Welcome the world of Citrix - where Desktops, Apps and Data are following you, where ever you go

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1 Welcome the world of Citrix - where Desktops, Apps and Data are following you, where ever you go Fabian Kienle Regional Manager, Citrix Systems

2 Cloud Computing Definition Wikipedia Cloud Computing the users of applications no longer host their software applications the required hardware (servers etc) in their own environment, but get those delivered by a provider who the applications for him and other users. That means that apps and data are not residing on local computers anymore, but metaphorically - in a centralized location, called cloud

3 It has been a long way to the cloud

4 Main Frames

5 Single PC for all tasks

6 Citrix based Terminal Server Farms

7 VDI and Cloud Virtual PCs and storgae components virtualization layer (Hypervisor) Hardware Resource-Pool

8 The only reason for a cloud: CENTRALIZATION

9 A world where people can work and play from anywhere

10 Consumerization will force more IT change over the next 10 years than any other trend

11 BYOD Workshifting Micro-apps Mobility App stores

12 ANY DEVICE ANY CLOUD

13 Mobile Workstyles Cloud Services Any Device Any Cloud

14 People Data Apps Devices

15 People Data Apps Devices

16 GoToMeeting with Workspaces and HD Faces Intuitive, shared usable storage and exchange of Meeting content

17 GoToMeeting with HD Faces

18 Video Conferences everywhere Excellent HD video quality Delivering your Desktop with a single click

19 Support from anywhere

20 People Data Apps Devices

21 by Citrix Share any file, with anyone, immediately. Easy access via any device

22 ShareFile Sending Files via Outlook Also mobile Access for all Devices Desktop Widget & Sync Tools With Encryption Safe in the Cloud Versioning & Commentaries Alarms and Notifications about File Activities Remote deletion & Account Locking

23 Citrix Receiver with Follow-Me Data Access to data from any device from anywhere Open, Read, Edit, Save and Exchange of any document Remote deletion

24 People Data Apps Devices

25 Cloud Services Access, lean back, relax Easy! Mobile! Flexible!

26 Ubiquitous Choice at the Client. but does Citrix offer for centralized Infrastructure?

27 XenDesktop and XenApp A revolutionary Virtual-Desktop-System

28 One product One License infinite approaches: VDI Terminal Services App Virt. WAN Opt. VPN

29 Any user any device Any type of virtual desktop One centrally managed solution

30 Understanding key scenarios and their impact on Sales: Mobile users USER TYPES Task workers Local VM-based desktops (Offline) Virtual apps Installed desktops Local Streamed desktops Hosted Blade PC desktops Hosted VM-based desktops (VDI) Hosted shared desktops

31 Understanding key scenarios and their impact on Sales: Mobile users USER TYPES Task workers Local VM-based desktops (Offline) Virtual apps Installed desktops Local Streamed desktops Hosted Blade PC desktops Hosted VM-based desktops (VDI) Hosted shared desktops

32 Citrix XenDesktop Hosted VM-based Desktop Citrix Desktop Delivery Controller 1 VM = 1 User Citrix Delivery Client devices Citrix Receiver Citrix HDX Citrix VDA Virtual Machine User Profiles App Delivery Desktop Provisioning User Settings Apps OS Hosting Infrastructure: Citrix XenServer MS Hyper-V ESX/vSphere HyperVisor Server

33 Citrix XenDesktop Hosted VM-based Desktop Citrix Desktop Delivery Controller 1 VM = 1 User Citrix Delivery Client devices Citrix Receiver Citrix HDX n Virtual Machine Virtual Machine Virtual Machine Citrix VDA Virtual Virtual Machine User Profiles App Delivery Desktop Provisioning User Settings Apps OS Hypervisor Hosting Infrastructure: Citrix XenServer MS Hyper-V ESX/vSphere HyperVisor Server

34 Understanding key scenarios and their impact on Sales: Mobile users USER TYPES Task workers Local VM-based desktops (Offline) Virtual apps Installed desktops Local Streamed desktops Hosted Blade PC desktops Hosted VM-based desktops (VDI) Hosted shared desktops

35 Citrix XenApp - Hosted Shared Desktop User / Machine 180 Citrix Delivery Client devices Citrix Receiver Citrix HDX Citrix XenApp physical/virtual Server User Profiles App Delivery Citrix XenApp Provisioning User Settings Apps OS

36 Citrix XenApp - Hosted Shared W2K3 x32 e.g. User / Machine n*40 Citrix Delivery Client devices Citrix Receiver Citrix XenApp physical/virtual Server n Citrix HDX Citrix XenApp physical/virtual Server Citrix XenApp physical/virtual Server Citrix XenApp physical/virtual Server User Profiles App Delivery Citrix XenApp Provisioning User Settings Apps OS

37 Enhanced Desktop Display ᵒ Transforms the Server Desktop Support for Themes Usage of System Tools (Windows Media Player, Snipping Tool, etc.) High Resolution Wallpaper Win7 look-a-like Startmenu and Taskbar ᵒ Integrated as a role into XenApp

38 Like a local Desktop++ Aero functionality Glass, Flip 3D, Aero Peek full HDX functionality including native USB 2.0 support Individual customization by the user!! ( Reboot, Installations, etc)

39 Hosted Server VDI Single-user hosted desktop Any USB and peripheral support Full user control Enhanced app compatibility MS SPLA compliant Still requires an RDS license!

