UN Foundation UNF Site build. Proposal
|
|
- Lucas Craig
- 8 years ago
- Views:
Transcription
1 UN Foundation UNF Site build Proposal Version February 2015
2 Table of Contents 1. Project Overview Background Business Goals and Objectives Summary of approach Business Requirements Functional Non-functional Solution Strategy Creative/Design/Systems Functional Assumptions, Constraints, Risks and Dependencies Assumptions Exclusions Risks Project team, Roles and Responsibilities Operating systems / Browsers Timeline and Costs Timeline Costs Havas Worldwide Australia - Proposal - Version 0.1 page 2 of 11
3 1. Project Overview 1.1. Background Havas Worldwide built the Climasphere website in 2013 ( The UN Foundation wants to create a white label platform that will be based on this design and will act as a news hub for global content: articles, blogs and resources, concerning the Sustainable Development Goals (SDG). This platform will provide the tools and information to easily share the progress of the SDG with their peers and followers Business Goals and Objectives Our goal will be to raise the public profile of the SDG in the eyes of the general public, and engage commentators to contribute and share their content with the platform. Ultimately, we will position the site as THE go-to platform to get the most interesting and informative content about the SDG on the web, leveraging the unique contacts of the UN Foundation and highlighting the amazing work being done to achieve meaningful SDG target Summary of approach Our strategy will focus on creating a neutral platform that collates the best stories from influencers around the web into one place, and published on a regular daily basis (24 hours cycle) from around the world. The content will consist of 60% new aggregation, 20% original content and 20% resources. We will use high profile and local ambassadors as our USP, in order to maintain a level of original and engaging content on the site Havas Worldwide Australia - Proposal - Version 0.1 page 3 of 11
4 2. Business Requirements 2.1. Functional A website that provides the same experience (functional) as the Climasphere site. Responsive site (working on desktop, tablet and mobile) same functionality as climasphere (only difference is content). A copy of the site will be created. Key features include: content pulled through from different RSS feeds tagging of articles categories (these need to be defined) contact us form social media integration (share and like) commenting archiving of articles google analytics search new design (mainly reskin, so keep the layout) hosting kentico license 2.2. Non-functional branding social influencers content user guide is included (updates to existing one) 2015 Havas Worldwide Australia - Proposal - Version 0.1 page 4 of 11
5 3. Solution 3.1. Strategy Ambassador contribution National: We recommend having a group of 4-5 global ambassadors, at launch to discuss the progress of the SDG so far. They will front the launch by contributing unique content, partnered with existing or new resources. Local: We want to cover the development of the SDGs at a local level, and will offer 4-5 bloggers from around the word the chance to contribute to the site on a weekly basis, giving their locations take on the SDGs and what it will mean for their region to achieve the ambitious goals. We also recommend seeking content and support from politicians and global leaders in the areas outlined in the goals (EG: Emma Watson for women s equality, Al Gore for climate change etc) to endorse the website and highlight a call to action for people to get involved in lobbying their leaders for effective SDG targets. Our audience Due to the broad nature of the SDGs, we will target a broad audience for who we wish to engage with and contribute to the site. We will begin by conducting an audit of relevant activist groups that fall under the SDGs and engaging with their established audiences and commentators in order to promote our platform as a source of news that will be relevant to them. Once we have a regular flow of engagement from these audiences, we propose promoting the platform to a wider audience via a social media engagement strategy (not included in this proposal). Social media Social media sharing functionality will form an important part of the site, and will be prominently available on all content pages. Social media channels, Twitter and Facebook, will be used to syndicate our content, in order to reach a wider audience and offer our audience a chance to comment on and engage with our site. The editor of the site will be responsible for updating these two channels on a regular basis, making sure that any content that is posted to the site, is also promoted on Facebook and Twitter. The site branding (to be established) will be syndicated on both platforms, and will allow us to establish what our tone of voice will be when communicating with our audience. The social media channels will also act as a monitoring barrier allowing us to keep control of user feedback that may need to be censored Havas Worldwide Australia - Proposal - Version 0.1 page 5 of 11
