Development of Agenda-Setting Theory and Research. Between West and East PRELIMINARY PROGRAM



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International Conference of Polish Communication Association Development of Agenda-Setting Theory and Research. Between West and East Wrocław, November 22-24, 2008 Chair: Bogusława Dobek-Ostrowska Secretary: Bartłomiej Łódzki PRELIMINARY PROGRAM 22 NOVEMBER, 2009 SUNDAY Hotel Jana Pawła 2 ul. Świetego Idziego 2 Ostrów Tumski http://www.pensjonat-jp2.pl/

14.00-14.30 Opening Session 14.30-15.30 New Developments in Agenda-Setting Chair: Wayne Wanta Extending Our Theoretical Maps: The Psychology of Agenda-Setting Maxwell McCombs, University of Texas at Austin,USA maxwell.mccombs@sbcglobal.net Setting the New Media Research Agenda: Refining Agenda-Setting Theory for 21 st Century Media and Communication Research Amira Firdaus, University of Melbourne, Australia/Malesia, a.firdaus@pgrad.unimelb.edu.au Cultivation and Agenda Setting: Conceptual and Empirical Intersections Amir Hetsroni, Ariel University Center, Israel, amirhe@ariel.ac.il Prospective agenda-setting in power play within the Mexican National Autonomous University (UNAM) Gerardo L. Dorantes, Universidad Nacional Autónoma de México, Mexico, gldorantes@yahoo.es Juan Carlos León, Universidad Nacional Autónoma de México, Mexico 15.30 16.00 Discussion 16.00 16.30 Coffee break

16.30-18.00 Research and Tools in Agenda-Setting studies Chair: Maxwell McCombs The Internet as a tool in agenda-setting research Wayne Wanta, Oklahoma State University, USA, wayne.wanta@okstate.edu Testing Classical Agenda-Setting Hypothesis by Panel Data: Micro-Macro Synthesis František Kalvas, University of West Bohemia in Pilsen, Czech Republic kalvas@kss.zcu.cz Setting students professional agenda in the classroom Raquel Rodríguez Díaz, Universidad Rey Juan Carlos, Spain, raquel.rodriguez@urjc.es Agenda-setting studies in Turkey Erkan Yüksel, Anadolu University, Turkey, eyuksel@anadolu.edu.tr Subject-dependent media effect in setting agenda Sergün Kurtoğlu, Istambul University, Turkey sergunk@istanbul.edu.tr 18.00 19.00 Discussion 19.00 Dinner Restaurant in Hotel Jan Paweł 2

23 NOVEMBER, 2009 MONDAY Gmach Główny Uniwersytetu Wrocławskiego Oratorium Marianum Pl. Uniwersytecki 1 10.00-12.00 Lecture of professor Maxwell McCombs Setting the Agenda. Mass Media and Public Opinion Promotion of the Polish edition of book 12.00-13.00 Political Agenda and Media Agenda 1 Chair: Amir Hetsroni Agenda Building during Election Campaigns in Austria, 1970-2008 Josef Seethaler, Austrian Academy of Sciences, Austria josef.seethaler@oeaw.ac.at Gabriele Melischek, Commission for Comparative Media and Communication Studies, Austria, gabriele.melischek@oeaw.ac.at Agenda-Setting for the Media: At a Crossroads? A Study of the Media and Political Agenda During Latvia s Financial and Economic Crisis (2008-2009) Inta Brikše, University of Latvia, Latvia, inta.brikse@lu.lv

Local media and the political brand : Candidates attributes portrayed on local media and their consequences on public perceptions Rocio Zamora, Catholic University of san Antonio in Murcia, Spain, rzamora@pdi.ucam.edu 13.00-14.00 Lunch 14.00-16.00 Political Agenda and Media Agenda 2 Chair: Inta Brikše The agenda-setting process in International news Wayne Wanta, Oklahoma State University, USA, wayne.wanta@okstate.edu Simona Mikušová, Comenius University, Slovakia Media role on the public engagement into foreign policy Milda Celiesiute, Vilnius University, Lithuania, milda.celiesiute@gmail.com A comparative analysis of agenda-setting process in the 2004 Cyprus referendum Unvan Atas, University of Westminster, UK, unvan@yahoo.com The rhetorical role of George. W. Bush in mass media military campaign Alexandre B. Bouchev, Saint-Petersburg State University of Economics and Engineering, Russia alex.bouchev@list.ru 16.00-16.30 Discussion

