Relay For Life Fundraising Kit
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1 Relay For Life Fundraising Kit Everything you need to know to kick-start your fundraising and help make a difference in the fight against cancer.
2 Get your fundraising started Thanks for joining Relay For Life, the world s largest movement to end cancer. In this kit brings us one step closer to a cancer-free future. So let s get started! In this kit Step-by-step guide to Relay fundraising Top fundraising ideas Our top fundraising ideas from easy wins to epic challenges. Tips for boosting your fundraising Expert tips on getting the most out of your fundraising. Get your own fundraising page How to set up your own online fundraising page and track your progress. Why we ask each team member to raise can go a long way! Your money at work Find out all the amazing things your fundraising is helping to achieve. Where the money goes Find out about all the prevention and support programs you are helping to fund. History of Relay Learn about how Relay became the Cancer Council s biggest community fundraising event. Fundraising ideas planner and calendar planner Map out all your great fundraising ideas for the year with our handy planner. Event invite Invitations to send out to your friends, family and colleagues to get to your fundraising event. Sponsorship form and cards Print out the sponsor form and cards to hand our at your next fundraising event. Team fundraiser poster Thank you e-card Remember to thank all your supporters with our e-card. Relay logo guide Tips on how to use the Relay For Life logo. Welcome and congratulations on joining the Relay For Life family. As a Relayer you are making a huge in my team Together, we are the hope that unites many See you on the track! Amanda Power Global Hero of Hope Australia Townsville Relay For Life committee member
3 Step-by-step guide to Relay fundraising 1 Set your team fundraising goal Aim high! You will be amazed at what you can achieve and the generosity of your family and friends for a good cause Set your individual goal Try to raise at least 150 towards your team s goal. Check out the impact your 150 can have in the tools section of this kit. Brainstorm some fundraising activity ideas Take a look the fundraising ideas in this kit and pick which ones you would like to do most. Fundraising should be fun! Let your friends, family and colleagues know about your event You ve planned your event - now it s time to let everyone know about it! You can download a Promotions Kit at If you re at work, rope in your boss for support Why not ask you boss to staff about your event? Or maybe they would like to match your fundraising total. Collect sponsorships Collect sponsorships in the lead-up to your event by sending a link to your Participant Centre, using the sponsorship sheet and cards in this kit and displaying a Relay donation box on your desk or in the break area at your workplace. 7 Bank your money and remember to thank your supporters Remember to bank your money and send a thank you to all your supporters. Include some pictures and information about the difference their donation makes to Cancer Council. 8 Start thinking about your next fun Relay fundraiser!! Use the handy fundraising ideas and calendar planners in this kit.
4 Top fundraising ideas Stuck for an idea? Here are a few tried and tested ideas that will put the FUN in fundraising! Give something up for a week like chocolate or coffee and donate the money. Sell a service be the office coffee runner for a week. Have a garage sale or sell unwanted items online. Sell raffle tickets to win movie vouchers. Take your lunch to work, or give up one coffee a day and donate the money you save. Set up a swear jar at home and work. Challenge your teammates to get to the top of the leader board. QUICK AND EASY Walk or cycle to work and donate the money you save. Send five s from your Participant Centre. On average, for every 5 s you ll recieve 1 donation. Have a casual clothes day at work. Think big, plan early There is no time like the present to plan your fundraising activities all year round! Use the thermometer poster to help you plan how much you want to raise. The earlier you fundraise, the earlier you can bank your funds, which means more time to set up your campsite and enjoy the big day and night.
5 Top fundraising ideas These ideas need a little more planning, but are sure to help you on your way to becoming a fundraising superstar! Have a dress up day and ask for donations. Hold a cake or craft sale. Do an office fun run, bike ride or walk. Do your own cycle ride and get sponsored for every km you ride. Get sponsored for every point or goal you score at your local game. Have a mini Relay at your work or school. Organise a cinema or movie night and sell tickets. Hold a quiz night, karaoke night or talent show. Host a dinner party and ask your friends to donate the money they would normally spend at restaurant. Hold a barbeque or sausage sizzle. NEEDS A BIT OF PLANNING Bring the fun and get creative at the Relay Put your thinking cap on to plan your team theme, campsite decorations and costumes. It all adds colour to the event. While it s not compulsory to dress up, many teams do. From superheroes of hope to clowns, pirates and space outfits, dressing in theme is a great way to get your team having fun.