6 Supporting activity To support the launch we recommend using any partners / supporters to extend the platform reach: Launch pack created for all corporate supporters and partners to push out on launch day, including press release, assets and a number of suggested social media posts for Twitter and Facebook Creative/Design/Systems We will need a creative name that encapsulates what the SDGs mean, and what the site will provide for our audience as a news hub. The following are suggestions for your consideration: The Beacon Tagline - The guiding light to our future Rationale - A site that will shine a guiding light on global sustainability issues. Sustainable Goals Today Tagline Together we achieve Rationale In order to secure meaningful Sustainable Development Goals to ensure the safe and secure future of generations to come, we must work together today. Beyond 2015 Tagline Our future, Our goals Rationale We need to take action now if we are to have a real impact on changing our planet beyond SustainaWell Tagline Your source of sustainability news Rationale A deep source of knowledge and information about the Sustainable Development Goals that keeps on giving. Global Goals Tagline - One earth, One vision, One future Rationale - A site housing the goals from across the globe for creating a sustainable future. Equal Action Tagline - Global Goals, Global News, Global Voice Rationale - Every action we take has an equal and opposite reaction. We are all equally responsible for levelling the playing field and giving everyone in this world an equal chance at equal rights, equal opportunities and an equal chance at taking action to secure our future Functional The functionality of the new site will be the same as the Climasphere site: with amendments to the relevant content buckets: We recommend the following structure to the platform News reel: Content taken from around the web, redrafted by our editors and our summary of the article included (this will also avoid copyright issues) Havas Worldwide Australia - Proposal - Version 0.1 page 6 of 11
7 RSS Feed: Two channels from each region (US, Europe and APAC) that will pull in the best content about the SDGs, automatically updated in order to give the platform an ojn the pulse feel. Blogs: A contributor section, added to by local bloggers, activists and high level influencers, with the main aim of producing original content for the site and encouraging a sharing mechanism via social media tabs. Video / Pictures (Mulitimedia): A section of the site dedicated purely to stimulating visual aggregated content from around the web concerning the SDGs. These will mainly be sources from events and conferences from around the world from events and conferences taking place to discuss the SDGs. Resources: A page dedicated to hosting downloadable research and white papers relating to, but not directly concerning, the SDG goals. Twitter Feed: We will include a tab relating to a hashtag (TBC) about the SDG. We will conduct research into what words best suit this and regularly tweet from our own social media channels on this hashtag sharing links back to our site to specific content relating to our tweet message Havas Worldwide Australia - Proposal - Version 0.1 page 7 of 11
8 4. Assumptions, Constraints, Risks and Dependencies 4.1. Assumptions This proposal is based on the assumption that the existing climasphere site will be cloned and then reskined based on the new brand. The functionality will not be changed. Content will be updated Exclusions all updates to authors in the CMS to be done by UN Foundation any image license cost social strategy communication strategy no reporting will be provided, however standard google analytics will be set up no seo strategy (best practice will be followed) content entry up to 14 hrs copy writing up to 14hrs design includes 1 round of revisions 4.3. Risks The timeline for this project is extremely tight. Any delay on deliverables from UN Foundation (feedback, assets) will impact the deadline Havas Worldwide Australia - Proposal - Version 0.1 page 8 of 11
9 5. Project team, Roles and Responsibilities Project team member name Title Roles Responsible for Aaron Crowther General Manager Overview Project Management Project completion Birga Bardenhorst Executive Digital Producer Digital Project Management Website build management Nick Day Account Manager Content Project Management Content pre-population and launch Charmaine Tanti Account Executive Implementation Implementation Bjorn Miller Technical Lead Website Build Technical Delivery Adam Shutler Digital Design Director Branding Design 2015 Havas Worldwide Australia - Proposal - Version 0.1 page 9 of 11
10 6. Operating systems / Browsers These will be the tested browsers for the website. The website will likely be compatible with previous versions, though these will not be tested. Win 7 OSX ios Mobile (I-phone 5) ios Mobile (I-phone 6) Android Mobile (Galaxy 4) ios Tablet (IPAD 2) Android Tablet (Nexus) IE 8.0 IE 9.0 IE 10 IE 11 Firefox (Latest) Yes Yes Yes Yes Safari Yes Yes Safari ios Yes Yes Yes Chrome v.40 (Latest) Yes Yes Chrome Android (Latest) Yes Yes Opera v.20 Yes Yes Android Device Native Yes Yes 2015 Havas Worldwide Australia - Proposal - Version 0.1 page 10 of 11
11 7. Timeline and Costs 7.1. Timeline 7.2. Costs Phase Deliverables Cost Requirements Analysis Scoping Initial meetings Estimates Proposal Branding Concept design Production Management Design Production (roll out all templates based on approved concept design) Development Testing External cost Kentico license (base) 12 months hosting TOTAL 2015 Havas Worldwide Australia - Proposal - Version 0.1 page 11 of 11
ESTIMATE & SCOPE OF WORK /
DATE: 08.28.15 / CONTACT: JAY HEYWOOD / PROSPECT: REVOLUTION ENTERPRISES ADDRESS: 5100 MAIN STREET, 2ND FLOOR CITY, STATE, ZIP: DOWNERS GROVE, IL 60515 PROJECT: REVOLUTION ENTERPRISES E-COMMERCE WEBSITE
More informationRequest for Proposal www.sachamber.org & www.conocesanantonio.com Website Redesign
Request for Proposal www.sachamber.org & www.conocesanantonio.com Website Redesign September 10, 2014 Introduction The San Antonio Chamber of Commerce has initiated a Request for Proposal (RFP) process
More informationMobile App Proposal 1-404-468-6325. - ReXpuestas - DeMarus@PHreshApps.com. April 16, 2014 http://phreshapps.com/rexpuestas-app/ Direct Contact.
