Enterprise Mobility: A Market Perspective!!
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1 Enterprise Mobility: A Market Perspective!! Paul Black Director Telecommunications and Media IDC Middle East, Africa & Turkey pblack@idc.com Direct:
2 3 rd Platform Trillions of Things Billions of Users Millions of Apps Hundreds of Millions of Users Tens of Thousands of Apps Millions of Users Thousands of Apps IDC Visit us at IDC.com and follow us on 2
3 Enterprise Mobility is the ability to Capture Manage Mobiliz e information IDC Visit us at IDC.com and follow us on 3
4 Technology Focus Business focus But, Mobility Challenges the Traditional IT Philosophy Key Consideration for CIOs 1 Technology Focus Vs. Business Focus 2 IT Control Vs. User Freedom 3 CAPEX Vs. OPEX Total Control User Freedom 4 Enabling Mobility Vs. Security 5 Company Vs. Employee-Owned Devices IDC Visit us at IDC.com and follow us on 4
5 But Enterprise Mobility has evolved Word Factory with a multitude of terms BYOIT COPE BYOA IT BYOD 5
6 A formal structured approach can help manage and derive greater benefits from some of the trends Device provisioning Configuration management Software distribution Remote wipe/lock Policy management Authentication and certificate management Mobile Device Mobile Application Manage, secure and distribute applications Policy control Application lifecycle management, security management Billing analysis Contract negotiation Device procurement Inventory management (audit function) Mobile policy management Rate plan optimization Reporting and analytics Telecom Expense Mobile Content Core EMM solution Secure access to files/content/data Allows mobile across various data stores Ensure user-level access control Combination of MDM, MAM in a standalone or combined manner Also encompasses Mobile Content Enterprise Mobility / MEM Managed Mobility Combination of Mobile Device and Telecom Expense Mobile Enterprise Security Mobile Threat Mobile Information Protection & Control (encryption & DLP/containerization) Mobile Gateway Access & Protection (VPN) Mobile Security & Vulnerability (remote wipe etc ) Mobile Identity & Access (identity & access management) IDC Visit us at IDC.com and follow us on 6
7 Enterprise Mobility - Tying it all together Enterprise Mobility a.k.a. Mobile Enterprise What it means for the CIO Telecom Expense Mobile Enterprise Security Managed Mobility Mobile Application Mobile Content Mobile Device Future of EMM Improved security Better cost control Better containerization Easier management (SSO) Better compliance Data loss prevention Enable role-based access Differentiate between applications Better user experience Centralized management IOT M2M IDC Visit us at IDC.com and follow us on 7
8 Organizations are Moving Towards Pervasive Mobility Creating Differentiation and Becoming More Agile Top Finance HR Admin Marketing Mobile Accounting Apps Mobile HRM Extensions Mobile s Mobile Business Apps for Approvals Mobile Collaboration & Social Media Procurement Mobile ERP Access Top 24x7 Access to performance reports/ documents Faster approvals while traveling Better time resources utilization Real time action on critical developments Mobile Business Intelligence Supply Chain Inventory Warehouse Stock Monitoring Waste Production Mobile Apps for Manufacturing Waste with Process Optimization Apps for Plant Maintenance Performance Monitoring Though Mobility Logistics & Distribution Route Planning Real-time Invoicing with GIS Stamping Sales Optimization Sales Sales Planning Field Service (Request Tracking, Fulfillment) Collaboration on the Move Customer Services mcommerce Self Serving / Profile Apps Performance Monitoring Cost rationalization Better resource utilization Greater collaboration Real time intervention Process optimization Smart delivery Employee performance evaluation Source : IDC, 2013 IDC Visit us at IDC.com and follow us on 8
9 Mobility Systems are Complex Require Careful Assessment & Vendor Evaluation IDC Visit us at IDC.com and follow us on 9
10 Mobility Requires Careful Assessment (1/2) - Mobility Ecosystem is Complex The complexities in the enterprise mobility ecosystem are overwhelming as enterprise mobility systems require integration scenarios with multiple interfaces, technologies and stakeholders IDC Visit us at IDC.com and follow us on 10
11 Mobility Requires Careful Assessment (2/2) - The BYOD Example Source: IDC, User Identification 2 Applications to be Mobilized 4 Security 5 Connectivity 3 Device Compatibility and IDC Visit us at IDC.com and follow us on 11
12 CIOs at Strategic a Cross-roads Rationalize vs. Transform, but how?? IDC Visit us at IDC.com and follow us on 12
13 Embarking the Mobility Journey (1/2) - Three Phase Approach to Enterprise Mobility Adoption Mobilize the Person Mobilize the Process Mobilize the Channel BYOD Security Secure VPN Unified Communications & Collaboration Campus WiFi Source: IDC, 2013 Field Services Sales Business Intelligence ERP CRM Contact Center Customer Interaction Supply Chain Manufacturing Healthcare Banking Retail Education IDC Visit us at IDC.com and follow us on 13
14 Embarking the Mobility Journey (2/2) - Mobility Requires Increased Stakeholder Involvement Mobilize the Person Mobilize the Process Mobilize the Channel IT Source: IDC, 2013 End Users Lines of Business Strategy Finance Human Resources Legal/Risk CIO/CFO/CSO Suppliers Distributors Channel Participants Platform Provider Hosting Provider IDC Visit us at IDC.com and follow us on 14
15 Business Impact Influence of Line of Business Essential in Formulating a Successful Mobility Policy is a Must.. In order to drive high level of business impact from implementation of mobility solutions, the level of involvement from LOB has to be quite significant. Change Business Process Reengineering Mobile Consumer Applications Mobile Enterprise Applications Virtualization Solutions BYOD MDM Solutions Level of involvement from LOB IDC Visit us at IDC.com and follow us on 15
16 Thank You Paul Black Director Telecommunications and Media IDC Middle East, Africa, & Turkey Mobile: IDC Visit us at IDC.com and follow us on 16
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