Anyone for cake? A better childhood. For every child.

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1 Anyone for cake? Join in Bake and Brew and have fun getting messy in the kitchen, catching up with friends and making a real difference to the lives of disadvantaged children. A better childhood. For every child.

2 Do you love a natter with your friends over a cup of tea? Or perhaps you are the one who loves to whip up a yummy sponge? Or maybe you just love eating it! Whatever you love, we would love you to put aside an hour or two to hold a Bake and Brew and by doing so, you will be helping us give love and support to the children who need it the most. 2

3 Bake and Brew your way Your Bake and Brew can take any form you like NEW Icing Party invite people young and old to join in the craze of decorating cupcakes. Everyone will love getting messy and creative with sprinkles and icing. See page 8 for ideas of how to host an Icing Party. Coffee morning simply invite everyone in your community to get together for a couple of hours to share cakes, cuppas and chat. Cake sale from brownies to Bakewell tart, few people can resist the temptation of cake. So why not organise a cake sale at work, church or perhaps have a stall at a local event. Cake and craft day if you and your friends like to get crafty, incorporate a coffee morning with a craft session or sale. You could knit cosies for coffee cups or make cake-inspired greeting cards. Cake and cocktail evening glam it up and invite the girls round for a night of cosmopolitans and cupcakes. Vintage tea party party like it s 1920 and bring out all your old tea cups and saucers. You could also create a makeshift dance floor and try out some vintage dance moves. Dessert night why leave the best until last? Have a whole evening of dessert and ask everyone to bring one and make a donation for a night of pure indulgence. Mad Hatters tea party go all out and have a themed Bake and Brew. Everyone could dress up as a character from Alice and Wonderland and bring themed goodies such as cupcakes iced with eat me or biscuits shaped as teapots

4 How cake can make a real difference Every slice and cup sold at your Bake and Brew can help make a real difference to the lives of vulnerable young people. The Children s Society provides a lifeline to many young people who experience neglect. This neglect may be from family, carers or wider society. No child should feel unwanted. We believe every child should feel loved and cared for. Laura was aged 11 when we helped to get her into foster care. Laura faced serious neglect growing up. She had often been found scavenging through bins and begging for money to buy herself food. Not only did Laura s family fail to give her the material necessities she needed to survive, she was deprived of the love, attention and encouragement all children need to develop. This resulted in Laura being unable to interact well with others and as a result had few friends and extremely low self esteem. The Children s Society worked closely with Laura and we were able to establish a very good trusting relationship with her. We provided a safe place for her to come to when she felt overwhelmed by the trauma she had experienced in her early years. We were also able to build up a good working relationship with her foster carers and were able to provide a valuable bridge between her foster home and school. Through this support, we helped improve Laura s confidence which had positive effects on her interaction with others as well as her educational attainment. Laura is now settling in to secondary school and starting to make friends for the first time. 5 could pay for an information pack given out at a school workshop to let young people know about our services. 20 could pay towards a counselling session for a young person to talk about the problems in their life. 95 could pay for four mediation sessions between a child and their parents to understand the issues that are making life at home unbearable. 4

5 Laura, posed by model to protect identity Safe Hands Voice 5

6 Bake and Brew your way Let s get the kettle on and plan your event 1) Plan your Bake and Brew Plan what sort of event you want to host, decide on a suitable date and time then book the venue. 3) Set your fundraising goal Setting yourself a target will help motivate everyone to do what they can to maximise the donations. Boost your fundraising sell extras such as home-made jam, crafts, plants, books or other bric-a-brac. get things such as edible decorations or tea bags donated from local supermarkets. 2) Invite everyone to join in the fun Once you have your plans in place, send out invitations. You may want to put up posters, send messages on social media, or post invites or simply chat to people about it. We have free resources to help you, such as event posters to order or download, editable invites online or even a template press release to help get your event in your local media. See page 10 for more on resources. hold a raffle and ask local businesses such as hairdressers and delicatessens to donate prizes. promote our Text Giving number. See the box to the right. Make sure we can collect Gift Aid from donations made at your event by using the Gift Aid form available to download from our website. set up a Just Giving page so your guests can donate online. It is easy to do, just follow the link from our website. This may also help bring in extra donations from people who want to help but cannot attend your event. 6

7 play games such as pin the cherry on the cupcake or hold a cake themed quiz (resources available to download for both of these). You could also hold a bake-off or run a competition for people to guess the ingredients in an unusual cake courgette and chilli cake anyone? hold an auction and ask people to auction off their baking skills. invite more young people by asking your local school or youth group to join in. 4) Let them eat cake Once everything is in place venue decorated, roles divvied out and cakes baked you can sit back and enjoy a well deserved cuppa, cake and catch up. Remember to send in your donation as soon as possible (details on page 10) along with any photos or stories from your event. We would love to see how your Bake and Brew went. A selection of photos will appear on our website. Bake and Brew Text Giving number If your guests would like another way to donate, why not encourage them to text BAKE07 5 to to donate 5 to Bake and Brew. This number is also featured on our event posters. 7

