XenApp & XenDesktop - the Business Conversation



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Transcription:

XenApp & XenDesktop - the Business Conversation Complete App and Desktop Virtualization for the Mobile Workforce Patrck Zaman Country Manager Belux 15 September 2015

By the Numbers $3.1B+ Revenue 9,000+ Employees 330,000+ Customers 100 Million+ Users 10,000+ Partners in 100 Countries 2

Market Leadership #1 App & Desktop Virtualization #2 Cloud Networking #1 Public Clouds #2 Web Collaboration 3

A Leader in the 2015 MarketScape for Virtual Client Computing Software A Leader in the 2014 MarketScape for Enterprise Mobile Management Software A Leader in the 2015 Gartner Magic Quadrant for EMM Suites* A Leader in the 2014 Gartner Magic Quadrant for EFSS* A Leader in the 2014 Gartner Magic Quadrant for ADC* Sourc e: Gartner report, Magic Quadrant for Enterpris e Mobility Management Suites, J une 8, 2015, Terrence Cosgrove,Rob Smith,Chris Silva,John Girard, Bryan Taylor Source: Gartner report, Magic Quadrant for Enterprise File Synchronization and Sharing, July 2, 2014, Monica Basso, Jeffrey Mann, Charles Smulders Source: Gartner report, Magic Quadrant for Application Delivery Controllers, October 21, 2014, Mark Fabbi, Andrew Lerner Sourc e: IDC report, Mark etsc ape for Virtual Client Computing Software, J une 2015, Robert Young, David Laing (Doc #: 256606) Source: IDC report, MarketScape for Enterprise Mobile Management Software, September 2014, Stacy Crook (Doc #: 251379) 2015 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. or its affiliates. For more information, e-mail info@gartner.com or visit gartner.com. Used with permission. The Gartner document is available upon request from Citrix. This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should notbe construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. 4

5

Workspace Mobile Virtual Secure Desktops Apps Data Collaboration Personal 6

Citrix is the leader in Securely unite apps, Mobile Workspaces data and services on any device over any network or cloud 7

Mobile Workstyles Empowering people to work when, where and how they choose 8

Mobile workstyles are about people, not devices Work Better Mobile workstyles are about how people work better With mobile workstyles, people are more productive, collaborative and creative 9

Challenges for business Employees/Contractors bringing own devices regardless of BYOD policy Rewriting apps to support mobile OS which is costly and time consuming Organization exposed to risks from security, compliance gaps and IT complexity BYOD Mobile Apps No mobile apps Designers & Engineers stuck to workstations Can t access/share designs remotely in real time Designers & Engineers Remote & Branch Workers Critical data replicated between headquarters and branch office Network connection between headquarters and branch office gets congested 10

Challenges for IT Operating system upgrades, updates & patches on individual distributed PCs Maintain large set of desktop images to deal with complex mix of laptop hardware Can t redirect funds towards more innovative IT initiatives PC Refresh Corporate Laptops Problems supporting users offline or on intermittent connections Access and modify files locally on external devices that don t adhere to corporate standards No data security Contractor & Partner Access Call Centers Maintain expensive office real estate No flexibility to keep up with increasing business needs 11

Traditional app and desktop management Tightly coupled apps and data managed on device Apps IT forced to manage and secure devices Devices Data 12

Virtualization delivers workforce mobility Eliminate / Reduce device support / Support BYO Apps Deliver apps and desktops as an on-demand service Secures data for anywhere access Devices Data 13

What is driving IT demand for app and desktop virtualization? What benefits has your organization realized as a result of deploying app and desktop virtualization solution? Simplified desktop provisioning 42% Simplified patch management Centralized backup of desktops, laptops, and other client access devices Reduced IT operational expenses associated with supporting end-users/endpoint devices Improved support for remote/mobile users 38% 37% 35% 35% Simplified OS deployments/upgrades 33% 0% 10% 20% 30% 40% 50% Percent of respondents, N=136, multiple responses accepted) Source: Enterprise Strategy Group, 2014. 14

The most powerful way to deliver, secure and manage Windows applications 15

Simplify Application Delivery and Management Any User Any Device Access to Apps & Data 16

Virtualizing Apps and Desktops 17

The most complete app and desktop virtualization solution on a unified platform 18

People Centric and Use case Driven Seamless Mobility Data Security Desktop Management 19

