A Vision for User Centric Computing

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1 A Vision for User Centric Computing Hans-Achim Muscate, Senior Systems Engineer, VMware 2009 VMware Inc. All rights reserved

2 Phase 1: Virtualize Windows Desktops and Applications Data Data Apps OS Desktop Apps Persona VMware Private Cloud Data Desktop Apps Persona VMware View and ThinApp 7

3 Phase 1: Virtualize Windows Desktops and Applications VMware Data Private AppsCloud OS Data Desktop Apps Persona VMware View and ThinApp 8

4 VMware View Overview Your Cloud, Your Desktop, Just Got Better 2009 VMware Inc. All rights reserved

5 Introducing VMware View 5 Industry leading desktop virtualization solution delivers: The best end-user experience across the LAN and WAN The easiest solution to deploy and manage desktops The lowest desktop total cost of ownership 10

6 VMware View Architecture Overview Cloud Infrastructure vsphere Desktop vcenter Desktop IT Control View Manager View Composer View Persona Management VMware ThinApp vshield Endpoint End User Freedom PCoIP, View Client, Local Mode Optimization Controls Continuity Services Media Services 13

7 Delivering Business Agility Revolutionize desktops and enable cloud computing Dynamic allocation of optimized compute resources on-demand Elastic resources quickly scale up and down to respond to changing business requirements Simplify business infrastructure and standardize on a single easy to deploy platform 15

8 Ensure Cloud Service Levels Scalability Optimized for desktop delivery Deliver 10 s to 1,000 s of desktops Availability Ensure zero downtime Protect against unplanned downtime Quick recovery from unplanned downtime Reliability Ensure optimal desktop performance Private Cloud Protection from planned downtime 16

9 IT Control Secure and control your cloud 17

10 Simplify Management through a Single Console Centralize Desktop Management Streamline IT tasks from hours to a few clicks Dashboards for a unified view across desktop infrastructure Enable Role Based access to distribute IT responsibility 18

11 Integrate Application Management Centrally Deliver Apps Entitle to pools or individual desktops Locally executed or streamed Integrated App Dashboard Centrally manage app inventory Easily monitor progress and status of entitlements Optimize entitlement process for application groups 19

12 Flexible Provisioning Quickly respond to changing needs Automate provisioning from templates On-demand provisioning Quickly entitle/disable users or groups Multiple types of desktops Floating, Dedicated, Individual Centrally hosted or offline desktops Flexible Pools: Automated, Linked-Clone, Physical Desktops, Blade PCs, Terminal Services View Manager vcenter Template 20

13 Efficiently Preserve User Settings and Data NEW View Persona Management delivers personalization and lower desktop costs Reduce desktop TCO by enabling more use cases for stateless floating desktops Maintain user persona between sessions Faster login times Centralized and simple IT administration 21

14 Streamline Image and Application Management Easily manage thousands of users with View Composer and ThinApp Separation of base OS image, user data disks and applications Manage fewer, smaller images Improve performance and reduce costs with tiered storage 100% update/patch success rate Seamlessly update users without disruption 22

15 Reduce Application Conflict and Support Costs Streamline Application Packaging and Deployment with ThinApp Decouple applications and data from OS Eliminate application conflicts Enable application flexibility Operating System Application Application App Files App Files Enable many versions of same app Deployment flexibility Zero endpoint footprint Application sandbox Application sandbox Easily integrates into existing ESD tools VOS VOS Operating System 23

16 Ensure Security and Compliance Improve data protection and move data off endpoint devices Secure and encrypted access from all endpoints Secure, unified access to View, Terminal Servers, Blade PCs, physical desktops Customize settings to enforce policy Two-factor authentication or security server Offline desktop protection Clipboard cut and paste NEW 24

17 Efficient and Scalable Desktop Protection vshield Endpoint enables efficient antivirus processes Efficiently offload AV protection Leverage 3 rd party AV solutions Eliminate AV storms Improve desktop performance and eliminate agents susceptible to attack AV agent agent agent agent agent agent agent agent agent agent agent agent Cloud Infrastructure Lower cost and complexity of desktop malware protection Partner Appliance 25

18 Leverage and Extend Existing Management Tools Extension Services for Integration PCoIP Extension Services Gather 20+ session stats for monitoring, trending and efficient troubleshooting Support for WMI based tools View Extension Services Powershell integration SCOM management pack ThinApp Extension Services NEW Software Developer Kit (SDK) for integration to management tools 26

19 End User Freedom My cloud on the go 27

20 A Desktop that Follows You View client for flexible access across a broad range of devices Desktop PC/Laptop Thin Client/Zero Client Mobile Devices NEW Repurposed PCs, Windows, Mac Broad Industry Support ipad and Android Tablets 28

21 Delivering the Best End-User Experience High Performance Experience Flexible and adaptive for the best experience across LAN and WAN Optimized for desktop delivery Customize the experience by user, use case, available conditions NEW End-to-end software solution with optional hardware Addressing requirements from the task worker to power user 29

22 Flexible and Adaptive Experience Configurable Experience Ensures responsive desktop while rendering pages and graphics Build to lossless delivers best performance and highest resolution Customize with Optimization Controls Select the right settings for the user, use case or conditions Reduce bandwidth use up to 75% Increase user density and scalability on the WAN NEW 30

23 Seamless End-User Experience Media Services delivers usability 3D Graphics without specialized HW Print optimizations NEW Clipboard copy and paste True multi-monitor support NEW USB and Multimedia redirection Flash content and graphics NEW Media Services for Unified Communications Seamless user experience with integrated VOIP and virtual desktop Follow me desktop and VOIP Increase end user productivity NEW Optimized UC and desktop performance 31

