How To Make Money From Mobile Payment On Wirecard

Transcription

1 MOBILE PAYMENT INNOVATIVE SOLUTIONS Modular, global, flexible and secure

2 2 THE FUTURE OF PAYMENT IS MOBILE

3 MOBILE PAYMENT Wirecard is an end-to-end provider of solutions and services for multifunctional, mobile payment solutions: the bandwidth of services ranges from classic and contactless cards and NFC stickers to real-time provisioning of virtual cards in NFC-capable smartphones. Wirecard is also setting new trends with solutions in the mobile card reader segment as well as virtual credit cards and gift cards. 3

4 SOLUTIONS FOR MOBILE PAYMENTS SETTING TRENDS: WIRECARD AS INTEGRAL PART OF THE MOBILE EVOLUTION Wirecard combines payment technology with bank services and sets mobile benchmarks by combination real-time payment handling, issuing processing, account management and customer service. In the next five to ten years, the smartphone will have replaced the traditional wallet and will integrate a series of payment functions in combination with value-added services. Wirecard is a pioneer for these mobile payments developments and has assumed a leading position in the European market. O 2 /Telefonica, Deutsche Telekom and SFR are just some of the customers that make use of Wirecard s solution for mobile payment processing. The strong increase in smartphone usage coupled with the growing distribution of NFC acceptance points forms the basis of the dynamic growth in the mobile payment segment. As a technical service provider, Wirecard is exceptionally well positioned to provide all the necessary processes. Wirecard offers all services from the issue of cards and back-end processes to the mobile app as white label-capable product concepts, securing partners the very highest degree of flexibility as well as decisive time-to-market benefits. The Future is mobile Global Internet Device Sales 3,000 2,500 2,000 1,500 1, (mio) Tablets Smartphones Personal Computers

5 INTEGRATED MOBILE PAYMENTS: THE WIRECARD PLATFORM Financial Services Licence WIRECARD E-MONEY / BANKING LICENCE MOBILE OPERATOR (or local partner bank) Scheme Licence WIRECARD ISSUING LICENCE MOBILE OPERATOR (or local partner bank) MOBILE WALLET Host Account Management Registration KYC Card & Account Management Risk Management Top-up Processing f fcall Centre / Administration Interface Issuing Capabilities ISSUING PROCESSING SERVICES Transaction Processing Card Production PIN Management Instant Issuing Fraud Protection f fwhite Label Mobile Application f fwhite Label Consumer Service Area Card schemes Card Personalisation Card & PIN Mailing SP-TSM 5

6 SOLUTIONS FOR MOBILE PAYMENTS PAYMENT WITH MOBILE Wirecard offers various solutions for smartphone-based payments. MOBILE POINT OF SALE The white label platform Accept enables credit card acceptance via mobile card reader. PAYMENT ON MOBILE Mobilize payment, purchases, and banking with our mobile commerce solutions. 6

7 PAYMENT WITH MOBILE CREDIT CARD & REAL-TIME APP One Wirecard solution in the mobile payment segment connects traditional credit card payment with a mobile app. The Wirecard concept guarantees a fully mobile user experience. From mobile product design to various mobile top-up methods up to fully integrated loyalty and couponing programmes. Wirecard stands for real-time processes, fully tested user flows and the possibility to quickly and flexibly integrate the latest features and top-up methods. THE NFC STICKER The NFC sticker is a further mobile payment concept offered by Wirecard. The NFC sticker contains all credit card data and is stuck to the back of the smartphone. Even smartphones not equipped with NFC technology can make Tap&Go payments this way. Wirecard also offers stickers for various apps that offer additional functions such as shop searches, dealer search functions, P2P transactions, couponing and loyalty. THE MOBILE WALLET Solutions that provision the credit card in the secure element of the SIM card offer the highest degree of integration in mobile payments. Wirecard also offers white label solutions for this wallet concept. We collaborate with all leading providers of Mobile Network Operator and Service Provider Trusted Service Manager services and are very experienced in the area of Visa Paywave as well as MasterCard Paypass integration. The Wirecard product range in the mobile wallet segment is constantly adding new service dimensions such as ticketing, facebook integration, open APIs and SDKs. This provides an offering that spans the unlimited and full spectrum of the Mobile Payment ecosystem. 7

