Claude CELLIER Professor Teaching Area/s: International Commerce Year hired at ISC Paris: 1987 Full-Time Participating Grande Ecole and MBA Education: Degree Institution Year Major / Minor International Institut de Commerce International 1972 Commerce BEI - CAMA BESA (diplômes d Etat) Ecole des Conseillers du Commerce Extérieur de la France 1966 École de Formation et de Perfectionnement d Ingénieurs de l Aéronautique 1960 Course Responsibilities at ISC Paris 2007 through 2012: International Strategic Development International Project Management Intellectual Contributions 2007 through 2012: Intellectual Contributions Refereed Journal Articles (AERES / CNRS Selection) Peer-Reviewed Journal Articles Other Journal Articles Conference Proceedings 1 Case Studies Total
Scholarly Books Chapters in Scholarly Books Working Papers 1 Other Outlets Total 2 Education Graduate: Auditeur libre présenté par le Ministère de l Industrie et de la Recherche, École Nationale d Administration (ENA), 1987 Diplôme d Études Supérieures en Commerce International (homologué 3ème cycle des universités), Institut de Commerce International, 1971 1972 Other diplomas:bei - CAMA BESA (diplômes d Etat), EFPIA (École de Formation et de Perfectionnement d Ingénieurs de l Aéronautique), 1957-1960 Spécialiste du Commerce Extérieur (diplôme d Etat), École des Conseillers du Commerce Extérieur de la France, 1965 1966 Auditeur libre options: affaires internationales et gestion des entreprises, Collège Libre des Sciences Sociales et Économiques, 1967-1968. Academic Appointments Permanent professor in charge of the International Business and Project Management MBA (post graduate program) at ISC (Institut Supérieur du Commerce de Paris), member of the Conférence des Grandes Ecoles (since 1995, date of the creation of the cycle). Permanent professor in charge of the teaching: strategy, promotion and techniques of International Commerce for the Graduate program «International Business Management» delivering a Master grade diploma, and concerning the MBA program, Marketing and Management in the luxury industries at lsc Paris (since 1987). Director of the MBA International Business and Project Management, nominated four times at the «top ten» rating of the best trainings in France concerning Business and international projects management (classement SMBG 2004, 2008, 2009, 2010). Instructional Activities and Development Taught Courses outside ISC Paris since 2007 Visiting professor specialized in the promotion of exports and audit-export techniques applied to individual firms or at a collective and sectorial level (Centre of International Commerce, Geneva).
Honors and Special Recognitions Décoré de l Ordre du Gouvernement hongrois en reconnaissance des efforts déployés pour le développement de la coopération scientifique, technique et économique franco-hongroise dans les secteurs de l informatique et de l électronique. Lauréat du prix de l innovation pédagogique, 2009. Intellectual Contributions Conference Proceedings CELLIER C. La mise à niveau des Chambres de Commerce et d Industrie tunisiennes facteur de développement du partenariat Euro-méditerranéen 1 er Forum Euro-méditerranéen des Chambres de Commerce et d Industrie, (publication dans la revue Le Manager), Sfax Tunisie, janvier 2005. Working Papers CELLIER C. L Evolution des réseaux institutionnels publics de représentation économique et commerciale à l étranger, CRISC n 9, (Les Cahiers de la Recherche de l Institut Supérieur du Commerce), juin 2005, pp. 101-152. Other professional Experiences Consulting and technical assistance: Senegal October 2007 to June 2008: Technical Assistance to the Head office of ASEPEX (Senegalese Agency specialized in export promotion). Strengthening of the capacities of the General Management and of the managers of the business areas. Project Director and Head of mission in charge of the supervision of a team of experts and of the coaching of local teams. (This project was financed by the European Union). Djibouti September to October 2005 : Organizational and managerial audit of the Ministry of Commerce and Industry proposition for the upgrading and the strengthening of competences of the Ministry, of the Chamber of Commerce and of the National Agency of investment Promotion. (Financing : Integrated framework gathering a pool of multilateral donors). Morocco February 2000 to December 2003: Strengthening of the national capacities in the area of export consulting. Consultant specialized in export audit and formulation of business strategies. Preparation and animation of a series of seminars for the consolidation of the Moroccan expertise in export audit, for the institutional support of Moroccan exporting firms, and in elaborating a businessplan for firms. Supervision of 17 Moroccan consultants for the achievement of the diagnostic of Moroccan export firms, and the setting-up of marketing and business-plans export for Moroccan firms in the IMME sector. Supervision and coordination of the works of local trainers. (Swiss Financing in collaboration with CCI-CNUCED/OMC). December 2004: Elaboration of a pilot study of national extension of the training/qualification/certification study of Moroccan consultants specialized in international consulting CCI-CNUCED/OMC CMPE. France February 1998 to February 2000: Improvement of the performances of French firms of the TIC export sector (Claude CELLIER has been selected es-qualité by the Région Île-de-France, the Ministry of Industry, la Direction Régionale du Commerce Extérieur and the Chambers of Commerce and Industry to realize diagnostics export, international development plans as well as the census of the training need of small businesses/small and medium sized of Ile de France industries, in the electric, electronic and computing industries area. This programme has received the support of the Paris region and of the European Union (programme Euro-partnership and strengthening of skills). Firms having benefited of interventions: IT softwares, SSII, mesure contrôle et régulation, spectacle
