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1 Morten Bergh Enterprise Relationship Manager Citrix Systems Norway Mob: Mail:

2 Der er svært at spaa i særs om fremtiden Storm P Et tilbakeblikk...

3 Voksenopplæring

4 Før 1980 Mainframe, minimaskiner, TTY terminaler, hullbånd og Sentraliserte applikasjoner Mellom 1980 og 1990 Fortsatt minimaskiner og.pc Personal Computer De-sentraliserte eller lokale applikasjoner Mellom 1990 og 2000 Minimaskiner avtar, MYE stasjonære PC og WINDOWS. Så kom Nettverk og det store nettverket: INTERNET v 0.1 Fra 1990 til 2000 økte effektiviteten med 0,01% Etter år 2000 Massevis av PC er overalt, bærbare som yngler som kaniner og.tynne klienter I dag Tja, PC er blitt livet vårt eller rettere sagt Internet er livet vårt Apple, MSN, Facebook, YouTube, Google Docs, COD,etc

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6 Desktop Administration Employee Productivity Datacenter Flexibility

7 Employee Productivity

8

9

10

11 Carbon is a wonderfully versatile element. It is a basic building block in living organisms, one of the most beautiful and hardest materials in the form of diamonds and is found in pencils as graphite. Carbon also has great potential as the foundation for computers of the future as components can be produced from flat, atom thin graphite layers

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13 Amazing access to on-demand IT services

14 Citrix

15

16 do whatever, whenever, wherever

17 Free the user with XenDesktop virtualization Citrix Confidential - Do Not Distribute

18 Multimedia Collaboration Peripheral Connectivity Network Performance WAN Optimization 3D Applications

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20 Datacenter Flexibility

21 YOU ARE HERE

22

23

24 Et langt svar

25 IT-as-a-Cost IT-as-a-Service Long-lead Rigid Technology Stacks Internal focus Overhead On-demand Flexible Business services Market focus CoGS

26 Storage Servers Network Apps $0.15/GB/mo 1 admin/20,000 $10/Mb 1 image x 1M users x 4 upgrades/yr vs. vs. vs. vs. $4.00/GB/mo 1 admin/100 $500/Mb 1,000 apps x 5 versions x upgrades

27 Economics Evolutionary Elasticity

28 On Premise Workloads Cloud Oriented Workloads Dev/Test Backup and Desktops App Delivery Recovery Back-office Apps Real-time Trading Apps Mainframe-based Legacy Apps Collaboration

29 H y p e r v i s o r

30 Many Platforms E S X X S H y p e r - V Microsoft Workloads H y p e r - V Desktop Virt. Workloads X e n S e r v e r Oracle ERP Workloads O V M Many Workloads H y p e r v i s o r

31 Other 8 % Oracle 6 % Other 11 % Citrix 2 % MSFT 18 % VMWare 72 % MSFT 24 % VMWare 46 % Citrix 13 %

32

33 Network Transparency Requires New Infrastructure + Seamless Security Data Center Cross-DC Service Providers Cloud Providers

34 Many Platforms E S X X S H y p e r - V Microsoft Workloads H y p e r - V Desktop Virt. Workloads X e n S e r v e r Oracle ERP Workloads O V M Many Locations Internal Workloads D a t a c e n t e r Hosted Workloads S e r v i c e P r o v i d e r s Public Cloud Workloads C l o u d P r o v i d e r s

35

36 Private Cloud Public Cloud Apps Hybrid Managed Cloud Public Cloud Infrastructure

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38 Many Platforms E S X X S H y p e r - V Microsoft Workloads H y p e r - V Desktop Virt. Workloads X e n S e r v e r Oracle ERP Workloads O V M Many Locations Internal Workloads D a t a c e n t e r Hosted Workloads S e r v i c e P r o v i d e r s Public Cloud Workloads C l o u d P r o v i d e r s Many Models P r i v a t e C l o u d Hybrid Architecture M a n a g e d C l o u d P u b l i c C l o u d

39 Many Platforms VMware XenServer Hyper-V Many Locations Datacenter Hosted Off-Prem Embrace Diversity Build choice into the solution Many Models Private Managed Public

