Results of the AgroFarm 2016 exhibitor and visitor survey

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Philippa Brooks
7 years ago
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1 Results of the AgroFarm 2016 exhibitor and visitor survey

2 Development of the AgroFarm Number of Visitors Number of Exhibitors Exhibition area, sqm gross 2

3 Results of the AgroFarm 2016 exhibitor survey 3

4 Business sector Production 65% Trade 38% Service 12% Scientific institution 5% Public services 4% Information support Other 3% 3% Goverment organisation 1% 0% 20% 40% 60% 80% Source: Exhibitor survey

Industry sectors represented at AgroFarm Husbandry and feeding technology 34% Milking and cooling technology 27% Animal health, veterinary medicine and hygiene Breeding animals, sperm, embryos etc.

5 Industry sectors represented at AgroFarm Husbandry and feeding technology 34% Milking and cooling technology 27% Animal health, veterinary medicine and hygiene Breeding animals, sperm, embryos etc., breeding programmes, reproduction technology Technology for dung, solid and liquid manure Animal housing and barn construction Feed, feed components Equipment, instruments Controlled environment, energy and environmental engineering Feed production and feed storage Others Accessories, components and spare parts 16% 16% 15% 13% 12% 11% 9% 8% 19% 18% Management, consultancy, information 6% Processing and marketing Transport vehicles and services 3% 3% Alternative Energy 1% 0% 10% 20% 30% 40% Source: Exhibitor survey

Exhibitor targets and their achievement Generate new business contacts 97% 55% 28% 17% Intensify existing business contacts 91% 62% 23% 15% Precise sales meetings 88% 43% 45% 12% Test market 88% 49%

6 Exhibitor targets and their achievement Generate new business contacts 97% 55% 28% 17% Intensify existing business contacts 91% 62% 23% 15% Precise sales meetings 88% 43% 45% 12% Test market 88% 49% 28% 24% Launch new products 87% 55% 29% 16% Promote corporate image 87% 63% 23% 15% Widen market 84% 47% 35% 18% Intensive consultancy 83% 58% 24% 18% Exchange of Experiences 80% 52% 32% 16% 0% 20% 40% 60% 80% 100% very satisfied satisfied less satisfied Source: Exhibitor survey

7 Evaluation of visitor quality and numbers Quality of the visitors at the stand 17% 37% 28% 6% 12% Number of visitors at the stand 20% 31% 27% 10% 12% 0% 20% 40% 60% 80% 100% very good good average poor very poor Source: Exhibitor survey

8 Evaluation of the participation altogether Total 16% 45% 21% 9% Other countries 16% 37% 21% 14% Russia 17% 52% 21% 5% 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% very good good average poor Source: Exhibitor survey

9 Evaluation of the current situation in the industry Total 13% 40% 36% 9% 2% Other Countries 12% 42% 35% 9% 2% Russia 14% 37% 37% 9% 2% 0% 20% 40% 60% 80% 100% very good good average poor very poor Source: Exhibitor survey

10 Intention to participate % Yes 44% 54% Not decided, too early to judge No Source: Exhibitor survey

11 Results of the AgroFarm 2016 visitor survey 11

12 Connection of visit with employment or vocational training No 8% Yes 92% Source: Visitor survey

Business sector Other Consulting Мinistry / administration / association Science / research / education Processing Services Production of inputs and equipment

13 Business sector Other Consulting Мinistry / administration / association Science / research / education Processing Services Production of inputs and equipment for animal husbandry Trade of inputs and equipment for animal husbandry Farming 4% 6% 15% 17% 16% 22% 16% 22% 51% 0% 20% 40% 60% Source: Visitor registration

Interests by exhibition segments Other 3% Тransport vehicles and transport services 15% Management / consultancy / information Bioenergy Accessories and spare parts 20% 18% 20% Technology for dung,