trade, industrial computing, components and electronic subsystems, laboratory materials, audio-visual, robotic industries. Tunisia April to July 1999: Strengthening of the performances of the institutional plan in charge of the promotion of the Tunisian foreign exchange market. improvement of the coordination between CEPEX, the Ministry of Foreign Affairs, API, Chambers of commerce and Industry, professional and employers organizations. Diagnostic of Tunisian embassies in Western Europe and propositions to improve their promotion capacities in terms of exportations and investments. (PNUD and CCI- NUCED/OMC). October to November 1998: Needs assessment of Tunisian firms of the sector of components and automotive equipments for the setting-up of an information system on foreign exchange markets (Western Europe). Investigation among twenty firms of this sector. Definition and business-plan of an observatory of exportations (Business and industrial Intelligence) for the firms of the sector. Devising of a framing agreement of partnership between the Chambers of Commerce and Industry network and CEPEX, for the creation of Export-Points in the regions. (PNUD and CCI-NUCED/OMC). Consulting to CEPEX for the creation of a service «SOS EXPORT» to the benefit of Tunisian firms. December 1998 to February1999: Study of the international market and of the export outlets of the Tunisian offer of services (IT, audit, company consulting and engineering, edition, audio and televisual production, insurances) in the preparation for export action plans. (CEPEX-PNUD in cooperation with Comète engineering project manager, prime contractor). February 2001: Diagnostic export and business-plan export diagnostic of a group of Tunisian firms, GI Informatique in cooperation with Comète Engineering manager. July 2000 to January 2003: Assessment of the network of the 8 Tunisian Chambers of Commerce and Industry, needs assessment of Tunisian firms in terms of assistance services, elaboration of a national strategic plan of skills strengthening of Tunisian CCI, organization of a national seminar of certification and drafting of a strategy notice for the Tunisian authorities and funding agencies for the launching of the project (co-financing by the French Cooperation and the European Union). September 2004: Elaboration of a framing document for the preparation of a three-year technical assistance project, targeting the strengthening of skills of the Tunisian CCI in collaboration with the concerned Tunisian institutions (CEPEX, professional, UTICA (financing by the French Ministry of Foreign Affairs). December 2004: Conception and coordination of a seminar of upgrading skills of the chief executive officers and executives of the Tunisian CCI concerning the elaboration of strategic projects, strengthening/development of capacities (French Ministry of Foreign Affairs financing). IGAD February 2003 7 countries of the sub-region of East-North Africa, Horn of Africa: seminar in English on the promotion of the inter-regional cooperation for the promotion of commercial exchanges of investments in the sub-region. Financing by The European Union. Hungary - September 1995/December 1997: Technical assistance to the Hungarian Ministry of Industry of Commerce and small businesses for the elaboration and the implementation of a promotion policy of small businesses. Preparation of a bilateral cooperation project with Chambers of Commerce and industry in order to set up a one-stop service provider (for local firms and IDE). (Ministry of the Economy, Industry and Employment, Ministry of Industry). January/June 1997: Preparation of an inter-regional cooperation project between the North-East region of Hungary and the Lorraine Region. Identification of 11 cooperation projects, 3 IDE projects in the Borsod-Abauj-Zemplen region. (French Ministry of Foreign Affairs and DATAR). Cameroon - November 1997/October 1999: Assessment of the policy and the national environment of exports. Formulation of a new development strategy of foreign exchange market and development of