6 Top fundraising ideas Up for a challenge? Try these ideas to push yourself and take your fundraising to the max! Take on a marathon and get sponsored. Go on an overnight hiking trip. Make a big personal change, like giving up alcohol or chocolate for a month. Shave your hair or dye it a whacky colour. Do something daring like bungee jump, abseil or swim with sharks! Confront your fears for a good cause touch a spider or climb to the top of a tall building. Put together two rival teams and challenge them to a grudge match. Row, ride or walk a long distance on a rowing machine or treadmill. Put on a 24 hour dance or gaming tournament and show you have what it takes to Relay all night! UP FOR A CHALLENGE One in two Australians will be diagnosed with cancer by the age of 85. day 350 people are diagnosed with cancer prostate, 350Every bowel, breast, melanoma and lung are the most common cancers.
7 Tips for boosting your fundraising Need some help getting your team s fundraising started? Here are our simple tips to help make your fundraising easy and successful. Update and promote your personal and team fundraising pages at. Login to upload photos, create a fundraising blog and recruit team members. Encourage your friends, family and colleagues to donate online, and thank them! give yourself plenty of time to brainstorm and plan. and then ask your existing network of family, friends, colleagues and recreational clubs to donate too. Facebook, Twitter and s can be a huge help. Don t forget to let everyone know why you re Relaying Explore ways you can use your own interests to fundraise. Limit your costs by asking for venues, prizes and services to be donated. You ll be surprised how generous local businesses can be if you just ask. Bank your fundraising money as you go. It s great seeing your fundraising tally rise on your team page, and your total can be announced at the closing ceremony. Thank, thank and thank your supporters. Let them know how grateful you are, and do it as personally as you can no matter how big or small the donation. Here 100, b Your money helps us answer over 100,000 calls to our Cancer Council line Cancer costs more than 3.8 billion in direct health system costs each year.
8 Get your own fundraising page The Relay For Life website takes the hard work out of fundraising. Register online and start your own personal fundraising page. Here It does the asking for you You can use the pre-written s to contact your family and friends for support. It s social You can use the social sharing icons to post to Facebook and Twitter. It collects and tracks money for you Your supporters can donate directly to you online and you can track your progress using the thermometer. Simple Social Mobile It s personal Upload a picture of yourself or who you Relay for and share your personal story. People love to read about what inspires you. You can even blog about your Relay journey. It s rewarding You can check the leader boards to see how your team is tracking, as well as earn Achievement Badges for your hard work. Get started today by registering at www. and follow the step-by-step guide to personalising your Participant Centre.
9 Fundraising Why We Ask Each Relayer to Raise at least 200 Cancer Council asks that every Relay For Life participant aims to raise at least 200. The reason we do this is that for every 200 you raise, we are able to provide a night s accommodation for cancer patients and their families and around three return trips to and from hospital for treatment, and we can assist patients in paying overdue bills. Your 200 can go a long way and mean a great deal to someone on their cancer journey helping families stay together and making treatments more accessible. When your 200 is combined with the money Relayers across the country raise, you are helping to: Fund over 450 research projects cures for cancer. Deliver prevention campaigns like SunSmart, which has prevented over 100,000 skins cancers. Support national early detection screening programs to double survival rates for some cancers. For those already on the cancer journey, your 200 has funded: Over 150,000 nights of accommodation for patients, friends, families and carers. Covered the costs of providing information to 100,000 Australians who called Cancer Council Helped connect 1000 newly-diagnosed patients with a volunteer cancer survivor, to guide them through their diagnosis and treatment. Without YOU these programs would not be possible. Around 70% of all Australian adults will be touched by cancer that s 12 million people! As a charity, we rely on the goodwill of our donors, fundraisers and dedicated supporters to help us continue our lifesaving work. When you join Relay For Life, every 200 you raise makes So, let s get started! Find out about some great fundraising ideas by visiting Register. Participate. Donate facebook.com/relayforlifeaustralia
