W1 - White Label Platform of TV channels DTH, IPTV, DVB-C A COMPANY THAT HAS IDEAS AND TAKES THEM PLACES W1 DTH Assump,ons TV Service is a must-have service. TV service is a commodity service. Operators in Bulgaria offer similar channel list, quality and prices. Satellite DTH service is a service with high fixed costs. Sharing between operators on a geographical principle makes sense. Savings of up to 2 million per year are guaranteed. 1
W1 DTH The W1 Offer A bouquet of more than 60 common TV channels in Bulgaria, 100 more to share from other operators. Optional management of TV rights. Pay-as-you-grow service on a subscription basis. A flat fee threshold. Cash Flow positive from day 1. Unparalleled Quality of Service. W1 DTH Why Neterra and Telenor? W1 is a long-term partnership between an independent, local operator in cooperation with a renowned international satellite operator; Neterra has 18 years of expertise in providing and supporting satellite services in Bulgaria and internationally; Telenor owns satellites at a premium orbital location with a large number of currently operating DTH platforms. 2
W1 DTH Details "White-label" (WL) is a model that enables a WL service, provided and supported by one company to be distributed by other TV services operators under their own brand. Supported technologies: DTH, IPTV and DVB-C Targeted to strong brands, called Brand Operators. They are already providing retail services or are willing to start providing retail services in Bulgaria. Allowing Brand operators to add DTH and other technologies to their line of TV services. W1 DTH Coverage at 1 West 60cm subscriber antennas are sufficient in the 52dBW area 3
W1 DTH Well populated premium satellite location More than 200 free-to-air TV and radio channels. 3 existing DTH operators with more than 1000 TV and radio channels, willing to simulcrypt some of their channels. Neterra will provide regular updates on channels available for simulcrypt. W1 DTH HD Channels Provide more HD channels than the competition. Most households already own an HD TV set. Give them what they want. 4
Why to Enter DTH & OTT Markets DTH & IPTV technology in your porbolio Service that does not depend on existing network Provide more TV services to more people over yet another technology without additional CAPEX. Why to Enter DTH & OTT Markets Bundling of services Bundle the DTH service with any, or all other services you provide to your end customers. Target customers who already use your services and are your fans. End users can buy their full package of telecom services by you only. 5
Why to Enter DTH & OTT Markets Expand porbolio The Viasat subscribers are currently declining (Broadband TV News, 18 April 2013: Viasat losing satellite homes). Some services though faired well resulting in an increased ARPU and stability. Why to Enter DTH & OTT Markets Loyal customers Your company has a large number of subscribers. Specially designed TV service for your subscribers. 6
CATV/LAN operators Expansion of territory The DTH service is not geographically restricted. You can develop your brand like national, rather than regional. CATV/LAN operators Easy to enter small territories No need to invest in fixed networks to provide your services in a certain town or village. You can start serving your subscribers immediately. You cover full territory from the very start of the service. 7
CATV/LAN operators One more channel of communica,on Send individual messages to your subscribers. Full control of managing this communication channel. Unique channels Design and plan your new exclusive channels. Test the end market directly. Bundle with your best offer, special invitations for events, exclusive information, etc. Maintain the competitive advantage on the market. 8
No Financial Risk Number of pay TV subscribers of telecoms in Europe (2011) Media Companies Independent Distribu,on Channel No more dependence on third party distributors. You control who is receiving your signal. A handy web interface is provided so that you can turn on and turn off at your convenience 9
Outsource all technical work Technical implementation and day-to-day support of your new service. Field support, like customer premises installations and on-site visits. A 24 hour support center. Neterra has 18-year expertise in satellite communications and online TV distribution. British Telecom, Verizon Business, Level 3, TINET, Orange Business, and others have entrusted their local operations 100% to Neterra. Mul,room/ mul,tenant solu,on 10
What Others Do DTH vs Cable TV Fixed line operators benefit from adding a DTH service. RCS/ DIGI DTH Subs Cable TV Subs DTH/Total Ratio Romania 1 000 000 1 600 000 38% Czech Republic 200 000 200 000 50% Slovakia 260 000 n/a n/a Croatia 70 000 70 000 50% Hungary 330 600 200 000 62% Serbia 100 000 n/a n/a Total 1 960 600 2 070 000 49% UPC/ UPC Direct DTH Subs Cable TV Subs DTH/Total Ratio Romania 283 800 1 600 000 15% Czech Republic 85 600 498 300 15% Slovakia 49 300 208 800 19% Hungary 226 300 896 000 20% Austria 535 000 510 000 51% Ireland 382 300 410 400 48% Total 1 562 300 4 123 500 27% What Others Do KabelKiosk Germany 11
What Others Do Orange Romania What Others Do Freesat Romania 12
What Others Do Vivacom Bulgaria Reported 120,000 DTH subscribers 2 years from start. About Neterra Telecommunications provider, offering services in Bulgaria and Southeastern Europe, with almost 18 years of history. Neterra has its own network for data, voice and television transfer, covering Bulgaria and connected worldwide through its network of partners. Focus on service quality. The company's data network is in the top 100 of global Internet networks and traditional No.1 in Southeast Europe. Neterra is traditionally ranked in the Top 5 telecom operators in Bulgaria. 13
About Neterra Partners About Neterra Data Centers Sofia Teleport Hub for satellite and terrestrial communication services Sofia Data Center One of the most modern, reliable and carrier neutral data center in the country, designed for data center from the planning stage. Telecom Center Ruse International operators are interconnected with regional telecommunications market and reach the Eastern European countries. 14
Thank you for your attention! QUESTIONS? Contacts: Neven Dilkov Managing Director Email: ndilkov@neterra.net Neterra Ltd. 1784 Sofia, Mladost 1 20A Andrey Saharov Blvd., 2nd floor Phone: +359 2 975 16 16 Fax: +359 2 975 34 36 www.neterra.net 15