Mobile App Proposal - ReXpuestas - April 16, 2014 http://phreshapps.com/rexpuestas-app/ Direct Contact 1-404-468-6325 Email DeMarus@PHreshApps.com TABLE OF CONTENTS 1. ReXpuestas 2. Introduction 3. Project
More informationEngaging the growing Washington, DC Chapter through a dynamic online presence
Engaging the growing Washington, DC Chapter through a dynamic online presence Summary Statement: www.smpsdc.org Objectives As the 2009/2010 year was winding down, SMPS Washington DC was facing an unknown
More informationChameleon i. Bespoke Websites. Starting From 3500.00 + VAT 50.00 per month connectivity module*
Starting From 3500.00 + VAT We understand the visual impact of your website is crucial to your organisations brand and the perception of your users. Bespoke Website Design Our team will work closely with
More informationRFP# 027-1516. ADDENDUM No. 1 Questions and Answers
SPECIAL ADMINISTRATIVE BOARD OF THE TRANSITIONAL SCHOOL DISTRICT OF THE CITY OF ST. LOUIS Purchasing Department 801 North 11th Street Saint Louis, Missouri 63101 RFP# 027-1516 Website and Mobile App Development
More informationHello, We're happy to present our Website Design and Development Proposal for the Save The Waves Coalition. Striking Idea Inc.
Offices in: San Diego, CA & Denver, CO p: 760-444-4616 f: 760-585-9616 e: projects@strikingidea.com w: www.strikingidea.com Hello, We're happy to present our Website Design and Development Proposal for
More informationTheRetailerApp Platform Brochure A PRODUCT OF
TheRetailerApp Platform Brochure A PRODUCT OF Is the Mobile Revolution here? Yes. There are now over 1.4 billion smartphone users on the planet 1 in 7 people around the globe have a smartphone 87% of the
More informationSocial Media Strategy
Social Media Strategy Let s get social! Welcome to Social Media Strategy! This strategy will help you create, develop, build and manage your social media presence while simultaneously training your team
More informationManu Marketing. Boutique marketing services. Web Development & SEO Social Media Marketing Video Production Mobile Applications
Boutique marketing services List of services To stay competitive in today s market you need a website that will work for your business to keep your audience informed and connected to your message. Manu
More informationQUESTIONS AND ANSWERS
Request for Proposal Development of St. Cloud Technical & Community College Website April 2015 QUESTIONS AND ANSWERS Questions were submitted via email by vendors or asked at the Q&A on April 14. Answers
More informationMobile App Framework For any Website
Mobile App Framework For any Website Presenting the most advanced and affordable way to create a native mobile app for any website The project of developing a Mobile App is structured and the scope of
More informationDIGITAL MARKETING STRATEGY. Setting up, Raising Awareness For and Monitoring Social Media
DIGITAL MARKETING STRATEGY Setting up, Raising Awareness For and Monitoring Social Media INTRODUCTION 1 INTRODUCTION 1 Social media first emerged as a personal means of communication; enabling new connections,
More informationPurpose of this document
Client: Project name: Crossway Foundation Crossway Foundation website Suburb contact: Bridie Scriven / bridie@wearesuburb.com / 0207 234 0637 Date: 08.04.2014 Version: 2.0 Distribution list: Suburb Danny
More informationSocial Marketing & Reputation Management
Social Marketing & Reputation Management > TOUCH POINTS 1. 2. 3. Customer Behavior General Facts and Trends Value of each Platform & Opportunities > WHERE DO YOU BEGIN? > GET REAL ABOUT SOCIAL MEDIA Social
More informationMedstar Health Dell Services
Medstar Health Dell Services Non Medstar Device Citrix Connectivity Guide October 2012 Sean Kaminski Dell Services System Admin Consultant 1 Table of Contents Overview...3 What is Citrix and why do I need
