#1 Subject: The Most Effective Online Marketing Tool in the World. It s not Facebook, Twitter, Pinterest, or face- to- face networking.

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1 #1 Subject: The Most Effective Online Marketing Tool in the World Want to know the marketing technique that has made the biggest difference in my business over the last five years? It s not Facebook, Twitter, Pinterest, or face- to- face networking. The marketing tool that changed my business (and my life) is marketing. Five years ago, when I started paying attention to growing and nurturing my mailing list, I started having some HUGE breakthroughs in my business. Since then, I ve built a large, responsive list of subscribers who read (and comment on) my blog posts, sign up for coaching services, and buy my products. My efforts to grow and nurture my list are at the core of all of my online marketing efforts. marketing is (hands down) the most effective thing I ve ever done for my business. And when I started teaching my marketing system to my clients, they got exactly the same results more traffic, more connections, and more sales. As it turns out, the data backs up our experiences with marketing. A recent study by McKinsey said, E- mail remains a significantly more effective way to acquire customers than social media nearly 40 times that of Facebook and Twitter combined." So it s definitely a good idea to focus on marketing. But how exactly do you do that? If you don t have a list, how do you build one? If you already have an list, what do you do with it? This week, I m launching a brand new (and totally comprehensive) course about marketing that will teach you exactly how to: Build a substantial list of targeted, engaged subscribers Grow your relationship with your subscribers Make more sales by sending simple, smart, focused s Interested? You ll get all the details in my next few s. Stay tuned and have a wonderful weekend, everyone!

2 #2 Subject: Want to get 20,000 visitors by sending one ? Blogger, author and speaker Michael Hyatt, who is one of the most successful bloggers in the world, has a list of over 500,000 subscribers. This is what Michael says about his list: I have literally built a million dollar business on the strength of my list. Ninety percent of my income comes from it. Even today, my list is still my #1 business priority and asset. Facebook expert Amy Porterfield says: The energy of your business is directly tied to your list. Only one mode of communication with your ideal prospects remains steadfast in the face of a changing social media landscape . But why exactly is building a list the key to a blogger or business owner s success? Why is it so important? Here are 4 specific reasons you need to focus on building and nurturing your list: 1. subscribers become visitors. When you send notifications about your new content out to your list, your subscribers will visit your blog or website and read your posts. It s like having traffic on demand. Blogger Pat Flynn says he can easily get 20,000 blog visitors (in one day) just by sending one note out to his list. Your subscriber count essentially controls the number of page views you get on your blog so if you need more traffic, the answer is in your list. 2. subscribers comment on your posts. Your visitors are more likely to comment on one of your posts once they are on your list. People need to feel like they are a part of your community before they start commenting, and being on your list helps them feel connected to you. Need more blog comments? Building your list is the best thing you can do.

3 3. subscribers share your posts. People are ten times more likely to share one of your posts via social media once they join your list. As your list grows, your number of social shares will rise accordingly. If you d like to have one of your posts go viral or even just receive a few more shares on Facebook, Pinterest, or Twitter it s a good idea to focus on marketing and list building. 4. s subscribers buy your stuff more often. People are considerably more likely to buy your products and services if they know, like and trust you. When they re on your list and you re sending them good content on a regular basis, it s easier for them to do all three! If your goal is to bringing in revenue, you should focus on building your list. Worried that is dead, or that it s being replaced with social media tools? Don t fret. 91% of American adults still check every day, and it's still a far more effective marketing tool than any social networking site. marketing is not dead it s actually more important than ever, and it s not going anywhere. There's no doubt about it is still the #1 way to get more traffic, connect with your audience, and make more sales. But what s unfortunate is that despite this convincing proof that they should be focusing on marketing, most entrepreneurs don t really know how to build their lists or use to their advantage. They re often not sure where to start, or how to build relationships with their existing subscribers. Do you need help in the marketing department? Tomorrow, I m going to give you all the details about how you can learn to use to get more traffic, connect with your target audience, and make more sales in my online course, Marketing Mastery. Stay tuned! And in the meantime, don t be afraid to DREAM BIG!

4 #3 Subject: Join us for Marketing Mastery! Are you ready to become an marketing pro? Join us for Marketing Mastery! Marketing Mastery is an online course that includes six weeks of content- rich learning modules that walk you through the step- by- step process of building your list, growing your relationships with your subscribers, and selling via . This comprehensive marketing program includes video and text instruction, as well as worksheets, checklists and other bonus goodies. If you re a complete beginner and don t have an opt- in form on your site (or you re not even sure what an opt- in is), this is the perfect course for you. If you ve already got a list of subscribers, but you re not sure how often you should your list or what you should include in your s, this is ALSO the perfect course for you. Here's how the program launch will work: Enrollment for Marketing Mastery opens at 10:00 AM Eastern time on Thursday, July 9 th, At that time, you ll receive an from me that includes a link to the course sign- up page, where you can get all the details about the course curriculum and what s included in the program. TWO IMPORTANT NOTES ABOUT THIS LAUNCH: 1. Because of the level of support I m offering for this course, I m only accepting 100 people into the program. This course will fill up, so if you know you want to join us for Marketing Mastery, you will need to sign up early. 2. To reward my decisive community members, I m also offering a fast- action bonus. The first 25 people to sign up for the course will get my free report, 101 Ways to Get More Subscribers. The only way to get this report is to sign up for the course in the first few hours after the doors open, and you really don't want to miss it! So mark your calendars for 10 AM Eastern time on Thursday look for an from me with all the details.