8 Could you host an Icing Party? Try something new and hold an Icing Party to get your guests having fun decorating their own cakes. People could donate to take part and the creations could be sold afterwards. You could hold one anywhere that suits you, from a meeting room at work to your kitchen, or even at the local village hall before your usual coffee morning. Ingredients A generous helping of people: your children or grandchildren, their friends and school mates, your friends, your neighbours, your colleagues or anyone else that enjoys cake. One suitable venue A sprinkling of edible decorations and tools including icing, sprinkles, sweets, piping bags or even edible glitter Enough plain cakes for everyone to decorate A spoonful of decorations such as posters, bunting, balloons and cupcake stands (see back for details on how to get all these resources and more) At least one collection box 8

9 Recipe 1) Decide on where and when is best to hold your Icing Party and get it booked in. 2) Invite your guests you can use our online editable invites to help. 3) Get some plain cupcakes by asking a friend who bakes, or ask your local bakery for a cupcake donation. There is also a free recipe for cupcakes on our website. 4) Set-up the venue with all the cakes, decorations and icing tools. 5) Have fun coming up with weird and wonderful creations. We have a guide online which is full of top tips on how to ice cakes. 6) Sell your yummy delights. This may be to parents, guests or the wider community everyone loves cake, especially one-off designs! 7) Send in your valuable donations and thank everyone who helped. Top tips for a great Icing Party Ask people to make a donation to attend. Hold a competition for the best decorated cupcake 1 to enter. Keep an eye out for things to use to decorate cakes we found breakfast cereal and cut-outs from old greeting cards were great value options. Invite the local youth group or Sunday school along to join in the fun. Play our games such as pin the cherry on the cupcake or hold a cake themed quiz. Teach children the value of fundraising and get them involved in the planning, promotion and selling of cakes. Can t bake? Buy plain cupcakes and ready-made icing from your local supermarket. 9

10 Your free party ingredients We have created some special free resources to help make your Bake and Brew as fun and successful as possible. Order the below by phoning or order online at an event poster with a blank space to write details of your event. Also available to download. invitations with space to fill in your guest s name and details of your event a collection box a Gift Aid form to print out and encourage guests to add their name to a poster to promote your event or to write prices or other information on a guide to decorating cakes... and more, including yummy recipes. balloons to help decorate your venue stickers to give to your guests You can download the following online at a template to cut-out and make your own cupcake stand cake labels to write the price and any allergy information two cake-themed quizzes, one for adults and one for children make-your-own bunting pin the cherry on the cupcake game to print out and play an invitation which you can edit online and send to guests Paying in your donation Thank you for all your hard work. You can either pay in your donation by cheque or credit/debit card by using this paying-in slip or via the Bake and Brew pages on our website. 10

11 ! Paying in your donation Please ensure you complete the correct section of the form below according to whether you are paying by cheque or credit/debit card. To help us acknowledge your kind donation, please enter your details here (in block capitals) and send this form to: Freepost RSYH-HEEE-XZEG, The Children s Society Bake and Brew, Margery Street, London WC1X 0JL Supporter number (if known) Title Forename Surname Group name (if applicable) Home address Postcode It really helps The Children s Society if we can keep you informed about our exciting campaigns, activities and fundraising. If you would prefer us not to contact you by post, please tick this box [SW] Telephone number (in case of queries) If you would prefer us not to contact you by phone, please tick this box [ST] [T] Please provide your address if you are happy for The Children s Society to keep you informed by about our exciting campaigns, activities and fundraising. [EN] [E] Credit/Debit card payments Please debit my card with Card type: Visa Mastercard Maestro/Switch CAF Name on card Card no Start date / Expiry date / Issue no Signature Cheque payments I enclose a cheque/po/caf made payable to The Children s Society for (debit cards only)

12 The most disadvantaged children rarely suffer on just one front. We work directly with these children, many of whom have nowhere else to turn, to ensure that they are loved, valued and listened to. With them we fight childhood poverty, harm and neglect. Our network of programmes includes drop-in services for runaways, as well as children s centres and support for young carers. We support children who are refugees from violence, and we give those in care a voice. We transform the lives of many more children by pressurising government and local authorities to change policy and practice to protect them, and we challenge the negative attitudes that perpetuate harm and injustice. In hard times, children are among the hardest hit. We don t just help them survive we support them to flourish. The Children s Society Edward Rudolf House Margery Street London WC1X 0JL Order line: supportercare@childrenssociety.org.uk Charity Registration No Photographs modelled for The Children s Society Larry Bray The Children s Society BB0113 A better childhood. For every child.

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