Transforming proven executives into high performing managers
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1 Transforming proven executives into high performing managers NEW! Diploma in Advanced Management Performance Duration: 12 days (6 weekends - Fri & Sat)
2 The Diploma in Advanced Management Performance (AMP) is a powerful and transformational learning experience that explores best management practices and the latest strategies for sustaining a competitive advantage over the long term. Successful businesses know that investing in the next generation of leaders is critical to sustaining competitive advantage and achieving corporate growth over the long term. Our Diploma in Advanced Management Performance (AMP) equips senior executives with the advanced decision-making and execution skills needed to excel as leaders. Participants build an integrated perspective of their organisation s functional capabilities, augmented by insights into their individual values, capabilities and leadership styles. By helping you develop a broad, integrated organisational perspective on general management, AMP supports organisations in their pursuit of sustained competitive advantage. With a comprehensive understanding of how organisations function, you will come away with in-depth knowledge, key skills and actionable lessons that can be effectively applied to your organisation s challenges and goals. Anchored by an intensive process of self-assessment and a personalised reflection and action plan, AMP helps you acquire the analytical and strategic skills to drive innovation, performance and effective decision making across your organisation. UCD s world class faculty bring extensive business knowledge, research and expertise to bear on all aspects of this programme. AMP is selective; only 25 executives are accepted per cohort. The result: an optimal learning environment, with a diverse group of committed executives. Is this programme for me? AMP is designed specifically for managers and functional specialists who have a minimum of 5 years of work experience. Each group of participants represents diverse business functions, companies, and industries, helping to broaden your perspective and expand your knowledge. You are likely to be: A high potential mid-level manager seeking a move into senior management An experienced functional or technical specialist in transition to general management A general manager, country manager or business unit head A manager of large/complex projects across teams, functions or borders. The Advanced Management Performance programme will enable you to: Extend your expertise in the strategic leadership aspects of your role working with people, driving growth and innovation, executing and delivering results Gain in-depth knowledge of business functions and key skills to integrate these functions across the organisation Examine new techniques and technologies for driving results throughout the company Formulate a holistic approach to identifying problems, finding solutions and adapting to change Build skills for effective decision making, strategy development and implementation Expand your capacity to lead cross-functional initiatives and corporate projects Develop a personal leadership philosophy and personal development plan that reflects greater knowledge, capabilities and insight. Benefits for me and my organisation AMP is a significant investment for both you and your organisation. By providing a broader strategic perspective, the programme helps organisations groom the next generation of high-potential leaders. You will experience significant professional and personal growth, while your organisation will deepen its talent pool. For you: Experiential learning that builds business acumen while drawing on both analytic and creative thinking skills. New frameworks, models and practices for managing the increasing speed of change in a volatile global environment Time to reflect upon and enhance leadership skills through insightful action plans Learn from the combined experience of high achieving peers, world class international faculty and industry experts Complement existing qualifications and update skills for continuing professional development. For your organisation: A dynamic, innovative, confident leader, returning reenergised with the skill to make informed effective decisions Expanded awareness of business trends and pressures, how these are shaping the competitive landscape and impacting upon your organisation Understanding of mechanisms to integrate functions and processes across business units and regions Participants can integrate personal development into their working lives while enhancing their contribution as a member of the management team. The Advanced Management Performance content Every module on AMP is targeted at enhancing key skills, knowledge and development priorities in each of these four areas: Setting Direction Driving Growth and Realising Results You Your Role Your organisation Leading for High Impact & Results Making the Most of People
3 FACULTY UCD Michael Smurfit Graduate Business School has one of the most highly regarded faculties of any business school in the world and the most productive researchers in the country. Rigorous, interactive, and dynamic, they present topics in a range of engaging methods, including case studies, simulation exercises, self-assessments and small group discussions. This programme s faculty offer a blend of academic excellence, real-world relevance and practical application that provides participants with unparalleled opportunities to expand their capabilities. Dr. Laurence Williams Programme Director Laurence has worked extensively with organisational clients in the private sector assisting them in developing and implementing business, sales, leadership and international commercial strategies. Regularly working within Europe, Middle East, Far East and the USA, he provides development and consultancy to major clients including