Norwegian Air Shuttle Corporate Fact Sheet

Transcription

1 Norwegian Air Shuttle Corporate Fact Sheet Leadership Bjørn Kjos, CEO Headquarters P.O. Box 115 Oksenøyveien Fornebu Norway About the Company Norwegian Air Shuttle ASA, commercially branded Norwegian, is a public airline noted on the Oslo Stock Exchange. The company is the second largest airline in Scandinavia, and has a route portfolio that stretches across Europe into North Africa and the Middle East. In May 2013 it will commence long-haul flights from Scandinavia to the US and Asia. With competitive prices and customer friendly solutions and service, the company has experienced significant growth over the previous years. With 17.7 million passengers in 2012, Norwegian is the 3rd largest low-cost airline in Europe. The company has nine operational bases: Oslo; Bergen; Trondheim and Stavanger (Norway). Stockholm (Sweden); Copenhagen (Denmark); Helsinki (Finland); Malaga and Las Palmas (Spain). In March 2013 it will open new bases at Alicante (Spain), London s Gatwick airport and Bangkok, the company s first base outside Europe.

2 History 1993 Norwegian established 2002 Launched domestic routes in Norway 2003 Norwegian listed on the Oslo Stock Exchange 2004 Started codeshare agreement with FlyNordic and Sterling 2005 First year in profit 2007 Acquired FlyNordic from Finnair. Stockholm becomes Norwegian s Swedish base. Placed an order with Boeing to buy aircraft Bank Norwegian and frequent flier program Norwegian Reward launched 2008 Delivery of first Boeing New Generation aircraft Mobile company Call Norwegian introduced Norwegian entered the Danish market and opened Copenhagen base 2009 Received the airline ATW award Delivery of first Norwegian-owned B Expanded extensively in Denmark by launching 39 new routes The best year ever for Norwegian 2010 Awarded gold and silver in prestigious customer survey, SKY TRAX Placed order of an additional 15 aircraft from Boeing

3 2011 First airline to offer in-flight WiFi on European routes Entered the Finnish market Entered into an agreement to purchase three Boeing Dreamliner long-haul aircraft Placed order of an additional 15 aircraft from Boeing 2012 Norwegian signed the largest ever agreement in European aviation history with an order of 222 aircraft from Boeing and Airbus Norwegian signed an agreement to lease two additional Boeing Dreamliners for its long-haul operations Daily Departures Norwegian operates approximately 400 flights a day. Employees About 3,000 people work to deliver professional and friendly customer service and world-class on-time performance. Stock Common stock is traded under the symbol NAS at the Oslo Stock Exchange Financial Statistics Total operating revenue: 12.9 billion NOK Total passengers carried: 17.7 million Total RPKs: 20,353,000 Average passenger load factor: 79 %

4 Fleet Norwegian operates one of the most modern and eco-friendly aircraft fleets in Europe. The fleet currently consists of 73 aircraft by February 2013, whereof 63 Boeing s and 10 Boeing s. The average fleet age is 4.6 years. The company has 8 Boeing 787 Dreamliners on order that will be used on longhaul routes to the United States and Asia. In January 2012, Norwegian placed an order of 222 new aircraft (Boeing , Boeing 737 MAX, Airbus 320neo), the largest ever aircraft order in European aviation history. New aircraft is a win-win for the company s cost, the environment and passenger comfort Norwegian offers free in-flight WiFi on its s Norwegian offers in-flight entertainment on its s Norwegian offers streaming of movies and tv-shows on the majority of its WiFi-equipped aircraft Routes and Destinations Served Norwegians operates 330 routes to 120 destinations in Scandinavia, Europe, North Africa and the Middle East. Corporate Responsibility Norwegian s corporate responsibility strategy is primarily based on how Norwegian as an airline can contribute to less pollution and emissions by flying new and fuel efficient aircraft. Our Codes of Ethics give directions for a good working environment and highlights the Group s guidelines for human rights, prevention of corruption, employee rights and safety for all both our customers and employees. Norwegian is a UNICEF partner because of the organization s overall focus on children s rights. Environment: Norwegian is committed to actively engage in and support sustainable environmental policy, and to continue to reduce emissions from aviation. By renewing the fleet, emissions are reduced and passengers are offered new and more comfortable aircraft.

5 Norwegian has a clear goal of reducing emissions per flown passenger by more than 30 per cent in the period Norwegian also undertakes a variety of other measures to minimize its environmental impact. All employees should focus on how they can contribute to a better environment in their daily work. Human Worth: Everyone at Norwegian has a joint responsibility to create a good working environment and develop a sound corporate culture marked by openness and tolerance. Partnership with UNICEF: Norwegian has decided to partner with humanitarian organization UNICEF through a Signature Partnership. Norwegian's support to UNICEF consists of travel funding and fundraisers. In addition, all Norwegian employees donate their company Christmas presents to UNICEF. Fun Facts Norwegian s aircraft are called Red Nose because the nose part of the aircraft is painted red The tailfin of all Norwegian s aircraft features a portrait of a Nordic icon Norwegian taught Norway s air travelers to book their fare online Norwegian s telephone lines went down when the company launched its first ticket sales in 2002 More than 80 percent of the passengers book their flight through norwegian.com Norwegian Air Shuttle Recognitions Norwegian was the first airline in Europe to offer in-flight WiFi and was awarded the prestigious Passenger Choice Awards 2012 in the category Best Inflight Connectivity and Communications. In 2012, Norwegian was also named the "Second Best Low-Cost Airline in Europe" by SkyTrax during the World Airline Awards In January 2009, Air Transport World (ATW) named Norwegian Market Leader of the Year. The award recognized Norwegian for several accomplishments: successful adaptation of the low-cost model to the Scandinavian air travel market its strategy to combine low fares with high tech with strong emphasis on customer-focused information technology swift market response to the collapse of Sterling the ability to stay profitable in challenging times

6 For more information visit our corporate website.