Private Label Credit Card Program

Transcription

1 Private Label Credit Card Program The Bank Behind the Credit Card.

2 TABLE OF CONTENTS WHO IS CFNA? 2 WHY CHOOSE THE FADA CREDIT CARD? 2 THE CFNA ADVANTAGE 2 THE ONLY TOOL YOU NEED, PLUS 6 MONTHS 3 DEFERRED INTEREST! WHAT CAN THE FADA CREDIT CARD 4 OFFER YOU & YOUR CUSTOMERS? MARKETING PROGRAMS 4 POINT-OF-PURCHASE MATERIALS 5 CONVENIENT PROCESSING SOLUTIONS 6 READY TO GET STARTED? OR HAVE QUESTIONS? CALL PRESS prompt 1 for Merchant Finance & Enrollment Support, OR PRESS prompt 2 for Marketing Support.

3 Who is CFNA? Credit First National Association (CFNA) is a federally chartered bank located in Cleveland, Ohio, which is wholly owned by Bridgestone Americas, a longstanding leader in the automotive and tire industry. Provider of private label credit card solutions serving over 6,000 automotive merchants Offers credit services to over 4.6 million cardholders nationwide CFNA employs over 280 specialists in Credit Operations, Credit Marketing, Finance, IT, and Analytics Why Choose the Florida Automobile Dealers Association Credit Card? The Florida Automobile Dealers Association credit card is dedicated for purchases at merchants enrolled in the Florida Automobile Dealers Association credit card program. Often, merchants prefer their own card because it offers customers another way to shop with them, thus increasing sales. Convenience for your customers Builds customer loyalty for your location Stimulates more sales for your business Keeps customers coming back for repeat purchases Every new FADA credit card issued will be embossed with YOUR BUSINESS NAME! It s a portable billboard in your customer s wallet, offering you the opportunity to build a database of marketable customers. The CFNA Advantage On average, CFNA customers purchase more frequently, have higher ticket sales, and spend more as a lifetime customer than with other credit cards. > Credit First National Association FADA PRIVATE LABEL CREDIT CARD PROGRAM SPENDING HABITS* NON-CFNA CARDS CFNA CARDS THAT S... First Purchase Spending $228 $688 3X Purchase Frequency Per Year X Trend Spending** $536 $1, X *Profile of national multi-location tire and service retailer. 2 **Based on a 2 year time span, 2009 & 2010.

4 The Only Tool You Need, Plus 6 Months Deferred Interest! > Credit First National Association FADA PRIVATE LABEL CREDIT CARD PROGRAM How often do your customers have to think about needed repairs? Increase your customer conversion rate with extended, STRESS FREE FINANCING! Provide your customers with peace of mind by offering them the 6 Month Promotional Credit Plan. No interest is charged on a qualifying purchase if paid in full within 6 months and minimum monthly required payments are made. The FADA credit card allows your customers to purchase the automotive products and services they need today, while giving them the flexibility to pay over time. CFNA pays YOU within two business days of the sale (less the merchant discount rate) to help you continue a steady cash flow for your business and your customers repay CFNA over time. The 6 Month Promotional Credit Plan is easy to use, and it allows your customers the flexibility to pay monthly installments over the course of 6 months when they make a qualifying purchase. This is a perfect opportunity to share the benefits of the FADA credit card and present the $1,200 invoice in monthly installments. Consider the following situation: e.g. $1,200 6 months = $200 monthly payments. Or the customer can pay as little as 4% of the balance each month. e.g. $1,200 x 4% = $48.00 a month! Now, that s easier to digest than paying the full $1,200 in cash today or paying a bank card in 30 days. NO INTEREST IF PAID IN FULL WITHIN 6 MONTHS* $299 Minimum purchase required. Interest will be charged to your account from the purchase date if the purchase balance is not paid in full within 6 months or if you make a late payment. *MINIMUM MONTHLY PAYMENTS REQUIRED. Applicable to purchases made January 1 through June 30, APR: 22.8%. Minimum Finance Charge: $1.00. CFNA reserves the right to change APR, fees and other terms unilaterally. 3 NOTE: After June 30, 2013 dates appearing within the 2nd required disclosure must be July 1 through December 31, 2013.

