Evolution of communication and IT integration



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Evolution of communication and IT integration Drifting from email to CRM Pietro Amorusi CIO d Amico Group amorusi.p@damicoship.com

d Amico Group

d Amico Group d Amico Group is one of the world s leading marine transportation companies. d Amico Società di Navigazione is the ultimate holding company of the Group. The Group has a fully global dimension and a primarily position in the shipping businesses we operate. Today the core business is focused on the sea transportation of various types of products (dry cargo and tanker). Furthermore we offer a vast range of high value shipping services. 3

A Growing Bulk Carrier Company d Amico operates a fleet of dry bulk vessels providing world-wide seaborne transportation services to its clients, covering all main trade routes The core fleet, focused on Panamax, Supramax and Open Hatch/Box Shaped Handy size vessels, consists of a mixture of owned and long term time chartered vessels, primarily built in Japan and Korea. For operations in the spot market, it also employs third party tonnage Today we operate a fleet of around 60 vessels d Amico transports most bulk commodities, including grain, fertilizers, steel, steel pipes, forest products, etc. A large proportion of the fleet carries coal and iron ore d Amico Dry newbuilding program: new handymax expected in 2014-2015 Our dry cargo chartering and operations activities are managed by our offices in Dublin, Monaco, Singapore, Vancouver and Stamford. 4

A Pure Product Tanker Player The product tanker business is operated by d Amico International Shipping (listed at Milan Stock Exchange). The Fleet consists of about 40 Handy size/medium Range (MR) product tankers/chemical vessels, whose average age of 5.1 years vs. industry of 9.3 years. All vessels are double-hull and fully in compliance with stringent rules. The vessels are primarily engaged in the transportation of refined oil products, providing worldwide and long term shipping services to major oil companies and trading houses. The product tankers fleet (67.5%2 IMO classed) allows d Amico to also transport a large range of products, being a key-player in alternative commodities like palm oil and other vegetable oils. Strategic commercial alliances with key commodities market players: a significant portion of the vessels are operated through Pool agreements and Joint Ventures, enabling to flexible deploy a fleet with large scale and geographic coverage, providing a comprehensive service to the customers. Newbuildings program: in 2012 two new vessels have been delivered 5

Shipping Services d Amico also provides the following shipping services to Group companies and to third parties: Group Vessels Crewing & Technical Management: Crew management is handled by Sirius Ship Management in Genoa (Italy). The technical management of the owned fleet, coordinated by d Amico Società di Navigazione (Holding Company based in Rome) has the primary function of managing the technical and operational matters. Third Parties Ship Management: d Amico provides a full ship management service through its wholly owned subsidiary Ishima Pte Ltd., based in Singapore. Ishima provides cost-effective ship management solutions with utmost importance given to safety, life and environmental protection. Agencies: d Amico maintains relationships with a worldwide network of agencies, which support its liner and bulk carrier activities and assists vertical integration processes. Bunker Purchasing: Rudder, through its offices in Monaco, Singapore and Buenos Aires, manages bunker purchasing operations for the Group and Third Parties. Telecommunications: Telemar SpA is one of the leading worldwide operators supplying maritime telecommunication and electronic navigation services since 1947. 6

It s easy to say «email»

Email What does it mean «email» in d Amico? Three kinds of business mailboxes: Personal 8

Email What does it mean «email» in d Amico? Three kinds of business mailboxes: Personal Group 9

Email What does it mean «email» in d Amico? Three kinds of business mailboxes: Personal Group Collaborative 10

Collaborative mailboxes Why these mailboxes are «special»? Very huge amount of incoming emails 11

Received emails 2012 09-12 110000 105000 100000 95000 90000 85000 80000 75000 9 10 11 12 12

Sent emails 2012 09-12 12000 10000 8000 6000 4000 2000 0 9 10 11 12 13

Received emails 2012 09-12 (per mbx) 30000 25000 20000 15000 10000 Atlantic Chartering Glenda Demurrage DTL DD Dry Ops GLENDA Global Ops Pacific Dry Panamax Dry PerfMon Tank Ops Vetting 5000 0 9 10 11 12 14

Sent emails 2012 09-12 (per mbx) 7000 6000 5000 4000 3000 2000 Atlantic Demurrage DTL DD Dry Ops GLENDA Global Ops Pacific Dry Panamax Dry PerfMon Tank Ops Vetting 1000 0 9 10 11 12 15

Collaborative mailboxes Why these mailboxes are «special»? Very huge amount of incoming emails Worldwide Collaboration 16

Worldwide Collaboration Vancouver Shipping Agency/ Forest products line Dublin Finance/Operations Luxembourg Finance Stamford, Connecticut Chartering Monaco Chartering/Operations/ Finance London Chartering/Operations Rome HQ Genova Liner service/ Crew Mgmt. Mumbai Crew Mgmt. Casablanca Damighreb Liner Service Singapore Chartering/Operation/ Shipping Agency/Ship Mgmt. Headquarter Regional Offices 17

Collaborative mailboxes Why these mailboxes are «special»? Very huge amount of incoming emails Worldwide Collaboration Repository of relevant business informations 18

The route to solution

The route to solution 2000 Lotus Notes Folders 20

The route to solution 2000 Lotus Notes Folders 2006 Lotus Notes Custom Tagging 21

The route to solution 2000 Lotus Notes Folders 2012 Exchange and now? 2006 Lotus Notes Custom Tagging 22

The route to solution First, let s accept the truth: «WE USE EMAIL LIKE A CRM» So, we moved with various approaches: Outlook customization CRM SharePoint Market-ready solutions (Fischer&Kerrn, Autonomy Worksite, ) and the winner is 23

HERMES

Hermes: main screen ALL THE STANDARD OUTLOOK-LIKE EMAIL FUNCTIONS PLUS SOMETHING 25

Hermes: main screen EASY TO JUMP AMONG VARIOUS MAILBOXES 26

Hermes: main screen ADVANCED MESSAGE FILTERING 27

Hermes: main screen SEE WHO HAS READ THE MESSAGE 28

Hermes: main screen ADD A COMMENT FOR YOUR MATES 29

Hermes: main screen NO FOLDERS: TAG MESSAGES 30

Hermes: main screen NO FOLDERS: SYSTEM VIEWS 31

Hermes: main screen 32

Hermes: main screen 33

Hermes: email detail 34

Hermes: architecture 35

What s next? Attention to See more mailboxes in one view Mobile client Blacklist and Whitelist Systems Integration (ERP, SharePoint, ) 36

Thank you!

Contacts Pietro Amorusi +3906845611 amorusi.p@damicoship.com Nevio Biagini +37793105270 biagini.n@damicoship.com