Business mobility for every use case BYOD Remote & Branch Workers Corporate Laptops Contractor & Partner Access Designers & Engineers PC Refresh Mobile Access Call Centers 20

Prescriptive Guidance by Use Case Design Guides http://www.citrix.com/products/xendesktop/use-cases.html 21

Flexible, Cloud-Enabled Architecture Superior User Experience Inherently Secure by Design Simplify app & desktop Management 22

Flexible Architecture that easily adapts to new use cases and technology 23

Unified XenApp & XenDesktop Platform Delivery Controller One architecture for apps & desktops Built in monitoring and support tools Delivery Agent Delivery Agent Delivery Agent One site can support multiple OS Simply upgrade agent to add a new OS Applications & Desktop Applications & Desktop Applications & Desktop Cloud enabled Management Win Server 2008 R2 Win Server 2012 Windows 8 FlexCast Management Architecture (FMA) 24

Linux Virtual Desktops High performance hosted shared desktops Leverages the same XenApp & XenDesktop core infrastructure Single point of control for Linux and Windows app and desktop delivery Red Hat and SUSE support 25

Deliver unmatched user experience on-demand, seamless, intuitive 26

One touch access to your virtual apps Any Device Any Network Any Windows app 27

Receiver for HTML5 1.6 New Ways to Deliver Business-critical Windows Apps to Chromebooks StoreFront 3.0 Clientless Access mode Graphics & audio optimizations Bandwidth efficiency improvements Interoperability with HDX Insight & CloudBridge App switch toolbar PDF Printer 28

HDX User Experience Superior app performance on any device Real-time voice and multimedia optimization Industry leading bandwidth utilization and latency tolerance Industry leading peripheral support Advanced quality of service metering Point to point unified communications Industry s only shared GPU accelerated 3D graphics support 29

Integrated into HDX Windows Receiver enabling local-like experience over lossy networks satellite, cellular & WiFi 30

New graphics engine with 20% more server scalability, 30% better bandwidth usage and compatibility with low-cost thin clients 31

Citrix X1 Mouse Only Citrix provides the Citrix X1 Mouse to offer the complete Windows workspace experience on Apple ipad and ios devices. Delivering the best user experience for Windows apps and desktops on any device. Citrix X1 Mouse enables ipad and iphone devices to be powerful business tools that empower the mobile workforce. 32

StoreFront 3.0 - Simplified Navigation, Familiar Experience Application Bundles Simplifies application selection One-click provisioning Advanced Store Paradigm User ratings and comments and Traditional Folder View Restored functionality 33

Out the box 34

Add your brand 35

Add color 36

Add featured categories 37

The rest is up to you 38

Protect critical business information while empowering workforce mobility 39

Secure by design Keep data safe keep it in the datacenter No data on device No data through the firewall NetScaler Gateway Seamless remote access Granular access policies End point analysis 40

Improved Security Worldwide recognition as the industry standard for app security XenApp & XenDesktop are FIPS compliant, simplifying highly regulated compliance FIPS 140-2 Compliant & Common Criteria Certified XenApp & XenDeskotp has achieved Common Criteria certification, first & only in industry 41

Granular Control Powerful security policies keep information secure Is Anti-virus updated? Scan Connect SmartAccess Is malware present? Access Granular security control Turn On/Off multiple channels Print Screen USB peripherals Client drive mapping 42

SmartAuditor Session Recording Improved session activity monitoring Powerful activity monitoring Faster problem resolution Enhanced auditing for compliance 43

Granular Clipboard Security All data Only text Only bitmaps 44 Two-Way Clipboard One-Way (Client-to- Server) Clipboard One-Way (Server-to- Client) Clipboard No Clipboard

Streamline operations and simplify management of apps and desktops 45

Provisioning Services One imaging solution for Virtual apps and VM hosted apps Physical and virtual instances Any Windows operating system Complete image lifecycle Develop - Test Production Automated updates Instantaneous rollback VIRTUALIZE CENTRALIZE PROVISION 46

Breakthrough Storage Performance New provisioning services obliterates the need for expensive shared storage solutions Reduces IOPS by 99% Improves storage performance by 20X Shared Storage Shared Storage 47

Better Together Citrix and Microsoft Relationship Citrix Connector 7.5 for System Center Configuration Manager Lync Optimization Pack Skype for Business Office 365 Integration Guide http://www.citrixandmicrosoft.com/ 48

