WHO WE ARE CREATIVE STRATEGIC IDEAS DIGITAL TRENDS DESIGN FOR BRANDS FUNDRAISING CONSULTING TOURISM & PLACES PROMOTION

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1 Corporate Presentation

2 WHO WE ARE Hland was born in 2004 presenting itself to the market under the insignia Land, with a core business primarily dedicated to new technologies. However, it soon became necessary to respond to other areas of communication requested by our costumers. In 2007, we assume formally our multidisciplinary reorganizing ourselves internally and externally into three specific areas for action: land - creative strategic ideas, lot - land of technology, love - for brands the year of change. Hland becomes Wao, lda, assumes a new attitude and philosophy towards the market and, under the umbrella brand We Are One offers its costumers a new image and five business areas that includes and provides to the market all expertise and knowledge acquired along the last 6 years.

3 WHO WE ARE Brand Strategy Identity & Brand Design Brand Experience Brand Management Interaction Reaction Attraction Graphic Design Editorial Design Architecture and layout of spaces and environments Events CREATIVE STRATEGIC IDEAS DIGITAL TRENDS DESIGN FOR BRANDS FUNDRAISING CONSULTING TOURISM & PLACES PROMOTION

4 WHO WE ARE CREATIVE STRATEGIC IDEAS DIGITAL TRENDS DESIGN FOR BRANDS FUNDRAISING CONSULTING TOURISM & PLACES PROMOTION

5 WHAT WE DO CREATIVE STRATEGIC IDEAS Brand Strategy Diagnosis, Market and Brand Research and Strategy. Identity & Brand Design Naming, Creation and Brand Design. Brand Experience Implementation, Communication and Brand Dissemination Brand Management Monitoring, Training and Tools of the Trade. DIGITAL TRENDS DESIGN FOR BRANDS FUNDRAISING CONSULTING TOURISM & PLACES PROMOTION

6 WHAT WE DO CREATIVE STRATEGIC IDEAS DIGITAL TRENDS Interaction Design, On-line Campaign Management and Social Engineering Reaction Social Networking, on-line Communities e Viral Campaigns Attraction Web Trends, Usability e Accessibility DESIGN FOR BRANDS FUNDRAISING CONSULTING TOURISM & PLACES PROMOTION

7 WHAT WE DO CREATIVE STRATEGIC IDEAS DIGITAL TRENDS DESIGN FOR BRANDS Graphic Design Creation, Production and Monitoring of Communication Materials, Flyers, Brochures, Posters, Mupi, Outdoors, Packaging and Merchandising Editorial Design Paging, Books, Brochures, Catalogs, Magazines,... Architecture and layout of spaces and environments Layout of Stands and Shops, Signs and Displays. Events Organization, Management, Dissemination and Promotion. FUNDRAISING CONSULTING TOURISM & PLACES PROMOTION

8 WHAT WE DO CREATIVE STRATEGIC IDEAS DIGITAL TRENDS DESIGN FOR BRANDS FUNDRAISING CONSULTING Audit Audit Campaigns and Ways of Raising Funds Already Implemented or Under Implementation. Analysis and Evaluation of Results. Strategy Creation and Development of Best Practice for Fundraising. Management Campaign Management to Raise Funds. TOURISM & PLACES PROMOTION

9 WHAT WE DO CREATIVE STRATEGIC IDEAS DIGITAL TRENDS DESIGN FOR BRANDS FUNDRAISING CONSULTING TOURISM & PLACES PROMOTION Audit Audit and Assessment of Local Resources Planning &Strategy Creation of a Strategic Plan Promotion of Booth Territory and Equipment Creation & Promotion Implementation of the Strategic and Promotional Plan

10 OUR TEAM We are a group of people with strong skills proven in various areas of communication and marketing that has come together to seek and create a new insight in this area. A global vision that makes a unique brand a part of a sustainable world.

11 some of the clients that our team worked along the years

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15 some of the brand consulting worked by our team

16 1 2 3 Client: C. M. Fundão Fundão Turismo Project: Palácio do Picadeiro Our intervention: brand strategy, brand design, design development, communication strategy On this page: 1- Press, 2- Brochure. 42x21 cm, 3- Signage Panel. 1x2 m Application materials: 1- offset printing on paper, 2- offset printing on paper, 3- digital printing on vinyl applied on pvc

17 Client: C. M. Fundão Fundão Turismo Project: Palácio do Picadeiro Our intervention: brand strategy, brand design, design development, web design and development, communication strategy On this page: website Technology: HTML with CMS in.php

