Eastern Illinois University New Course Proposal BUS 3200, International Business

Transcription

1 Eastern Illinois University New Course Proposal BUS 3200, International Business Agenda Item #06-84 Effective Fall 2007 This format is to be used for all courses submitted to the Council on Academic Affairs and/or the Council on Graduate Studies. Gray boxes (except check boxes) will expand as you type in them. Please check one: xx New course Revised course PART I: CATALOG DESCRIPTION 1. Course prefix and number, such as ART 1000: BUS Title (may not exceed 30 characters, including spaces): International Business 3. Long title, if any (may not exceed 100 characters, including spaces): none 4. Class hours per week, lab hours per week, and credit [e.g., (3-0-3)]: Term(s) to be offered: xx Fall xx Spring Summer On demand 6. Initial term of offering: xx Fall Spring Summer xx Year Course description (not to exceed four lines): An introduction to globalization and the cultural, economic, political, and legal environments of international business including an overview of risks, challenges, and opportunities of competing in the global marketplace. 8. Registration restrictions: a. Identify any equivalent courses (e.g., cross-listed course, non-honors version of an honors course). none b. Prerequisite(s) BUS 2750, ECN 2801G, ECN 2802G. Indicate whether any prerequisite course(s) MAY be taken concurrently with the proposed/revised course. none c. Who can waive the prerequisite(s)? times. No one xx Chair Instructor Advisor Other (Please specify) d. Co-requisites (course(s) which MUST be taken concurrently with this one): none e. Repeat status: xx Course may not be repeated. Course may be repeated to a maximum of hours or f. Degree, college, major(s), level, or class to which registration in the course is restricted, if any: Declared majors in the School of Business or CTE majors with business education emphasis g. Degree, college, major(s), level, or class to be excluded from the course, if any: all others -1-

2 9. Special course attributes [cultural diversity, general education (indicate component), honors, remedial, writing centered or writing intensive] none 10. Grading methods (check all that apply): xx Standard letter C/NC Audit ABC/NC ( Standard letter i.e., ABCDF--is assumed to be the default grading method unless the course description indicates otherwise.) 11. Instructional delivery method: Lecture-discussion -2-

3 New Course Proposal BUS 3200 International Business 1. Catalog description in the style of the University Catalog, showing a) Course number: BUS 3200 b) Title: International Business c) Meeting times and credit: (3-0-3) d) Terms to be offered: F, S. e) Short title: Intl Business f) Course description: An introduction to globalization and the cultural, economic, political, and legal environments of international business including an overview of risks, challenges, and opportunities of competing in the global marketplace. g) Prerequisites: BUS 2750, ECN 2801G, ECN 2802G; and declared major in the School of Business or CTE major with business education emphasis. h) Initial term of course offering: FA Student Learning Objectives and Evaluation a) List the student learning objectives of the course. Upon successful completion of the course, students will be able to: 1. Select and use appropriate sources to gather information and data needed for international business decisions; 2. Define key international business terms and concepts; 3. Identify how cultural variables affect business; 4. Discuss the different types of economic, political, and legal systems and their impact on business; 5. Compare and contrast major trade theories and trade policies and their effect on business; 6. Discuss international exchange rates and their effects on global business; and 7. Critically analyze the opportunities and risks associated with international business activities. b) Indicate how students achievement of the stated objectives will be assessed and grades will be earned. Learning Objective Homework Assignments 0-25% Collaborative Problem Solving 0-25% Research Projects 10-25% Quizzes and Exams 40-60% 1 X X X 2 X X 3 X X X X 4 X X X X 5 X X X X 6 X X X X 7 X X X X c) This course will be offered only in face to face format. d) Not applicable. e) Not applicable. -3-

4 3. Outline of the Course a) Specify units of time for each major topic in the outline. Provide clear and sufficient details about content and procedures so that possible questions of overlap with other courses can be addressed. Weeks Topic 1.5 Introduction Globalization Multinational enterprises Geography foundations Countries and regions of the world Population and geography Economic development and geography Technology and globalization Data sources and international research 2 Culture Elements of culture Self reference criterion Business customs Business ethics Religion Communication Frameworks for cultural analysis Hall: (high context low context; time) Hofstede (dimensions of cultural values) Effect of culture on business 2.5 Political, Economic, and Legal Systems Sovereignty of nation states Types of political systems Types of economic systems Types of legal systems Treaties Resolution of international business disputes Risk and other impacts of political, economic, and legal systems on business 1 International Trade Theory Mercantilism Absolute advantage Comparative advantage Ricardo Factor endowments (Heckscher-Ohlin, Leontief) National competitive advantage (Porter s diamond) Trade theory and business 2 International Trade Policies and Institutions Tools for trade policy Tariffs Subsidies Quotas Local content mandates Others Purposes of protectionism Benefits of free trade Foreign direct investment History of world trade Modern world trade (post WWII) -4-