Automated Application Migration with AppDNA Accelerate application deployment Reduce time, cost, risk and disruption Simplify ongoing management Up to 90% faster than manual Full feature set now available to Platinum customers Free Online Training: http://training.citrix.com/mod/ctxcatalog/course.php?id=857 49

Next Gen Director with EdgeSight Meet the most demanding SLAs in your own datacenter or hybrid clouds Designed for simplicity, built for the cloud Single pane of glass across sites EdgeSight performance management End user experience monitoring 50

Tools to simplify operations Diagnostics Best Practices Security Recommendations https://taas.citrix.com Product Updates Free, online auto-analysis tool that collects environment information, analyzes that information and provides tailored recommendations based your Citrix configuration 51

XenApp & XenDesktop 7.6 2015 Feature Packs Feature Pack 1 Feature Pack 2 SmartAuditor session recording Enhanced XenServer 6.5 performance Optimization for Lync 2013 on Windows and Linux Common Criteria and FIPS- 120 certification Available 2015Q1 New Receiver for universal app access HDX with Framehawk for amazing mobile performance Lync 2013 on Mac optimization Citrix X1 Mouse for unmatched Windows experience on ios Available 2015Q2 53

HDX RealTime Optimization Pack 1.8 Skype for Business / Lync 2013 Optimization Added support for Skype for Business. Extend support to Mac users. Better FaceTime experience. Overall a better phone experience. 54

HDX RealTime Optimization Pack Offloading to the Endpoint. Data Center Signalling over ICA User 1 VDA 1 Audio-video over RTP Session initiation via SIP Signalling over ICA Lync/Skype Server User 2 VDA 2 55

One touch access to your mobile workspace Unified HDX support New UX architecture Dynamic New smart categories Device & role context Customizable Your branding New templates 56

Framehawk & HDX / StoreFront 3.0 Delivering on Synergy Promises New Framehawk technology integrated into HDX Broadcast Extend XenDesktop and XenApp usage to unpredictable networks First release is Receiver for Windows Additional versions to follow StoreFront 3.0 Customizable Resources side by side Folders Aggregate resources from XenApp 5.0+, XenDesktop 5.5+ and XenMobile 8.7+ 57

Simplified Navigation, Familiar Experience Application Bundles Simplifies application selection One-click provisioning Advanced Store Paradigm User ratings and comments and Traditional Folder View Restored functionality 58

Out the box 59

Add your brand 60

Add color 61

Add featured categories 62

The rest is up to you Diving into code We ve tried to make anything possible Applies to all devices Use our recommended extension points to stay compatible, and device agnostic. 63

Where did my bandwidth go? Win 2012R2 removed the GDI / GDI+ API s GDI / GDI+ helped "legacy" mode effectiveness in Win 2008R2 H.264 + lossless / Supercodec is not always an option End points not H264 aware Linux receivers that can t be upgraded CPU scalability issues Current Compatibility mode is too high on bandwidth for many customers 64

HDX Enhanced ThinWire Compatibility (Tech Preview) What does it fix Brand new graphics engine that Uses up to 30% less bandwidth Offers up to a 20% increase in server scalability. Real alternative to the H264 SuperCodec Lower powered endpoint devices Older thin clients that do not support the SuperCodec Low bandwidth networks used to deliver Office applications https://www.citrix.com/downloads/xendesktop/betas-and-tech-previews/thinwire.html http://blogs.citrix.com/2014/10/22/whats-new-with-hdx-display-in-xendesktop-xenapp-7-x/ 65

Linux Hosted Shared Virtual Desktop Uses the same XenApp / XenDesktop 7.5 and 7.6 environment High performance hosted shared desktops SUSE Linux / Red Hat Linux 66

New in XenApp/XenDesktop Session Recording & Troubleshooting Improved session activity monitoring Powerful activity monitoring Capture screen updates to a video file Configure monitoring of a specific user, app or server Trusted digitally signed recording Faster problem resolution Replay actual screen activity at exact moment of failure Quickly troubleshoot errors through time-stamped visual records Helps address difficult to reproduce errors Enhanced auditing for compliance Monitor activity involving sensitive data Record admin screen for change management of critical systems Notify users of recording to help deter potential misdoing Advanced Enterprise Platinum 67

