Brazil and Latam have gone through a major step change

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2 Brazil and Latam have gone through a major step change 1999 In 10 years 2009 GDP / capita: +140% FDI: + 70% Middle class: +30 million GDP / capita: +84% FDI 1 : + 53%

3 but the region is still behind in terms of financial, investment and business integration Reykjavik USA and Canada Toronto Chicago Boston New York San Francisco Miami Europe London Oslo Kopenhagen Brussels Dublin Lux. Lisbon Dubai Bahrain Qatar Abu Dhabi Middle East Paris Madrid Amsterdam Stockholm Helsinki Mumbai Singapore Moscow Frankfurt Zurich / Geneve Milan Shanghai Hong Kong Tokyo Asia Sydney Most financial services and investments to the region and even intra region is still done through foreign IFCs

4 Brazil is expected to continue increasing its global economic projection GDP (US$) Source: EIU CountryData May 2012 Brazil is second only to the US in attractiveness to foreign investors Deloitte

5 BRAiN mission is to make SP/RJ one of the leading IFCs of the region Reykjavik San Francisco Mexico City USA and Canada Toronto Chicago Boston New York Bogotá Lima Santiago Miami Europe São Paulo / Rio de Janeiro London Dubai Bahrain Qatar Abu Dhabi Oslo Kopenhagen Brussels Dublin Lux. Lisbon Middle East Paris Madrid Amsterdam Stockholm Helsinki Mumbai Singapore Moscow Frankfurt Zurich / Geneve Milan Seoul Shanghai Asia Hong Kong Sydney Tokyo And maximize the region s role in the new south - south geopolitical opportunities

6 BRAiN It s time is for funded a more by integrated the private network sector and BRAiN is funded by the private sector with of has government strong investment government and business support hubs with global projection Associate members: Government members of the Advisory Board:

7 BRAIN It s time first for area a more of work: integrated cutting network edge analyses BRAiN is funded by the private sector with of government investment and business hubs with global projection Brazil as a hub Attractiveness of Brazil as a hub Talent and Human capital for a hub Connectivity of Brazil as a hub BRAIN s reports access Brazil s position as an investments and business hub

8 Our It s time Attractiveness for a more report integrated defined network 7 pillars BRAiN is funded by the private sector with of government investment and business hubs with global projection Macroeconomic Environment Institucional Environment Financial Infrastructure Physical Infrastructure Talent and Human Capital Connectivity Country Image Including 57 metrics from international reports that compare Brazil to 13 countries and identify main opportunities for improvements

9 BRAiN BRAIN It s time is second for funded a more area by the integrated of work: private regional network sector integration with of government investment and business hubs with global projection Chile Colombia Mexico Peru BRAIN received letters of support to analyze opportunities for regional integration

10 BRAiN BRAIN It s time is third for funded a area more by of the integrated work: private international network sector with of promotion government investment and business hubs with global projection Market and government representatives in: A roadshow to several cities in North America, Europe and Asia every year A working group that has already improved regulation and taxation for foreign investors 2013 Sao Paulo Financial Week with the participation of the main established IFCs

11 BRAiN intends to increase SP/RJ interaction with many international IFCs Established IFCs may lose some traditional business but many new opportunities will come with the increase of the south - south economic trend

12 BRAiN SP It s is time already is for funded a on more the by the integrated move private network sector with of government investment and business hubs with global projection City projection 4 th city in FDI in 2011 KPMG 2 nd in economic potential in the Americas fdi Intelligence (FT) 8 th most important city in 10 years to HNWIs Citi Private Bank's wealth advisors and luxury property specialists 10 th richest city of the World PwC IFC projection (The Banker) 3 rd IFC with best prospect 5 th most attractive IFC for managing emerging market investments Due to: proximity to markets, legal environment and quality of life 5 th IFC to become more significant in the next few years (Z/Yen) 7 th most attractive IFC for relocating asset management operations Come to Sao Paulo to do investment and business with Brazil and the emerging countries

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