14 Interests by exhibition segments Other 3% Тransport vehicles and transport services 15% Management / consultancy / information Bioenergy Accessories and spare parts 20% 18% 20% Technology for dung, solid and liquid manure Processing and Sale Milking and cooling technology Electronic equipment, instruments etc. 25% 27% 27% 28% Veterinary 35% Feed, feed components, feed production and feed Husbandry and feeding equipment Animal housing and barn construction Breeding 44% 48% 41% 42% Source: Visitor registration % 10% 20% 30% 40% 50% 60% 14

15 Interests by livestock sectors Other 5% All animals 32% Goat and sheep 20% Poultry 29% Pig 24% Beef 35% Dairy 51% 0% 10% 20% 30% 40% 50% 60% Source: Visitor registration

16 Visitors by farming industry* Dairy farming 51% Plant production 31% Beef cattle production 29% Poultry production 24% Pig production 20% Other 19% 0% 10% 20% 30% 40% 50% 60% Source: Visitor survey 2016 * only visitors employed in the farming industry 16

Farms by the size of the agricultural land* 37% 20% up to 200 ha 201-1500 ha 15% 1 501-5 000 ha 4% 4% 20% 5 001-25

17 Farms by the size of the agricultural land* 37% 20% up to 200 ha ha 15% ha 4% 4% 20% ha ha over ha Source: Visitor survey 2016 * only visitors employed in the farming industry 17

Farms by the livestock numbers Сattle 15% 33% up to 100 23% 20% 9% 101-500 500-1000 1000-5000 over

18 Farms by the livestock numbers Сattle 15% 33% up to % 20% 9% over 5000 Cows 16% 14% 28% up to % 19% over 5000 Source: Visitor survey

Farms by the livestock numbers Pigs up to 2 000 34% 45% 2 000 12 000 12 000 50 000 8% 8% 5% 50 000 100 000 over 100 000 1% 3% 2% 5%

19 Farms by the livestock numbers Pigs up to % 45% % 8% 5% over % 3% 2% 5% 3% Poultry up to % over Source: Visitor survey

20 Professional status 10% 6% 5% 2% Owner 22% Director, general manager Head of department 16% 12% Senior expert Expert 12% 15% Manager Lecturer, research staff Student Other Position Source: Visitor survey

21 Investments in animal production planned over the next two years* No 18% Perhaps 33% Yes 49% Source: Visitor survey 2016 * only visitors employed in the farming industry 21

Areas of investments* Building/modification of animal and poultry housing 66% Buying livestock 60% Equipment for keeping livestock and poultry Equipment for feeding livestock and poultry 47% 47%

22 Areas of investments* Building/modification of animal and poultry housing 66% Buying livestock 60% Equipment for keeping livestock and poultry Equipment for feeding livestock and poultry 47% 47% Equipment for milking and for refrigerating milk 37% Equipment for removing, storing and processing manure 31% Another 9% 0% 10% 20% 30% 40% 50% 60% 70% Source: Visitor survey 2016 * only visitors employed in the farming industry 22

23 Assessment of the AgroFarm all in all 17% 9% 5% 34% 35% very good good average poor very poor Source: Visitor survey

24 Attendance of the AgroFarm % 20% 77% Yes No I don t know yet Source: Visitor survey

25 Results of the technical programme 25

26 Participation in the technical programme Yes 33% No 67% N = 665 Source: Visitor survey

27 Conferences, Workshops, Seminars 27

28 Live Demonstrations 28

29 Information-Centre 29

30 AgroFarm 2016 Awards The winners were selected by an expert panel, consisting of representatives of enterprises and test centers 14 awards Best Product - AgroFarm awards Best Service - AgroFarm awards for Best scientific development AgroFarm 2016

1. Basic Certificate in Animal Health and Production (CAHP)

1. Basic Certificate in Animal Health and Production (CAHP) NTA Level 4: Modules covered S/N Code Module Name 1. GST 04101 Introduction to Computer 2 GST 04202 Introduction to Sociology and. Communication