10 Your money at work No matter why you take part in Relay, one thing is clear: with every step you take, you are helping Cancer Council save lives. Here s how your money helps:* *Services may vary State to State 5 Can help us give a newly diagnosed cancer patient important support and information resources to help them through their cancer journey. 10 programs to help cancer patients after treatment. 25 Can help transport cancer patients to and from hospital for treatment. 100 Can help provide free accommodation for cancer patients, their families and carers during treatment. 50 Can help Cancer Council information and support on all aspects of cancer. 500 Can help pay an overdue electricity, phone, gas or rates bill for a cancer patient who has not been able to work. How to raise 200 in 10 days Day 1: Put your own 20 in Day 2: Ask your partner or a family member for 20 Day 3: Day 4: Ask two of your co-workers for 5 each Day 5: five friends and ask them to donate 10 online Day 6: Mow a neighbour s lawn for 10 Day 7: Cook a couple of friends dinner in exchange for a 20 donation Day 8: Ask two people from your local church or community group for 10 Day 9: Ask your boss for 20 Day 10: Sell six Candle Bags for 5 each Visit can make in the
11 Register. Participate. Donate facebook.com/relayforlifeaustralia HISTORY OF RELAY FOR LIFE Now, In there are Relay For Life started with one event in Murrumbeena, Victoria 4 140, Now... Relays around Australia each year Relayers come together each year to Fight Back against cancer Relay 261 For Life Relayers took to the track 5 In 1999 Murrumbeena Relayers raised... 75k 8 Now there are 9 There are over 24 COUNTRIES taking part in Relay Relayers now raise more than In 1999 Australia became the THIRD COUNTRY in the world to Relay 7000 PER CAPITA ACROSS AUSTRALIA 6 Now, over 24 MILLION is raised each year by Relayers around Australia cancer Survivors who register for Relay For Life around Australia every year All statistics are from the 2012 Australia Relay For Life report relayforlifeaus relayforlifeaus
12 Register. Participate. Donate facebook.com/relayforlifeaustralia WHERE YOUR MONEY GOES Each year, Relay For Life RAISES MILLIONS OF DOLLARS TOWARDS FUNDING GROUNDBREAKING RESEARCH, directly on cancer research, prevention programs and support services. Here s where your donations go. CANCER PREVENTION At least 1 IN 3 cancer cases are preventable. Through campaigns like QUIT and SunSmart, we ve helped save thousands of lives, and continue to support free cancer screening programs. CANCER RESEARCH We fund over 450 RESEARCH projects equating to more than 50 million each year. Our projects are among the best in the world and have two and a half times the CANCER SUPPORT Each year we provide support to TENS OF THOUSANDS of Australians via our line, by funding accommodation during treatment and by facilitating mentoring relationships. WHEN YOU SUPPORT A RELAY FOR LIFE TEAM YOU ARE MAKING A REAL DIFFERENCE! 25 can help transport cancer patients to and from treatment. 50 can help Cancer Council provide free information and support. 100 can help provide free accommodation for cancer patients and their carers. 500 can help pay overdue bills for a cancer patient who has not been able to work can held fund groundbreaking research into new ways to prevent, diagnose and treat cancer. or donating at www. Source: relayforlifeaus relayforlifeaus
13 Please sponsor me Name... Event... 5 can help give a newly diagnosed cancer patient support and information. 10 can help offer free exercise programs to help cancer patients build strength. 25 can help transport cancer patients to and from hospital. 50 can help keep the Cancer Council operating. 100 can provide free accommodation for cancer patients, their families and carers. Full Name Address Postcode Amount Date Collected TOTAL: Visit to bank your fundraising totals and track your progress.
14 Please sponsor me Name... Event... 5 can help give a newly diagnosed cancer patient support and information. 10 can help offer free exercise programs to help cancer patients build strength. 25 can help transport cancer patients to and from hospital. 50 can help keep the Cancer Council operating. 100 can provide free accommodation for cancer patients, their families and carers. Full Name Address Postcode Amount Date Collected TOTAL: Visit to bank your fundraising totals and track your progress.
15 Please sponsor me Name I am going to do Please sponsor me Name I am going to do join the fight against cancer by sponsoring me at join the fight against cancer by sponsoring me at Please sponsor me Name I am going to do Please sponsor me Name I am going to do join the fight against cancer by sponsoring me at join the fight against cancer by sponsoring me at Please sponsor me Name I am going to do Please sponsor me Name I am going to do join the fight against cancer by sponsoring me at join the fight against cancer by sponsoring me at Please sponsor me Name I am going to do Please sponsor me Name I am going to do join the fight against cancer by sponsoring me at join the fight against cancer by sponsoring me at Please sponsor me Name I am going to do Please sponsor me Name I am going to do join the fight against cancer by sponsoring me at join the fight against cancer by sponsoring me at
16 Fundraising Ideas Planner Who What When Where Promotion Fundraising Goal _ Stuck for a fundraising idea? Visit for some great tips!