16.30-17.00 Coffee break 17.00-18.30 Agenda setting studies in Poland Chair: Robert Wiszniowski Agenda setting, priming, news framing. Comparative analysis of televisions news (TVP1, TVN) in electoral campaign 2005 and 2007 in Poland Ewa Nowak, Maria-Curie Skłodowska University, Poland ewa.nowak@poczta.umcs.lublin.pl Rafał Riedel, Opole University, Poland, riedelr@wp.pl Political agenda in television broadcasts in EP elections in Poland in 2009 Marek Mazur, Silesia University, Poland ewelinkamazur@poczta.fm Election coverage in Poland 2005: a content analysis of the main TV news programs Bartłomiej Łódzki, Lower Silesia University, Poland bartlomiej.lodzi@wp.pl The European Parliament election of 2009 in Poland and the agendasetting in the Polish Internet news portals Wojciech Walczak, Nicolaus Copernicus University, Poland, gminick@tosh.pl 18.30-19.00 Discussion Setting the agenda during German electoral campaign in 2009. The coverage of public and commercial broadcasting companies in Poland Justyna Woźna, University of Wrocław, Poland, justyna.wozna@zkm.uni.wroc.pl 19.30

Reception in Rynek (Market Square) NOVEMBER 24, 2009 TUESDAY 8.30-9.30 Media Agenda and Public Opinion 1 Chair: David P. Burns Hotel Jana Pawła 2 ul. Świetego Idziego 2 Ostrów Tumski http://www.pensjonat-jp2.pl/ Combining Attribute Agenda-Setting and Framing: The Case of Foreign Policy Coverage Josef Seethaler, Austrian Academy of Sciences, Austria josef.seethaler@oeaw.ac.at Gabriele Melischek, Commission for Comparative Media and Communication Studies, Austria, gabriele.melischek@oeaw.ac.at Between provocation and mediation. Mass media s role in social conflicts Anna Adamus-Matuszyńska, University of Economics, Katowice, Poland, adamus@ae.katowice.pl

Sociological data mining from media agenda research results Anna Maria Grabowska, Nicolaus Copernicus University in Toruń, Poland, laumarang@gmail.com Where is the beef? Food advertising and agricultural policy in the USA Małgorzata Gajda-Łaszewska, University of Warsaw, Poland mgajda@uw.edu.pl 9.30-10.00 Coffee break 10.00-11.30 Media Agenda and Public Opinion 2 Chair: Erkan Yüksel Mass Media as a tool to develop gender mythology in modern Russian society Vera V.Verkhoturova, Tomsk Polytechnic University, Russia, verhoturovav@mail.ru Natalya A Lukyanova, Tomsk Polytechnic University, Russia, kir712@yandex.ru Ways of covering the topic of famous people deaths on the turn of the XXI century Radosław Aksamit, Silesia University, Poland, r adoslaw.aksamit@gmail.com Politicking from the Pulpit: 20 th Century Popes as Agenda-Setters David P. Burns, Salisbury University, USA, davidburns20@yahoo.com

Pope Benedict XVI s Visit to Turkey as a Global Media Event: A Frame Shift in Media Coverage Gulen Kurt Oncel, Istanbul Bilgi University, Turkey, gkurt@bilgi.edu.tr Ergen Devrim Karagoz, Istanbul Bilgi University, Turkey edkaragoz@bilgi.edu.tr 11.30 12.00 Discussion 12.00-13.00 Lunch 14.00 15.00 Young scholars presentations Chair: Bogusława Dobek - Ostrowska Coverage of European Parliamentary Campaign in 2009 by the Polish television evening news programs Patrycja Dudek, University of Wrocław, Poland, patrycja_dudek@poczta.onet.pl Bartłomiej Łódzki, Lower Silesia University, Poland, bartlomiejlodzki@wp.pl Coverage of Parliamentary Election in 2007 by the Polish quality daily newspapers Sylwia Świderska, University of Wrocław, Poland, swidera09@gmail.com Television Election Debates in Poland: Political and Public Agenda Marek Piasecki, University of Wrocław, Poland, marek.t.piasecki@wp.pl Charter of Fundamental Rights of the European Union: Transfer of Issues from Media to Public agenda Kamila Majdecka, University of Wrocław, Poland, kamila_majdecka@wp.pl 15.00-15.30 Closing Session