Barclays, Irish Stock Exchange, Kellogg, Dubai (Dubal) Abu Dhabi National Investment Authority, Continental, Bayer, Merck, Wafi Dubai and ThyssenKrupp. He also works with senior commercial teams to assist them in their approaches to strategy development and implementation. He teaches international commercial strategy at UCD Smurfit School and is a Visiting Professor at Rotterdam School of Management and the Higher Colleges in the UAE. Prior to moving into management development in 1997, Laurence worked for fifteen years in major multinational companies in a number of international sales & marketing, business strategy and management roles with Dow Chemicals and ICI. He has direct commercial, strategic and business leadership experience in business-to-business, business-to-consumer and service sectors. Laurence s research areas include the impact of leadership styles and personality on business performance recently publishing Performance in Sales Does Personality Matter based on research in the Financial Services Sector. He holds a BSc (Hons) and PhD, as well as an MBA. He is also qualified with the British Psychological Society to Level A & B and is an accredited practitioner in MBTI (Steps I and II), FIRO-B, SDI and ESCI. Prof. Damien P. McLoughlin Damien is Professor of Marketing and Associate Dean Internationalisation and Distance Learning at UCD Smurfit School. He has served on the faculty of the S.C. Johnson Graduate School of Management at Cornell University, the Indian School of Business and in the executive education division at Harvard Business School. Damien has worked with a number of the world s leading firms including Alltech, Allianz, Google, Hewlett-Packard, Smurfit Kappa Group and Microsoft. Known as a Strategic Marketing specialist, Damien has published more than seventy papers in prestigious international journals and presented at numerous high-profile conferences. Dr. Peter McNamara Peter is Senior Lecturer at UCD Smurfit School. He has taught strategy courses in a number of institutions and countries, including Cass Business School, City University (London), Universite Pierre Mendes, France, University of Amsterdam, School of Real Estate, University of Friborg (Switzerland) and for UCD in Singapore, Hong Kong and Spain. His research lies at the intersection of strategy, innovation and entrepreneurship. Peter received his PhD, specialising in Strategic Management, from Cass Business School, City University London. He served a five year term as an Assistant Editor of Long Range Planning, one of the longest established peer review journals in the strategy domain. Stephen Boyle Dr. Paul Ryan Paul is Senior Lecturer in Finance at UCD Smurfit School. He is currently Director of the MSc in Finance Programme and was a member of the Governing Authority of UCD from Paul has worked extensively with industry and has consulted and delivered executive education programmes. His clients include Bord Bia, InterTrade Ireland, ICON, Irish Insurance Federation, Chartered Institute of Bankers in Scotland, Egyptian Banking Institute, Ethiopian Banking Institute, ACCA Ireland, the Arts Council and Enterprise Ireland. Prior to joining UCD in 1990 Paul trained and qualified as a chartered accountant with PricewaterhouseCoopers. Stephen is an experienced trainer and consultant specialising in the field of negotiation, influence, persuasion and communication skills and has fifteen years experience in management consulting, corporate communications, strategic planning and change management. Stephen lectures on MBA and MSc and Exectuive Education programmes at UCD Smurfit School. Stephen has delivered management development programmes in South East Asia, USA, Europe and his clients range from sectors as diverse as biopharmaceuticals, construction, automotive and law enforcement. He is also a consultant on management development programmes for the United Nations International Trade Centre in Geneva.
4 PROGRAMME CONTENT Programme content is delivered over six two-day modules as follows: Module 1: Leading Strategic Growth This first module will explore your personal approach to strategic leadership through which your organisation can enhance performance and strengthen capabilities for sustainable, long-term growth. This module will teach you how to thrive in a rapidly changing, highly uncertain environment and will demonstrate how to apply tools and techniques to achieve and manage business growth. It will assist you in creating your own strategic roadmap for growth, innovation and profitability. Module 2: Marketing Strategy for Profitable Growth This module emphasises the need for managers in every function and at each level to understand the key marketing challenges facing their organisation and to explore options to effectively and profitably respond. Evidence from the marketplace is that firms who are driven by the market and who integrate marketing with their overall strategy, grow more and achieve higher profits. You will explore how to build and sustain competitive advantage and will consider how to navigate the key environmental changes that exist in the global marketplace. This module will also enhance your understanding of the essentials of marketing while acknowledging the strategic perspective. Module 3: The Fit-for-Purpose Organisation This module focuses on how organisational excellence can only be achieved when all of the business processes from across the value chain are completely integrated and mutually supportive. This shift in focus has enabled organisations to attain new levels of competitive advantage by viewing the entire organisation as a system of interacting processes and aligning them to the corporate strategy. It prepares you with a practical approach, enabling you to align your corporate strategy with a well-designed business architecture. It will support you in identifying the current status of your organisation with a transformation check point and will provide a roadmap for continued improvement and