PMR. Private healthcare providers have captured one-third of the Polish healthcare market FREE ARTICLE. by Monika Stefanczyk
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1 FREE ARTICLE Private healthcare providers have captured one-third of the Polish healthcare market by Monika Stefanczyk Source: Private healthcare market in Poland 2008 April 2008 PMR P U B L I C A T I O N S
2 Monika Stefanczyk, Senior Pharmaceutical Market Analyst In 2007 Poles spent PLN 23bn ( 6.1bn) on healthcare services and products, i.e., 13% more than in Over half of that amount was expenditure on drugs and medical devices. Medical services consumed PLN 5bn ( 1.3bn) from patients own pockets. Subscriptions and insurance as growth drivers for the private healthcare market According to our estimates, in 2007, private spending on healthcare represented 36% of total healthcare expenditure. Such private spending comprises payments for drugs, medical devices and services directly from patients pockets, unofficial payments for medical care, subscriptions offered by medical companies and health insurance offered by insurance companies. In 2007 the key drivers of the market growth were subscriptions sold by private medical companies, OTC drugs and other products available without prescription and private health insurance offered by insurance companies. Polish private healthcare market s value (PLN bn) and its change, % 13% 25 8% 27 9% 30 10% e 2007e 2008f 2009f 2010f Value e estimate f forecast Source: report Private healthcare in Poland 2008, PMR Publications, a division of PMR Ltd., 2008 Dynamics
3 PMR believes that in medical subscriptions and health insurance will continue as major driving forces behind the market growth, because their popularity among Poles will be on the increase. The Act on Health Insurance will not generate massive interest in this type of medical services financing Currently, even if a patient takes out additional insurance, he or she is still required to pay the mandatory premium transferred to the National Health Fund (NFZ). Another factor halting the development of the private health insurance market is the lack of a guaranteed benefits basket and price list for medical services rendered in the public system. If such a basket were determined, it would be clear which services to cover with additional insurance. At present, no one knows what services to include in additional health coverage. The World Bank estimates that in five years time an impressive proportion of 15% of Poles may be covered by private health insurance. We think that this would be possible only if private companies were allowed to compete with the NFZ. However, the current draft Act on Health Insurance does not provide for such market liberalisation, therefore it may take much longer to reach this 15% level. More information on the private healthcare in Poland can be found in PMR Publications latest report, Private healthcare in Poland Development forecasts for
4 About PMR PMR Publications ( provides reliable market intelligence for business professionals interested in Central and Eastern European countries. Publications by PMR analyse the business climate in the region, in particular in the construction, retail, IT, telecommunications and pharmaceutical sectors. PMR Publications offers both free and paid subscription newsletters, internet news portals and in-depth reports. To find out more about Poland and Central and Eastern European countries please visit and as well as regional and national sector portals dedicated to construction ( IT and telecom ( retail ( and pharma (). PMR Research ( is a specialised research unit of PMR Ltd. It offers a full range of market research, analytical and marketing services: quantitative and qualitative research, preparation of sector analyses, desk research, and database preparation services. PMR Research specialises in the provision of services to clients from the IT, telecommunications, pharmaceutical and construction sectors. PMR Consulting ( provides a wide range of services in 17 countries of Central and Eastern Europe, including market entry feasibility studies, CI (competitive intelligence), strategic advisory, FDI assistance (M&A and Greenfield projects), quick consulting as well as any other services and support a company might require to enter a market, find a business partner or gain reliable information. Our services are always tailored to the specific requirements of our clients, many of which are Fortune 500 companies.
5 PMR Publications, PMR Consulting and PMR Research are divisions of PMR Ltd. ( a publishing, consulting and market research company providing information, advice and services to international businesses interested in Central and Eastern Europe. With highly skilled staff, top ranked web sites and over ten years of experience, PMR is one of the largest companies of its type in the region. PMR Ltd., ul. Supniewskiego 9, Krakow, Poland tel./48/ , fax/48/ , Contact PMR Customer service tel./48/ fax./48/ sales@pmrpublications.com Marketing tel./48/ marketing@pmrpublications.com You are welcome to contact the authors of the article: Monika Stefanczyk, Senior Pharmaceutical Market Analyst PMR Publications tel./48/ monika.stefanczyk@pmrpublications.com
6 Want a hand in turning corporate ideas into market success? PMR s recipe for market suc cess : Tak e an idea, add reliabl e intelligence, fol d in customised marke t research and press wit h fine grade d competitive advisory. PMR Ltd. delivers more than reliable intelligence, it also specialises in a full range of market research as well as in comprehensive management and business consultancy. PMR Research ( is the custom market research unit of PMR Ltd. providing a full array of market research services including customer satisfaction studies (consumer and B2B), brand awareness and brand image studies, segmentation, distribution and competition studies, as well as in-depth sector analyses using PMR Research s proprietary methodology. Latvia Estonia Lithuania Russia Russia Belarus PMR Consulting ( provides a wide range of tailored consultancy, including market entry feasibility studies, CI (competitive intelligence), sourcing, strategic advisory, FDI assistance (M&A and Greenfield projects), business partner searches, quick consulting, and any other services and support a company might require. Poland Ukraine Czech Rep. Slovakia Hungary Slovenia Romania Bos.& Herz. Croatia Serbia Bulgaria Mont. Turkey PMR delivers: top quality consulting and research Thanks to our partners in the region, we can provide comprehensive regional services on countries in Central and Eastern Europe. For more information visit:
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