Capturing AWeber newsletter subscribers using Pligg CMS. By Moneytized.com

Transcription

1 Capturing AWeber newsletter subscribers using Pligg CMS By Moneytized.com

2 About us WE RE A TEAM OF PROFESSIONALS THAT LOVE CREATING USEFUL INFORMATIONAL PRODUCTS AND APPLICATIONS. AWEBER NEWSLETTER FOR PLIGG IS ONE OF THEM! LEARN MORE ABOUT IT READING THE GUIDE AND CHECK OUT OUR INTERNET MARKETING BLOG FOR TUTORIALS AND INTERNET MARKETING ARTICLES

3 Why Marketing? MARKETING IS THE BEST WAY TO HELP YOUR AUDIENCE AND AT THE SAME TIME PROMOTE YOUR PRODUCTS AND IDEAS TO THEM. IT S NOW POSSIBLE FOR ALL PLIGG WEBMASTERS TO CAPTURE LEADS RIGHT FROM THE REGISTRATION PAGE!

4 The power of Marketing IS MARKETING WORTH IT? So you might wonder, should I consider marketing as a viable marketing method for my business? No matter what your niche is, marketing can help you gain credibility, exposure and sales, but it has to be done correctly. In fact, marketing works much better than any other medium (social media, pay per click, TV ads) if done properly. You haven t seen ANY social bookmarking sites having a newsletter signup form in the registration. So,stop following what s happening and Make Things Happen! WITH MARKETING YOU CAN: 1. Create targeted lists and address to each one when it s applicable 2. Increase your product conversions by catering to users needs and helping them with a lot of useful information 3. Keep them happy and for as long as they are in your list, they re yours to market to. 4. Since you can cultivate a relationship with them, they will trust you and not only buy from you but help you when you need something. 5. Promote your own or other amazing products and gain commissions, something you didn t have before.

5 Why go with AWeber? By using AWeber you can: Split test messages to find the best offer or best subject line and track your response. Track website clicks using your own domain name, without ugly click tracking links. See who clicks your links, who opens your messages, and more. and others. Pick from over 103 pre-made templates, use your own, or create messages with the built-in editor. Schedule future messages from the moment a user signs up. Last but not least, the statistics the system provides are amazing! Check out the following page. Split up subscribers based on who clicked (or didn't click) and send them follow up s. You can be sure that it s tested in all major clients such as Outlook, Thunderbird, Yahoo, Gmail, Hotmail

6 AWeber has one of the best statistics sections when it comes to sending newsletters, deliverability, open rates, click rates, etc., so you always know exactly how your campaigns are performing The difference in response grows dramatically after every message we send because along with our sales pitches, we send helpful information, so recipients are looking forward to it.

7 Are you convinced yet? If not, AWeber is here to help you. You can test out how this can work out for you for a whole month for just $1 and with a money back guarantee (Wow...)! If you don t like it, you can cancel any time within the first month and you won t be charged again. Click Here to register. With nothing to lose, let s roll up our sleeves and get to work! Why go with AWeber? / 7

8 Bonus: Pay less for AWeber every month! When it comes to building a list, success doesn't mean just a fixed amount of subscribers; you want the subscribers you have to open your s and use your recommendations to better their business. If you have been gathering s with Aweber for some time, you should have already went up in pricing tiers by now. That would be amazing if all the subscribers were responsive and active, but almost 100% that's not the case. There's a great percentage of users who have never confirmed subscription, have never opened one of your s for quite some time, or even unsubscribed from the list. All these people count towards your totals and might be a huge percentage of your list, just taking up space and increasing your costs. Let's see how we can fix that! :) We're going to remove all the people who: 1. Don't open your s. 2. Have Unsubscribed. 3. Never Confirmed Subscription.

9 Plugin Setup THE FIRST AND MOST IMPORTANT STEP IS TO HAVE AN ACCOUNT FOR AWEBER, THEN, GO AND BUY OUR PLUGIN AND WE RE READY TO GO!