5 Thanks so much for being a member of my community! I can t wait to see you in Marketing Mastery. #4 Subject: It s almost here! Hi, gang! Just a quick reminder that registration for my Marketing Mastery course will open TOMORROW MORNING (July 9th) at 10 AM Eastern time. At that time, you ll get an from me that has a link to the registration page, which will include all the details (and the price) of the course. My audience is REALLY excited about this program, and there seems to be a lot of buzz happening in my community - - so I can't wait to fling open the doors! Keep in mind that I will be closing registration for Marketing Mastery once I get 100 students so if you want to reserve your spot, make sure to mark your calendar for 10 AM Eastern tomorrow. Also: If you are one of the first 25 people to sign up, you ll also get my free fast- action bonus report, 101 Ways to Get More Subscribers." Please let me know if you have any questions - - and I ll see you in the morning! #5 Subject: Enrollment is now open - it's game time, folks! Well, the big day is finally here Marketing Mastery is now open for enrollment! Get all the details about what s included in the course, what you can expect from your online learning experience, and how to register by clicking here:

6 Join us for Marketing Mastery. (LINKED to SALES PAGE) Registration is limited to the first 100 participants, so you ll want to get in early this class will fill up and have a waiting list. We ll close registration when the course fills, or at midnight on Friday, July 17th whichever one comes first And remember - - if you re one of the first 25 people to sign up, you ll also receive my free report, 101 Ways to Get More Subscribers. These spots will go fast, so make sure to sign up today! Here s the link one more time. See you in the course! #6 Subject: Lucy's big breakthrough Lucy opened her inbox and sighed. Only two people had signed up for her latest workshop, and she was frustrated. Lucy was a coach who helped people find their perfect careers, then coached them through the job search and interview process. She helped people make HUGE breakthroughs in their professional and personal lives, But Lucy had also been privately struggling for years. She had a hard time finding clients on a regular basis, and her income followed a "feast or famine" cycle. She did public speaking engagements all over her city. She blogged. She even experimented a little bit with webinars and Facebook advertising. But she was still having a hard time. Her financial situation was tenuous, and she felt like her business was constantly on the edge of complete meltdown. Then Lucy found a missing link in her marketing plan. Lucy started to identify people who really connected with her message people who wanted to hear what she was saying, who truly needed the content and information she shared.

7 So she started to build a resource for her business. She created a list of fans, and started adding people to it that really connected with her message and were in the perfect position to read and implement her advice. Over the course of the next year, she worked hard to build relationships with the people on her list of fans. And by the end of that year, she had a booming practice as a career coach. She even had a waiting list for coaching clients. When Lucy found the core group of people who really wanted (and needed) her message, she also found the people who were most likely to buy her coaching packages and classes. Her practice grew and grew and grew. She was able to pick and choose her clients. She selected the best and most exciting speaking engagements. She felt (for the first time) that she was consistently making enough money to support herself and her family. She was finally able to breathe. She also LOVED her business for the first time in many, many years. Want to know how she built that group of people who needed to hear her message? Folks who truly connected with what she was delivering? It's simple. Lucy collected a list of addresses. It might seem really simple, but an list is far more than just a collection of names and addresses. It s an incredibly valuable business asset, and it s the most important thing you can put together in order to build a successful business. If you don t have this resource yet if you don t have a community of people who know and trust you, and are attracted to your message you need to start building one today. If you want to be like Lucy, I can help. My program, Marketing Mastery, is about much more than just . Yes, this program does walk you through the technical details of building a list, but it goes much further than that.

8 Marketing Mastery helps you transform your website into an asset- building machine, and teaches you exactly how to transform a random collection of addresses into a powerful resource that sets up the foundation of your entire marketing strategy. Registration for Marketing Mastery closes tomorrow (Friday) night at midnight, Eastern time so if you want to skyrocket your traffic and sales by building your own list of fans, you need to join us soon. Here s the link to find out more and sign up. Need a payment plan for Marketing Mastery? Here s the direct link to the payment plan checkout page. If you have any questions, or you d like to get on the phone with me today or tomorrow and discuss whether this program is a good fit for you, just reply to this and let me know. I m happy to chat with you. Here's the link one more time. Thanks, and have a wonderful day! #7 Subject: Marketing Mastery Closes TONIGHT Registration for my Marketing Mastery program closes in just over 9 hours, at midnight tonight. In Marketing Mastery, you'll learn how to create an effective marketing strategy from the ground up. This is a comprehensive course, and we ll cover: Everything you need to start building your list (or add more subscribers to your current list) quickly and easily How to get more traffic to your website or blog Turning your subscribers into a cohesive community that knows, trusts and buys from you Selling more products and services using the power of marketing.and much more. You ll get 8 full modules of in- depth marketing instruction plus a bunch of high- value bonuses - - that you absolutely will not find anywhere else. Join us here today (registration closes TONIGHT, Friday, July 17 th, 2015, at midnight Eastern time).

9 p.s. Need a link to the payment plan, so you break up your tuition into 4 monthly payments? Click here.

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