Session Recording & Troubleshooting Use Cases Simplified regulatory compliance Record on-screen user activity for apps that deal with sensitive information Preemptively deter users from potential misdoing through employee awareness of recording capabilities Quickly review individual behavior in the event of a compliance issue Streamlined personnel training Evaluate how personnel use an specific application or workflow to improve training or optimize workflows Gain an in-depth record of user activities via intelligent session recording and playback Easily review employee behavior and conduct job training through historical storage of secured recordings Accelerated troubleshooting Instantly record one-off, difficult to reproduce errors to simplify troubleshooting Receive a time-stamped visual record of each session issue to enhance the monitoring power of XenApp Enable multiple support teams to quickly playback recordings for expedited resolution 68

XenServer 6.5 SP1: Even More for XenDesktop Deployments Available this week Linux VDA support: now supporting SUSE Linux Enterprise Desktop 11 SP3 and Red Hat Enterprise Linux 6.6 Intel GVT-d GPU: support for Intel Iris Pro on-chip GPUs only on XenServer GPU pass-through to Linux: support for NVIDIA GPUs for graphically-intensive applications Hyperconvergence and simplicity: XenServer powers Citrix WorkspacePod, and is supported with Atlantis USX Windows 10: preview support for the latest Microsoft OS 69

Citrix X1 Mouse How it works? Bluetooth (BLE) broadcasts mouse commands Citrix Receiver listens for mouse BLE commands via Apple ios Public APIs Citrix Receiver displays mouse commands on XenApp/XenDesktop Windows apps & desktops Custom Firmware was added to Citrix X1 Mouse Citrix Receiver for ios 5.9.5 Windows published app or desktop access on ipad or iphone *GoToMyPC, ShareConnect, and WorxDesktop ios apps also recognize Citrix X1 Mouse 70

Now Available: DesktopPlayer for Windows Tech Preview! Windows Platform Support Users can access local virtual desktops on Windows devices regardless of connectivity Centralized Management IT can centrally deploy & control DesktopPlayer virtual desktops on Windows laptops and PCs Powerful Security Capabilities Protect corporate data with features such as remote wipe, expiration and lockout policies Sign up: www.citrix.com/downloads/desktopplayer Note: The Tech Preview is available to Citrix customers who are current on Subscription Advantage or Software Maintenance 71

Now Available: DesktopPlayer for Mac Tech Preview! Full VHD Encryption Full VHD encryption for the guest VM helps prevent data leakage Clipboard Sharing Security Policy Controls clipboard sharing between host and guest VM File Sharing Security Policy Controls local storage access by managing access to host folders from guest VM Sign up: www.citrix.com/downloads/desktopplayer 72 Note: The Tech Preview is available to Citrix customers who are current on Subscription Advantage or Software Maintenance

Coming Soon: AppDisk Intelligent app layering analysis and optimization powered by AppDNA 2015 Q2 Tech Preview Applications Containerization: AppDisks, App-V or.msi Desktop image 73

We XenApp 74

Giving our XenApp 6.5 customers MORE More Value Feature Pack for XA6.5 More Time XenApp 6.5 lifecycle extended through 2017 More Flexibility Integrate multiple versions side-by-side 75

Feature Pack 3 for XenApp 6.5 StoreFront 3.0 and the new Receivers HDX RealTime Optimization Pack 1.8 Director 7.6.300 (hotfixes) Provisioning Services 7.6 AppDNA 7.6 More Value Feature Pack 3 for XenApp6.5 XenServer 6.5 SP1 Universal Print Server 7.6 License Server 11.12.1 76

Feature Accessibility HDX RealTime Optimization Pack 1.8 Entitlement: XenApp & XenDesktop (Enterprise and Platinum) with current SWM or SA HDX with Framehawk Entitlement: XenApp & XenDesktop (all editions) customers with current SWM or SA Receiver X1 and StoreFront Entitlement: XenApp & XenDesktop (all editions) customers with current SWM or SA Linux Virtual Desktop Entitlement: XenApp & XenDesktop (Enterprise and Platinum) with current SWM or SA Session Recording Update (Framehawk support) Entitlement: XenApp & XenDesktop (Platinum) with current SWM or SA http://www.citrix.com/go/products/xendesktop/feature-matrix.html 77

We XenApp 78

XenApp 6.5 Lifecycle Extending End of Maintenance (EOM) of XenApp 6.5 through the end of 2017 79

Feature Pack 3 for XenApp 6.5 Announced at Synergy, 2015 Q2 Breakthrough storage performance Help Desk & troubleshooting with Director Enhanced Lync support Enhanced AppDNA Enhanced profile management New Receivers New StoreFront 80

