Custom Design for Artist/Entrepreneurs

Transcription

1 Custom Design for Artist/Entrepreneurs Prospectus by Laurie McCarriar :: Autumn 2014

2 Artist Geek Assistant Penguin Staff Meeting Have you seen March of the Penguins? I am much cuter than a seagull hey, why is there a gull on the cover? 2014 Laurie McCarriar/All Rights Reserved

3 Dear Artist and Entrepreneur, What if you had a book and website that was so compelling that people and you got to spend that precious time in your studio creating The way you present and talk about yourself and your art is the key of your work. Artist Geek Design For Artists. Unlike other designers, I only work with one client at a time. That means that my attention is laser-focused on creating a product & a message that truly serves YOU. Design that works FOR you attracting customers, telling your story, creating a true connection with your fans, and selling your art.

4 Every production of an artist should be the expression of an adventure of his soul. W. Somerset Maugham How can good design help you begin a conversation that allows your readers and visitors to feel as if they have discovered a personal connection with why

5 This is what I believe: Simple is always better than complex Marketing IS creating an energy and excitement around what you do and more importantly, why you do it. You are always marketing...whether you know it or not: the look, and ease of use of your website, how fast you answer s, the systems you create to help customers buy your art easily, what you say on Facebook, the care you take in wrapping and sending your art to its new owners, your smile, your handshake, your word. Your presentation matters. And your brand matters. This does not mean that you have to create a fancy logo, hire a It does mean that you know your message, you know your value and respect so that they choose to connect with you and your passion.

6 The master makes little distinction between his work and his play, his labor and his leisure, his mind and his body, his education and his recreation, his love and his religion. He simply pursues his vision of excellence in whatever he does, leaving others to decide whether he is working or playing. To him, he is always doing both. Lao Tzu

7 Artist Geek Design (all packages are customized for your needs): 1 give away (or sell) a custom portfolio book of your art and passion Print on demand and design-it-yourself books are all the rage. How can your book stand out need to be all about the art...for example: 2 what about a cookbook? 3 collaborate! 4 do you teach, lecture or give workshops? Serve your clients better with easy-to-follow guidebooks that guide them through your work together, or get set up with interactive online learning for your students using Skilljar the same platform I use for Click:CONNECT my program for artists like you This is a great option for art teachers, nutrition/wellness coaches, and other heart-centered coaches & entrepreneurs.

8 5 is your website out of date? serves your business goals, connects with your ideal customer, and brings new fans to your doorstep. A website that makes it easier for new people to know what you are all about and buy art from you. * Bonus: Insider Access to Design & Refresh Sessions Priority Access to to additional design needs and client-only pricing to workshops, online classes and Artist Geek Refresher Sessions * Bonus: Design in a Week (at the beach)! I usually have space for two clients at the Beach Geek Retreat Week in project together during a week at the beach. Don t Miss the Online Case Studies & Examples at artistgeek.com/prospectus

9 Laurie is not just your run-of-the-mill graphic designer. She leads you through a process individual marketing needs. The process made me think deeply about who I am as an artist. As a non-techie, I appreciated her clear, jargon-free explanations, her patience, and the fact that she really listened and got who I am. -Susan Finer, Asheville NC

10 Let s Get Started schedule a call with me at /prospectus

11 Making the simple complicated is commonplace; making the complicated simple, awesomely simple, that s creativity. Charles Mingus