YOUR GLOBAL M2M PARTNER
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- Mary Briggs
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1 YOUR GLOBAL M2M PARTNER The Global M2M Association (GMA) brings together leading mobile operators to make it easier for enterprises to launch global M2M services. We help enterprises reduce time-to-market, cut complexity and deliver a seamless connected service to their customers.
2 From a remote maintenance contract for a luxury sports car to an app cloud for a fitness tracker, the possibilities are practically limitless. Machine to machine communications (M2M) presents a huge opportunity for global manufacturers and retailers to reduce the cost of supporting products while also developing recurring service revenues. 91m Number of wearable electronic fitness devices to ship in 2016 (Gartner) The GSM Association estimates that at the current rate of growth, M2M could account for one billion mobile connections by The interest in M2M is being driven by cross-border industries like automotive, consumer electronics, logistics and manufacturing. These industries are dominated by global enterprises that want to develop and deploy connected services consistently and worldwide. Their philosophy is typically to build once, run anywhere.
3 CONNECTIVITY CHALLENGE Pervasive mobile networks are the launch pad for M2M adoption. Mobile communications enable a connected device to be portable and to be connected where no fixed connection exists. With a wide range of communications standards available, from 2G through to 4G, there is a connection plan to suit almost every usage. However, the international telecoms market is very fragmented: different implementations of mobile technology exist, there are varying spectrum bands and most operators have their own provisioning and management process. As enterprises extend their service offerings into this new area, they need to be confident that M2M connectivity is reliable, cost-effective and can meet customer expectations wherever the connected device is used. Enterprises must find partners that can address these needs. Sourcing individual operators across multiple markets to achieve the required coverage can be inefficient and time-consuming. Choosing the wrong partners and incompatible technologies can undermine the new business initiative and discourage endusers from retaining their connected subscriptions. Furthermore, selecting national operators on an ad hoc basis will lead to diverse and conflicting processes for provisioning, billing and customer service. And should a problem arise with a connected device, how can enterprises ensure there is a consistent and seamless process for trouble management if they have multiple service providers, each with their own processes? $14 trillion Industrial Internet of Things could contribute US$14.2 trillion to world output by 2030 (Accenture)
4 2014 5% % Percentage of new cars sold which include embedded connectivity (Analysys Mason) %
5 THE GLOBAL M2M ASSOCIATION The Global M2M Association (GMA) brings together mobile operators that are market leaders in their respective countries and combines their extensive experience in M2M. We have made it easier for enterprises to deploy and manage M2M services across the world by aligning our operational processes, enhancing quality of service (QoS) and creating common services. Our members currently include Deutsche Telekom, Orange, Telecom Italia, TeliaSonera, SoftBank and Bell Mobility. Together we provide enhanced and seamless M2M services across a wide footprint throughout Europe and key markets in North America, South America, Africa and Asia. We also provide roaming service for the rest of the world through roaming partners. Our participants have proven experience and know-how in supporting business-critical M2M services and collectively connect tens of millions of M2M devices. As established mobile operators with a long history in M2M, you can rest assured that our members offer outstanding levels of support and customer care. By working together, we are able to develop global solutions that meet the demands of emerging M2M applications such as the connected car and wearable devices. 85 % of M2M revenues in 2022 from healthcare, consumer electronics, utilities & automotive. (Strategy Analytics)
6 GLOBAL REACH FOR GLOBAL BUSINESS GMA FOOTPRINT COUNTRIES Albania Armenia Austria Belgium Brazil Bulgaria Canada Croatia Czech Rep Denmark Estonia Finland France Germany Greece Hungary Italy Japan Lithuania Luxembourg Macedonia Moldova Montenegro Netherlands Norway Poland Portugal Romania Slovakia Spain Sweden UK USA