What s New Instant Access to Apps Superior User Experience 7.6 Improved Security Simplified App Management & Monitoring Breakthrough Storage Performance Hybrid Cloud-Ready Platform 81

Instant Access to Apps Providing users with fast, instant-on access to mission-critical apps Pre-Launch and Session Linger Expedite user logon Easy to configure Termination based on load 82

Anonymous Access Fast, secure access to healthcare apps Healthcare professionals need fast, instant access to healthcare apps No user logon process Two-step admin configuration Anonymous and authenticated apps, together Troubleshoot issues with Director 83

Highly Available Connectivity Ensure user access to apps & desktops, even in the event of a database failure Apps Connection Leasing Desktops 84

Superior User Experience Extending HDX Technology What s New Accelerated graphics performance Improved USB Integration Virtual IP loopback HDX Mobile SDK v2 HDX RealTime Optimization Pack for Lync 85

XenApp 6.5 Smartphones Tablets Laptops Desktops 86

Key Highlights of StoreFront 2.6 Enriching the XenApp and XenDesktop user experience XenApp 6.5 Increased Usability Improved Receiver for HTML5 (apps & desktops) Receiver for Web access on mobile browsers My Apps folder Simplified configuration FQDN Extended Functionality & Security XenApp & XenDesktop 7.6 updates Advanced RSA Adaptive Authentication Extensible authentication SDK Smart Card authentication options Kerberos constrained delegation for XenApp 6.5 87

Improved Security Worldwide recognition as the industry standard for app security XenApp & XenDesktop are FIPS compliant, simplifying highly regulated compliance FIPS 140-2 Compliant & Common Criteria evaluation XenApp & XenDesktop has achieved Common Criteria evaluation milestone, first & only in industry 88

Balance Security with Productivity Granular policy control of clipboard content Enabling professionals to securely work from anywhere Read-only setting for local files Read local files, but restrict saving edits Read-only setting for clipboard Restrict copy/paste outside published app 89

Simplified App Management and Monitoring Enhancements to Citrix Director and EdgeSight XenApp 6.5 What s New App Usage Reporting (Platinum) Real-time License Alerts Hotfix Inventory Monitoring of Anonymous users Machine Details 90

Simplifying App Management and Monitoring Enhancements to Citrix Studio and System Center integration App Folders Citrix Connector Deploy software to XenApp & XenDesktop Create published apps using Conf Manager Operational enhancements like user logoff Support Citrix provisioning (PVS and MCS) Unified policy control for published app, MSI and App-V 91

AppDNA 7.6 simplifies App Migration for Windows EOL A robust tool integrated into XenApp and XenDesktop Platinum XenApp 6.5 What s New Dependency Mapping Interoperability Testing Build Assessment WorxWeb Compatibility Analysis Free AppDNA Training Course http://training.citrix.com/mod/ctxcatalog/course.php?id=857 92

Breakthrough Storage Performance New provisioning services obliterates the need for expensive shared storage solutions XenApp 6.5 Reduces IOPS by 99% Improves storage performance by 20X Shared Storage Shared Storage 93

Estimated Storage Cost Savings New Overflow technology cuts costs by more than 95% XenApp 6.5 94

Top Use Cases for App and Desktop Virtualization

96

Mobilize Apps for Windows apps and tablets Tablet shipments are expected to exceed notebook PC shipments as soon as 2014. Forecast: Desk-Based PCs, Notebooks, Ultramobiles and Tablets, Worldwide 2011-2017, 3Q13 Update, Gartner, September 2013 Personal and corporate-owned mobile devices are flooding the workplace. XenDesktop with HDX Mobile translates apps built for use with a mouse and keyboard to use on any touchscreen device. 97

Multi-national Mining Corp Challenges & opportunities Used traditional time card/clock to report worker entry and exit time Provide automated audit trail of worker entry & exit from mine sites Solution Implemented mobile device access to XenApp hosted employee time clock app named FacePunch Pop-up keyboard makes it easy to enter login credentials from smartphone display Leverages GPS radio to capture mine location of workers during entry and exit Results Provides more complete and accurate audit trail of worker entry, exit and mine location 98

Designers & Engineers using 3D graphics is no problem XenApp with HDX 3D Pro enables IT to: of engineers work late nights or on weekends fixing design data. Host apps and desktops in the data center for secure, real-time, remote collaboration of organizations miss project deadlines because of design data problems. Keep pace with fast-moving competition, accelerate time-to-market and protect valuable IP 99

