Personalresumé / Renseignements personnels. Marketing Merchandising Selling Techniques Sales training Teacher. Tel.: Fax: Bio

Size: px

Start display at page:

Download "Personalresumé / Renseignements personnels. Marketing Merchandising Selling Techniques Sales training Teacher. Tel.: 01 55 65 50 70 Fax: Bio"

Beverly McKinney
8 years ago
Views:

1 Name and academictitle Personalresumé / Renseignements personnels GONIDEC RENE ENSEIGNANT FORMATEUR Direction Déléguée Au Corps Professoral Permanent Professor of Grade held in the institution Field of expertise Teaching department Function/position held in the institution Mail, tel., fax Marketing Merchandising Selling Techniques Sales training Teacher Bachelor Master Vocational training rgonidec@novancia.fr Tel.: Fax: Bio 1. Education & Qualifications / Etudes et diplômes Year& Qualification : C.P.CO.DI / CCI NANTES : Centre de préparation au Commerce et à la Distribution Niveau III / Bac /1980 : CEFAC /ACFCI-Ministère du Commerce Intérieur/ PARIS Ecole Supérieure de Commerce - Niveau II / Bac /1985 : CESI / PARIS-LONDRES : Centre d Etudes Supérieures Industrielles / Major International Sales Executive Niveau II / Bac + 4 Additional training courses : CNAM PARIS : Analytical and Financial Accounting : IFG PARIS : Cycle S.T.R.A.F.I Financial Strategy Programme : IFG PARIS : Marketing / Management Programme Date & position held, company/organisation 2. Professional experience / Expérience professionnelle /1977 : Department Manager Deputy Manager / «Rallye GéantCasino» -Castorama / Department store Manager /1978 :Deputy Production Manager - Scheduling department / / SAJ.DEBAT GARCHES Pharmaceutical Laboratory /1983 :Director of the Research and Training Center of the National Confectionery, Chocolate and Biscuit Trade Industry /1985 / Free Lance Marketing Consultant / Market penetration survey home and overseas market /1986 Commercial Manager KIS Group / Market Analysis Sales Development /2001 Joint-Founder of Modulergie Group / Analysis of Company Projet / Member of the FONDEXPA-CFCE Network : French Center for Foreign Trade - Teacher / Instructor / Lecturer at : - NEGOCIA/ACI/IFV/Continuing Education/CCIPARIS / Academic

, fax Marketing Merchandising Selling Techniques Sales training Teacher Bachelor Master Vocational training Email: rgonidec@novancia.fr Tel.: 01 55 65 50 70 Fax: Bio 1.

2 Teacher Vocational Training teacher : Sales TechniquesNegociation International Environment : Europeanisation- - -Globalisation/ World Strategy - ESC PARIS (Major in Marketing) - Audencia /Nantes (Major ininternational Marketing / ISMA Post GraduateDegree in Management International Commercial Techniques - SORBONNE UNIVERSITY - IAE PARIS DISTECH : Specific Negotiation Techniques, Department Managers in major retail businesses - ESA 3 PARIS : Training in distribution retail trade - ISCAM LE MANS / Ecole Supérieure de l Automobile : Car salesmanship export techniques - EDC PARIS (Ecoles des Cadres) School Executive / Negotiation and Sales Techniques Since 2001 : Successively and alternatively within ADVANCIA- NEGOCIA - Teacher / Instructor / Lecturer - Pedagogycal Managerfirst in charge of Sales Force Institute (IFV) - Manager of IFV -. Ingeneering of new pedagogical projects -. Prospection, Negotiation and creation of Schools Basic Training and Specialized Courses :Fraikin / Lyréco / Carrefour / Numéricable / Desk / Néopost /La Poste.. - Peer-reviewedjournals 3. Discipline-based scholarship / Rechercheacadémique 3.1 Intellectual contributions / Contributions intellectuelles Research monographs (including thesis and HDR) and case studies Books Chapters Peer-reviewed proceedings Peer-reviewed paper presentations Faculty research seminars Non-peer-reviewed journal Others Supervision of doctoral research Participation in PhD committees Journals reviewing Organisation of conferences & workshops Participation in the organisation of conferences & workshops Session chair in major conferences, keynote speaker, invited speaker, discussant, organizer 3.2 Researchactivities / Activités de recherche

Managers in major retail businesses - ESA 3 PARIS : Training in distribution retail trade - ISCAM LE MANS / Ecole Supérieure de l Automobile : Car salesmanship export techniques - EDC PARIS (Ecoles

3 of round tables & symposia Research grants & awards Other (Working Papers, Research Seminars, Editorial board member of journals, administrative/executive board member of research associations/institutes) Other activities non-defined above. 3.4 Otheractivities or contributions / Autres activités ou contributions. Peer reviewedjournals Research monographs (including thesis and HDR) and case studies Books Chapters Peer-reviewed proceedings Peer-reviewed paper presentations Faculty research seminars Non-peer-reviewed journal Others 4. Contributions to Practice /Recherche intéressant les praticiens d entreprise 4.1 Intellectual contributions / Contributions intellectuelles 4.2 Researchactivities / Activités de recherche Consulting Organisation of conferences & workshops 4.3 Activitiesrelated to practice / Activités liées au monde professionnel - Work experience in Adult Education / Vocational Training / Continuing Education s TeacherforMany Companies :Pedagogical Engeneering, Creation and Management of Residential Seminars : -ORGANON-AKSO NOBEL /Fertility, I.V. Fecondation - BASF AGRO / Pesticides Animal Health - BAYER Pharma / Animal Health - SEBIA / Blood Tests : High Street laboratory, University Hospitals (CHU) - Hospitals - LILLY France ELANCO Pharma / Animal Health - HUTTENES ALBERTUS / Insdustrial Chemicals - SCIENT X / Equipment for Orthopedic Surgery - KONE / Lifts Interventions with regional area managers - YAMAHA / Sailing engines department Jet Skis - LES COMPTOIRS MODERNES / CARREFOUR Specific Trainings in Distribution Retail Trade - LA CORPO / Agri-Business Wholesaler Food Market (MIN -Rungis) - XEROX /AGF / UAP / Vocational Training Sales Techniques and Negotiation

