UX Design is dead. Chris #UXDisdead
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- Madeleine Price
- 7 years ago
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Transcription
1 UX Design is dead Chris Compston
2 Why are you saying that!?
3 This is my perspective
4 Someone tell me what a UX Designer does
5 If we don t know how can anyone else?
6 What are we actually doing?
7 Crossover with: Product Owners Analytics & Opt Stakeholders
8 However, you re the expert
9 Well no our users tell us what to do
10 We just know how to ask them
11 We are UX Designers
12 Break it down:! User Experience Design
13 What is design?
14 Is this catchall holding us back?
15 Look and feel!?
16 Look and feel!? Crayons!?
17 Look and feel!? Crayons!? Make look pretty!?
18 Look and feel!? Crayons!? Make look pretty!? Jazz it up!?
19 Look and feel!? Crayons!? Make look pretty!? Jazz it up!? Create posters!?
20 is education to blame?
21 We need to distance ourselves
22 What are we designing?
23 What is the product?
24 Responsive Web Mobile App Tablet App
25 What is required to build a product?
26 Information Architecture Content Strategy User Research User Stories User Journeys User Interface Wireframing Prototyping Interaction Design New Functionality Usability Testing Visual Design Content Creation Front End Development Back End Development QA Testing
27 What is the UX role here?
28 Information Architecture Content Strategy User Research User Stories User Journeys User Interface Wireframing Prototyping Interaction Design New Functionality Usability Testing Visual Design Content Creation Front End Development Back End Development QA Testing
29 What are we expected to know?
30 Information Architecture Content Strategy User Research User Stories User Journeys User Interface Wireframing Prototyping Interaction Design New Functionality Usability Testing Visual Design Content Creation Front End Development Back End Development QA Testing
31 Information Architecture Content Strategy User Research User Stories User Journeys User Interface Wireframing Prototyping Interaction Design New Functionality Usability Testing Visual Design Content Creation Front End Development Back End Development QA Testing
32 What are we often expected to do?
33 Information Architecture Content Strategy User Research User Stories User Journeys User Interface Wireframing Prototyping Interaction Design New Functionality Usability Testing Visual Design Content Creation Front End Development Back End Development QA Testing
34 Information Architecture Content Strategy User Research User Stories User Journeys User Interface Wireframing Prototyping Interaction Design New Functionality Usability Testing Visual Design Content Creation Front End Development Back End Development QA Testing
35 This is quite degrading
36 This doesn t showcase our full abilities
37 How can we change this?
38 Internal education
39 Internal education Communication
40 Internal education Communication Collaboration!
41 Internal education Communication Collaboration Stakeholder mgmt
42 This will only get you so far
43 What is user experience?
44 Can you design a user s experience?
45 We can only manage it
46 We design products to manage the user s experience
47 Responsive Web Mobile App Tablet App
48 Isolated user experience
49 Holistic user experience
50 Responsive Web Mobile App Tablet App Service Centre Distribution Social Team
51 There needs to be a fundamental change
52 Responsive Web Mobile App Tablet App Service Centre Distribution Social Team
53 Product Owner Product Owner Product Owner Responsive Web Mobile App Tablet App Team Manager Team Manager Team Manager Service Centre Distribution Social Team
54 What do POs do?
55 What do UXs do?
56 same things?
57 Manage a product s user experience
58 We have two duplicate roles
59 Product Owner UX Designer
60 Product Manager UX Designer
61 Product Manager UX
62 Product Manager UX
63 UX Manager
64 Product Owner Product Owner Product Owner Responsive Web Mobile App Tablet App Team Manager Team Manager Team Manager Service Centre Distribution Social Team
65 UX Manager UX Manager UX Manager Responsive Web Mobile App Tablet App Team Manager Team Manager Team Manager Service Centre Distribution Social Team
66 UX Manager UX Manager UX Manager Responsive Web Mobile App Tablet App UX Manager UX Manager UX Manager Service Centre Distribution Social Team
67 What is the benefit?
68 UX Manager UX Manager UX Manager Responsive Web Mobile App Tablet App UX Manager UX Manager UX Manager Service Centre Distribution Social Team
69 A change in mindset
70 Don t be restricted by product boundaries
71 UX Manager UX Manager UX Manager Responsive Web Mobile App Tablet App UX Manager UX Manager UX Manager Service Centre Distribution Social Team
72 Think holistically instead of isolated
73 Holistic user experience is Customer Experience
74 Customer Experience User Experience Products Service Design Services
75 Do you need new skills?
76 UX Upskilling
77 Backlog mgmt Stakholder mgmt Strategy
78 PO Upskilling
79 Information Architecture Content Strategy User Research User Stories User Journeys User Interface Wireframing Prototyping Interaction Design New Functionality Usability Testing Visual Design Content Creation Front End Development Back End Development QA Testing
80 What about the less experienced?
81 Junior UX Designer
82 Information Architecture Content Strategy User Research User Stories User Journeys User Interface Wireframing Prototyping Interaction Design New Functionality Usability Testing Visual Design Content Creation Front End Development Back End Development QA Testing
83 Associate UX Managers
84 Associate UXM Associate UXM
85 UX Manager UX Manager Associate UXM Associate UXM
86 Customer Experience Manager UX Manager UX Manager Associate UXM Associate UXM
87 What about agency UXs?
88 I worry for you
89 Is your agency agile?
90 Does the client understand?
91 Does the agency understand?
92 Are you comfortable?
93 Challenge yourself
94 Think, write, talk
95 Educate yourself Educate agency Educate clients
96 Have a new view of product
97 Keep pushing things forward
98 Evolve your role to the next level
99 User Experience Design is dead
100 long live User Experience Management
101 Qs?
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