SPEAKER BIOGRAPHIES. FREE EVENT! Hot Topics! Over 15 Speakers! RSVP Required NationalEC.org/360. presents... Economic Outlook for 2015

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1 presents... FREE EVENT! Hot Topics! Over 15 Speakers! RSVP Required NationalEC.org/360 SPEAKER BIOGRAPHIES Dr. Sean Snaith UCF Insitute for Economic Competitiveness Director Economic Outlook for 2015 Sean Snaith, Ph.D. is a nationally recognized economist in the field of business and economic forecasting. He holds a B.S. in Economics from Allegheny College and an M.A. and Ph.D. in Economics from Pennsylvania State University. An award-winning forecaster, researcher and professor, Dr. Snaith applies academic expertise to solve real-world problems. He has served as a consultant for local governments and multi-national corporations such as Compaq, Dell and IBM. He is frequently interviewed in national and regional media and is a sought-after speaker. He has been quoted in the Wall Street Journal, USA Today, The New York Times, The Economist and CNNMoney.com and has appeared on CNBC, Fox Business Network and Business News Network, based in Toronto. Sally Hogshead How to Fascinate CEO and Founder Fascinate A Hall of Fame speaker, best-selling author, and the world s leading expert on fascination. Sally measured hundreds of thousands of people to identify a scientific approach to personality branding. Over the past decade, her team has uncovered surprising trends about why certain people and companies succeed. Today, Sally teaches how to communicate and captivate in a world with a 9-second attention span. As a world-class branding expert, Sally discovered a new way to measure how people perceive your communication. Find out what makes you intensely valuable to others, so the world will see you at your best. Sally rose to the top of the advertising profession in her early 20s, writing ads that fascinated millions of consumers. Over the course of her ad career, Sally won hundreds of awards for creativity, copywriting, and branding, and was one of the most awarded advertising copywriters right from start of her career, including almost every major international advertising awards. She showed the world the best of how the world sees a brand, and today she does the same for people and companies around the world. To break through and stand out in any competitive environment, you must understand how to fascinate.

2 Matt Armstrong Broad and Cassel, P.A. Associate The Top 3 Risks of Crowdfunding Mr. Matthew D. Armstrong is an Associate in the Orlando office of Broad and Cassel. He is a member of the Firm s Corporate and Securities Practice Group. Mr. Armstrong concentrates his legal practice on public and private securities transactions, mergers and acquisitions, joint ventures, roll-ups and private investments. He also has extensive experience with real estate law, including commercial transactions, commercial leasing, litigation and alternative dispute resolution. Mr. Armstrong previously served as a legal extern for the U.S. Securities and Exchange Commission, the U.S. Department of Justice, the U.S. Social Security Administration and the general counsel s office of a large publicly-traded real estate investment trust (REIT). Mr. Armstrong is an active member of various professional and community organizations. Dr. Mimi Hull Hull & Associates President Dealing with Difficult People Miriam (Mimi) B. Hull, Ph. D., is President of Hull & Associates, which provides consulting, speaking, training and facilitation services to Fortune 500 corporations, small businesses, not-for-profit organizations, associations, conferences, and conventions. Clients include Darden Restaurants, Florida Hospital, Siemens, State and Local Governments, SunTrust Bank, Walt Disney World, and literally hundreds of associations and not for profit organizations. Dr. Mimi is a fully licensed psychologist who specializes in organizational development, workplace human relations training, and consulting. Located in Maitland (Orlando), Florida, Hull & Associates provides programs on topics such as Team Building, Leadership, Communication and Engagement, Board Development, Strategic Planning, Change Management, Diversity, Motivation, Personality Conflicts and Insights, Sales Training and Management, and Time/Stress Management. Joe Rand Yellow Shoes Creative Group Vice President Walt Disney Parks & Resorts Branding - It Isn t Just for Cows! Joe joined Walt Disney Parks & Resorts in 2000 and has held a variety of marketing roles including - Assoc Brand Manager Epcot, Disney s Animal Kingdom - Brand Manager Disney s Hollywood Studios - Domestic Segment Manager Walt Disney World - Director, Marketing Disney Cruise Line - Director, Domestic Marketing Disney Parks & Resorts

3 Joe Rand, Continued For the last four years Joe was responsible for developing marketing strategies to drive domestic visitation and resort room nights for both the Walt Disney World Resort and the Disneyland Resort, including dedicated segment-level efforts targeting African-American, U.S. Hispanic, preschool and grandparent consumer segments. In his current role as Vice President Yellow Shoes Creative Group, Joe leads an 80-person business operations group for Yellow Shoes, the award-winning in-house agency for Disney Parks & Resorts. Responsibilities include account management, creative strategy, business affairs and creative operations (traffic, proof reading). Joe is a graduate of the University of Central Florida and received his MBA from the Rollins College Crummer Graduate School of Business Executive MBA program. He currently resides in Maitland with SueAnn his wife of 20 years, and four daughters (yes, 4 girls!)...kennedy, Addison, Delaney, and Calista. Steve Kloyda The Prospecting Expert Founder The Art of Prospecting For more than 30 years, Steve Kloyda has been creating unique selling experiences that transform the lives of salespeople, prospects and customers. As Founder of The Prospecting Expert, Steve teaches salespeople how to create their personal plan for sales and prospecting success which attracts more prospects and drives more sales! Steve began his sales career as a stockbroker in Without prior sales or business experience, he quickly developed unique prospecting skills and disciplines that produced phenomenal results. He opened 180 new accounts in 8 months, setting a company record of nine new accounts in one day. In addition to facilitating thousands of workshops across the country, he has personally: - Made more than 250,000 telephone sales and prospecting calls. - Listened to and analyzed more than 25,000 sales calls. - Facilitated more than 6,000 one-on-one coaching sessions. Steve s motivation, insights and down-to-earth strategies provide a powerful learning experience for anyone wanting to transform their sales and dramatically grow their business. Steve s mission is creating ideas that Inspire, Encourage and Empower others to produce lifechanging results. Be Your Own CFO Maria Rodriguez-Scott SCORE Chair Emeritus After beginning her career with PricewaterhouseCoopers LLP, Maria held various leadership positions with Old Mutual Group, U.K., an international long-term savings and investment group, and Skandia Insurance Company Ltd, Sweden. Responsibilities included operations for the Group s emerging operations in Southern Europe and Latin America. Extensive travel has allowed Maria to experience both the uniqueness of the various cultures as well as the common interests that bind them. She is also fluent in Spanish. Maria is a Certified Public Accountant, Certified Financial Planner and Chartered Financial Analyst. Her areas of counseling expertise include Strategic, Financial and Operational Management.

