GoPro: Be a Hero with Big Data and Tableau

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1 GoPro: Be a Hero with Big Data and Tableau Josh Byrd Manager, Data Architecture and Operations GoPro

2 GoPro The past, present and future

3 Data Science and Engineering We build the data platform Data Architecture and Operations Data Engineering Project Management

4 Our Values Yes, this comes from the top Make Friends Haul Ass Maintain Balance No Half-Assery Integrity. Always Be a HERO Haul Ass!!!

5 Big Data VOLUME VARIETY VELOCITY TPS VERACITY

6 The TPS Value Pipeline! Let s see it!

7 Google IT! TPS

8 You get the ? TPS

9 Making sense of things quickly {"visitnumber":"111","visitid":" ","visitstarttime":" ","date":" ","totals":{"visits":"1","hits":"4","pageviews":"1","timeonsite":"757"},"traffic Source":{"campaign":"ET_Engagement_VOW_Frozen-Kitten- Active_ ","source":"engagement","medium":" ","keyword":"FeaturedVideo","adContent":"Top_image","adwordsClickInfo":{}},"device":{"browser":"Firefox","b rowserversion":"43.0","operatingsystem":"windows","operatingsystemversion":"7","ismobile":false,"flashversion":"20.0 r0","javaenabled":false,"language":"de","screencolors":"24- bit","screenresolution":"1920x1080","devicecategory":"desktop"},"geonetwork":{"continent":"europe","subcontinent":"western Europe","country":"Germany","region":"Saxony","metro":"(not set)"},"customdimensions":[{"index":"12","value":"ea3049b6-7e14-4ed c4bd59a11db6"},{"index":"20","value":"t17 Channel Info Button=infosection:Default"},{"index":"21","value":"T14 Products LP Images=clickable:control"}],"hits":[{"hitNumber":"1","time":"0","hour":"5","minute":"2","isInteraction":true,"page":{"pagePath":"/channel/","hostname":"de.gopro.com","p agetitle":"gopro Channel"},"appInfo":{"screenName":"de.gopro.com/channel/","landingScreenName":"de.gopro.com/channel/","exitScreenName":"de.gopro.com/channel/video-of-theday","screenDepth":"0"},"exceptionInfo":{"isFatal":false},"customVariables":[],"customDimensions":[],"customMetrics":[],"type":"PAGE","product":[],"promotion":[],"eCom merceaction":{"action_type":"0","step":"1"},"isentrance":true,"isexit":true},{"hitnumber":"2","time":"8","hour":"5","minute":"2","isinteraction":false,"page":{"pagepath":"/ channel/","hostname":"de.gopro.com","pagetitle":"gopro Channel"},"appInfo":{"screenName":"de.gopro.com/channel/","landingScreenName":"de.gopro.com/channel/","exitScreenName":"de.gopro.com/channel/video-of-theday","screenDepth":"0"},"exceptionInfo":{"isFatal":false},"eventInfo":{"eventCategory":"MM_Prod","eventAction":"T17 Channel Info Button=infosection:Default","eventLabel":"T17 Channel Info Button=infosection:Default"},"customVariables":[],"customDimensions":[{"index":"20","value":"T17 Channel Info Button=infosection:Default"}],"customMetrics":[],"type":"EVENT","product":[],"promotion":[],"eCommerceAction":{"action_type":"0","step":"1"}},{"hitNumber":"3","time":" ","hour":"5","minute":"14","isInteraction":true,"page":{"pagePath":"/channel/video-of-the-day","hostname":"de.gopro.com","pageTitle":"GoPro Channel GoPro Awards: Aurora Borealis Magnus Kristiansen"},"appInfo":{"screenName":"de.gopro.com/channel/video-of-theday","landingScreenName":"de.gopro.com/channel/","exitScreenName":"de.gopro.com/channel/video-of-theday","screenDepth":"0"},"exceptionInfo":{"isFatal":false},"eventInfo":{"eventCategory":"Video","eventAction":"start","eventLabel":"GoPro Awards: Aurora Borealis Magnus Kristiansen"},"customVariables":[],"customDimensions":[{"index":"1","value":"EMEA"},{"index":"2","value":"de"},{"index":"3","value":"DE"}],"customMetrics":[],"type":"EVE NT","product":[],"promotion":[],"eCommerceAction":{"action_type":"0","step":"1"}},{"hitNumber":"4","time":"756640","hour":"5","minute":"15","isInteraction":true,"page" :{"pagepath":"/channel/video-of-the-day","hostname":"de.gopro.com","pagetitle":"gopro Channel GoPro Awards: Aurora Borealis Magnus Kristiansen"},"appInfo":{"screenName":"de.gopro.com/channel/video-of-theday","landingScreenName":"de.gopro.com/channel/","exitScreenName":"de.gopro.com/channel/video-of-theday","screenDepth":"0"},"exceptionInfo":{"isFatal":false},"eventInfo":{"eventCategory":"Video","eventAction":"stop","eventLabel":"GoPro Awards: Aurora Borealis Magnus

10 Now it makes sense right!? ODBC

11 Tableau Rocks!

12 Appendix 12

13 Headline Goes Here

14 Live Q&A

15 What s Next? Check out more from the Tableau Enterprise IT Webinar Series Give Tableau a Go Thank you Trifacta Cloudera

16

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