17 March Kick off the footy season with a tipping competition April Create a month of purple Fridays Hope Lives in raising February May Goal Turn Valentine s Day into Hug Day or sell a pot plant instead of roses Hold a Mother s Day cake sale or book club fundraiser 100% January For Australia Day hold a BBQ contest or pool party Your fundraising ideas and planning June July Organise a winter sock or scarf drive 75% December Get into the spirit with Christmas wrapping The key to Relay fundraising is don t leave the fundraising to the last minute! Plan, plan, plan! Think outside the square. Think big and you ll raise big! Get festive with a Christmas in July dinner 50% Geoff Bridges, Team Captain, Summit Stars November August Celebrate Melbourne Cup with a luncheon Finish winter with a soup lunch at work 25% October Hold a halloween party September Run a dress-swap fundraiser 0 25 Can help transport cancer patients to and from hospital for treatment. 50 Can help the Cancer Council Helpline provide free and confidential information and support on all aspects of cancer. 100 Can help provide free accommodation for cancer patients, their families and carers during treatment. 500 Can help pay an overdue electricity, phone, gas or rates bill for a cancer patient who has not been able to work. 5, 000 Can help fund ground-breaking research into new and better ways to prevent, diagnose and treat cancer. *Services may vary State to State Register. Participate. Donate team name facebook.com/relayforlifeaustralia CAN /13
18 You re Invited! To: Please come to my Relay For Life fundraising event and join the fight to end cancer! To: You re Invited! Please come to my Relay For Life fundraising event and join the fight to end cancer! To: You re Invited! Please come to my Relay For Life fundraising event and join the fight to end cancer! Date: Time: Where: Details: Date: Time: Where: Details: Date: Time: Where: Details: RSVP by: Phone: RSVP by: Phone: RSVP by: Phone: /RelayForLifeAustralia /RelayForLifeAustralia
19 Thank you for your support! Dear Thank you for supporting me in Cancer Council s Relay For Life! Thanks to your support, we are one step closer to beating cancer. Every donation I receive helps to fund Cancer Council s vital research, prevention and support services. If you re thinking about joining in on the fun, please visit www. and sign up! We d love to see you at Relay. Once again, thank you for your support. I truly appreciate it! From Visit for more information about how you are making a difference. Your money at work 5 Can help us give a newly diagnosed cancer patient important support and information resources to help them through their cancer journey. 10 Can help offer free exercise programs to help cancer patients build strength and fitness during and after treatment. 25 Can help transport cancer patients to and from hospital for treatment. 50 Can help Cancer Council provide free and confidential information and support on all aspects of cancer. 100 Can help provide free accommodation for cancer patients, their families and carers during treatment. 500 Can help pay an overdue electricity, phone, gas or rates bill for a cancer patient who has not been able to work.
20 Relay For Life team fundraiser Join us and the thousands of Australians who take part in Cancer Council s Relay For Life. This fun and moving overnight experience raises vital funds for research, prevention and support services. Thanks for supporting Cancer Council As a charity, we rely on the goodwill of thousands of donors, fundraisers and dedicated supporters to help us fund talented researchers, community-based prevention programs and world class support services. So, the more you raise the more we can keep up the good work and save lives! Register. Participate. Donate facebook.com/relayforlifeaustralia CAN /13
21 Relay logo guide When you sign up to a Relay For Life you are becoming a part of Cancer Council and our brand. If you would like to show your support by using the Relay For Life logo on your team materials, here is a quick guide on the correct placement. Logo variations 1. Horizontal stack The horizontal version of the Hope Lives Here Relay For Life lockup is the preferred version for all use. 2. Vertical stack The vertical version of the Hope Lives Here Relay For Life lockup is only for use where space is restricted and to assist in keeping the logo at a readable size in small space applications. 3. Reversed logo The reversed version of the Hope Lives Here Relay For Life lockup is to be used on dark backgrounds to avoid compromising the legibility of the standard logo. 1. Horizontal 3. Reversed 2. Vertical Clear space and minimum size The required clear space can be calculated at any given size by doubling the height of the H in Hope Lives Here, and applying that measurement to the space surrounding the logo as in the diagram on this page. 1 Clear space To avoid any reproduction issues across print and digital applications, and to ensure legibility, all logos should not be used below the minimum sizes of 31mm or 250px. Minimum size for print = 31mm Minimum size for web = 250 px Relay Colours Cancer Council purple PMS 2607C CMYK PMS 2627U Cyan 87 Magenta 100 Yellow 0 Black 9 RGB Red 71 Green 41 Blue 134 Cancer Council yellow PMS 116C CMYK PMS 108U Cyan 0 Magenta 15 Yellow 100 Black 0 RGB Red 255 Green 204 Blue 0 Download a copy of the Relay For Life logo from
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