24 Optimize End-User Productivity Continuity Services reduces downtime Automatically detects loss in network and reconnects the user session No user intervention required Seamless experience on unreliable networks NEW X Continuity Services streamlines login Single Sign On Enable smart cards / proximity cards Enable Biometric devices Kiosk Mode delivers easy access Connection Server 32

25 Deliver a Consistent and Personalized Experience View Persona Management Maintain user personalization between sessions Faster user login times NEW A personal and consistent desktop experience that follows the user 33

26 Delivering Offline Mobility View Client with Local Model enables secure offline productivity Check out VMs to physical devices Support mobile or offline users Extend centralized policy Heartbeat back to datacenter Synchronize, Update, Remote Expiration Support mobile users, contractors and EOIT/BYOPC use cases View Manager 34

27 VMware View Use Cases Financial Services Federal Gov Healthcare State/Local Education Retail Follow Me Desktop OS Migration 2121 Business Process Desktop ROBO Always On Desktop Application Compatibility 35

28 Broad Technology Ecosystem Task Workers Protocol/ Network Client Devices and Platforms Servers/Storage Software Solutions 36

29 VMware View Pricing and Packaging vsphere Desktop vcenter Desktop View Manager View Composer Persona Management Local Mode vshield Endpoint ThinApp Pricing per CCU Powered on desktop VM vsphere Desktop View Enterprise View Premier $65 $150 $250 37

30 VMware View Next Steps Learn More Build The Business Case Explore The Capabilities Find a partner 39

31 THANK YOU 2009 VMware Inc. All rights reserved

32 APPENDIX Backup slides 41

33 Desktop Service Offerings VMware ICM Education Offerings View Upgrade Service VMware View/ThinApp Jumpstarts VMware View Pilot Plan and Design for VMware ThinApp Desktop Virtualization Assessments Plan & Design for VMware View Adopt Expand Standardize Proof of Concept Education Preliminary design Prototyping End-user pilots for preproduction use Enterprise Class Desktop Design for large-scale production deployments Best-practices based implementation 42

34 Growing Industry Momentum EUC Around Strategy VMware has set the bar very high for vendors purporting to deliver mobile business computing solutions enabled and optimized for the cloud. Charles King, Principal Analyst 43 VMware has executed a remarkable strategy to topple software VMware's newenterprise offering gives incumbents and emerge as an ecosystem the company the opportunity kingpin. to make it seem tangible by showing users how they can now More recently, (it)their has plunged head first simply access private and intopublic cloud cloud-based computing from datainfrastructure via a to applications. Time and again, it seems single sign-on service. as though VMware is beating Microsoft at its own game. Bruce Hoard, Technology Columnist Gary Orenstein, Host/Editor

35 Growing Industry Momentum EUC Around Strategy VMware has been on a roll recently, moving from its virtualization roots to acquire software as a service (SaaS) solutions such as SlideRocket and Zimbra, and even going so far as to launch an open-source platform as a service (PaaS) offering, CloudFoundry. This week s announcement of Horizon App Manager, a dashboard to control enterprise access to third-party SaaS applications, is the latest addition to VMware s increasingly rich portfolio. Paul Miller, technology reporter 44

36 Reduce Desktop TCO up to 50% OPEX Savings Reduce help desk calls Improve desktop management efficiency Simplify security and compliance Provision users & deploy desktops in minutes VMware View reduces desktop TCO by up to 50% Source: IDC White Paper, 2009 OPEX Savings Increase Reduce help End-User desk calls Productivity Improve Reduce desktop end-user management downtime efficiency Simplify Automate security desktop and and compliance data backup Provision Simplify desktop users & for deploy end-users desktops in minutes CAPEX Savings Hardware CAPEX flexibility Reduce storage requirements Improve desktop consolidation ratios Improve backend user density 45

37 Increasing IT IT Costs costs The Cost of PC Management Is Staggering For every $1 spent on hardware, companies spend $3 to manage. $3 $1 CAPEX OPEX Source: IDC Study

38 Simple, Cost Effective and Complete 1/3 the Complexity of Competitive Solutions 1/2 the Cost of Competitive Solutions Full End-to-End Solution Clear Desktop Virtualization Market Leader Lowest solution complexity Few installation steps Simple, integrated management interface Requires half the number of servers for a 10K user deployment Enables both CapEx and OpEx savings Only solution optimized for delivering virtual desktops Integrated application virtualization Industry first Integrated online and offline solution Over 9,500+ customers worldwide 47

39 VMware Is the Leader in Desktop Virtualization Industry first Integrated online and offline solution Most proven, mature, deployed technology 9,500+ customers View + vsphere + Ecosystem = complete solution Integrated UC Client Virtualization PColP VDI ESX VMware 1st VMware 1st VMware 1st VMware 1st VMware 1st Workstation VMware 1st 48

40 Addressing the Broadest Range of Users Task Workers Knowledge Workers Power Users Mobile Users Well defined desktop Predictable tasks Controlled environment Personalized desktop Variety of tasks Variety of apps Multimedia content High-end apps Maximum performance Personalized desktop Multimedia content Device flexibility Disconnected access Remote access Personalized desktop VMware View 49

41 The Future is User Centric Computing Public and Private Cloud Data VMware Applications User Workspace Persona Administration Console 50

42 Benefits of a User Centric Model IT Benefits Flexible and dynamic architecture Rapid change management Increased IT Control Better Security & Compliance Faster time to market Improved SLA Reduced Costs User-Centric End User Benefits Device Flexibility Access Flexibility Session Portability Availability & Continuity Increased Productivity End-User Freedom 51

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