BIZOL Press Release Distribution Report 2013 Automotive Week. Prepared by



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BIZOL Press Release Distribution Report 2013 Automotive Week Prepared by

Clipping Highlights (Print) The pioneer of Green Oil BIZOL s premium lubricant with excellent reputation worldwide 2013-05, Carpos BIZOL s visit in Korea is part of the company s strategy that views Korea as one of its key target areas along with Russia, China, Mexico, and Turkey. BIZOL sees large growth potential in the Korean market. BIZOL will be concentrating its PR and marketing efforts in South Korea, for example by sponsoring the CJ Hello Vision race. One out of ten cars in the Korean market is imported, with German cars having the largest market share. BIZOL products are certified for the high-end product lines of German car manufacturers and therefore able to provide premium lubricants especially for that market sector. BIZOL wants to differ from other lubricants by aiming at stressed drivers in urban environments, as reliable motor oil can provide additional safety in high-stress situations such as driving during rush hour. Most engines have been designed for highway driving where the engine temperature remains steady. Green Oil however perfectly protects engines from wear caused by city traffic conditions, therefore being tailored to the specific needs of the majority of drivers. German laboratories have shown that BIZOL products have a low coefficient of friction and a low wear index, reducing fuel consumption and improving the ecological footprint of a car.

Clipping Highlights (Print) Green oil, developed for urban drivers German premium car lubricant brand BIZOL 2013-05, Motor Magazine BIZOL, the technical fluids brand from Germany, created 15 years ago by physicist Boris Tatievski,is exhibiting at Auto Service Korea to strengthen its presence in the South Korean market. Most of BIZOL s innovations are inspired by specific user demands. BIZOL has adopted an Open Innovation model that optimizes synergies between suppliers and networks of leading automotive research laboratories in Germany. Although other motor oil products are designed for average operational requirements, BIZOL has developed Green Oil which is tailored to the specific needs of the majority of drivers: commuters navigating heavy traffic on a daily basis. A special, well-balanced additive package in BIZOL s Green Oil guarantees minimal oil dilution and thus a low wear index. Moreover, it was tested to have a lower coefficient of friction, meaning less fuel consumption. BIZOL aims to provide the professionalism and reliability associated with the high German standards, combined with the assurance of personal safety. BIZOL is also a brand very active in marketing. They have continued their motorsports sponsorship from last year, supplying lubricants for the Ventus Class of the CJ Hello Vision race.

Clipping Highlights (Online) [Interview] BIZOL Green Oil increases efficiency in the city 2013-04-03, Auto Times BIZOL exhibits at Auto Service Korea, booth AH122, during the 2013 Automotive Week to strengthen its presence in the South Korean market. BIZOL Green Oil has an innovative additive package which combats motor oil degradation and viscosity breakdown that can occur while engines are idle in city traffic. According to the IBM commuter pain report, most drivers in major cities have experienced high-stress situations in city traffic. BIZOL is the only lubricant brand that has focused on this specific aspect of city traffic, having designed a motor oil for engines that are used 60% in the city and 40% in highway operation. The consumers can expect a high quality 100% German production motor oil that promises more fuel efficiency and longer lasting engines. The marketing point is to combine the professionalism and trustworthiness of a German quality brand, with the aim of making consumers feel personally safe.

Clipping Highlights (Online) BIZOL presents oil expertise at Automotive Week Korea 2013-03-29, Acrofan BIZOL, the technical fluids brand created 15 years ago by physicist Boris Tatievski, is exhibiting at Auto Service Korea, booth AH122, during the 2013 Automotive Week to strengthen its presence in the South Korean market. Most of BIZOL s innovations are inspired by specific user demands. BIZOL has adopted an Open Innovation model that optimizes synergy of suppliers and networks of leading automotive research laboratories in Germany. By 2025, 2 billion people or 25% of the global population will live in 600 cities. Every year 65 million people move from the countryside to the city. The number of vehicles on the road will double from 1 to 2 billion. City traffic will increase, affecting human, economic,and quality of life factors. Many cities in South Korea are experiencing an increase of city traffic. The CEO and founder of BIZOL explains their attempt to minimize the risks of engine failure which poses a serious danger to all drivers navigating urban traffic on a daily basis. BIZOL Green Oil, with its innovative additive package, combats the motor oil degradation and viscosity breakdown that can occur while engines are idle in city traffic.

Clipping Highlights (Online) BIZOL, a long lasting motor oil with high fuel efficiency 2013-03-29, Auto Today BIZOL, the technical fluids brand created 15 years ago by physicist Boris Tatievski, is exhibiting at Auto Service Korea, booth AH122, during the 2013 Automotive Week to strengthen its presence in the South Korean market. Since 1998, BIZOL has adopted an Open Innovation model that optimizes synergy of suppliers and networks of leading automotive research laboratories in Germany. Although other motor oil suppliers are designed for average operational requirements, BIZOL has developed a motor oil brand that is tailored to the specific needs of the majority of drivers: commuters navigating heavy traffic on a daily basis. By 2025, 2 billion people or 25% of the global population will live in 600 cities, and increasing traffic will have a big impact on people s lives. Engines operated in city traffic are 30% more idle, aggravating the rate of motor oil deterioration. This increases the probability of failure of various motor components. In order to battle these more difficult conditions and support drivers in expanding the life expectancy of their motor, BIZOL has developed BIZOL Green Oil.