5 Weeks Topic WTO Regional economic integration o European Union o Asian trade agreements (Asia Pacific Economic Cooperation, Association of Southeast Asian Nations) o African trade agreements o Western hemisphere trade agreements (NAFTA, CAFTA, MERCOSUR, Andean Community) o Other 2 International Monetary and Financial Issues Foreign exchange markets Exchange rates Relationship between prices and exchange rates Purchasing power parity Money supply and inflation Interest rates and exchange rates International monetary system The gold standard Bretton Woods o International Monetary Fund o World Bank Fixed exchange rates Floating exchange rates Effect of exchange rates on business 2 Entering International Markets Purposes of expanding into global markets Entry strategies Exporting Importing Licensing Franchising Wholly owned subsidiaries Strategic alliances 2 Analyzing International Business Decisions b) Not applicable. 4. Rationale a) Purpose and need: As noted in a recent article in BizEd, a publication of AACSB International the Association to Advance College Schools of Business, globalization places new demands on businesses and business people: Few places in this world are untouched by escalating global economic interdependence.... [G]lobal competence is a core competence; knowing how to confidently and competently work across cultures is essential in a global economy. 1 International business issues are addressed in a variety of courses in the current business curricula at Eastern Illinois University. Fundamental principles and concepts underlying global business issues, however, are not covered systematically. This course will provide the opportunity for students to learn these principles and to integrate and apply knowledge from general education courses to business. Additionally, a foundation course in international business will allow for more in-depth coverage of international issues in upper division business courses. Assessment data further support the need for additional emphasis on international business. Exam 1 McCann, J.E., The Next Economy, BizEd, March-April 2006, p

6 subscores on international issues for the ETS Major Field Test in Business (administered to senior business students since Fall 2004) have been lower than desired. Further, faculty teaching the business core curriculum capstone course have reported that students do not have sufficient background in international issues. b) Justification of the level of the course and of course prerequisites. This course will build on knowledge developed in the prerequisite courses (BUS 2750, ECN 2801G and ECN 2802G). Moreover, if the course is offered at the junior level, most students will have completed their general education courses including courses particularly in the Social and Behavioral Sciences segment that will provide background on some of the topics covered in this course. c) Similarity to existing courses: (1) Give a clear justification for the new course if it is similar to an existing course. If the contents substantially duplicate those of an existing course, the new proposal should be discussed with the appropriate chairpersons, deans, or curriculum committees and their responses noted in the proposal. This course does not substantially duplicate the contents of an existing course. Some of the topics covered in this course are covered (generally in more depth) in courses in a variety of disciplines including, e.g., ECN 3860 International Economics, GEG 1100G Cultural Geography, PLS 1003 Introduction to Comparative Politics, PLS 3223 International Organizations, PLS 3373 International Political Economy, and SOC 2710G Introductory Sociology. No courses in the university, however, cover these topics in one course or relate these topics directly to business. (2) Cite course(s) to be deleted if the new course is approved or the exceptional need to be met or the obvious gap to be filled. No courses will be deleted. As discussed in 4a), exposure to international business is critical for all business students and the current curriculum does not adequately address this need. d) Impact on Program(s): (3) This course will be part of the business core curriculum and must be completed by all business majors. (4) Not applicable. 5. Implementation a) Faculty member(s) to whom the course may be assigned. This course may be assigned to tenured and tenure track faculty with appropriate academic study or experience in international business including: Dr. Ayse Costello, Dr. Deal Elmuti, Dr. James Jordan- Wagner, Dr. Nancy Marlow, and Dr. Robert Wayland b) Specification of any additional costs to students: None c) Text and supplementary materials to be used, including publication dates. Charles W. Hill, Global Business Today, 4 th ed., McGraw-Hill (2006). 6. Community College Transfer A community college course will not be judged equivalent to and may not be accepted as a substitute. 7. Date approved by School of Business Curriculum Committee: _March 29, Date approved by the college curriculum committee October 6, Date approved by CAA October 26,