18 1 2 Client: Vitor Sobral Project: Vitor Sobral Communication Our intervention: brand strategy, design development, web design and development, web communication strategy On this page: 1- Press, 2- online newsletter Application materials: 1- offset printing on paper Technology: 2- HTML with CMS in.php

19 Client: Vitor Sobral Project: Vitor Sobral Communication Our intervention: brand strategy, design development, web design and development, web communication strategy On this page: website Technology: ACTION SCRIPT 2.0 with CMS in.php Visit online:

20 1 2 Client: Vitor Sobral Project: Tasca da Esquina Our intervention: brand strategy, brand design, design development, web design and development, web communication strategy On this page: 1- Press, 2- online newsletter Application materials: 1- offset printing on paper Technology: 2- HTML with CMS in.php

21 Client: Vitor Sobral Project: Tasca da Esquina Our intervention: brand strategy, brand design, design development, web design and development, web communication strategy On this page: website Technology: HTML, PHP, CSS with CMS Visit online:

22 Client: Comunidade de Trabalho BINSAL Project: BINSAL Rotas da Fronteira Our intervention: brand strategy, design development, communication strategy On this page: mupi. 1x1 m Application materials: digital printing on vinyl applied on wood structure for outside using

23 Client: Comunidade de Trabalho BINSAL Project: BINSAL Rotas da Fronteira Our intervention: brand strategy, communication strategy, design development On this page: outdoor. 8x3 m Application materials: digital printing on vinyl applied on a metallic structure for outside using

24 1 2 Client: Comunidade de Trabalho BINSAL Project: BINSAL Rotas da Fronteira Our intervention: brand strategy, communication strategy, design development On this page: 1- press, 2- flyer Application materials: offset printing on paper

25 Client: Comunidade de Trabalho BINSAL Project: BINSAL Rotas da Fronteira Our intervention: brand strategy, communication strategy, design development On this page: table calendar. 10x10 cm Application materials: offset printing on paper

26 1 2 Client: Comunidade de Trabalho BINSAL Project: BINSAL Rotas da Fronteira Our intervention: brand strategy, communication strategy, design development, content editing, web design and development On this page: 1- corporate tv, 2- kiosk multimedia Technology: ACTION SCRIPT 2.0

27 Client: Comunidade de Trabalho BINSAL Project: BINSAL Rotas da Fronteira Our intervention: brand strategy, web design and development, web communication strategy On this page: website Technology:.PHP, CSS with CMS Visit online:

28 2 1 3 Client: Colégio Infanta D. Maria de Portugal Project: Colégio Infanta D. Maria de Portugal Rebranding Our intervention: brand strategy, brand design, design development, communication strategy On this page: 1- press, 2- outdoor, 3- illustration! Application materials: 1- offset printing on paper, 2- digital printing on vinyl applied on a metallic structure for outside using, 3- serigraphy on t-shirt

29 Client: Colégio Infanta D. Maria de Portugal Project: Colégio Infanta D. Maria de Portugal Rebranding Our intervention: brand strategy, brand design, design development, communication strategy On this page: outdoor. 8x3 m! Application materials: digital printing on vinyl applied on a metallic structure for outside using

30 Client: Colégio Infanta D. Maria de Portugal Project: Colégio Infanta D. Maria de Portugal Rebranding Our intervention: brand strategy, brand design, design development, communication strategy On this page: flyer. 24x12 cm! Application materials: offset printing on paper

31 Client: Colégio Infanta D. Maria de Portugal Project: Colégio Infanta D. Maria de Portugal Rebranding Our intervention: brand strategy, brand design, design development, communication strategy On this page: flyer s. 30x10 cm! Application materials: offset printing on paper

32 Client: Colégio Infanta D. Maria de Portugal Project: Colégio Infanta D. Maria de Portugal Rebranding Our intervention: brand strategy, brand design, design development, communication strategy On this page: flyer s. 21x10,5 cm! Application materials: offset printing on paper

33 some graphic design work developed by our team

34 Client: Autopeças JF Project: Autopeças JF Rebranding Our intervention: brand strategy, brand design, design development On this page: outdoor. 8x3 m Application materials: digital printing on vinyl applied on a metallic structure for outside using

35 Client: ACICF Project: Fundão Comércio Tradicional - Festa de São João Our intervention: strategy for boosting local and traditional trade, design development On this page: mupi. 120x90 cm Application materials: digital printing on paper applied on a metallic structure for outside using PRÉMIO FUTURA 2007 > Best Outdoor Advertising

36 1 2 Client: ACICF Project: Fundão Comércio Tradicional - 1- Há Comércio, 2- Christmas 2009 Our intervention: strategy for boosting local and traditional trade, design development On this page: 1/2- mupi. 120x90 cm Application materials: 1/2- digital printing on paper applied on a metallic structure for outside using

