Bachelor of Applied Business (Hospitality Operations Management) Section 1: Program Abstract

Bachelor of Applied Business (Hospitality Operations Management) Section 1: Program Abstract

Bachelor of Applied Business (Hospitality Operations Management) Section 1: Program Abstract George Brown College s Bachelor of Applied Business (Hospitality Operations Management) responds to the hospitality industry s growing need for qualified supervisory and managerial personnel. Graduates from the program are prepared to pursue careers in a range of hospitality enterprises, particularly those that combine culinary and other types of hospitality profit centers, in both domestic and international markets. This unique program has an established presence in the continuum of business and hospitality education offered in Ontario, complementing both university commerce degrees with hospitality specializations, and college diploma programs in hospitality and tourism. Through curriculum developed in collaboration with industry partners, students become technically proficient in the major components and challenges of a hospitality business including its operational processes, cost, finance and revenue management, human resources, facilities, and risk management. With a curriculum grounded in diverse hospitality operations, student learning focuses on food and beverage, accommodation, meetings, conventions and events, with a strong emphasis on the development of hospitality service intelligence. A significant strength for this four-year program is that it has two paid four-month work terms where students are employed full-time in their field of study. Students obtain practical experience, often choosing within the diverse opportunities offered throughout the Greater Toronto Area, which further develops their skills and helps to establish valuable contacts with potential employers and within the industry both locally and globally. Section 1: GBC H301 Program Abstract 1

Bachelor of Applied Business (Hospitality Operations Management) Section 2 Schedule 2* * Based on program and ongoing curriculum review, revised course sequencing and modified curricula are being integrated into delivery each year. This Schedule reflects the sequence of courses being taken by students entering the first year of the program in Fall 2012.

Year and YEAR 1 Title Schedule 2 Bachelor of Applied Business (Hospitality Operations Management) Schedule with Faculty Qualifications Total Core Total Non-Core Prerequisites and Corequisites Highest Qualification Earned and Discipline of Study 1 HOST1201 Integrated Hospitality Operations 42 Not applicable MBA Human Resource Management HOST 1203 Fundamentals of Research 42 Not applicable PhD Recreation and Leisure Studies MARK1201 Principles of Marketing 42 Not applicable PhD Business Administration, MBA Organizational ACCT1201 Fundamentals of Accounting 42 Not applicable MBA Accounting COMM1201 Business Communications 42 Not applicable MEd, PhD in process PhD Comparative Literature 2 ACCT1202 Managerial Accounting 42 ACCT1201 or MBA Accounting equivalent HOST1202 Integrated Food Service Management 56 Not applicable emba Business. AOS, CIA MEd in process HOST1302 Best Practices in Accommodation Management 42 Not applicable MA Human Resources HOST2112 Fundamentals of Wine and Beverages 42 Not applicable MA Human Resources Advanced Sommelier Liberal Arts Elective 42 Not applicable PhD Preferred YEAR 2 3 HOST3114 Risk Management and Guest Security 42 Not applicable MA Human Resource Management HOST2102 Introduction to Culinary Operations Management 56 HOST1202 MBA Hospitality Operations Management, Red Seal e, AOS, CIA HOST2103 Concepts of Customer Service 42 Not applicable BBUS1006 Introduction to Microeconomics 42 Not applicable MA, Economics Liberal Arts Elective 42 PhD Preferred 4 HRM 1201 Human Resource Management 42 Not applicable MBA Human Resource Management HOST3101 Costing and Pricing Strategies: Food 42 Not applicable MBA International Hotel and Tourism Management and Beverage COMM2201 International Communications 42 COMM1201 PhD Comparative Literature Section 2: GBC H301 Schedule 2 1

Year and Co-op YEAR 3 5 Schedule 2 Title Total Core Total Non-Core Prerequisites and Corequisites Highest Qualification Earned and Discipline of Study BBUS1007 Introduction to Macroeconomics 42 Not applicable MA Economics HOST3103 Event Planning and Management 42 Not applicable PhD Recreation and Leisure Studies WORK EXPERIENCE HCOP1001 Co-op Work Term I (minimum 14 weeks: 480 hours) s 1-4 MA Human Resources HOST3112 Integration of Food and Wine: Global Perspectives 42 Not applicable MA Human Resources Advanced Sommelier HOSTXXXX Hospitality Sales (This is a new course being developed based on 42 Not applicable MA Human Resources program review recommendations) HOST2113 Finance 42 Not applicable MBA Accounting HOST3102 Consumer Behaviour 42 MARK1201 or PhD Recreation and Leisure Studies equivalent GHUM1204 Spanish I 42 MA Romance Languages 6 STAT1202 Statistical Research Concepts 42 Not applicable MA Human Resources YEAR 4 HOST3113 Strategic Revenue Management 42 Not applicable PhD Business Administration, MBA Organizational COMM3201 Advanced Managerial 42 COMM PhD Comparative Literature Communications 2201 GHUM1214 Spanish II 42 GHUM1204 MA Romance Languages Liberal Arts Elective 42 PhD Preferred WORK EXPERIENCE HCOP2001 Co-op Work Term II (minimum 14 weeks: 600 hours) s 1-6 MBA Human Resources 7 GHUM1212 Journeys in Writing 42 Not applicable PhD Comparative Literature HOST4101 Research and Evaluation Methods I 42 Not applicable PhD Recreation and Leisure Studies HOST4102 New Venture Development 42 Not applicable PhD Business Administration, MBA Organizational HOST4103 Integrated E-Marketing: A Strategic 42 Not applicable MBA International Hotel and Tourism Management Approach HOST4104 Sustainability and Corporate Social Responsibility 42 Not applicable PhD Business Administration, MBA Organizational PhD Business Administration Section 2: GBC H301 Schedule 2 2

Year and 8 Schedule 2 Title Total Core Total Non-Core Prerequisites and Corequisites Highest Qualification Earned and Discipline of Study HOST4111 Competitive Strategy for Integrated 42 Not applicable PhD Business Administration, MBA Organizational Hospitality Enterprises HOST4112 Research and Evaluation Methods II 42 HOST4101 PhD Recreation and Leisure Studies HOST4113 International Culinary Strategies 42 HOSF2101 HOST3112 MBA Hospitality Operations Management, Read Seal MBA Hospitality Operations Management, AOS,CIA HOST4114 Strategic Crisis Management 42 Not applicable MA Human Resources HOST 4115 Culture and Heritage Tourism 42 Not applicable PhD Recreation and Leisure Studies Subtotal 1,288 420 Co-op 1 and 2 = 480 hours + 600 hours = 1,080 Total Program 1,708 Section 2: GBC H301 Schedule 2 3