More informationRequest for Proposals Brand and Website Development
Request for Proposals Brand and Website Development GREATER OSHKOSH ECONOMIC DEVELOPMENT CORPORATION C/O Brenda Hicks-Sorensen Brenda@ECD-Solutions.com 262-339-6515 Issued: September 3, 2014 Table of Contents
More informationWEBSITE REDESIGN PROCESS Project Plan Overview: DRAFT Updated 1/26/12 A> DEFINITION AND PLANNING
WEBSITE REDESIGN PROCESS Project Plan Overview: DRAFT Updated 1/26/12 A> DEFINITION AND PLANNING B> SITE STRUCTURE AND CONTENT C> VISUAL DESIGN D> SITE DEVELOPMENT E> TESTING F> LAUNCH AND POST LAUNCH
More informationTERMS OF REFERENCE. Revamping of GSS Website. GSS Information Technology Directorate Application and Database Section
TERMS OF REFERENCE Revamping of GSS Website GSS Information Technology Directorate Application and Database Section Tel: Accra 0302 682656 Cables: GHANASTATS In case of reply the number and date of this
More informationSocial media 101. Social Enterprise East of England: Boot Camp. 5 June 2014
Social media 101 Social Enterprise East of England: Boot Camp 5 June 2014 Programme How you can build a great personal social media presence Social media strategy essentials How to measure success Community
More informationORGANISATION OF EASTERN CARIBBEAN STATES. Consultancy for Re-design of OECS Website
ORGANISATION OF EASTERN CARIBBEAN STATES INVITATION FOR EXPRESSIONS OF INTEREST Consultancy for Re-design of OECS Website The Organisation of Eastern Caribbean States (OECS) Commission invites interested
More informationCourse 1: Getting Started on Facebook for Business
54 St James Street Course 1: Getting Started on Facebook for Business This practical session is an introduction to Facebook. Working hands on in our IT suite we will work together step by step to set up
More informationMaking the most of your website
Making the most of your website Tips to ensure that your website adds value to your business Prepared for the University of Oxford Begbroke Transfer Wednesday, 2 November 2011 Planning a successful website
More informationYour events are about to get smarter
Your events are about to get smarter CrowdCompass mobile event apps leverage smart content to make your event more relevant, more social, and more personalized than ever before. It s simple content is
More informationOracle WebCenter Sites Mobility Server Enabling exceptional mobile and tablet web applications and web sites without compromise
Oracle WebCenter Sites Mobility Server Enabling exceptional mobile and tablet web applications and web sites without compromise Mobility Server offers state-of-the-art technology and a comprehensive solution
More informationSPRING 14 RELEASE NOTES
SPRING 14 RELEASE NOTES At Salesforce ExactTarget Marketing Cloud your success is our top priority and we re working hard to continuously improve the Marketing Cloud solutions you use. We recently reached
More informationECONOMY WEBSITE PRICING - 2014
ECONOMY WEBSITE PRICING - 2014 1. SIMPLE WEBSITE (No jquery/no Flash Animation) Home Page Layout 1 Interior Page (Secondary Page) Layout 1 Client to provide written content (in text format) & image content
More informationA bespoke medical app solution for real time dynamic content delivery and collection
A bespoke medical app solution for real time dynamic content delivery and collection Build and manage thousands of pages of content 24/7 Fully native for Apple and Android phone and tablet Works offline
More informationWompMobile Technical FAQ
WompMobile Technical FAQ What are the technical benefits of WompMobile? The mobile site has the same exact URL as the desktop website. The mobile site automatically and instantly syncs with the desktop
More information5 Key Content Marketing Challenges (and How to Solve Them) www.marketing.ai www.marketing.ai. Phone : 1-855-248-7377, Email: info@marketing.
