ESIGN Rendering Service

Transcription

1 Markeing maerials on demand wihou phoo shoos or se-up Wih he ESIGN Rendering Service, we produce new, prinready markeing maerials for you in a cos-efficien and imely manner for he design of brochures, collecion folders, rade fair banners and many oher formas. ESIGN Rendering Service Creaing prin-ready markeing maerials quickly and cos-efficienly

2 2 Wall coverings and colors Real wood panels, wood composies, decoraive maerials, iles, wallpapers 1 Decoraive surfaces for doors For all floor coverings and surface maerials Wha is he ESIGN Rendering Service?...4 Your benefis a a glance...5 Gallery phoo: One-ime processing of room phoos...6 Creaing new ambiance phoos from your produc scans...8 Ligh and shadow configuraion in ambiance phoos...10 Li areas and perspecives in surface phoos...12 Variaions in floor insallaion...14 Variable represenaion of bevels and joins...16 Three-dimensionally emphasizing surface srucures

3 7 Ceiling coverings and colors Real wood panels, wood composies, decoraive maerials, iles 6 Decoraive surfaces for cupboards and shelves 5 Decoraive surfaces for furniures and kichen elemens 4 Decoraive surfaces for couners workops and ables 3 Floor coverings wood floors, iles, cork, laminae, exile floor coverings, roll ware, designer flooring, elasic floor coverings (vinyl, linoleum) ESIGN Rendering Service 3

4 Wha is he ESIGN Rendering Service? Creaing surface and ambiance phoos quickly and cos-efficienly Your produc scans and room phoos represen he daa basis for he ESIGN Rendering Service. From his combinaion, we produce new, prin-ready surface and ambiance phoos for you in a cos-efficien and imely manner for he design of bro - chures, collecion folders, rade fair banners and oher formas. The Rendering Service is suiable for all inerior floor covering formas and surface maerials. The many possible variaions of produc visualizaion and he variable uses of differen image formas provide you wih a cos-efficien way o sage your producs in a imely manner for all markeing levels and cusomized o your cusomer groups. Wih exper suppor from crafsmen and he flooring indusry, we developed a separae sofware sysem for he ESIGN Rendering Service over he pas 10 years ha is unparalleled in implemening he indusryspecific requiremens for professional produc visualizaions and individually opi - mizing your markeing workflow. Today, our echnological lead allows us o offer our cusomers a 24-hour service for he producion of new ambiance and surface phoos a he highes level, and our cusomers appreciae i: Manufacurers and vendors of flooring, wall, ceiling and furniure surfaces across he world are using he ESIGN Rendering Service for he cos-efficien producion of heir markeing maerials. On he following pages, we presen our visualizaion service in greaer deail. We would also be happy o provide you wih more deailed advice regarding individu - alized opions. 14

5 Your benefis a a glance r Markeing maerials r Diversiy in visualizaion r Possible uses Flexible and dynamic producion of new surface/assormen and ambiance phoos. Cos reducion during he pro - ducion and localizaion of mulilingual prin media. Effecive muliple use of all room phoos and produc scans for he producion of new markeing maerials. No need for cosly and ime-consuming phoo shoos and se-ups. Unique 24-hour service: You can reac quickly o dealer inquiries and can provide cusomized suppor for your parners during he producion of brochures and he design of markeing aciviies. Free archiving of all room and produc phoos (produc scans) for new combinaions of represen- Naural-looking depicions of floor, wall and ceiling coverings as well as furniure surface maerials. Cos-efficien visualizaion of enire room scenarios. Sharp srucural focus and deail precision of produc surfaces. Adjusmen of ligh and shadow as well as color emperaure. Realisic rendering of 3D surface srucures. Perfec represenaion of he diverse insallaions of floor coverings (including designer flooring producs). Free selecion of perspecive as well as camera posiion and ligh placemen for surface phoos. Ligh reflecions for bevels follow he pah of ligh. Subsequen opimizaion of plank Diverse uses of he generaed ambiance and surface phoos for he producion of brochures, collecion folders or adverising maerials for rade fairs, ec. Efficien usage of produc visua - lizaions for digial markeing aciviies. Efforless use of he processed room and produc phoos in ESIGN web applicaions. Effecive provision of produc caalogs for dealers/insallers or archiecs. Media-neural archiving of ambiance and surface phoos. Provision of new room phoos for he flooring indusry via our plaform aion. disribuion and joins. ESIGN Rendering Service 5

