30 CLASSES Schedule Rocky Mount, NC Schedule Thursdays, 5pm-8pm, October 17, 2013-May 29, 2014
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1 Thursdays,, October 17, 2013-May 29, 2014 Class Date Lesson Notes Press Release Orientation 10/10/13 Parent/Student Orientation 6pm-7pm Announce New YEA! Class Instructor/PM (prior to the first class) Lesson 1/Pizza Party 10/17/13 Pizza Party/get to know you Introductions Entrepreneurship & Social Entrepreneurship Business Ideas vs. Business Opportunities Business Ideas: The Beginning! Lesson 2 10/24/13 Business Opportunity Evaluation Business Ideas/Group Formation Cool Business Field Trip Lesson 3 SATURDAY Lesson 4 10/26/13 Idea Generation/ Bagels and Juice What s the BIG Idea? Vetting Ideas Power Round 10/30/13 Business Plan Basics/Introduce Business Plan Template Executive Summary Company Summary Product/Service Description Lesson 5 11/7/13 Business Plan Basics Market SWOT Analysis Business Name Lesson 6 11/14/13 Business Plan Basics Strategy and Implementation Product Price Place Promotion 9am-12noon 6:4) 6:4) 6:4) Highlight First Class Business Brainstorming First Highlights Announce Saunders Scholars Scholarship Program The Young Entrepreneurs Academy, Inc., University of Rochester All Rights Reserved
2 Thursdays,, October 17, 2013-May 29, 2014 Lesson 7 11/21/13 Business Plan Basics Management Summary Present Business Names Food Franchise Announce Businesses & Partnership Business planning process NO CLASS 11/28/13 HOLIDAY BREAK Lesson 9 12/5/13 Business Plan Continuation Financials Average Monthly Operating Costs Projected Monthly/Yearly Income Statements Start Up Investment Financing Strategy Marketing/ Market Partnership Agreements Introduction to the Investor Panel Lesson 10 12/12/13 Legal Services for Small Business Legal Structures How to Leverage Your Mentor Finalize Business Name Mentor Visit #1 Lesson 11 12/19/13 Accounting Principles Mentor Visit #2 NO CLASS 12/26/13 Holiday Break NO CLASS 1/2/14 Holiday Break Lesson 12 1/9/14 Marketing & Communications Design Concepts Mentor Visit #3 6:4) 6:4) 6:4) Announce Designers Highlight Law Firm Visit Announce upcoming investor panel event (interview some investors) Highlight Accounting Firm Visit Lesson 13 1/15/14 Insurance & Risk Management Highlight Insurance The Young Entrepreneurs Academy, Inc., University of Rochester All Rights Reserved
3 Thursdays,, October 17, 2013-May 29, 2014 Designer & Brochure Template Worksheets Due Mentor Visit #4 6:4) Agent Visit Lesson 14 1/23/14 E-Commerce Web Concepts/Web Developer Worksheet Mentor Visit #5 Finish final draft of Business Plan Lesson 15 1/30/14 Niche Marketing Investor Panel PowerPoint Presentation Development Speech Cards Designer Meeting Mentor Visit #6 Plans to Business Plan Reviewers 6:4) 6:4) Designers Invite Media to CEO Roundtable Announce Web Developers Lesson 16 2/6/14 Internal Organizational Structure Web Developer Meeting Digital Prototyping CEO Roundtable Lesson 17 2/13/14 Designations, Awards, and Special Services Personal Selling & Negotiation Short Term Operating Plans Mentor Visit #7 Preliminary Design Work Review Final Business Plans, PowerPoints, & Speech Cards Due Lesson 18 2/20/14 Elevator Pitches Printing Preliminary Web Development Review Student Edits to Designers Investor Panel Practice 6:4) Web Developers CEOs Volunteer Invite Media to Elevator Pitch Company Award Winner Highlights Feature Sponsor The Young Entrepreneurs Academy, Inc., University of Rochester All Rights Reserved
4 Thursdays,, October 17, 2013-May 29, 2014 Lesson 19 2/27/14 Investor Panel Practice Student Web Site Edits Final Design Pieces Due Student Introductions Lesson 20 3/6/14 Mock Investor Panel Presentation Lesson 21 3/13/14 Personal Style & Presentation Training Extreme Makeover Field Trip Marketing Materials Web Sites Go Live Lesson 22 EVENT / THURSDAY 3/19/14 Investor Panel Presentation Practice Final Pieces Due to YEA! Invite Media to Extreme Makeover event Invite Media to Investor Panel Highlight Investors Invite Media to Ad Firm 3/20/14 Investor Panel Presentations 6pm-8pm Investor Panel - Student Recruitment Opportunity Lesson 23 3/27/14 Advertising Campaigns and Publicity Plans Field Trip Record Keeping Investor Panel Recap Introduction to Trade Show County Clerk Paperwork Notarized Lesson 24 4/3/14 Government Resources Sales Tax Taxes EIN Numbers Lesson 25 4/10/14 County Clerk Press Release Intro Complete Tri-Fold Boards Running the Business NO CLASS 4/17/14 April Break EVENT/Thursday EVENT/Friday 4/24/14 Saunders Scholars Semi-Final Competition 4/25/14 Saunders Scholars Final Competition Lesson 26 5/1/14 Social Entrepreneurship File for EIN Number Continuity Plans/Exit Strategies Press Release Review Guest Speaker: Gov. Officials Guest Speaker: Taxes 7-8pm) Highlight Saunders Scholars Semi-Finalist Highlight Government Resources Speaker/Invite Media to Attend County Clerk s Highlight Student Recruitment Highlight Social Entrepreneur Speaker The Young Entrepreneurs Academy, Inc., University of Rochester All Rights Reserved
5 Thursdays,, October 17, 2013-May 29, 2014 Trade Show Goals and Updates Lesson 27 5/8/14 Networking Banking Media Meet & Greet Exercise Finalize Trade Show Materials Finalize Press Releases Lesson 28 5/15/14 Sports Marketing / The Business of Broadway Trade Show Preparation Media Panel Highlight Media Panel Invite Media to Trade Show Highlight EVENT/Saturday 5/17/14 Trade Show 8am-1pm Trade Show Lesson 29 5/22/14 Evaluations/ Surveys Investor Reports Letters to Future YEA students Year in Review Lesson 30/EVENT 5/29/14 Graduation 6pm-7pm Graduation Highlight Graduation The Young Entrepreneurs Academy, Inc., University of Rochester All Rights Reserved
11/15/14 Idea Generation/ Bagels and Juice What s the BIG Idea? Vetting Ideas Power Round
Tuesdays,, November 3, 2014-April 30, 2015 Class Date Lesson Notes Orientation/MONDAY 11/3/14 Parent/Student Orientation 6pm-7pm Lesson 1/Pizza Party 11/4/14 Pizza Party/get to know you Introductions Entrepreneurship
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