Key Content Marketing Challenges (and How to Solve Them) Phone : -8-8-777, Email: info@marketing.ai THE CHALLENGES WARNING! CONTENT MARKETING IS NOT EASY Introduction Content marketing isn t easy, and
More informationMobile App Proposal 0-000-000-000. - Magazine company- email@address.com. January 12, y. Direct Contact. Email
Mobile App Proposal - Magazine company- January 12, y Direct Contact 0-000-000-000 Email email@address.com TABLE OF CONTENTS 1. Introduction 2. Project Overview & Objectives 3. About Newsboard 4. Analytics
More informationDeveloping & Implementing a Content Strategy for Social 18.03.2015. Andrew Murray
Developing & Implementing a Content Strategy for Social 18.03.2015 Andrew Murray Strategy, creative content and social for: Andrew Murray Head of Social Media & Brand Content @McCannBlue What we ll cover
More informationDigital marketing strategy
Digital marketing strategy You don t need a digital strategy, you need a business strategy for the digital age Judy Goldberg, Sony Pictures #HRVision14 Branding goes Digital Understand your brand before
More informationHow-To Guide: Facebook Marketing. Content Provided By
How-To Guide: Facebook Marketing Content Provided By About Facebook Facebook is the world s largest social network, with more than 900 million users Facebook is a place where you can share photos, videos
More informationSOCIAL MEDIA 80 78 76 74 72 70 68 66 64 Access to free content Series 1 To learn Advanced news of products Series 1 A Social Roadmap Understand how and why people use social media Map the social
More informationYour Window to the Digital World
CMS Your Window to the Digital World Your website is a critical link between you and your constituents it s often where you first communicate your mission and connect with your supporters. The Convio Content
More informationWebsite Design & Development Deliverables
Nospario Creative Ltd Suite 9 Anglesey Business Centre Anglesey Road Burton on Trent Staffordshire DE14 3NT Email: richard@nospariocreative.co.uk Tel: 0844 873 5828 Website Design & Development Deliverables
More informationPerformance Analysis of Web-browsing Speed in Smart Mobile Devices
Performance Analysis of Web-browsing Speed in Smart Mobile Devices Yu-Doo Kim and Il-Young Moon Korea University of Technology and Education, kydman@koreatech.ac.kr Abstract The rapid growth of telecommunication
More informationWEBSITE REDESIGN & DEVELOPMENT
Chittenden County Regional Planning Commission WEBSITE REDESIGN & DEVELOPMENT Request for Proposals Issue Date: Wednesday, April 22, 2015 Proposal Due Date: Friday, May 15, 2015 at 4:00pm Chittenden County
More informationBASIC WEBSITE BUILD $400 OUR PROCESS
BASIC WEBSITE BUILD $400 Partner with our talented, in-house designers to customize and build your website on the Twenty Over Ten platform. BASIC WEBSITE BUILD INCLUDES: An initial consultation to establish
More informationLevel 3 Diploma in Social Media for Business - 7513
Objectives By the end of this - City and Guilds flagship professional social media qualification - you will have a professional level, practical and theoretical knowledge of the use of social media for
More informationRequest for Proposal Website Design and Development City of Shelton, Washington
Request for Proposal Website Design and Development City of Shelton, Washington City of Shelton 525 W. Cota Street Shelton, WA 98584 www.ci.shelton.wa.us Table of Contents I. Purpose...3 II. Background...3
More informationSocial Media Marketing. Hours 45
Social Media Marketing Related Certificate Course ID Audience Social Media Marketing Social Media Marketing Intermediate Hours 45 Overview: Social media remains an evolving aspect of our daily lives in
More informationTexas System of Care Social Marketing Plan
Attachment B Texas System of Care Social Marketing Plan Overview Texas made an early commitment to the system of care approach and has made steady progress over the past 15 years. In the communities where
More informationMARKETING KUNG FU SEO: Key Things to Expand Your Digital Footprint. A Practical Checklist
MARKETING KUNG FU SEO: Key Things to Expand Your Digital Footprint A Practical Checklist 1 1. Content Development... Page 3 2. Content Organization... Page 4 3. META Data... Page 5 4. Fix Errors... Page
More informationTHE ICDD & SOCIAL MEDIA. By Betsy Potter, Director of Operations
THE ICDD & SOCIAL MEDIA By Betsy Potter, Director of Operations BENEFITS n Relationships n Branding n Learning HOW SHOULD SOCIAL MEDIA BE USED n Integrate n Amplify n Repurpose n Build community n Learn
More informationWebCenter User experience. John Sim @JRSim_UIX
WebCenter User experience ipads - Xbox John Sim @JRSim_UIX About Fishbowl Solutions Specializing on portals & content management for 13 years Customers throughout North America & EMEA Enterprise-wide consulting
More informationStatement of Work. DLC Management Website redesign for Randhurst Mall. Director of Marketing DLC Management Corp. 06.12.2015
Statement of Work DLC Management Website redesign for Randhurst Mall Presented to: Rashawn Jackson Director of Marketing DLC Management Corp. 06.12.2015 125 Baylis Rd, Suite 190, Melville NY 11747 (631)
More informationContent, Connectivity & Convergence. A Shared Strategy For Your Nonprofit Organization
Content, Connectivity & Convergence A Shared Strategy For Your Nonprofit Organization No matter the size or budget of your organization, content is powerful enough to level the playing field. Ubiquitous
More informationBrowsers and devices standard
s and devices standard We follow the principle of progressive enhancement and user of web standards. This means building pages in a layered way so that everyone can access the basic content and functionality,
More informationRoonaa Technologies India Pvt. Ltd.,
Roonaa Technologies India Pvt. Ltd., PROFILE Roonaa, is a professional web designing company in Chennai started with the sole objective to provide quality and reliable web services by casting rich experience
More informationUNIT ASSESSMENT SYSTEM DOCUMENTATION FACULTY
UNIT ASSESSMENT SYSTEM DOCUMENTATION FACULTY November 2013 The purpose of UAS is to collect and measure assessment data for select courses. 1 Accessing the Unit Assessment System Application 2 Browser
More informationThe adidas Group Social Media Guidelines
The adidas Group Social Media Guidelines pagina 1 van 17 pagina 2 van 17 1. You have a voice! (...but please remember: only very few people are official spokesperson for the Group or its brands) 2. You
More informationYour App website SEO & copy!