Peer reviewedjournals Research monographs (including thesis and HDR) and case studies Books Chapters Peer-reviewed proceedings Peer-reviewed paper presentations Faculty research seminars

4 Participation in the organisation of conferences & workshops Faculty workshop Other (Working Papers, Seminars, Editorial board member of journals,) INTERVIEWS / ARTICLES DE PRESSE/MAGAZINE - FEB/2004 : Magazine : CARRIERE COMMERCIALE : Dossier : Sales Schools : NEGOCIA-IFV «The hallmark of a new generation of sales executives» : 3 Specializedprogrammes for Job opportunities (Interview by Alain Le Du) - OCT/2007 : Magazine : L Officiel de la Franchise : Specific features of the position of Brand Developer ( Interview byloïclandreau - DEC/2007 : Magazine L ENTREPRISE : Managing after-sales when working on one s own (Interview byedouardleder) - JANU/2008 : Magazine ACTION COMMERCIALE : How to share one s sales force with another business? (Interview by Isabelle De Chaulliac) - JUNE/2008 : Magazine MANAGEMENT : The Incentives to motivate sales executives (Interview by Bruno Askenzi) - JANU/2009 : LE PARISIEN «Business employment column» : How sales executives manage the crisis (Interview bysébastienlernould) - MARCH/2009 : LE PARISIEN «Business employment page» : How professionals fine-tune their sales techniques to improve their negotiations in a crisis context. - APRIL/2009 : Magazine MANAGEMENT : Myth and reality in sales ethics ; skills of a good salesman. What makes up good sales manship(interview byjuliendupont) - JUNE/2009 : Magazine ACTION COMMERCIALE : How to hook a potential client within 20 seconds ( Interview by Laurent Baillard) - SEPT/2009 : Site : l entreprise.com : How to renew a deal with a long-standing client (Interview by EdouardLederer) Other activities non defined above(attending seminars, workshop, juries in professional events, representation in professional syndicates, managerial activities related to content of courses, teaching in Executive education seminars) 4.4 Otheractivities or contributions / Autres activités ou contribution - VAE*Projet Manager at CCIP Education Headquarters Chamber of Commerce and Industry of Paris - Management of focus group workshop CCIP/VAE* - Delegate of IFV-PARIS at the national convention of IFV - Sequencing of training modules for the national network IFV/ACFCI** - Presentation of the IFV-ACFCI **/VAE* approachto the GeneralAnnual Meeting of NEGOCIA(11th March 2004) *V.A.E : Valorisation des Acquis par Expérience / Loi du 17 Janvier 2002 de Modernisation Sociale N (art. 133) *E.V.A : ExperienceAssement Validation - The law of EVA* rules that enable people to get a diploma (totally or partially) in keeping with one s professional experience. **IFV/ACFCI :Sales Force Institute : a national network under the aegis of the Assembly of french chamber of Commerce and Industry. 5. Learning & Pedagogical Research / Recherchepédagogique

5 Peer-reviewedjournals Research monographs (including thesis and HDR) and case studies Books Chapters Peer-reviewed proceedings Peer-reviewed paper presentations Faculty research seminars Non-peer-reviewed journal Others 5.1 Intellectual contributions / Contributions intellectuelles 5.2 Researchactivities / Activités de recherche Consulting Organisation of conferences & workshops Participation in the organisation of conferences & workshops Faculty workshop Other (Working Papers, Seminars, Editorial board member of journals, administrative/executive board member of pedagogical or teaching associations/ institutes, supervision of Master or MBA thesis, presentations with pedagogical content for students or faculty) 5.3 Learning & pedagogical activities /Activitéspédagogiques 5.4 Otheractivities or contributions / Autres activités ou contributions Other activities non-defined above(elaboration de cours Elisa, new programmes or majors, attending seminars, workshops) Courses taught 6. Teaching / Enseignement 7. Student tutoring / Tutorats Coordination pédagogique, coordination administrative, mission internationale 8. Service to the Institution / Missions 9. Additionalpersonal information / Autres renseignements personnels Language skills English advanced Computer skills Word1 / Excel1 / Power Point 1 Other

2 Researchactivities / Activités de recherche Consulting Organisation of conferences & workshops Participation in the organisation of conferences & workshops Faculty workshop Other (Working Papers,

6 Synopsis of intellectual contributions per category PRJ OIC Total Discipline based Learning & pedagogical Practice Total

Personal resumé / Renseignements personnels DEMERENS Frédéric, PhD

Name and academic title Professor of Grade held in the institution Field of expertise Teaching department Function/position held in the institution Mail, tel., fax Personal resumé / Renseignements personnels