40 Citrix Mobility Pack

41 Citrix Mobility Pack

42 Conclusion: XenDesktop offers more choice enabling best Microsoft license alternatives: Hosted VDI Windows 7 Hosted Shared Windows Server 2008 R2 Hosted Private Windows Server 2008 R2 Desktop experience Native Windows 7 Windows 7 experience* Windows 7 experience* Application compatibility Excellent Good Excellent Citrix licensing Subscription or perpetual Subscription or perpetual Subscription or perpetual Microsoft licensing BYO / ELA Subscription or perpetual Subscription or perpetual Multi-tenancy Single-tenant Multi-tenant Multi-tenant Scalability Good Excellent Good Cost of service High Low Mid Low

43 FlexCast RemotePC Another way of running even more virtual Desktop scenarios

44 NEW Option in XenDesktop Home PCs Macs Office PCs Mobile devices

45 Citrix XenDesktop RemotePC Citrix Desktop Delivery Controller 1 PC/Blade = 1 User Citrix Delivery Client devices Citrix Receiver Citrix HDX 3D Physical Machine n Physical Machine Citrix VDA Physical Virtual Machine User Profiles App Delivery Desktop Provisioning User Settings Apps OS Hosting Infrastructure: Blade Citrix PC XenServer Workstations MS Hyper-V ESX/vSphere HyperVisor Server

46 Citrix AppDNA

47 Are you having any of these projects? Windows 7 / 8 XenApp 6.5 Apps? XenDesktop 5.5 Application Virtualization 64-bit Web Applications [IE8/9, Firefox, HTML5]

48 The Challenge Physical Hosted Virtual Streamed Win 7 Server 2008 App Format Delivery Method OS Compatibility App-V XenApp Virtualization Data Perf Deps Application Profile Complexity Volume

49 Traditional Approach Manual Tesing? Time Costs Risk

50 The AppDNA Approach Automation and Reporting Applikation DNA Time Costs Risk

51 Readiness Matrix Windows Desktop Server Based Computing Virtualization Complexity

52 Effort Calculator Automatically calculates Duration, Efforts, Resources and Costs Apps Issues Actions Action Effort App Complexity Project Variables Project Effort Steps towards Problem Solution

53 People Data Apps Devices

54 Citrix Receiver 1,000s of PCs and Macs 149 smartphone models 37 tablet products 10 thin client designs 1.5B+ devices supported

55 Unified Look and Feel

56 Business and personal apps can coexist Personal Apps & Data Work Apps & Data Corporate Data SaaS/Web Apps Windows Apps

57 HDX WAN Optimization with Branch Repeater and Branch Repeater VPX 3.) Adaptive Compression 2.) Traffic Prioritisation and QoS 1.) Adaptive TCP Flow Control 4.) Adaptive Protocol Acceleration

58 XenApp & XenDesktop Optimization by Deduplication Branch Office Optimized TCP Connections Datacenter Branch Repeater Repeater XenDesktop Farm XenApp Farm Infrastructure Server

59 Last not least: CloudGateway Express Secure delivery of apps,desktops with self service free of charge!

60 StoreFront Content controllers XenApp XenDesktop Web & SaaS Gateway services

61 StoreFront Mobile Unified storefront for mobile, Web, SaaS and Windows apps Native HTML5, ios and Android Control app & data access policies Single sign-on for apps & data Wipe apps & data remotely Deliver to any device running Citrix Receiver (over two billion PCs, Macs, tablets and smart phones) XenApp XenDesktop Web & SaaS Gateway services Data

62 Optimal User Experience in the LAN and via WAN Voice, Video and Multimedia in crystal clear quality Quick Delivery for Branch Offices and mobile Users Cost efficient Performance and Scalability Maximum Quality of Service

63 VDI in a Box 5.1

64 The low priced, entry level solution with pure VDI only Focus at a glance: VDI only desktops Cost effective solution that does not require SAN Simple, all-in-one configuration and deployment SMBs and departments of enterprises VDI-in-a-Box Simple affordable VDI solution

65 Complete Windows 7 experience with full aero support Turbo-charged multi-media, including optimizations for VOIP and unified communications WAN optimizations, acceleration and quality of service (QOS) for remote and branch workers

66 VDI-in-a-Box grid eliminates cost, complexity User Data Active Directory VM Manager Server with Hypervisor as VM Host VDI-in-a-Box Virtual Appliance Connection Broker SAN Storage Load Balancer Full Redundancy for High-Availability

67 Deployed and configured in light speed!!! Install Hypervisor Import Kaviza Appliance Import Image Active Directory User Data Server with Hypervisor + VDI-in-a-box Virtual Appliance Configure Templates Assign User Accounts READY! Install additional Servers Point to 1st Server READY!

68 All-in-one virtual desktop solution VDI-in-a-Box Virtual Desktop User Management Connection Broker Virtual Desktop Dynamic Desktop Provisioning & Mgmt Logical Shared Storage High-Availability Grid Engine vdimgr Hypervisor Virtual Desktop Virtual Desktop Template Management Load Balancer All key features are built-in: Connection brokering Dynamic provisioning High-availability Load balancing On-demand scaling Citrix HDX user experience Linked clones Access from virtually any device via Citrix Receiver DAS Open architecture runs on the most popular hypervisors:

69 High-Availability & Scalability one easy step at a time! Server specs for supporting 50 desktops: Dual Intel Xeon 4-Core processors 32GB RAM for XP (2x for Win7) 1TB 10K RPM SAS Drives, Raid 0 or Raid10 50 virtual desktops 50 virtual desktops with High Availability High-Availability Multiply as needed, N virtual desktops with High Availability Example product: Dell PowerEdge R710a

70 Summary on Citrix technologies?

71 IT services can be delivered with greater security, agility and efficiency

72 People are happier and more productive

73 When you open a branch office When you start an offshore project When you integrate a new employee When you move a dept. from building A to B When you add, delete and update applications When you rollout security patches When you rollout BYOC When IT-Governance matters When SLA s have to kept When data security matters When compliance matters

74 Thank you! Contact me also via XING and LinkedIN

75 Work better. Live better.

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