Your App website SEO & copy! Information on how to advertise your APP online >>> www.myfirmsapp.co.uk ios & Android compatible Your App website SEO and copy Note to client about On-page SEO With your marketing
More informationCredentials & Services
Credentials & Services MAKE makes amazing things for mobile & web. Bursting at the seams with creativity and innovative ideas, our in house team do it all: creative, user experience development, design
More informationA 10 MINUTE OVERVIEW OF KEY FEATURES FOR EVENT MOBILE APPS.
A 10 MINUTE OVERVIEW OF KEY FEATURES FOR EVENT MOBILE APPS. There has been an explosion of Mobile Apps for Events and Conferences in the last few years. The demand from the Event planners, from the Attendees
More informationProfessional Diploma in Digital Marketing
Professional Diploma in Digital Marketing Agenda Day 1: Day 2: Day 3: Day 4: Day 5: to Digital Marketing Search Engine Optimisation Search Engine Marketing Email Marketing Digital Display Advertising Mobile
More informationIntroduction to Social, Mobile, and Local Marketing
Introduction to Social, Mobile, and Local Marketing New marketing concepts Conversations Engagement Impact of smartphones and tablets Social-mobile-local nexus Strong ties between consumer use of social
More informationThe Smartest Way to Get Meetings Done
The Smartest Way to Get Meetings Done It is time to say goodbye to email and calendar hassle: Meetin.gs is the smartest way to meet. Get your meetings on the cloud and access them from any device. The
More informationHousing Works. Content Management System Overview. Presented to: 12.16.13
[! Content Management System Overview ]! Presented to: Housing Works 12.16.13 SAMPLES OF OUR DESIGN AND DEVELOPMENT WORK Juvenile Diabetes Research Foundation of Canada www.jdrf.ca Kroger Bringing Hope
More informationContent marketing strategy in five simple steps.
Content marketing strategy in five simple steps. Content marketing works. By providing a clearly targeted audience with information that s useful and relevant, it helps establish long-term relationships
More information2014 SAMPLE SOCIAL MEDIA TACTICAL PLAN
2014 SAMPLE SOCIAL MEDIA TACTICAL PLAN TABLE OF CONTENTS 3 4 7 8 9 BLOG SOCIAL NETWORKS ONLINE VIDEO PHOTO SHARING SITES PRESENTATION SHARING First Things First Before you get started on your social media
More information32 Tips for. Social Media Domination
32 Tips for Social Media Domination The Big Question: With the social media world changing so fast, are you keeping up? Social media has been around for a long time by internet standards. But marketers
More informationHow Local Businesses Can Use Mobile Applications to Attract and Retain More Customers
How Local Businesses Can Use Mobile Applications to Attract and Retain More Customers Contents 1. Why not going mobile is unthinkable, for any business 2. How mobile apps can attract more customers 3.
