HyC Part of the Ericsson Group

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1 HyC Part of the Ericsson Group With more than 110 people, HyC is focus on digital TV, IPTV and integration of advanced technologies, having a successful track record in project management and business and technology consulting, training, managed TV services; software for monitoring tools; content management as well as and the technologies and opportunities to be explored within this rapidly growing sector. Towards the end of 2007, Ericsson acquired HyC. The acquisition further strengthens Ericsson s position in the services and multimedia sector as an IPTV solutions systems integrator. IPTV is a key technology for telecom operators and service providers who aim to offer interactive and personalized digital TV services to fixed and mobile users. With the acquisition of HyC, Ericsson further strengthens its ability to support operators and service providers in customized solution design, installation, integration and operation of IPTV services. The HyC acquisition follows Ericsson s acquisition of Tandberg Television, the world s leading provider in advanced video compression technologies, at the beginning of the year. Multimedia and services, including IPTV and systems integration, are two strategic areas for Ericsson as well as for HyC. The acquisition of HyC Group will strengthen our ability to support our customers in offering attractive and customized consumer services in a fast and efficient way. HyC s skills and experience fit perfectly with Ericsson s service offerings in the digital TV sector and our leading systems integration offering. From HyC s perspective, existing and new customers will benefit from the combination of Ericsson s many years of experience and expertise on the global scene and HyC niche know-how and expertise in a blooming technology. Each year, Ericsson delivers more than 1000 systems integration projects, in multi-vendor and multi-technology environments, to operators and enterprises. Ericsson s systems integration expertise covers multimedia services and service network, telecom management, IP-packet backbone, IP Multimedia Subsystem (IMS), satellite communications and National Security and Public Safety solutions.

2 In HyC, we are dedicated to provide know-how, innovation and excellence in all our key business areas to provide our customers with the ideal solution in their digital and mobile TV projects. Our aim for excellence is reflected in our highly qualified professional team and our close collaboration with the key operators and institutions in the digital and mobile TV industry. HyC devoted to being among the leading companies in terms of bringing the newest market technologies and trends to our customers. Our goal is to always create value for the individual customer. Therefore, our corporate philosophy and values are built up around four key components; innovation, motivation, customer focus, and excellence. Within HyC, we are experienced in working with key companies both nationally and internationally. We work in close collaboration with the leading operators, integrators, suppliers, and aggregators across Europe, Latin America, and the Middle East and North Africa.

3 Business lines Business concept Multimedia and services, including IPTV and systems integration, are two strategic areas for Ericsson as well as for HyC. The acquisition of HyC Group will strengthen our ability to support our customers in offering attractive and customized consumer services in a fast and efficient way. HyC s skills and experience fit perfectly with Ericsson s service offerings in the digital TV sector and our leading systems integration offering. From HyC s perspective, existing and new customers will benefit from the combination of Ericsson s many years of experience and expertise on the global scene and HyC niche know-how and expertise in a blooming technology. HyC has offices in Europe, South America, and the Middle East. As a result, our team of professionals is accustomed to work in multicultural teams solving complex digital TV projects on many levels all over the world. Our main goal is to always meet the individual customers expectations by delivering high quality, value-added, and cost-effective solutions while

4 improving efficiency and time to market in order to reduce our customers CAPEX and OPEX. By doing just that, it is key to be innovative and dynamic and to lead the trends in the TV sector. Therefore, we dedicate a considerable amount of time to explore research, develop, and improve in all aspects. The foundation of HyC s business lines are R&D and innovation, areas which play a significant role for HyC Group as we believe that these are crucial components in providing our customers with state-of-the-art solutions. We have significant experience and participation in project development and management, which allows us to be among the key players, especially in terms of software and product development, in which we focus on developing customized software for TV systems and services. Our professional teams are experts in redefining and adapting operator processes to meet the new challenges in deploying TV services. In addition to R&D and innovation and software development, HyC Group is specialized within four key areas in the digital TV sector; Consulting & Project Management, Training, Managed TV Services, and Solutions & Systems Integration. Over the years, HyC has, with great results, worked with key operators and integrators world wide in these four key areas. Therefore, we are proud to call ourselves experts in providing customized services and solutions as well as in meeting customer expectations.

5 Facilities Located in the centre of Madrid, our headquater is fully equipped with the most important technologies needed to provide our customers with solutions and services developed and shaped to their exact needs.

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