PG DIPLOMA IN MANAGEMENT (CASME&T)

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1 PROGRAMME DURATION: 2 Years with Project Work. ELIGIBILITY: Graduate of any discipline, other than music and fine arts, from any recognized university. Graduates with work experience will have added advantage. Diploma holders having three years work experience. COURSE DETAILS SEMESTER I Quarter Units MDB 101 Foundation of Management 5 MDB 102 Quantitative Analysis for Business 5 MDB 103 Management Accounting Techniques 5 MDB 104 Management Information Systems 5 MDB 105 Organizations and their Economic Environment 5 SEMESTER II MDB 106 Corporate Financial Management 5 MDB 107 Production and Operations Management 5 MDB 108 Marketing Management 5 MDB 109 Human Resource Management 5 MDB 110 Business Law 5 SEMESTER III MDB 111 Corporate Strategic Management 5 4 PAPERS OF ANY ONE SPECIALISATION FROM GROUP A SPECIALISATIONS 20 SEMESTER IV MDB 112 PROJECT & VIVA VOCE IN CASE OF DUAL SPECIALISATION, 4 PAPERS OF ANY SPECIALISATION FROM GROUP B SPECIALISATIONS 10 TOTAL QUARTER UNITS 85 1

2 SPECIALIZATION MARKETING MANAGEMENT CONTEMPORARY FINANCIAL MANAGEMENT MDB 201 Marketing Strategies MDB 211 Financial Decision Policy MDB 20 Management of Sales and Advertising MDB 212 Advanced Management Accounting MDB 203 Consumer Behaviors and Market Research MDB 213 Financial Business Environment MDB 204 Industrial and International Marketing. MDB 214 Security Analysis and Portfolio Management HUMAN RESOURCE MANAGEMENT ADVERTISING MANAGEMENT MDB 221 Strategic HRM MDB 201 Marketing Strategy MDB 222 Effective Leadership Skills MDB 231 Advertising Management MDB 223 Human Resource Development MDB 232 Advertising Art and Procedure MDB 224 Labour Laws MDB 203 Consumer Behavior and Market Research PUBLIC RELATIONS INTERNATIONAL BUSINESS MANAGEMENT MDB 201 Marketing Strategy MDB251 International Business MDB 241 Public Relations: Campaigns and Event management MDB252 Management of Import & Export MDB 242 Media Relations and Planning MDB253 Ex-Import Procedures & Documentation MDB 243 News and Feature Writing MDB254 International Marketing HOSPITAL MANAGEMENT HOTEL MANAGEMENT MDB261 Hospital Organization &Management MDB271 Banquet Service Management MDB262 Health Service Planning and Community Health MDB272 Front Office Management MDB263 OPD, Wards and Records Maintenance MDB273 Food & Beverages; Production and Management MDB264 Medical and Legal Issues in Health Care MDB274 Stores and House Keeping RETAIL MANAGEMENT PRODUCTION AND OPERATIONS MANAGEMENT MDB281 Retail Marketing and Strategy MDB291 Production Planning and Control MDB282 Retail Operations and Financial management MDB292 Materials Management MDB283 Malls Management and Franchising MDB293 Maintenance Management MDB284 Store Planning, Layout and Design MDB294 Production and Operations: Case Studies INFORMATION TECHNOLOGY MANAGEMENT BANKING MDB301 Introduction to Information Technology MDB 311 Banking Principles, Practices and Management. MDB302 Software Engineering and Management MDB 312 Banking Functions. MDB303 Database Management Systems MDB 313 Modern Technologies in Banking. MDB304 Computerized Business Applications MDB 314 Legal and Regulatory Aspects of Banking INSURANCE MANAGEMENT QUALITY MANAGEMENT MDB 321 Principles of Life and General Insurance. MDB325 Total Quality Management MDB 322 Insurance Documentations. MDB326 Quality Mgmt. Systems & International Standards MDB 323 Marketing of Insurance. MDB327 Knowledge Management & Managing Technology MDB 324 Legal Aspects of Insurance. MDB328 Entrepreneurship & Innovation DUAL SPECIALISATION OPTION Modern managers need to address various issues concerning higher productivity, better quality and greater efficiency and effectiveness of business organizations, spearheaded by young, dynamic and result oriented leaders. They must be well equipped with completeness in different disciplines of business. This is the need of the hour. The unique feature of this programme is the option to do a dual specialization, which would further enhance the functional knowledge of an individual This is topped up with a project in the FINAL SEMESTER on any one of the specializations. Those who do not want to opt for Dual Specialization can take up Project Work in the FINAL Semester based on their specialization. 2