More informationUsing Twitter for Business
Using Twitter for Business The point is, Twitter can be a tremendously valuable marketing tool! In this section, we ll explain some specific usecases of Twitter for marketing. HOW TO USE TWITTER FOR MARKETING:
More informationMobile App Install Ads
Mobile App Install Ads Product Setup Guide What is launching? Mobile app install ads help developers and advertisers easily drive and measure installs (CPI) for their mobile apps and games. This is the
More informationWith 30% 60% of website traffic coming from a mobile device, it s a given
Responsive vs. adaptive vs. device-specific: The best mobile strategy for your site BY JUSTIN MORELLI, UX DESIGNER POINT OF VIEW With 30% 60% of website traffic coming from a mobile device, it s a given
More informationWeb Planning Workbook
Web Planning Workbook By Martin Wong www.smartt.com Contents Introduction... 3 Exercise #1: Your Business Objectives... 4 Exercise #2: User Objectives... 8 Exercise #3: Wish List and Desired Improvements...10
More informationFollow us on Twitter: @FairfaxEDA. Tweet about this session: #fceda. www.hodgespart.com
Follow us on Twitter: @FairfaxEDA Tweet about this session: Marketing Communications Strategies and Tactics Content Marketing 101 Agenda What is content marketing? Who uses content marketing and why? How
More informationThe six key marketing challenges facing recruitment firms today
The six key marketing challenges facing recruitment firms today September job opportunities across the UK were up by 16% year-on-year according to research statistics from Reed, and while the British economy
More informationLINKEDIN CONTENT MARKETING TACTICAL PLAN
LINKEDIN CONTENT MARKETING TACTICAL PLAN TACTICAL PLAN CONTENTS Let's Dive In 3 5 Opportunities for the Taking 4 Your Printable Tactical Plan 5 "Fail to plan, plan to fail": 4 Planning Basics 6 LinkedIn
More informationSocial Media Measurement Meeting Robert Wood Johnson Foundation April 25, 2013 SOCIAL MEDIA MONITORING TOOLS
Social Media Measurement Meeting Robert Wood Johnson Foundation April 25, 2013 SOCIAL MEDIA MONITORING TOOLS This resource provides a sampling of tools available to produce social media metrics. The list
More information2.3. 2.3 Requirement Specification for IT Cluster Website. Requirement Specification IT Cluster Website Development. Version 1.0
41 2.3 Name of the Tool: Source: Usage: Description: GIZ A professional cluster website is of great importance to market the IT cluster to potential clients (cluster marketing) as well as to potential
More informationGet results with modern, personalized digital experiences
Brochure HP TeamSite What s new in TeamSite? The latest release of TeamSite (TeamSite 8) brings significant enhancements in usability and performance: Modern graphical interface: Rely on an easy and intuitive
More informationTourismTechnology.com Website Best Practices Checklist
TourismTechnology.com Website Best Practices Checklist Prepared by Tracey Beattie Technology Resource Coordinator Tourism Industry Association of Nova Scotia (Revised) February 2011 Website Best Practices
More informationA JSB Publica-on. Personal Branding. How to build the brand of you. by Joanne Sweeney- Burke. Visit my blog: JoanneSweeneyBurke.ie
A JSB Publica-on Personal Branding How to build the brand of you by Joanne Sweeney- Burke Visit my blog: JoanneSweeneyBurke.ie TABLE OF CONTENTS 1. Why personal branding? 2. Defining your niche areas 3.
More informationHAWAII SCHOOLS CATCHAFIRE PROJECT GUIDE 1 PROJECT MENU GUIDE
HAWAII SCHOOLS CATCHAFIRE PROJECT GUIDE 1 PROJECT MENU GUIDE MARKETING & Brand Messaging Communication Materials Audit Communications Strategy Storytelling Copywriting Print Materials Design E-Newsletter
More information1. Layout and Navigation
Success online whether measured in visits, ad revenue or ecommerce transactions requires compelling content and intuitive design. It all starts with the fundamentals: the key building blocks to create
More informationViSH User Manual. ViSH is a social network for teachers and scientist to meet and collaborate in the science teaching.
MANUAL ViSH User Manual ViSH is a social network for teachers and scientist to meet and collaborate in the science teaching. ViSH includes a variety of functionalities that aim to provide users with the
More informationTACTICAL PLAN A daily playbook for successful content marketing on LinkedIn
L I N K E D I N C O N T E N T M A R K E T I N G TACTICAL PLAN A daily playbook for successful content marketing on LinkedIn TACTICAL PLAN CONTENTS Let's Dive In 3 5 Opportunities for the Taking 4 Your
More informationHow To Create Content Marketing
The Ultimate Guide to Building a Content Strategy 2014 NewsCred / NewsCred.com / (212) 989-4100 / sales@newscred.com Traditional marketing talks at people, content marketing talks with them. Doug Kessler
More informationSupporting busy sales teams with social learning QA s secrets of success!