4 Steve Baldzicki Big Fish Networking Founder and President Networking with a Purpose Steve Baldzicki is the Founder and President of Big Fish Networking, Central Ohio s Premier Networking Organization since Big Fish Networking is ranked #1 for Columbus Networking on Google since He also is co-founder of Networking Leaders Alliance (NLA), an organization formed in 2008 to bring together the top networking organizations in Central Ohio. NLA s purpose is to collaborate with each other by sharing information and resources, supporting each other s events, and helping grow attendance and membership. Principal of Monarch Title Services, he has over 15 years of experience in the real-estate field. Steve develops and executes effective sales and marketing strategies to generate business for residential and commercial title insurance. Selected as 1 of the Young Professionals to Know in Central Ohio by City Pulse Magazine. He has been profiled in two books: Social Capital, by Andy Chiodo, and Foundational Networking, by Frank Agin. Both of these books recognize Steve as an expert in the networking field. He was awarded Columbus Business First s Entrepreneur of the Month in April 2003 and October Steve has also been regionally and nationally publicized for his efforts with Big Fish Networking and its growth over the past 12 years. As a skilled premier networker, Steve also serves on several boards, committees, and councils within Central Ohio. A frequent speaker at several networking organizations, companies, local colleges, and universities, he also consults on event development and management, as well as marketing and sales strategies with Central Ohio area businesses. Phil Dumas UniKey Founder & President In the Shark Tank Phil Dumas is the creator of UniKey, the industry leader in smart access control technology. Dumas is a featured speaker at SmallBiz360 and In the Shark Tank will draw on UniKey s history and experience with ABC s hit show, Shark Tank. Dumas will reminisce about his experience with bringing UniKey on the show and how he was able to lean on his negotiation skills from the private equity experience he had. He ll also expand on how the show s exposure helped him make connections for investment as well as the downside to exposing his technology to potential competition. Dumas will pair all of this with best practices that he has learned since bringing the first keyless entry smart lock, Kevo, to market.

5 Lucas Boyce Orlando Magic Director, Business Development and Legislative Affairs Dreams and Obstacles Lucas Boyce is the Director of Business Development and Legislative Affairs for the Orlando Magic. Appointed to this new role in July 2013, his responsibilities include strategic business planning with a focus on developing a new sports and entertainment district (SED) in downtown Orlando. He also oversees the company s efforts in statewide legislative and government affairs. Prior to this role he served as Director of Community Relations, Multicultural Insights, Cause Marketing and Government Affairs. Lucas joined the organization in July Prior to the Magic, Boyce served at the White House in the Office of Political Affairs where he managed political activity and key races across the Plains-Southwest region of the United States. Boyce also spearheaded proactive communication, public relations and education outreach across diverse communities, constituencies and issues on behalf of the President. During his tenure at the White House, Boyce also served in the Office of Public Liaison. In this role, he directed African-American and Professional Sports Outreach in addition to work in the fields of healthcare and economic policy. Prior to this, Boyce worked for Direct Impact, a public affairs firm in Alexandria, Virginia, and served in the Vice President s Political and Communications Office. Jerry Ross National Entrepreneur Center Executive Director 360-Degree Thinking Jerry Ross is a successful entrepreneur who has also held corporate leadership positions with AT&T, Ohio Bell, and Goal Systems Software. His personal business ventures include Sky-Tracker Florida, Semco Properties, Maverick Business Magazine, and J. Ross Enterprises. In 2007, Jerry was selected in a nationwide search to become the Executive Director of the National Entrepreneur Center in Orlando, Florida. Since then, the Center has become a national model for economic development through small business development by coaching and training thousands of small business clients. The Orlando Business Journal has referred to Jerry as a virtual business incubator and named him one of the Top 10 Businessmen to Watch in Central Florida. He is a nationally recognized speaker on small business who recently released his first book entitled Business Shorts. He has been quoted by a variety of national print publications, including Entrepreneur Magazine and the Wall Street Journal. He makes regular TV appearances to discuss small business, and has provided commentaries for The Nightly Business Report on PBS. Jerry is a member of Leadership Florida, a Board member of Orlando s Minority Enterprise Business Assistance Board, and currently serves as Chair of Florida s District Export Council.