Challenges & opportunities Bridge the distance between India and Switzerland Engineers in India needed to be able to work as if they were sitting in Switzerland Infrastructure bottleneck - latency & bandwidth issues Solution Deployed Citrix XenDesktop 3D Pro to deliver E Series, Solid Edge, SAP GUI to engineers worldwide Results Central deployment of CAD workstations to worldwide distributed locations Good application performance when accessed through WAN links High security for sensitive design data Flexible use of CAD applications with different devices 100

Contractor & Partner Access where data security is toughest Contractors and partners need access to your data to be productive and that number is increasing. Percentage of contingent workers in American workforce by 2020: XenApp improves security with: Granular access control Advanced system monitoring Secure-by-design architecture 40% 101

Transform Call Centers where minimizing cost is key Virtualizing the workforce allows managers to: XenApp transforms call centers for centralized, agile capacity on demand. Gain flexibility Reduce costs Move away from large facilities 102

Challenges & opportunities Customer demand for extended service hours would increase labor costs and extend staff hours Transportation-related issues were the number one reason for absenteeism. Solution Leverage Citrix solutions to implement a call center remote virtual agent solution leveraging IP softphone applications Enable staff to connect remotely and work just like a local agent Results Meet customer demands and increase employee retention High definition experience of call center applications Enable secure remote access and administration Centralized management of applications and software 103

PC Refresh to make it simple and reduce costs Thin clients are rapidly gaining in popularity. Annual shipments are almost doubling in the next few years. 2012 5 million 2017 8.8 million IDC Market Spotlight, sponsored by Citrix, Mobile Devices: The New Thin Clients, June 2013 Traditional PC refresh is becoming a thing of the past. XenDesktop with FlexCast technology helps IT deliver desktops and apps to any device including thin clients enabling IT to: Streamline desktop management Control PC refresh budgets Simplify the provisioning process 104

Challenges & opportunities Migration to Windows 7 for 1,600 people across various locations and divisions Needed to consolidate costs and management efforts across the whole organization Solution Migrate from distributed XP desktops to centralized Windows 7 virtual desktops with Citrix XenDesktop Utilize NComputing N500 terminals with SoC technology as the end point to reduce power consumption and maintenance Results Simplified and expedited the migration from XP to Windows 7 Reduced costs and energy consumption Centralized management of desktop and end points Delivered a high performance user experience 105

Corporate Laptops offline or online doesn t matter 1 IN 10 LAPTOPS IS LOST OR STOLEN Top places laptops are lost or stolen: WORK CONFERENCE MEETING ROOM Keep data out of the wrong hands. XenApp extends the benefits of desktop virtualization to corporate laptops, on or off the network, to centralize and secure corporate apps and data. 106

Challenges Need to process credit card transactions while simultaneously providing the exceptional service Life Time is known for Very limited space meant there was no room for a 2nd PC at the service desk to meet level 1 PCI compliance regulations & audits Geographically dispersed w/ 105 locations;; PC management challenging Solution Purchased Citrix XenDesktop Platinum to leverage the XenClient Local VM Flexcast model Enabled the customer to run two isolated virtual machines on a single PC 1 for secure credit card transactions & 1 for general computing Results and benefits Remained under budget;; only 1 PC was needed at each desk vs. 2 Enabled employees to continue to provide marquis service while processing credit card transactions no switching between devices Central management made PC management much simpler since the need for onsite visits was reduced 107

Remote & Branch Workers for branches of one to many 1 IN 5 AMERICANS works from home at least once a week. In fact, the growth of telecommuting is rapidly becoming the norm. XenDesktop with FlexCast delivers a work-from-anywhere solution that provides secure access to business resources on-demand. From 2005 to 2012, telecommuting increased by nearly 80%. 2005 2012 108

Large Financial Institution Challenges & opportunities Employee productivity on the go Protecting sensitive corporate data Migration to Windows 7 initiative Solution Secure PC access for remote employees Any employee-owned devices Results Work gets done at the office, at home & while traveling Corporate apps and data secure in the datacenter Leverage existing investment in Desktop Virtualization infrastructure 109