8 PAYMENT WITH MOBILE VALUE-ADDED SERVICES Wirecard is setting new standards with personalised, i.e. user-account generated offers and coupons & loyalty programmes: Automatic, paperless and fully individualised offers provide consumers as well as merchants true added value. End consumers are made aware of relevant offers, see them in local shops or online and benefit from automatic rewards such as cash paybacks and loyalty points. The system is fully integrated in the Wirecard payment back-end and offers new couponing dimensions that are directly connected to the transaction. MOBILE ALTERNATIVES The acceptance of NFC solutions is not equally high in all markets, which is why Wirecard offers alternative, contactless payment procedures, such as barcode payment. With this procedure, transaction processes are triggered with the aid of a QR code. In addition, location-based payment variants are also supported. Here, payment starts by checking in via the smartphone. The user is recognised by the merchant system via a profile image, the actual transaction then takes place in the background. The benefits of this variant: Quick, uncomplicated and very personal. THE VIRTUAL INSTACARD Wirecards virtual credit card is generated on the mobile end device, e.g. in an application. This secure and mobile payment solution for end consumers can be used for various payment procedures and is limited to a predefined time period. Various top-up models are possible. As a member of VISA, MasterCard and JCB and via the international bank partner network, Wirecard has international issuing options at its disposal and can offer companies from the telecommunication world a strong range of instant issuing. 8

9 MOBILE POINT OF SALE CREDIT CARD ACCEPTANCE VIA MOBILE CARD READER AND APP For Wirecard, mobile payment is not merely an issuing service, but also sets decisive standards in acquiring. One such example is the white label plat form Accept, which enables merchants of all sizes and orientations to benefit from credit card acceptance via mobile card reader and apps. Independent from traditional terminal solutions, Accept offers the flexible and safe acceptance of card payments via mobile devices. The hardware is equally as flexible as the merchants specific business cases. Wirecard supports magstripe readers as well as Chip&Signature devices and Chip&Pin terminals. The white label program encompasses various solutions, including card acceptance with a wallet application and open interfaces for developers. The card readers are connected to smartphones or tablets and support the EMV standard as well as magnetic stripes for mobile payments at the point of sale. The end customer confirms their payment by placing their signature on the touchscreen or by PIN. Wirecard Bank AG provides card acceptance for the SEPA zone. However, other acquiring banks around the world can also be integrated. The solution is suitable for all industry sectors. CUSTOMER REFERENCE: ORDERBIRD The Berlin-based company orderbird AG is one of the businesses using Wirecard s mobile card reader. orderbird develops and sells ios-based POS and payment systems for the catering industry for the iphone, ipad and ipad Touch. Besides merely accepting orders and payments, the more than 400 customers that orderbird currently serves can now also process card-based payments via credit card and direct debit with the Wirecard card reader solution. A mobile chip card reader is connected to the ios device and the payment process is started. End-to-end encryption ensures the security of the payment transfer. The customer confirms their payment by placing their signature on the ipad or iphone touchscreen. 9

10 PAYMENT ON MOBILE GEO LOCALISATION: THE LOCATION AS THE MOST IMPORTANT FEATURE Wirecard has realised an M-Commerce project for the customer mytaxi which enables a direct payment transaction between the driver and the customer. Such solutions are now possible since smartphones can provide geographical directions to users and conversely also locate a user s exact position. This is the product of the continually increasing mobile data transfer volume, which at the same time generates an increasing demand for mobile data services and commerce applications. credit card data is accepted by the Wirecard payment page and is stored PCI-conform by the Wirecard Tokenization Service. If the customer has set up his payment data with Wirecard, all he has to do is confirm the price of the fare with his mytaxi PIN to make a payment. The payment module was launched in Germany in July The mytaxi application is currently available in 30 major German cities, Barcelona, Vienna and Zurich. USE and other European cities are to follow. Wirecard and mytaxi combine mobile payment transactions with the pointof-sale. Via GPS, the smartphone localises the passenger and connects him to an available mytaxi. Within seconds, the passenger sees which taxis are available in his proximity and can order the desired vehicle with a simple click. In order to use mytaxi, the customer downloads the mytaxi app to his smartphone and optionally registers the payment data in the app. The 10

11 Our solutions at a glance Wirecard AG is a software and IT specialist for outsourcing and white label solutions for payment processing and issuing products. Wirecard ranks among the world s leaders when it comes to processing online payment transactions, checking these for risks and performing international processing. Since the end of 2011, Wirecard AG has positioned itself as an end-to-end solution and service provider for the technical processing of multifunctional mobile payment solutions. 11

12 Wirecard AG Einsteinring Aschheim Germany T +49 (0) F +49 (0) mobile@wirecard.com