6 Gallery phoo: One-ime processing of room phoos Wha is a gallery phoo? Before you can produce new ambiance phoos from your produc scans, he original room phoo undergoes one-ime processing. Clipping floor, wall and furniure surfaces allows a variable insallaion of floor cover - ings and surface maerials in he cu-ou surfaces. Adoping he ligh and shadow siuaion from he original room phoo preserves he original room characer in all produced ambiance phoos. The orienaion of he camera posiion in he room phoo is key for he realisic represenaion of floor coverings and surface maerials. The posiion is precisely calculaed wih a self-developed algorihm in order o represen he producs in he correc perspecive in he rendered phoos. Wih he orienaion of he camera posiion, he original room phoo is finally saved as a gallery phoo (3D space). Each gallery phoo can be used o gener - ae new ambiance phoos and as an image emplae for dynamic produc visualizaion in he ESIGN web applicaions. Afer pro - cessing, he gallery phoos are archived and can be used anyime for generaing addiion - al ambiance phoos. Example: ESIGN web applicaion 6

7 Original room phoo prior o processing. Room phoo afer cuing ou he floor area. Rugs can generally be removed upon reques. Room phoo afer cuing ou he floor, wall and furniure areas. Exising reflecions (e.g. ceiling reflecion in he picure) are adjused o he surface maerials prior o generaing he ambiance phoos. ESIGN Rendering Service 7

8 Creaing new ambiance phoos from your produc scans Presenaion of floor coverings and surface maerials in room phoos In order o depic he diverse design opions for your producs, he ESIGN Rendering Service uses your produc scans and gallery phoos o generae new ambiance phoos. Depending on he cu-ou areas in he gallery phoos, you can presen floor coverings, wall and ceiling decoraions as well as furniure surfaces in he ambiance phoos and combine hem wih each oher. Since he produc scans are available as configurable 3D objecs, counless produc versions can be rendered in a gallery phoo and saved as ambiance phoos in a imely manner. Wheher you wish o insall designer flooring or hardwood floors, presen surface maerials for bahroom and kichen furniure or show design opions for wall panels: Each ambiance phoo can be generaed exacly according o your requiremens and edied subsequenly as needed (e.g. plank disribuion, changing he bevel seings). Our qualiy guaranee: The precise calcu - laion of he camera posiion in he room ensures exac scaling of all producs in each area. The produc represenaion looks harmonious, naural and adjuss o he amosphere of he original room phoo hanks o he diverse color and lighing designs. 8

9 Kronospan Luxembourg Laminae insallaion in a near-floor perspecive Wood floor insallaion wih special surface srucures Rigromon Combined represenaion of floor and wall surface Seamless ransiions in a carpe insallaion Color coordinaion of bevels wih shadows ESIGN Rendering Service Kronospan Spain Combined represenaion of floor covering and wall panels 95

10 Ligh and shadow configuraion in ambiance phoos Adjusing color emperaure and shadowing o he produc characer Sriking shadows and a residenial syle ha maches he produc: Depending on he floor, he surface maerials and he ligh and shadow, each original room phoo has an individual color characer. In order o presen he producs in heir naural color environmen even afer he ambiance phoos are generaed, he color emperaure of he room is individually adjused o he produc. Since he original ligh and shadow areas are also adoped, he iniial room characer of he original room phoo is also preserved for each new ambiance phoo. Ligh and shadow areas can also be enhanced or re - duced o mach he producs. Bevels and special surface srucures can be naurally emphasized wih addiional ligh sources. 10

11 Insallaion of a new floor wihou adjusmen of he color emperaure; original on he lef Insallaion of a new floor wih adjusmen of he color emperaure Original phoo wih shadowing Insallaion of a new floor wih adjusmen of he shadowing ESIGN Rendering Service 11

12 Li areas and perspecives in surface phoos Variaion opions in generaing surface/assormen phoos For floor coverings, he ESIGN Rendering Service addiionally offers he generaion of surface/assormen phoos from your produc scans. In he firs sep, you deermine he perspec - ive and choose beween fronal view and angular perspecive (view from an angle). For boh phoo perspecives, you can se he camera posiion as you like. You will deermine e.g. he disance o he floor, se he camera's angle of aperure (e.g. wide angle) and deermine he angular perspecive of he camera o he floor. The flexible lighing posiion allows you o perfecly ligh your producs. You deermine he number and direcion of ligh sources in order o highligh srik - ing produc properies. For bevels and surface srucures wih a hree-dimen - sional appearance, he ligh reflecions follow he pah of he ligh source and impressively depic he characerisics in a naural manner. 12

