RURAL DEVELOPMENT IN POLAND THE ROLE OF POLICY, TOURISM AND HUMAN CAPITAL

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1 MONOGRAPH RURAL DEVELOPMENT IN POLAND THE ROLE OF POLICY, TOURISM AND HUMAN CAPITAL SCIENTIFIC EDITORS Piotr Börawski Agnieszka Brelik Bazyli Czyzewski W OSTROtqCE Wydawnictwo Wyzszej Szkoly Ekonomiczno-Spotecznej w Ostrol^ce Ostrol^ka 2014

2 TABLE OF CONTENTS MAIN ABBREVIATION 9 INTRODUCTION 11 PART I POLICY AND DETERMINANTS OF TOURISM DEVELOPMENT INRURALAREAS 1. DEVELOPING A MODEL OF SUSTAINABLY-COMPETITIVE AGRICULTURE (Gordon Purvis, LiamDowney, Theodore R Alter) Introduction The Concept of Sustainable Competitiveness A Biological Model Knowledge Management New Opportunities at the European Level Educational Needs Summary Conclusions INNOVATION NETWORK OF RURAL TOURISM AS AN OPPORTUNITY FORTHE COMMERCIALISATION OF TOURIST SERVICES IN RURAL AREAS (Zuchowski Ireneusz, Agnieszka Brelik, Bogusz Malgorzata) Introduction Rural Tourism as a Component of the National Tourism Network Product of Rural Tourism Purpose and Methods of Construction of a Network of Rural Tourism Conclusion AMBIENT IMPACT OF INSTITUTIONAL DEVELOPMENT OF AGROTOURISM FARMS (Malgorzata Bogusz, Agnieszka Brelik, Ireneusz Zuchowski) Introduction Purpose, Scope and Methodology of Research 32

3 6 Table of Contents 3.3. The Institutional Environment - Characteristics 3.4. Results 3.5. Summary 4. ASSESSMENT OF IMPACT OF NATURAL VALUES ON DEVELOPMENT OF TOURISM IN DIFFERENT DISTRICTS OF ZACHODNIOPOMORSKIE VOIVODESHIP (Magdalena Obuchowicz, Rafat Obuchowicz) Introduction Objective and Methods Results Conclusions INFLUENCE OF SELECTED ECONOMIC FACTORS ON DEVELOPMENT OF TOURIST ACTIVITY IN DIFFERENT REGIONS OF POLAND (Magdalena Obuchowicz, Rafal Obuchowicz) Introduction Objective and Method Results Conclusions 63 PART II THE ROLE OF HUMAN CAPITAL IN AGRIBUSINESS DEVELOPMENT 6. STATUS OF HUMAN CAPITAL, ITS ROLE IN INNOVATION AND OPPORTUNITIES FOR STRENGTHENING THE ENTERPRISES OF THE FOOD INDUSTRY IN THE YEARS (Krzysztof Firlej) Introduction Aim and Methods of the Study Results 6.4. The Role of Human Capital in the Innovation of Enterprises of the Food Industry in the Years Summary and Conclusions 74

4 Table of Contents 7 7. HUMAN CAPITAL IN POLISH AGRICULTURE IN THE BACKGROUND OF EUROPEAN UNION (Aneta Beldycka-Börawska, Elzbieta Jadwiga Szymanska) Introduction Aim and Methodology Definition and Structure of Human Capital in Economic Theory Methods of Human Capital Measurement Rural Population in Poland and Other Countries of European Union Chosen Characteristics of Human Capital in Polish Agriculture Conclusions OPTIMAL HEDGING WITH CUMULATIVE PROSPECT THEORY CONCERNING PEOPLE BEHAVIOUR (Jonathan Tuthill) Introduction Valuation Functions Probability Weighting Hedging Model Data Results Power Valuation Functions Power Weighting Function - Futures Only Results Power Weighting Function - Futures and Options Results S Shaped Weighting Functions S Shaped Weighting Function - Futures Only Results S Shaped Weighting Function - Futures and Options Results Conclusion NEW AND BEGINNING DAIRY FARMERS: A CASE STUDY APPROACH (James W. Dunn, Andrew Martin) Introduction Family ssues When to Start BuyingCows 112

5 g Table of Contents 9.5. Debt Management ^ 9.6 Otherlssues ^ 9.7. Conclusions 10. EVALUATION OF HUMAN CAPITAL IN DAIRY FARM OWNERS ACCORDING TO THE LEVEL OF EDUCATION (Piotr Börawski, James W Dunn) Theoretical Consideration About Human Capital Changes in Polish Countryside Objective and Methods Methods of Human Capital Measurement Synthetic Quality and Financial Measure Conclusions "EUROPE 2020" STRATEGY BASED ON HUMAN CAPITAL DEVELOPMENT (Pawel Niewiadomski) Introduction Seven Flagship Initiatives in Frame of "Europe 2020" Strategy Main Priorities of "Europe 2020" Strategy Smart Growth - an Economy Based on Knowledge and Innovation Flagship Initiative: "Innovation Union" Flagship Initiative: Youth on the Move" Flagship Initiative: A Digital Agenda for Europe" Inclusive Growth - a High-Employment Economy Delivering Economic, Social and Territorial Cohesion Flagship Initiative: An Agenda for New Skills and Jobs" Flagship Initiative: European Platform against Poverty" Human Capital Development in Frame of National Development Strategy H.6.1. Increasing Labor Force Participation Improvement of Human Capital Increasing Labor Mobility and Spatial Mobility 139

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