Social Media Management Toolset Sóshlr Live Webinar

Transcription

1 Social Media Management Toolset Sóshlr Live Webinar March 24, 2016 Sóshlr Pty Ltd is a subsidiary of Manalto Limited (MTL.ASX)

2 Sóshlr is a low cost, easy to use social media management solution giving businesses controls to engage and monitor posts and comments inside Facebook, Twitter and LinkedIn and view community feeds on Instagram - from a central, single dashboard.

3 Sóshlr is a product of Sóshlr Pty Ltd, a subsidiary of Manalto Limited, a global technology solution provider of cloud-based enterprise social media management solutions Manalto Limited founded in Australia Manalto, Inc. established in U.S Enterprise Solution Launced 2 nd product Sóshlr Odin integration Certified APS 2 Established Sóshlr operations across other regions (Europe, Asia Pacific and South Africa) 2016

4 SÓSHLR OPPORTUNITY FOR SERVICE PROVIDERS Global hosting industry is transforming and actively seeking new opportunities for additional revenue streams and cloud-based business applications to offer SME s. - Manalto custom built Sóshlr to purposefully enter the global hosting industry packaged and provisioned for service providers to offer a social media management solution to their SME customer base. - SME s are increasingly purchasing bundled cloud-based business applications from resellers. SME spend on cloud services will grow from U.S $25.5b in 2015 to U.S $35b in 2018* 53% SME s purchase business applications through hosting companies and telco s* It is expected that the Business Applications Sales will increase from US $6.3b in 2015 to US $12b in 2018* *Odin

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6 Independently created and managed social media pages across business without central linkage or visibility to effectively monitor or distribute post and comments. Lack of controls and capability to successfully and efficiently achieve brand and message consistency Multiple users directly accessing social media accounts and lack of central visibility of content or community feeds Inefficient process to coordinate campaigns across multiple social media pages. Need to access each page individually and replicate campaign post, which is time consuming.

7 EXAMPLES

8 SOCIAL MEDIA SPEND TO SOAR Social media advertising expenditure as share of digital advertising spending worldwide from 2013 to U.S social media marketing spending will increase from U.S $7.52b in 2014 to U.S $17.34b in 2019.* - By 2017, social network ad spending will reach U.S $35.98b, representing 16.0% of all digital ad spending globally.* - Facebook is dominating the paid social advertising landscape globally.** Statista 2015: Social Media Spend - It is estimated that in 2015, Facebook will make U.S $15.50b in ad revenues, or 65.5% of all social network ad spending worldwide.** *Statista, **emarketer.com Billion-Worldwide-2015/

9 User-Centric Simplistic Design. Simply. Sóshlr.

10 - Purpose-built for resale by Service Providers to offer to SME s - Cloud-based software enables an SME to centrally manage multiple social media posts and engagement across Facebook, Twitter, LinkedIn and Instagram from a single dashboard. - Sóshlr offers a number of packages of up to 50 pages and 45 users - Leverages the core Manalto technology and features - Product design is tailored for a smaller-scale operation.

11 * Sóshlr s Instagram driven functions are upgraded in line with Instagram s public API releases. Currently, Instagram only offers viewing of community feeds and Instagram available analytics.

12 SÓSHLR FEATURES Centralized controls on a single dashboard - Manage multiple pages across multiple platforms, content and users from a single dashboard - Publish content across many pages simultaneously - Minimize user access to native social media assets - Centrally view all platform analytics - Store and share approved brand assets and content

13 All packages have access to the Analytics Feature All packages have access to the Media Library Feature

14 SÓSHLR DEVELOPMENT Two new significant features are in development and will be packaged for upsell within Sóshlr. ADTECH Allows advertising on Facebook, Twitter, LinkedIn, Instagram and all other integrated platforms from within the Sóshlr dashboard SOCIAL LISTENING Allows SME s to specify key words to monitor within their business pages and accounts.

15 - Dedicated Partner Enablement Team responsible for successful integration and go to market support - Partner Success Manager - Partner Marketing Support - Technology Support - Customer Support - Sóshlr product is continuously developed by a dedicated technology team with features assessed at a market trends and customer needs level - Sóshlr maintains full system compliance with each of the platforms supported and makes updates in line with required social platform changes.

16 SÓSHLR Go to Market The LuxCloud Sales Partner Acceleration Resource Kit, or SPARK for short, provides in-depth Sóshlr product info and ready to use marketing campaigns. SPARK is accessible via the LuxCloud Partner Portal by choosing 'Commercial Resources'.

17 Sóshlr Craig Ball VP +1 (206) Sóshlr.com LuxCloud LuxCloud.com