enhanced strategic flexibility. Module 4: Creating a High Performance Culture and Climate This module highlights the need to contextualise leadership in order to nurture a human organisation - establishing and sustaining a high performance culture, leading change and creating high engagement work practices to support long-term business goals. During the module, you will learn to engage and develop people in your teams, how to offer support in the areas of personal and team leadership and work on developing a coaching culture in the work place. The module will also will explore the effect of team dynamics on goal achievement and develop effective conflict resolution strategies. Participants will understand the importance of managing others to make an obvious impact at a personal, team and strategic levels. Module 5: Improving Business Profitability This module will assist you to understand the financial consequences of commercial and all other business related decisions. It will help you to interpret financial data in a strategic manner and to understand what lies behind the information. The module will cover the key aspects of strategic corporate finance that will allow for better decision-making based on business intelligence and analysis. You will be equipped to use this information to enhance business performance thus contributing even more effectively to business growth. Module 6: Personal Impact and Presence This module explores the importance of personal impact and the ability of leaders to communicate authentically and influence effectively as key skills in business alignment. It focuses on understanding how exceptional leaders influence their companies as well as the people around them. This is a dynamic and interactive module addressing advanced skills of business communication. Key elements of this module include authentic leadership experiences and passions that inform your leadership; self-awareness; values, ethics and standards; life balance; and leadership through purpose. Continuous Assessment DURATION: 12 days ( 6 weekends - Fri & Sat) LOCATION: UCD Smurfit School, Dublin PROGRAMME DIRECTOR: Dr. Laurence Williams COST: 6,255 (alumni), 6,950 (non-alumni) ENQUIRIES: or exec.ed@ucd.ie Credits are earned through continuous assessment assignments. Participants will not sit exams. All continuous assessment is completed by participants either individually or in groups and this is set out in the study guide for each module. Some modules require pre-coursework in addition to the postcoursework which is set for each of the taught modules.
5 EXECUTIVE EDUCATION In today s increasingly competitive and changing business environment, the secret to sustainable competitiveness and growth is an organisation s ability to learn and evolve. Today s business leaders are expected to provide the vision and to cultivate the managerial talent that is required for the organisation to meet its strategic objectives. Executive Education at UCD Michael Smurfit Graduate Business School assists organisations and their leaders in meeting these objectives by developing business knowledge and management skills through world-class Leadership Development programmes. Whether through open enrolment or customised programmes our emphasis is on participant-centred action learning using real problems and case studies to embed the learning and practise the skills. As part of an elite group worldwide with triple accreditation from EQUIS, AACSB and AMBA, we rank as the leading business school in Ireland and are among the best in Europe. We draw on our own faculty and from world renowned faculty from many of the top business schools around the globe. We rank as the leading business school in Ireland and are among the best in Europe. Accredited by: A member of:
6 APPLICATION DETAILS For application forms and further information, please contact a member of our Executive Education team: Executive Education UCD Michael Smurfit Graduate Business School Carysfort Avenue Blackrock Co. Dublin Tel: Fax: exec.ed@ucd.ie Accreditation Successful participants will be awarded a Professional Diploma in Advanced Management Performance. The qualification is accredited (30 ECTS) and awarded by University College Dublin and is positioned at Level 9 (Masters Degree) on the National Framework of Qualifications. Pathway to the MSc. in Leadership and Management Practice (MSc. LMP) By successfully completing three of our part-time Executive Education Diploma Courses (within our MSc. LMP framework) over a five year timeframe, you will earn 90 credits (the national standard for a Masters Qualification) and will be conferred with an MSc. Our new MSc. LMP is unique as it has been designed to allow for the flexible and supported structure of delivery that allows you to choose and tailor your participation around your work / life demands. To learn more about our pathway please contact a member of our team at exec.ed@ucd.ie DIPLOMA 1 DIPLOMA 2 DIPLOMA 3 MSc. LMP 5 YEAR TIMEFRAME We are currently developing new Diploma Course offerings and will be expanding the number of qualifying Diploma Courses on an annual basis. Please visit our website for updates. Tuition Fees The fee is a comprehensive cost that includes your tuition, all course-related materials, lunches and refreshments while on campus, access to the UCD Libraries etc. There are no additional overheads to be incurred. Tax relief is available on tuition fees for participants who wish to self-fund. Please see for further information on how to apply for this relief. UCD Business Alumni Network Connect Reconnect Network with 55,000 alumni in over 100 countries. We provide continued support to all our graduates after they have completed their programme with us through a series of professional and personal development events and courses. To learn more about UCD Business Alumni visit UCD Michael Smurfit Graduate Business School, Carysfort Avenue, Blackrock, Co Dublin
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