BYOD for laptops and tablets you don t own The percentage of personal devices in the workplace is growing dramatically, as people seek the freedom to work their way. The percent of employees purchasing devices for work: SMARTPHONES TABLETS PCs From 2005 to 2012, telecommuting increased by nearly 80%. To help with your BYOD strategy, FlexCast services can be delivered: On-Demand Securely To any device 110

Challenges & opportunities Field engineer productivity IP protection & speed-to-market The solution Secure by design BYO Seamless access to desktops & apps Results Reduced time to recovery from days to minutes Speeds product time to market while protecting IP Faster customer response = competitive advantage 111

Increase employee productivity with anywhere access Cut transaction times of client/server applications by as much as 300% Simplify app compatibility by delivering 5 generations of windows apps on-demand to any Windows or non-windows device Accelerate product design cycles by 50% through secure, centralized any time access to 2D and 3D designs Improve business continuity by maintaining operations in redundant datacenters for immediate anytime access 113

Increase employee productivity with anywhere access HDX user experience technology delivers better than local performance HDX user experience optimization Industry leading performance with multimedia redirection, collaboration, and USB device support HDX 3D Pro optimizes 2D and 3D graphics for secure, global access to sophisticated design apps and data HDX Mobile & X1 Mouse Delivers the complete Windows workspace experience by touchenabling Windows apps or providing mouse precision to ios devices WAN optimized networking with finegrained QoS eliminates need for local support while leveraging low-cost public network connections Unified Communications optimization takes secure collaboration anywhere, reducing latency with local voice and video media processing 114

Simplify IT support of BYO devices Drive productivity, employee retention and recruiting by supporting BYO demands Nearly eliminate costs of employee onboarding, moves and exits Eliminate best- efforts support for executives and top performers already using BYO Leverage new devices without needing to support the hardware 115 2013 Citrix Confidential Do Not Distribute

Simplify IT support of BYO devices Any device access with follow-me apps secures apps and data from over a billion devices including Windows, Mac, ios, and Android or any HTML5- enabled browser Universal Printing services speeds workflow delivering a bandwidth optimized, printanywhere solution eliminating the need for native drivers Enterprise app store eliminates support tickets offering user self-service selection of authorized apps Broad compatibility with support for 16, 32, 64-bit apps on Windows Server or Desktop minimizes migration challenges 116

Centralized security to protect sensitive information Secure against data loss of intellectual property and sensitive private information by keeping data off the device Reduce the risk of intrusion through insecure devices or network connections leveraging granular access policy enforcement and eliminating unnecessary VPN holes 117

Centralized security to protect sensitive information Centrally secured apps or desktops in the data center delivered to any device eliminates VPN holes with ICA / NetScaler proxy Multi-factor authentication, including SafeWord, SecureID, and RADIUS;; smartcards and biometrics with activity logging for auditing and compliance ShareFile integration for optimized on-demand, on or off-premise data sync and sharing (ShareFile purchased separately) SmartAccess fine-grained contextbased policy controls for scenario-based access restrictions with NetScaler end point analysis User authorization required Enable local USB devices Allow local storage Control cut-and-paste Control audio/video record Local Printing allowed Control geographic location 118

Reduce cost and complexity of app and desktop management Eliminate costs of moves, adds, and changes Reduce application management labor costs by as much as 90% Improve success rate of desktop image updates to nearly 100% Eliminate capex for excess capacity for seasonal workloads and unexpected demand Resolve end user issues on the first call and decrease expensive support escalations 119

Reduce cost and complexity of desktop management 1-2-3 Simple to deploy workflows minimizes training costs with industry leading Studio console Automated app and desktop thin provisioning reduces the time and effort to provision and update Hybrid Cloud Provisioning eliminates CAPEX for excess capacity and seamlessly flex or grow from the datacenter to nearly any public cloud NetScaler load-balancing (optional) for 99.999% high availability AppDNA app compatibility testing and migration tools cuts 90% of app testing and packaging effort Microsoft AppV integration streamlines provisioning and updates for physical and virtual management Integrated Profile Management reduces need for expensive dedicated desktops by streaming personalization on-demand Simplify operations with Director TM helpdesk console and built-in EdgeSight performance analytics with NetScaler HDX Insight technology Open Architecture protects your investments and options allowing any hypervisor, storage and 3 rd party management integration Microsoft System Center integration streamlines lifecycle operations and reduces training costs 120

Microsoft and Citrix better together Jointly Integrated, Unified Management User State Virtualization Application Virtualization OS Virtualization 121