37 1 2 Client: ACICF Project: Fundão Comércio Tradicional - 1- Dia do Pai, 2- Dia da Mãe Our intervention: strategy for boosting local and traditional trade, design development On this page: 1/2- mupi. 120x90 cm Application materials: 1/2- digital printing on paper applied on a metallic structure

38 1 2 Client: ACICF Project: Fundão Comércio Tradicional - 1- Dia da Criança, 2- Christmas 2010 Our intervention: strategy for boosting local and traditional trade, design development On this page: 1/2- mupi. 120x90 cm Application materials: 1/2- digital printing on paper applied on a metallic structure

39 Client: ACICF Project: Fundão Comércio Tradicional - Rota do Comércio Tradicional Our intervention: strategy for boosting local and traditional trade, design development On this page: postcard collection Application materials: offset printing on paper

40 2 1 3 Client: ACICF Project: Fundão Comércio Tradicional - Rota do Comércio Tradicional Our intervention: strategy for boosting local and traditional trade, design development On this page: 1- postcards, 2- table calendar, 3- marker Application materials: 1/2/3- offset printing on paper

41 Client: Cadbury Portugal Project: Boosting Internal Communication. Purple Portugal Our intervention: edition and paging, design development On this page: magazine Application materials: offset printing on paper

42 Client: Cadbury Portugal Project: Boosting Internal Communication. Responsabilidade Social Corporativa Our intervention: edition and paging, design development On this page: magazine Application materials: offset printing on paper

43 Client: Cadbury Portugal Project: Boosting Internal Communication. Paixão por Ganhar Our intervention: brand design, design development On this page: 1- illustration 2- magazine, 3- table calendar, 4- postcard, 5- pocket calendar Application materials: 1- serigraphy on t-shirt, 2/3/4/5- offset printing on paper

44 2 1 Client: Cadbury Project: Boosting Internal Communication. Paixão por Ganhar Our intervention: brand strategy, design development On this page: 1- illustration, 2- magazine Application materials: 1- serigraphy on t-shirt, 2- offset printing on paper

45 Client: Associação Teatro Agosto Project: Palavras de Vento e de Pedra Our intervention: edition and paging, design development On this page: book Application materials: offset printing on paper

46 Client: Gardunha Viva Project: XII Marcha Nocturna Our intervention: strategy for boosting regional activities, design development On this page: illustration Application materials: serigraphy on t-shirt

47 Client: Newattitude Project: Institutional. Newattitude Our intervention: brand strategy, brand design, design development On this page: brochure, markers Application materials: offset printing on paper

48 Client: Newattitude Project: Stand. Newattitude Our intervention: design development On this page: stand. 300x225 cm Application materials: digital printing on vinyl applied on standard structure

49 Client: C. M. Fundão Fundão Turismo Project: Chocalhos Festival dos Caminhos da Transumância Our intervention: brand strategy, brand design, design development On this page: brochure Application materials: offset printing on paper

50 2 1 Client: Associação Teatro Agosto Project: TeatroAgosto Our intervention: brand strategy, brand design, design development On this page: 1- tickets, 2- illustration Application materials: 1- offset printing on paper, 2- serigraphy on t-shirt

51 1 2 Client: Caixa de Crédito Agrícola Project: New Covilhã Agency Caixa de Crédito Agrícola Our intervention: design development On this page: 1/2- press Application materials: 1/2- offset printing on paper

52 Client: Caixa de Crédito Agrícola Project: New Covilhã Agency Caixa de Crédito Agrícola Our intervention: design development On this page: bus publicity Application materials: digital printing on vinyl on bus window

53 Client: Mediatrust Project: FIL Lisboa Magazine Our intervention: paging, design development On this page: magazine Application materials: offset printing on paper

54 Client: Mediatrust Project: FIL Angola Magazine Our intervention: paging, design development On this page: magazine Application materials: offset printing on paper

55 some of the digital trends work developed by our team

56 Client: NESPRESSO Project: 1 gesto perfeito Our intervention: brand strategy, brand design, design development, web design and development On this page: website Technology: ACTION SCRIPT 3.0 Visit online:

57 Client: Poweridea Project: Poweridea Our intervention: brand design, design development, web design and development, web communication strategy On this page: website Technology: ACTION SCRIPT 2.0 Visit online:

58 Client: Electrobelarmino Project: Online Communication. Electrobelarmino Our intervention: brand design, design development, web design and development On this page: website Technology: ACTION SCRIPT 2.0 with back office in.php Visit online:

59 Client: Junta de Freguesia do Fundão Project: Online Communication. Junta de Freguesia do Fundão Our intervention: brand design, design development, web design and development On this page: website Technology: HTML with CMS in.php Visit online:

60 Client: Terracell Project: Online Communication. Terracell Our intervention: brand repositioning, design development, web design and development On this page: website Technology: XHTML with CSS Visit online:

61 Client: Estudio Pilates Project: Online Communication. Estudio Pilates Our intervention: design development, web design and development, web communication strategy On this page: website Technology: ACTION SCRIPT 2.0 with CMS in.php Visit online:

62 Client: Newattitude Project: Online Communication. Newattitude Our intervention: brand design, web design and development On this page: website Technology:.PHP, CSS with CMS Visit online:

63 Client: Técnica do Volante Project: Online Communication. Técnica do Volante Our intervention: brand design, web design and development On this page: website Technology: XHTML with CSS Visit online:

64 Client: Associação Teatro Agosto Project: Online Communication. TeatroAgosto Our intervention: brand design, web design and development On this page: microsite Technology: HTML Visit online:

65 Client: Zen Family Project: Online Communication. Zen Family Our intervention: brand strategy, brand design, design development, web design and development, web communication strategy On this page: website Technology: HTML with CMS in.php

66 Client: Darwin Project: Online Communication. Valor Med Our intervention: web design and development On this page: website Technology: HTML with CMS in.php Visit online:

67 Client: EIP Project: Online Communication. EIP Our intervention: design development, web design and development On this page: website Technology: HTML with CMS in.php

68 Client: ACICF Project: Online Communication. ACICF Our intervention: web design and development On this page: website Technology: HTML with CMS in.php

69 Client: AMROP Portugal Project: Online Communication. AMROP Portugal Our intervention: web design and development On this page: website Technology: JOOMBLA, HTML, CSS Visit online:

70 Client: La Varzea Project: Online Communication. La Varzea Our intervention: web design development On this page: website Technology: HTML with CMS in.php Visit online:

71 Client: Quinta da Cegonha Project: Online Communication. Quinta da Cegonha Our intervention: web design development On this page: website Technology: ACTION SCRIPT 2.0 with CMS in.php Visit online:

72 Client: WEAREONE Project: Online Communication. LOT Our intervention: brand strategy, brand design, web design development, web communication strategy On this page: website Technology: CSS with CMS in.php

73 Client: Cadbury Portugal Project: Motion Graphic. Dubai Our intervention: design development, video edition and motion graphics On this page: motion graphic Technology: Interactive design and ACTION SCRIPT 2.0

74 Client: Cadbury Portugal Project: Motion Graphic. Christmas 2007 Our intervention: design development, video edition and motion graphics On this page: motion graphic Technology: Interactive design and ACTION SCRIPT 2.0

75 Client: Cadbury Portugal Project: Motion Graphic. Paixão por Ganhar Our intervention: design development, video edition and motion graphics On this page: motion graphic Technology: ACTION SCRIPT 2.0

76 Client: Museu da Presidência da República Project: Kiosk Multimedia. Museu da Presidência da República Our intervention: design development On this page: kiosk Technology: ACTION SCRIPT 2.0

77 Client: Caixa de Crédito Agrícola Project: New Covilhã Agency. Caixa de Crédito Agrícola Our intervention: design development On this page: banner Technology: ACTION SCRIPT 2.0

78 some of the events developed by our team

79 A four day event envolving: 100 people from 5 countries (Portugal, France, Belgic, Switzerland, Morocco). 2 hotels (Lisbon and Sesimbra). Transportation for the all stay 6 restaurants. 1 meeting room. 1 coffee break. 1 day of leasure and team building activities. all the event had a 24 hour support from our team.

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85 some of the social projects that we support

86 SOCIAL RESPONSIBILITY We believe that we should have a positive contribute to the society and should be aware of the social and environmental impacts of our company. This may provide direct advantages for the business and ensure the long-term competitiveness. Our policy is to support and had dynamic to the work off associations that we identify ourselves socially.

87 1 2 Client: APPACDM - Fundão Project: Christmas card Our intervention: communication strategy,,design development, web development On this page: 1- interactive postcard, 2- postcards. 11x42 cm Technology: HTML Application materials: offset printing on paper

88 Client: Microcrédito Project: Christmas campaign to raise financial support Our intervention: communication strategy, design development, web development On this page: interactive postcard Technology: HTML

89 we are awarded

90 WOLDA 2009

91 PRÉMIOS FUTURA

92 Rua Sampaio e Pina Nº70, 2ºAndar LISBOA Tel: Fax: MACB, Lote 157, Apartado 439 Fundão FUNDÃO Tel: (C) MMX WAO, LDA.

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