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Transcription:

Corporate Technology Confluence as Corporate Wiki Effective knowledge sharing and collaboration by open access and emergent structures Bernd Lindner Siemens AG, Corporate Technology 24.03.2011 Copyright Siemens AG 2011. All rights reserved.

Imagine Siemens as Enterprise 2.0 Page 2 2011-03-24 Bernd Lindner

Contents Corporate Wiki Positioning & Usage of the Wikisphere Challenges in Information Architecture / Knowledge Organization Role in the Enterprise 2.0 Infrastructure Page 3 2011-03-24 Bernd Lindner

Contents Corporate Wiki Positioning & Usage of the Wikisphere Challenges in Information Architecture / Knowledge Organization Role in the Enterprise 2.0 Infrastructure Page 4 2011-03-24 Bernd Lindner

The Wikisphere is the SIEMENS-wide open wiki platform in the intranet The Wikisphere is the corporate-wide, open wiki knowledge base for all employees, initiated by Corporate Communications as part of the Global Intranet. Objectives Siemens related knowledge is uncovered and shared over organisation boundaries Business-related expert networks and communities emerge and can interact Benefits from user generated content: growing, up-to-date, relevant, firsthand expert knowledge Decentral content ownership No wiki farm for separated spaces Transfer the potential, energy and agility of the Web 2.0 to SIEMENS. Social Intranet Page 5 2011-03-24 Bernd Lindner

The Wikisphere as Social Media platform is open with regards to content and usage Usage examples Glossaries Definition and clarification of terms Abbreviations & Acronyms Linked with glossary entries Help, FAQs, (technical) documentation, manuals Knowledge base, good practices and support for processes, tools, infrastructure Web publishing For editable intranet pages that don't require formal approval processes, replacement for WCMS Open Collaboration in teams and projects Jointly development of content, information collection, brainstorming Coordination of meetings and events Preparation, emerging agenda, minutes http://www.flickr.com/photos/cogdog/19490596/ Enables exchange of expert knowledge and supports business processes (communication, training, r&d, service, sales,...) Page 6 2011-03-24 Bernd Lindner

Contents Corporate Wiki Positioning & Usage of the Wikisphere Challenges in Information Architecture / Knowledge Organization Role in the Enterprise 2.0 Infrastructure Page 7 2011-03-24 Bernd Lindner

The information architecture follows openness and is designed for scalability Prescribed Knowledge Organization Wikisphere Information design principles Hierarchical organization Dedicated/restricted wiki spaces (topics, org. units) Pre-defined categories or topics à à à Topic Portals Network of articles Only two global wiki spaces (English + German) Social tagging (tagclouds, dynamic lists) Powerful search Activity streams CONTROL ORDER CHAOS Page 8 2011-03-24 Bernd Lindner Adapted from: Claudia Haack

Topic Portals reflect the emergent content structures Topic Portal Directory as overview to major / most active topics (trends) A Topic Portal is an entry point / hub / main page to a topic area Look & feel nearly like a dedicated wiki Specific search, activity stream, tagcloud, content index, rss feed, news (customizable widgets) Lightweight semantic, tag-based approach: Articles are assigned to one or more Topic Portals by using topic-specific (suggested) tags The context (Topic Portal assignments) of articles is identified and displayed Tag-based breadcrumb navigation Topic Portal example (platform help) Page 9 2011-03-24 Bernd Lindner

Topic Portals reflect the emergent content structures Topic Portal Directory as overview to major / most active topics (trends) A Topic Portal is an entry point / hub / main page to a topic area Look & feel nearly like a dedicated wiki Specific search, activity stream, tagcloud, content index, rss feed, news (customizable widgets) Lightweight semantic, tag-based approach: Articles are assigned to one or more Topic Portals by using topic-specific (suggested) tags The context (Topic Portal assignments) of articles is identified and displayed Tag-based breadcrumb navigation Article assigned to Topic Portals Page 10 2011-03-24 Bernd Lindner

Contents Corporate Wiki Positioning & Usage of the Wikisphere Challenges in Information Architecture / Knowledge Organization Role in the Enterprise 2.0 Infrastructure Page 11 2011-03-24 Bernd Lindner

A diversity of other enterprise (2.0) systems interact with the Wikisphere Siemens Intranet portals & sites Global Intranet, Sector & BU Intranet portals and sites: Application, activity streams Specific intranet sites: Replacing WCMS pages Corporate Services Social Media platforms Enterprise Search + Search Recommendations Siemens Corporate Directory (SCD): User attributes / Profile Wikisphere Blogosphere: Personal blogs in User Profile Blogosphere: Wikisphere News & Announcements Entitlement Service: Authentication Different integration depths: Webservice, IFrame, RSS, Hyperlinks WikiZoo Directory of ~70 wikis (various platforms, specific use & roles, restricted permissions) TechnoWeb: Network wiki pages Tagging Framework: Tag provisioning Provides content Integrates / calls Page 12 2011-03-24 Bernd Lindner

The Global Intranet and other sites build mashups with user generated content Page 13 2011-03-24 Bernd Lindner

Integration of Social Media platforms to increase coverage and to reduce redundant functionality Blogosphere content is aggregated on User Profiles and as Wikisphere News & announcements TechnoWeb integrates wiki pages in technology networks Page 14 2011-03-24 Bernd Lindner

Summary Social Software in the enterprise supports Knowledge Management and fosters knowledge exchange The Siemens Wikisphere is open with regards to access, topics, structure and interfaces Large-scale knowledge organization is challenging shift from prescribed to emergent content structures Mutual integration and mashups with corporate services, intranet sites, other social media and enterprise platforms Page 15 2011-03-24 Bernd Lindner

Thanks for your attention Siemens AG Corporate Technology, Knowledge Management Siemens AG, CT T IAT KDS Otto-Hahn-Ring 6 D-81730 Munich Dipl. Inf. Bernd Lindner bernd.lindner@siemens.com Tel.: +49 (89) 636-55073 http://www.ct.siemens.com Siemens Aktiengesellschaft: Chairman of the Supervisory Board: Gerhard Cromme; Managing Board: Peter Loescher, Chairman, President and Chief Executive Officer; Wolfgang Dehen, Brigitte Ederer, Heinrich Hiesinger, Joe Kaeser, Barbara Kux, Hermann Requardt, Siegfried Russwurm, Peter Y. Solmssen; Registered offices: Berlin and Munich, Germany; Commercial registries: Berlin Charlottenburg, HRB 12300, Munich, HRB 6684; WEEE-Reg.-No. DE 23691322 Page 16 2011-03-24 Bernd Lindner