7 BIGGER FOOTPRINT, BETTER EXPERIENCE, FASTER TO MARKET Global coverage We currently provide enhanced M2M connectivity services throughout 33 countries in Europe and in key markets in North America, South America and Asia. Within Europe our networks reach 28 countries, representing 94% of the European population. As new members join, out footprint will expand. By aligning processes and systems, our members are able to deliver best-inclass and seamless M2M services across the extended footprint. Enterprises will benefit from outstanding and reliable quality of service compared to sourcing multiple, separate service providers. Quality of experience End-users will be expecting a high-quality, seamless service from their connected device: we ensure this happens straight out of the box. M2M modules from technology partners such as Sierra Wireless, Telit Wireless Solutions, SIMCom and u-blox, are tested and certified to work reliably across our entire footprint. This helps accelerate time-to-market and reduce business risk. Should a fault or outage occur with a device, we provide a high level of support across our global footprint. Innovative services The goal of the GMA and its partners is to offer a better customer experience. We develop secure and reliable solutions that make it easier for enterprises to deploy connected devices on a global scale. In 2015, we will launch Multi- Domestic Service, an innovative M2M connectivity management that combines an embedded SIM with a global management platform. Features include instant lifecycle management, SIM localization, powerful administration tools and realtime connectivity management. This new service is ideal for Internet of Things (IoT) and applications that have high data demands, such as the connected car.
8 ONE PLATFORM, ONE SIM, ONE EXPERIENCE Introducing a revolutionary service on a global scale. Jointly implemented by GMA operators, the Multi-Domestic Service is an innovative M2M connectivity management service designed to help global enterprises capitalize on the growth of connected devices. KEY FEATURES This innovative M2M connectivity management service offers enterprise customers: BENEFITS FOR BUSINESSES The Multi-Domestic Service simplifies the worldwide deployment, management and operations of connected products. Enterprises will benefit from: One platform One M2M management platform across the entire GMA footprint means a consistent set of services and functionality. Real-time connectivity management Enterprises can manage, monitor, troubleshoot and support their global estate of connected devices on one platform, no matter where they are deployed. Powerful administration Allows flexible definition of different roles and views according to business needs. One SIM GSMA-compliant embedded SIM (euicc) that supports remote profile management. SIM localization SIM will be automatically provisioned with a localized profile within GMA and partners footprint, giving access to customized end-user offers. Instant lifecycle management SIM card automatically adapts to the status of the connected products lifecycle from manufacturing, testing, shipping and distribution through to the end-user. Simplicity Overcomes the hurdles of fragmented markets with different carriers and technologies by offering one consistent solution over multiple networks and countries, thereby accelerating time-to-market. Lower TCO Reduces total cost of ownership thanks to efficient provisioning and management of services across a global footprint. New services Enables flexible and on-demand business models for differentiated M2M & IoT applications. Best-in-class coverage Global tier 1 operators with an unparalleled network footprint and leading in LTE deployment. Service excellence Ensures superior and enhanced quality of service. e.g. trouble management over multiple operators. Future proof Compliant with local regulations and laws, for instance in countries where permanent roaming is not allowed.
9 THE GMA ADVANTAGE KEY BENEFITS The GMA was created to help enterprises enjoy simpler, more profitable routes to launching global M2M services. By choosing to work with our members to roll out global M2M services, enterprises will enjoy a number of operational and commercial benefits, including reducing the complexity of managing contracts in several regions or countries; easier and quicker M2M service deployments over multiple mobile networks; and outstanding network coverage, service and support for end-users. All these benefits combine to create faster time-to-market and faster return-on-investment. 1bn Cellular M2M connections by 2020 (at the current rate of growth 26% CAGR) 2bn Cellular M2M connections by 2020 (if desirable market conditions are achieved 40% CAGR) (Source: GSMA) Easier to deploy your M2M services for IoT over multiple mobile networks Harmonized processes will save costs Outstanding network coverage, seamless service and customer support Enabling new business models Reduce the complexity of managing multiple, diverse operations Faster time-to-market means faster return-oninvestment Drive new revenues, expand into new markets Copyright: Global M2M Association 2015
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