10 You have created an account at AWeber and have THE NEWSLETTER.ZIP FILE On your hard drive. later and should be unique. Add a description, and a from address that you want your subscribers to see that the was sent from. click save. On the next screen, Add your company name, your Pligg site s main url and an signature, together with your site s logo. click on save settings. Unzip and using the FTP client of your choice (we prefer FileZilla), connect to your server. Navigate to <HTTP ROOT>/modules/ and upload the whole newsletter folder there. Next step is AWeber: After logging in, click on the my list tab and select create a new list. The list name is very important for Next comes the confirmation . Set a title and an intro (if you want to change the default one, and set a success page as a thank you page. We normally add a page on a WordPress blog and thank them for subscribing). You can do the same with Pligg. click save. After that, you can add the first follow-up message, if you want. Usually people add the bribe they used in order for someone to give their but you got it without Plugin Setup / 10

11 needing one, right? ;) You can say some things about yourself or your team or you can explain how your social bookmarking site works. Now you re all set! Remember what you added on the first field as list name. If you don t, you can see it by clicking on my lists. Next step: Back to your Pligg. Go to your admin section and go to modules/uninstalled modules. Click Install to the newsletter module and go to installed modules. Click settings next to newsletter and add to the mailing list subscribe , the list name that you gave your list in Aweber followed (eg. Click save. Then click Enable in Newsletter in user registration and Checked in Newsletter default subscription status. The last setting will have the box pre-ticked. ;) Last but not least, change the text of the user prompt to something more personal (if you like) and you re good to go! Thank you for checking out Aweber and our plugin! If you have any questions, don t hesitate to use our contact form. Ps. We re very close to releasing our own thorough guide on how to use marketing efficiently. It will be more than 130 pages long and we ll give it away for free. Make sure to register and be one of the first to receive it when it s complete. Just add your name and on the main page of our blog, at the widget section. Plugin Setup / 11

12 Bonus Chapter: Paying less every month on Aweber! When it comes to building a list, success doesn't mean just a fixed amount of subscribers; you want the subscribers you have to open your s and use your recommendations to better their business. If you have been gathering s with Aweber for some time, you should have already went up in pricing tiers by now. That would be amazing if all the subscribers were responsive and active, but almost 100% that's not the case. There's a great percentage of users who have never confirmed subscription, have never opened one of your s for quite some time, or even unsubscribed from the list. All these people count towards your totals and might be a huge percentage of your list, just taking up space and increasing your costs. Let's see how we can fix that! :) We're going to remove all the people who: 1. Don't open your s. 2. Have Unsubscribed. 3. Never Confirmed Subscription.

13 First, log in to your Aweber panel and go to the Subscribers section. REMOVE PEOPLE FROM YOUR LIST THAT DON'T OPEN YOUR MAILS. We want to see who hasn't opened the mails we sent over the last month. Try to at least enter a month before the current date and make sure that you enter at least a month that you have sent 4-5 mails or more. We do this because if for the last month all you have done is send one , many people won't have opened it. You don't want to erase someone just because they didn't open one ! Make sure that you are on the correct list and start adding the rules. The second option is to select the date added field because you need to select people that have joined at least a month before, because if they are a new subscriber, their stats are not always correct because they still haven't received your followups after subscribing. HINT: Instead of selecting them and deleting them, create a segment and Bonus Chapter: Paying less every month on Aweber! / 13

14 try to find out why they don't open your s. One amazing way to do that is by creating a survey. You can create a free survey using Google Docs, or using WordPress and Gravity Forms. (Click the links for a guide on both ways.) Ask them what they like the most about your list and what they don't, gaining a great perspective on how you can improve! This will not only increase your open-rates but at the same time make active some users that haven't opened your s for quite some time. Last but not least, make them an offer they can't refuse. ;) A free guide, a great discount on your services, you name it! This might draw their interest back to your services. If the two methods above don't work out, delete the people still on the segment. REMOVE PEOPLE FROM YOUR LIST THAT HAVE UNSUBSCRIBED. This is a no-brainer. If someone unsubscribes from your list, there's no point on keeping them on the system. Bonus Chapter: Paying less every month on Aweber! / 14

15 REMOVE PEOPLE FROM YOUR LIST THAT NEVER CONFIRMED. less active subscribers. Again, this is a no-brainer but with a catch. You have to set a date filter too because some people might not have confirmed because they log in once per week to check their s. I always set it a month before the current date just to be sure. So that's it: three simple things you can do, not only to drop the cost of maintaining a list but at the same time, re-engage with your Bonus Chapter: Paying less every month on Aweber! / 15