40 Economics Evolutionary Elasticity

41 Citrix OpenCloud solutions P r a c t i c a l T u r n k e y W o r k l o a d s ONBOARDING DEVELOP AND TEST DISASTER RECOVERY COMPLIANCE ON-DEMAND DEMOS ON-DEMAND APPS ON-DEMAND DESKTOPS Citrix OpenCloud platform A n y P l a t f o r m A n y L o c a t i o n A n y M o d e l APPLICATION AND DESKTOP DELIVERY SERVICES EDGE NETWORKING SERVICES PLATFORM VIRTUALIZATION SERVICES

42 ONBOARDING DEVELOP AND TEST DISASTER RECOVERY COMPLIANCE ON-DEMAND DEMOS ON-DEMAND APPS ON-DEMAND DESKTOPS APPLICATION AND DESKTOP DELIVERY SERVICES EDGE NETWORKING SERVICES PLATFORM VIRTUALIZATION SERVICES

43 Et kort svar

44 Access Windows, web or SaaS apps EXTERNAL INTERNAL PARNTER

45 The Desktop price vs. performance PARNTER INTERNAL EXTERNAL

46 Desktop Administration

47

48 Tightly Coupled & Locally Installed Traditional Management Tools & Processes User 1. Procedure 8. Retire Profile Apps Desktop OS 2. Image 3. Secure 7. Back-up 6. Maintain Hardware 4. Deploy 5. Monitor

49 Virtualized & Isolated End-point Components Centralized single instance images User User Profile Profile Apps Hosted or Streamed On-demand assembly & delivery Apps Desktop OS Desktop OS Hardware

50 Testing Production Automate IT Process for Application Delivery XenApp Apps P2V, V2V & V2P Develop & Test Change or Update Stop Optimize Protect etc App updates Update OS updates Updated VM VM VM Stage to production VM VMVM Run

51

52

53 Microsoft-Citrix Solution Citrix is Microsoft s joint go-to-market partner

54 Server, Storage and Software 6 % Hardware 17 % Operations 28 % Elimination 2 % IMAC 17 % Deskside Support 24 % Power 6 % Traditional PC Cost breakdown Per User per Year Elimination $30 IMAC $259 Power $93 Deskside Support $365 Operations $426 Server, Storage and Software $95 Hardware $250 Cumulative results from 8 independent TCO studies with over 520k PCs and past 5 years of Gartner TCO studies

55 Server, Storage and Software 6 % Hardware 17 % Operations 28 % Elimination 2 % IMAC 17 % Deskside Support 24 % Power 6 % FlexCast Scenario Per User per Year Elimination $30 IMAC $259 Power $93 Deskside Support $365 Operations $426 Server, Storage and Software $95 Hardware $250 Cumulative results from 8 independent TCO studies with over 520k PCs and past 5 years of Gartner TCO studies

56 Desktop Transformation lowest TOC 100 % 90 % 80 % 70 % 60 % 50 % 40 % 30 % 20 % 10 % 0 % Distributed Management Centrally Delivered Optimally Managed Transformed Service

57 Easier. Simpler. Faster. More powerful than ever.

58 Desktop Virtualization initiatives - Business initiatives Desktop refresh & growth What are your growth plans based on M&A, new offices, branch expansion, new / updated apps? What are your plans for Windows7 migration? Lower cost of desktop & applications How are you planning to reduce desktop refresh / support costs? How are you planning to reduce the cost of supporting new / updated applications? Compliance & data security What compliance, security, and data loss issues are you focused on? Are compliance & security issues managed centrally? Virtual workforce How do you support users accessing desktops/applications from any location or any device? BYOC? How do you support contractor & off-shore application/desktop access? How are you planning to support your workforce in a pandemic?

59

60 Open a branch office Integrate an acquisition Start an offshore project On-board a new employee Relocate a business process

61 Hosted Shared Hosted VDI Streamed VHD Local VM Apps Secure Best TCO Terminal Services Secure Personal VMs or Blades Secure Runs Locally Provisioning Services Secure Mobile Synchronization Services Secure Single instance App Management

62 Virtual Desktop Infrastructure Open Architecture Hosted on Hyper-V Hosted on XenServer Hosted on ESX, vsphere

63 XenDesktop4 licenses sold since Q4 09

64 Delivering the world s first comprehensive desktop virtualization solution with hardware + software + support

65 Roger W. Roberts, Citrix Chairman & CEO [retired]

66 Atea 7 design Virtualisering Virtualisering Fordeler - desktopvirtualisering Bedre enn installert! Jobb i din PC fra hvor du vil Full fleksibilitet til brukeren Full kontroll til IT avdelingen Atea har Norges største og beste fagmiljø på virtualisering

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