Supporting busy sales teams with social learning QA s secrets of success! In recognition of its expertise in social and virtual learning, Towards Maturity Ambassador QA, has been awarded gold at the elearning
More informationMaking Social Media Work for Advocacy
Making Social Media Work for Advocacy Introductions and capabilities Christian Clymer Twitter: Facebook: YouTube: Blog: @CCatPhRMA @PhRMA PhRMA Christian.Clymer PhRMAPress http://catalyst.phrma.org Did
More informationMobile App Proposal. - Table Mountain - info@web2web.co.za. May 30, 13. Direct Contact. Email. Table Mountain Proposal 2013
Mobile App Proposal - Table Mountain - May 30, 13 Direct Contact 021 823 8383 Email info@web2web.co.za Web2Web is pleased to submit a proposal for the development of a mobile app to Table Mountain. The
More informationBOOSTING ENROLLMENT THROUGH INBOUND MARKETING FOR SCHOOLS
BOOSTING ENROLLMENT THROUGH INBOUND MARKETING FOR SCHOOLS A Dynamic School Presence 2 You need: Consistent branding A compelling content strategy The ability to measure conversions Better inquiry management
More informationWeb & Graphic design for actors, artists and creative types
INKADINKADESIGN Web & Graphic design for actors, artists and creative types Break free from cookie cutter templates! Let's work together to surprise and engage your audience. Inkadinka Design specializes
More informationSolicitation Information. Addendum #2. March 17, 2016
Solicitation Information Addendum #2 March 17, 2016 RFP# 7550306 TITLE: Website Management and Hosting Partnership for the University of Rhode Island and its Official Website GoRhody.com Submission Deadline:
More informationHow To Get The Most Out Of Sagecrm V7.1
Sage CRM 7.1 Overview What s New with Sage CRM 7.1 & Sage CRM 7.1 SP2 Abstract Sage CRM v7.1 is packed with new features which will make a real and immediate impact to businesses looking to stay ahead
More informationUnit Title: Content Management System Website Creation
Unit Credit Value: 7 Unit Level: Three Unit Guided Learning Hours: 36 Ofqual Unit Reference Number: H/503/9327 Unit Review Date: 31/12/2016 Unit Sector: 15.3 Business Management Unit Summary This unit
More informationTargeted News Release Distribution for Maximum Response
Targeted News Release Distribution for Maximum Response Targetwire is the next generation media distribution service; Driving the convergence of traditional PR and Online Marketing Visibility Recognition
More informationOnline Reputation Management Services
Online Reputation Management Services Potential customers change purchase decisions when they see bad reviews, posts and comments online which can spread in various channels such as in search engine results
More informationRequest for Proposal Websites for St. Nicks Alliance, School Settlement Association, GREENLINE, OUTRAGE and GREC
Request for Proposal Websites for St. Nicks Alliance, School Settlement Association, GREENLINE, OUTRAGE and GREC Project Description: St. Nicks Alliance, a 37 year old North Brooklyn community based non
More informationArchives. Advertisement. New. Categories. 1 of 5 11/23/09 2:19 PM. Conversations With
Archives Select Month Advertisement IMM - Mobile Marketing Mobile marketing vehicle, tours for road shows. Leasing options. www.innovativemobile.com Billboard Trucks Reach your audience where they live,
More informationInternet Marketing Implementation Course MKTG13; 3 Days, Instructor-led
Internet Marketing Implementation Course MKTG13; 3 Days, Instructor-led Course Description A comprehensive internet marketing training course that covers Social Media, SEO, Email Marketing, PPC, Conversion
More informationDigital Marketing Capabilities
Digital Marketing Capabilities Version : 1.0 Date : 17-Apr-2015 Company Framework Focus on ROI 2 Introduction SPACECOS is a leading IT services and marketing solutions provider. We provide the winning
More informationDigital Strategy Guide (SEO & Social Media)
Digital Strategy Guide (SEO & Social Media) David Howell, Justin Wylie, Craig Zdanowicz Table of Contents Executive Summary.......3 Online Reputation Analysis...4 Usability/Page Speed Report.....7 Social
More informationManaging Existing Mobile Apps
Adobe Summit 2016 Lab 324: Managing Existing Mobile Apps Adobe Experience Manager Mobile 1 Table of Contents INTRODUCTION 4 GOAL 4 OBJECTIVES 4 MODULE 1 AEM INTRODUCTION 5 LESSON 1 - AEM BASICS 5 OVERVIEW
More informationHow To Be Successful With Social Media And Email Marketing
Brought to you by: ExtremeDigitalMarketing.com B2B Social Media + Email Marketing: Rock Solid Strategies For Doing It Right! Businesses Connecting With Businesses Through The Power Of Social Media! By
More informationA complete website solution for ownership and hosted on your own server.
TM www.customadesign.com A complete website solution for ownership and hosted on your own server. Start your free website design trial today! visit http://customadesign.com for more info ONLINE marketingsolution
More informationPROPOSAL FOR WEBSITE DESIGN AND DEVELOPMENT. Jefferson Parish Public School System 501 Manhattan Blvd Harvey, Louisiana 70058
PROPOSAL FOR WEBSITE DESIGN AND DEVELOPMENT Jefferson Parish Public School System 501 Manhattan Blvd Harvey, Louisiana 70058 Submitted to: Tina Chong - 504.349.7970 December 10, 2012 PROJECT SUMMARY &
More information