3 COURSE LOAD Course load refers to total number of credit hours or Quarter Units a student is enrolled in per Semester or Quarter. The course load is usually credit hours per Semester or 20 to 25 Quarter units. The performance of the students will be assessed in the Grade point format and not in the usual marks format. COURSE GRADES The quality of work done by a student is recorded at the end of the Semester in the form of grade report. The grade indicates the degree of proficiency the student has achieved in the course as determined by class participation, written assignments, seminars, group discussions, surprise tests, class tests and Semester examinations. Grades will be issued to the students after the end of each course. Each student is graded according to individual achievement and numerical scale is as follows: Percentage of Marks Grade Points Credit Grade Points Letter Grade Average Performance A+ OUTSTANDING PERFORMANCE A Mastery of facts, creative use of Data and analytical evaluation A- ABOVE AVERAGE PERFORMANCE B+ Knowledge of facts, creative use of Data and adequate evaluation B AVERAGE PERFORMANCE B- BELOW AVERAGE PERFORMANCE C+ Certain deficiencies in creative or Analysis C Certain deficiencies in creative or Analysis C- Deficiency in mastery of facts, creativity and analysis Below NC Failure to achieve minimum academic Standard for the course NOTES: 1. Minimum PASS grade is Final letter grade will be calculated based on the Semester credits. 3. Students will be allowed to proceed to the next Semester irrespective of the grades obtained in Semester I & Semester II examinations. 4. Final Project will not be accepted unless student clears all the Semesters. 3

4 SEMESTER CREDIT AVERAGE The sum of grade value multiples by quarter units for each course divided by total number of quarter units (for all courses) in a Semester will be the Semester Credit Average of a candidate. For example: SUBECT CODE MDB 101 NAME OF THE SUBJECT FOUNDATIONS OF MANAGEMENT GRADE VALUE NO. OF CREDITS CREDIT GRADE VALUE FINAL GRADE B- MDB 102 MDB 103 MDB 104 MDB 105 QUANTITATIVE ANALYSIS FOR BUSINESS A- MANAGEMENT ACCOUNTING TECHNIQUES A- MANAGEMENT INFORMATION SYSTEMS A ORGANISATIONS AND THEIR ECONOMIC ENVIRONMENT B- TOTAL PROJECT REPORT Each student shall be required to prepare on the basis of investigations carried out by him in a business or industrial organization, a project report on possible solutions for a typical problem of current interest in the area of major specialization. The report should demonstrate the capability of the student for some creative potential and original approach to solve practical problems in today s working of a business organization. The report should include field studies, survey interpretation, planning and design of improved integrated management systems, presented in a comprehensive manner with recommendations of solutions based on scientifically worked out data 4

5 At the end of the program the students should take Viva Voce examination. The Viva-Voce examination shall be conducted by a panel of faculty drawn from academics and industry. INTAKE: Minimum 15 intakes. Admissions: January and July. STUDY MATERIAL CASME&T arranges to provide up-to-date and relevant study material for all the subjects to the students of each programme. In certain cases, textbooks of know authors are provided. In addition detailed listing of reference books for each subject is also given to the students to enable them to read around the subject ensuring that they have comprehensive and up-to-date knowledge of the subject. SCHEME OF EXAMINATION The examinations are held at the end of each Semester. Each subject in the Semester carries grades as per the format explained above and separate grade set apart for internal assessment. Minimum 50% grade scores are required to get through in each subject. A student has to pass in all subjects in order to be eligible for the award of PGDM. Students who fail in any subject of a particular Semester or do not appear for the examinations can appear for these subjects as supplementary examinations along with the regular subjects of the current Semester. SCHEME OF EXAMINATION/ CONTINUOUS EVALUATION SEM 1 GROUP A Substantive Assessment Assignments Case Studies Viva Voice Group B: Industry Visit and Reporting Group C: Practical Assessment Exam Objective Type & Descriptive Assessment SEM 2 GROUP A Substantive Assessment Assignments Case Studies Viva Voice Group B: Industry Visit and Reporting Group C: Practical Assessment Exam Objective Type & Descriptive Assessment 40 Marks 20 Marks 100 Marks 60 Marks 40 Marks 20 Marks 100 Marks 60 Marks 5

6 SEM 3 GROUP A Substantive Assessment 40 Marks Assignments Case Studies 20 Marks Viva Voice Group B: Industry Visit and Reporting 100 Marks Group C: Practical Assessment Exam 60 Marks Objective Type & Descriptive Assessment SEM 4 Industry Best Practices Training & Evaluation 1. Problem Solving Techniques, TQM, Six Sigma Awareness and projects in 100 Marks Six Sigma leading to certification. 2. ISO Awareness and Certification Training. 100 Marks 3. Awareness Training on Occupational Health & Safety (OHSAS) & CSR 4. Project Work 100 Marks 5. Project Viva 100 Marks Total Marks (SEM ) = 1100 Marks CONTACT CLASSES Our Center is equipped with adequate classroom, library & computer facilities and has engaged highly capable, experienced and renowned faculty who are integral part of our identity. Our faculty comprise of eminent personalities from academics & industry. Specified hours are allotted for each subject and project work through conveniently timed classroom sessions for participants in the respective Semesters. AWARD OF PG DIPLOMA IN MANAGEMENT CASME&T will be awarding PG Diploma Management after successful completion of the course & submission of project report. Declaration: The courses are designed to equip students to gain professional knowledge for the purpose of career progression. 6

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