the institutional frame. Head of mission, in charge of the piloting of a team of 8 national and international consultants: promotion of industrial and service products, promotion of agricultural and agro-industrial products, tourism and craft industry promotion, financing and guarantees, regulations and taxation, infrastructures and institutions, legal environment, study of the international demand and selection of products and exportable services, support to exporters. (PNUD, OMC, CNUCED, CCI.). Ivory Coast December 1996: Needs assessment to reinforce the national competencies for the management of the agreements of OMC. Definition of an integrated programme for the implementing of the agreements of Cycle d Uruguay. (OMC, CNUCED, CCI Geneva). June 1997: Drawing up of the Business-plan of the new mixt National Agency promotion of the exportations of APEX-CI (Cabinet du Premier Ministre sur financement Banque Mondiale). June/December 1998: Needs assessment of firms for the setting up of an information system on foreign trade and the strengthening of the export competencies. Definition of the requirements of a national information system on foreign trade (in partnership with DMI Associés à Lyon). (Coopération française et Banque Mondiale). March 1999: Study of the revival of the Ivory Coast destination concerning tourism (gestion déléguée du projet pour le compte de la société Boussole Bleue chef de file du projet). (Financing : FNISCI, Ministère du Tourisme et Banque Mondiale). February 2000: Launching of a building programme for firms of the Ivory Coast to exportation. Engineering training, requirements and pre-selection of trainers, implementation of a programme of seminars addressed to firms and institutions. Adaptation of pedagogical tools. (Fonds de Développement de la Formation Professionnelle et Fédération Nationale des Industries et Services de Côte d Ivoire). May 2000: Drawing up of the requirements for the achievement of the launching pilot phase of an information system and business intelligence specialized on International markets. (French Cooperation and FNISCI). Guinea Conakry November 1997: Elaboration of an integrated support and promotion programme of the private sector. Financing components, Investment Guarantee, Investment Promotion, export promotion (PNUD et ONUDI). June 1999: Propositions and terms of references for the setting-up of a support project for the private sector and to the promotion of PME/PMI (French contribution to the integrated programme). Definition of projects : support to the consular network (CCIA), institutional support to the Ministry of Industry in charge of the private sector promotion, restructuration of the consulting services, network for PME/PMI, assessment and refocusing of the Office of Promotion of investments missions (including IDE), setting-up of a guarantee fund consular network. (French Cooperation). September 2002-February 2003: Management and technical coordination of a project of strengthening skills and of upgrading of support intermediary institutions of the Guinean private sector. French Cooperation. December 2003: Drawing up, animation, assessment of a seminar about the promotion of foreign investments methodology. Madagascar - July 1997: Drawing up of an integrated programme of technical assistance for the upgrading of skills linked to the membership to OMC and the improvement of the performances of institutions and export firms. (OMC-CNUCED-CCI).
Congo 1993/1994: Assessment of the institutional promotion frame of firms (local firms and IDE) Diagnostic and reform of consular networks (CCI), creation of a unique office for formalities of local firms and foreign investors, strengthening of skills of the support and promotion institutional frame. (PNUD). Senegal 2005: Assessment and reorganization of the institutional support export plans to exportations. Assessment of the national commerce service. Reform of the plan and creation of a National agency of the promotion of exports associating the private and the public sector. Definition of the missions, organization activities, budget and chronogram of implementation of the Agency. 2007: Technical Assistance to the Head Office of ASEPEX (Senegalese Agency of promotion of exports) (Financing IXème FED U.E.) Training Experience : France 1995: Creation and piloting of a teaching the graduate training (MBA) for Institut Supérieur du Commerce de Paris (membre de la Conférence des Grandes Ecoles) Theme: International Business & Project Management. Engineering training, technical and scientific assistance, selection, animation and assessment of the intervening. Conception, implementation and assessment of a programme of seminars on export promotion strategies and techniques addressed to Export managers and sales managers of French small businesses concerning control of electronic measuring instruments (financement Ministère de l Industrie) in cooperation with the French Ministry for Foreign Trade and la Professional Federation. Morocco 1993: Training seminar addressed to the top executives of the14 greatest Moroccan banks. Themes: audit export, evaluation of development projects of Moroccan export firms, conception of a development plan of international activities (Groupement Professionnel des Banques du Maroc - GPBM). 2000 2003: Training session of quarterly seminars, for consultants specialized in export development. Assessment, training and supervision of trainers, transfer of pedagogical tools to ISCAE. Assistance to the creation de Moroccan Association of export consultant auditors. Swiss Government financing. Tunisia December 2004: Conception and organization of a seminar concerning the upgrade of competences of chief executives and executives of Tunisian CCI in terms of strategic project of enforcement and development of capacities (financement du Ministère Français des Affaires Etrangères). Training to the setting up project of business centres in the 8 Chambers of Commerce and Industry. Guinea 2003: Seminar of transfer of an applied marketing methodology to foreign investment for state top executives, Receiving Agency supporting the private and the Promotion of Investments Agency.