloud Business Empower your Cloud Business Customers: Cloud computing marketplace where Oracle customers can easily browse, evaluate and buy trusted business applications Partners: A new cloud applications distribution channel that generates demand for our partners and extend their success in the cloud 8

9 Partner Benefits Oracle Cloud Marketplace Value Proposition SAVE TIME & MONEY Develop cloud applications quickly and easily EXTEND & INTEGRATE Leverage native integration with the Oracle SaaS applications INNOVATE Leverage Oracle Public Cloud Platform build new types of applications in the cloud GROW YOUR BUSINESS Sell applications into the Oracle customer base 9

10 Customer Experience 10

11 Applications are Transforming the Business Finding Business Applications is Easy Oracle customers can easily browse, evaluate and buy trusted business applications Search, browse by category, featured applications are easily accessible on the home page 11

12 Find the Best Application for your Business Rich Set of Filters Search results can be narrowed down by using the rich set of filters 12

13 Read, Review and Engage Everything you Need to Know is a Click Away All the necessary details along with the customer ratings/reviews are available on the application details page 13

14 Ready to Purchase? Once you Identify the Winner, Simply Click Get App You narrowed down your search, read, reviewed the application and identified the winner Simply click Get App to inform the Partner 14

15 Partner Experience 15

16 1. Get Access to Marketplace One Step Process Once you are an Oracle Partner and built your application, becoming a publisher is a one step process 16

17 2. Create your Application Listing Showcase Your Application Self-service flow guides publishers to create a new listing with all the necessary details: Description, Pricing, Technical documents, demos, videos, collateral, support information 17

18 3. Publish your Application Manage your Listings Every listing must be approved by Oracle. Partners can manage their existing listings and monitor the listing approval status 18

19 4. Reach Oracle Customer Base Manage your Leads, Grow your Business Publishers have access to all the leads generated by the Get App form on their listing pages 19

20 Partner Showcase 20

21 BigMachines BigMachines provides flexible, scalable, enterprise-ready Configuration, Pricing, and Quoting solutions ideal for large and midsize companies looking to optimize complex selling processes. 21

22 Partner Solutions BigMachines CPQ Product configuration Complex pricing Document generation (quotes, contracts, etc.) Workflow product, legal, pricing approvals 22

23 Application Overview Seamless integration to Oracle Sales Cloud ensures accurate pipeline value throughout the deal cycle 23

24 Overall Architecture BigMachines helps manage the lead to cash cycle connecting Oracle Customer Experience Cloud to Oracle Enterprise Resource Planning Cloud 24

25 Oracle Cloud Marketplace Experience Go to Market Expertise Easy Integration Robust Product Set 25

26 Partner Showcase 26

27 ReadyTalk Who is ReadyTalk? Founded in 2001 Denver-based with 175 employees 8000 customers + 25K active users Audio & web conferencing + webinars Committed to customer service Robust integration with Oracle Marketing Cloud Use Cases Live Webinars Recorded Webinars Sales Demos Audio Conferences Online Training Online Meetings 27

28 Partner Solutions ReadyTalk for Oracle Marketing Cloud Seamless integration between Oracle marketing automation and ReadyTalk webinar platform Most robust webinar app on the Oracle Cloud Marketplace Helps marketers save time, drive fast, tailored follow-up, and increase conversion rates from webinars 28

29 Application Overview ReadyTalk for Oracle Marketing Cloud: Efficient & Effective Webinars Promote and manage live and recorded webinars in Oracle Marketing Cloud 29

30 Application Overview ReadyTalk for Oracle Marketing Cloud: Efficient & Effective Webinars Collect registrations in Oracle Marketing Cloud and automatically register with ReadyTalk 30

31 Application Overview ReadyTalk for Oracle Marketing Cloud: Efficient & Effective Webinars Send personalized confirmation and reminder s from Oracle Marketing Cloud 31

32 Application Overview ReadyTalk for Oracle Marketing Cloud: Efficient & Effective Webinars Share content, interact with attendees, and record the live webinar in ReadyTalk 32

33 Application Overview ReadyTalk for Oracle Marketing Cloud: Efficient & Effective Webinars Instantly capture attendance, interactivity, and recording playback data in Oracle Marketing Cloud 33

34 Application Overview ReadyTalk for Oracle Marketing Cloud: Efficient & Effective Webinars Leverage webinar and recording data for scoring, segmentation and follow-up 34

35 ReadyTalk for Oracle Marketing Cloud Architecture Leverage Oracle Marketing Cloud for Webinar Promotion, Registration, and Follow-Up ReadyTalk Oracle Marketing Cloud API Calls 35

36 Oracle Cloud Marketplace Experience Differentiation, Reach, and Revenue for ReadyTalk Integration helps ReadyTalk differentiate in a crowded market Oracle Cloud Marketplace helps us reach new audiences Joint marketing programs help drive leads and new revenue 36

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38 Oracle Cloud: Partners Key System Integration Partners 38

39 Oracle Cloud: Partners Key ISV Partners 39

40 Join the Oracle Cloud Marketplace Now 40

41 Oracle at Cloud Expo 2013 Date Time Session Title Track Room 3:00pm 3:45pm Ten Myths of Cloud Compu8ng General Session All Tracks Ballroom A- H Monday Nov 4 5:10pm 5:55pm Driving Recurring Revenue Streams through Cloud Billing Cloud Compu8ng and Big Data M1 5:10pm 5:55pm An Introduc8on to Oracle s Cloud Applica8on Marketplace Cloud Bootcamp Great America Room J Tuesday Nov 5 6:25pm 7:05pm Delivering Database as a Service with Oracle Database 12c Deploying the Cloud Great America Room 2 Wednesday Nov 6 5:35pm 6:20pm Accelera8ng Your Journey to Self- Service IT Enterprise Cloud Compu8ng B2 Thursday Nov 7 1:35pm 2:20pm Oracle s Strategy for Public Cloud PlaUorm and Infrastructure Services Infrastructure Management Virtualiza8on M2 Visit us in Booth #103 to learn more about Oracle Cloud Solutions 41

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