13 Close camera posiion Sandard camera posiion Far camera posiion Spoligh Cenrally posiioned spoligh Spoligh from above Two spolighs from he lef Two spolighs from he righ Homogeneous ligh ESIGN Rendering Service 13

14 Variaions in floor insallaion Insallaion variaions and regions, plank and join disribuion Like no oher soluion, he ESIGN Rendering Service represens he grea diversiy of floor insallaions, Wheher i's herringbone or chessboard paerns, variable lenghs or complex insallaion paerns for designer flooring: A large number of prese insallaion paerns can be direcly used for phoo rendering. We produce new design and insallaion paerns in our own paern edior cos-efficienly and in a imely manner. Each floor (or wall) surface can addiion - ally be divided ino various insallaion regions in which producs wih differen design and insallaion paerns can be insalled. For example, in commercial real esae (shopping ceners, hospials), vari - ous raffic pah opions can be effecively represened, or modern floor/wall insal - laions can be combined in residenial seings. In order o ensure he bes possible disribuions of joins in he area represenaions, our employees use heir flooring indusry experience o selec he opimal insallaion paern. The minimum offse in relaion o plank lengh is always aken ino accoun. In addiion, he insalled floor can be processed even afer generaion of he ambiance and surface phoos. Even hough he maximum surface variance in he area is auomaically calculaed and ensures a harmonious insallaion, individual iles, planks or srips can be exchanged upon reques. 14

15 Various insallaion regions Favorable disribuion of joins Unfavorable disribuion of joins Favorable disribuion of planks Unfavorable disribuion of planks ESIGN Rendering Service 15

16 Variable represenaion of bevels and joins Comprehensive design opions for bevels and joins A naural represenaion of bevels and joins canno be realized wih convenional phoo mapping echnology. Therefore, we have developed a special mehod for he naural represenaion of bevels and joins for he ESIGN Rendering Service ha ensures he visualizaion of he grea diversiy of variaions. The principle is simple: Each bevel represens a configurable 3D objec and can be designed in ambiance and surface phoos exacly according o your requiremens. The ligh reflecions follow he pah of he ligh source and poinedly emphasize he bevel properies. Wheher i's beveled or U-shaped, longiudinal or on all sides, visual or aged: The diverse represenaion opions leave no wish unfulfilled. Widh, angle and color can be adjused o he desired values for all variaions. Differen gradaions of bevel aging can be configured as can be longiudinal and end joins. If necessary, you can also make subsequen adjusmens o he bevel properies. Your cos advanage: Floor coverings wih idenical surfaces need only be digially capured once, since all bevel properies are se dynamically during phoo rendering Kronospan Spain

17 Aged bevel Bevel 1 mm peripheral Bevel 1 mm longiudinally Bevel 2 mm Colored bevel ESIGN Rendering Service 17

18 Three-dimensionally emphasizing surface srucures Designing surface deails wihin he area For he represenaion of srucured surface maerials in surface and ambiance phoos, he ESIGN Scan Service accesses he srucural scans. To ensure a hree-dimensional effec of he surface srucures and hereby convey a sensory image experience, addiional ligh sources are se in such a manner ha hey follow he ligh progression in he produc and reflec he surface srucures. Floors wih surfaces ha are brushed, planed and embossed in regiser as well as hree-dimensional surface srucures on vinyl floors can be represened naurally and very realisically wih his mehod. 18

19 ESIGN Rendering Service 19

20 Successfully used across he world ESIGN Sofware GmbH Warmbüchensraße 17 D Hannover Tel: +49 (0) Fax: +49 (0) Web Copyrigh Boen: ile, page 14; Nieburg: page 2; Kronoflooring: pages 4, 5, 9 op lef; Barh: page 7; Objecflor: pages 8, 10; Kronospan: pages 9 boom righ, 16, (Spain), 9 op righ (Luxembourg); Rigromon: page 9 cener righ; Meiserwerke: page 9 boom righ, 11 boom ; Timura: page 18. The picure service»roomimage«is a join and exclusive offering of ESIGN Sofware GmbH and Blue Sudios GmbH.. A company of eleco plc,