5 Presorted Standard U.S. Cleveland, OH Permit Postmaster: Please deliver by xx/xx/xx *MINIMUM MONTHLY PAYMENTS REQUIRED. Applicable to purchases made January 1 through June 30, APR: 22.8%. Minimum Finance Charge: $1.00. CFNA reserves the right to change APR, fees and other terms unilaterally. For a smoother ride and longer tire life. Plus, we inspect tread depth and valve stems and set air pressure to manufacturer s specifications. tional. Cannot be combined with any other offer. Expires 00/00/00 other offer. Expires 00/00/00 We drain your old oil, install a new oil filter and refill with quality oil. with any other offer. Expires 00/00/00 What Can the FADA Credit Card Offer You & Your Customers? You and your customers will receive a superior level of service and exclusive features with the Florida Automobile Dealers Association credit card program that makes CFNA the best in class! As a Retailer, We Can Offer You... A 6 Month Promotional Credit Plan for you to offer your customers A competitive merchant fee with no hidden costs An increase in your loyal customer base that will boost repeat business A professional support staff to assist with marketing, electronic processing, payment inquires, and reconciliations Field Sales Representatives available to assist with increasing sales, executing in-store promotions and training employees on compliance standards and sales techniques A customized URL link for your business website that will allow customers to apply for credit and manage their account online We Offer Your Customers... Immediate purchasing power once approved Competitive APR No annual fees and no prepayment penalties Generous credit limits Instant credit decisions - our average in-store and online credit decision takes seconds Financial confidentiality - customers have the option to apply online at in the privacy of their own home CFNA Marketing Programs CFNA offers a variety of marketing programs to help build your customer base, increase brand loyalty, and increase sales. There are multiple programs available to take your business to the next level. > Credit First National Association FADA PRIVATE LABEL CREDIT CARD PROGRAM CFNA s marketing programs are simple and cost effective. We execute the design, printing, and mailing for each program while your business reaps the benefits. CFNA will even help subsidize a portion of the cost of the Ad-Hoc Mailer Program. Available to All Merchants Ad-Hoc Mailer Program Available to Qualifying Merchants Consumer Promotions Employee Incentives Your Logo Here 1234 Any Boulevard Anytown, IL THE ULTIMATE PERFORMANCE CARD is already in your wallet. FRONT Sam A. Anybody 1234 Any Boulevard Anytown, IL Postage PAID NO INTEREST IF PAID IN FULL WITHIN 6 MONTHS* $299 Minimum purchase required. Interest will be charged to your account from the purchase date if the purchase balance is not paid in full within 6 months or if you make a late payment. BACK OWN THE ROAD. AND SAVE SOME MONEY ALONG THE WAY. TIRE ROTATION & BALANCE TIRES & SERVICE Your Logo Here $00.OO Tire Rotation & Balance (most vehicles) When using your Bridgestone/Firestone Credit Card. Coupon must be presented at time of purchase. Oil disposal fee may be addi- $00.OO OFF Any purchase of $00 or more When using your Bridgestone/Firestone Credit Card. Coupon must be presented at time of purchase. Cannot be combinezd with any OIL CHANGE & FILTER WHEEL ALIGNMENT $00.00 Oil Change & Filter (most vehicles) When using your Bridgestone/Firestone Credit Card. Oil disposed may be additional. Coupon must be presented at time of purchase.cannot be combined with any other offer. Expires 00/00/00 $00.00 Wheel Alignment (most vehicles) Helps prevent early tire wear, plus we inspect steering/suspension. When using your Bridgestone/Firestone Credit Card. Coupon must be presented at time of purchase. Cannot be combined 1234 Any Boulevard Anytown, IL (444) CFNA.com 8am-6pm Monday-Saturday, Closed Sunday 4

6 Point-of-Purchase (P.O.P.) Materials > C r e d i t F i r s t N a t i o n a l A s s o c i a t i o n FA D A P R I VAT E L A B E L C R E D I T C A R D P R O G R A M Besides the numerous benefits already mentioned, CFNA offers all merchants Point-of-Purchase material at no cost! CFNA also provides credit applications and other materials to merchants free of charge to help your business succeed! Tear-Pad Flyers (3) Door Decal (2) Application Stand & Insert (3) Counter Mat (3) Table Tent (3) TABLE TENT, 15 X 7 TEAR-PAD FLYER, 3.5 x 6.5 FRONT BACK DOOR DECAL, 7.5 X 4.7 APPLICATION STAND INSERT, 11 x 14 FRONT BACK FRONT 5 BACK COUNTER MAT, 14 X 11 NOTE: P.O.P. materials shown are valid through June 30, New materials will be distributed for July 1, 2013.

7 Convenient Processing Solutions CFNA offers both terminal based and PC based solutions. Select one of the options below that works best for your business.* All CFNA processing options will allow you to access new payment solutions that will grow your business with competitive transaction rates. Plus, submit CFNA credit card applications and receive approval and credit limit replies within 60 seconds in most cases. *All processing options must be approved by CFNA prior to enrollment. PLEASE SELECT ONE OF THE TWO PROCESSING OPTIONS BELOW: OPTION #1 OPTION #2 Terminal Based Solution Requires a Verifone Vx570 terminal The VeriFone Vx570 terminal must meet the following requirements: 12 MB of memory Dual Port Capabilities IP or Analog connection available PC Based Desktop Solution Requires a personal computer Computer must have one of the following: Windows 2000, ME, XP, Vista, or 7 > Credit First National Association FADA PRIVATE LABEL CREDIT CARD PROGRAM This solution can be integrated with a variety of point of sale systems. Ready to get started? Or have questions? Call Prompt #1 6

8 CALL TO GET STARTED EASTLAND ROAD BROOK PARK, OHIO /2013