Short courses at cbs

Short courses at CBS

EXPERIENCE DANISH ECONOMY AND BUSINESS... WE WELCOME YOU CBS welcomes MBA students from valued partner universities who want to experience a special sort of economy and culture, and to do so through analytical perspectives that allow you to integrate the experience with your own academic curricula. THE SHORT COURSE CONCEPT The one- or two-week programmes described in this catalogue are all Master`s level and offer you the opportunity to get to know some of the features that are special to the Danish economy and business life, and to connect with prominent Danish businesses, corporations and business researchers. SHORT COURSES IN THIS CATALOGUE: BIO-BUSINESS CSR AND SUSTAINABILITY HEALTH MANAGEMENT DESIGN BUSINESS SOCIAL ENTREPRENEURSHIP MARITIME SHIPPING These short courses are new and build on existing experiences with research and education at CBS. If you would like to know more about our short courses, please contact Niels Henrik Larsen by mail nhl.io@cbs.dk or phone +45 3815 3093

3short courses...at CBS CBS is a public university, founded in 1917, currently providing business education to 20,000 students at all levels of academic and professional education. CBS is EQUIS-accredited (European Quality Improvement System) since 2000 CBS is accredited by AMBA (Association of MBAs) since 2007 CBS is accredited by AACSB (Association to Advance Collegiate Schools of Business) as the first school in Scandinavia CBS is among the 8 Danish and Swedish universities constituting the Øresund University Network with more than 165,000 students and more than 10,000 researchers CBS is the Danish member of CEMS (The Global Alliance in Management Education) CBS is a member of PIM (Partnership in International Management)

BIO-BUSINESS This course presents analyses of innovation and business development as it unfolds in the complex and dynamic environment of bio-business.

5short courses BIO-BUSINESS WHAT YOU LEARN: To apply innovation and business development concepts to the biotech sector FROM THEORY TO PRACTICE The course runs over five days with one module on each day. The course modules: The characteristics of biotech as a networked industrial cluster The characteristics of the interrelations between industry, institutions and regulators as they appear in a Scandinavian context INNOVATION AND INDUSTRY DYNAMICS NOVO NORDISK. Biotech as a science-based industry. Patterns of innovations. Emergence and development of new industry segments. Differences between pharma and industrial bio. THE DANISH WAY The Øresund region around Copenhagen and Malmø has a strong biotech sector, globally connected and driven by the interactions of pharmaceutical firms, universities, biotech companies and hospitals in a supportive regulatory framework. THE IMPORTANCE OF REGIONAL EFFECTS MEDICON VALLEY ACADEMY Overview of the industry and innovation system of Medicon Valley Academy Øresund biotech. Key points from industrial history: lessons to be learned. Effects of the current financial crisis. BIO-ENTREPRENEURSHIP DYNAMICS COBIS Patterns in the founding of bio-ventures. Outcomes and performance. Guest talk by a bio-entrepreneur. Frameworks for entrepreneurship. CLEANTECH - BUILDING A NEW INDUSTRY NOVOZYMES/DONG/NOVO NORDISK Dynamics propelling - and holding back. The unfolding of new industry. The role and strategy of core actors in the Øresund region. Coordinator: Professor Finn Valentin, CBS Department of Innovation and Organizational Economics.

CSR AND SUSTAINABILITY Explore corporate social responsibility (CSR) and sustainability in Scandinavia, while also considering the on-going and looming challenges to sustain these performances.

7short courses CSR AND SUSTAINABILITY WHAT YOU LEARN: Become familiar with the CSR and sustainability activities in Scandinavia by Scandinavian companies How partnerships between companies, NGOs, and governments are fundamental to the CSR and sustainability approaches of leading Scandinavian firms Get to know the Scandinavian government initiatives related to CSR, the Scandinavian leadership approach and the role this may play in CSR and sustainability approaches at Scandinavian companies How the notion of ethics in sustainability and CSR has been discussed in Scandinavia The region as a whole has demonstrated the strongest macro-level sustainability performances in the world, with strong and balanced country-level economic, social, and environmental performances. Scandinavian governments are working to combine a high level of public service and a generous welfare state with an engagement by companies to develop corporate responsibility in social and environmental areas. FROM THEORY TO PRACTICE The course runs over either 1 or 2 weeks. We approach the topics at hand through multiple perspectives with focus on: To perform a stakeholder analysis of a major Scandinavian firm and assess the degree to which the firm is effectively engaging with its stakeholders and what this means in terms of CSR and sustainability THE DANISH WAY Scandinavia represents a uniquely stimulating region of the world in which to explore CSR and sustainability. Corporations are disproportionately well represented in the major CSR and sustainability performance indicators, including the Dow Jones Sustainability Index. Scandinavian companies Partnerships Government initiatives Cultural and social norms Corporate governance & ownership Ethics Useful generalisations? Current relevant management research Coordinator: Assistant Professor Robert Strand, CBS Centre for CSR, and Professor Mette Morsing, CBS Sustainability Platform.

HEALTH MANAGEMENT The short course will discuss policy, management, innovation and implementation in the hospital sector, focusing on recent national reforms and their implementation in the Danish healthcare system.

9short courses HEALTH MANAGEMENT WHAT YOU LEARN: Become familiar with the structure and operation of technically complicated, largescale, tax-financed services like the Danish health service FROM THEORY TO PRACTICE The course will be realised through a close collaboration between Gentofte Hospital (a hospital in the Copenhagen capital region) and CBS. Be able to frame questions and inquiries into important aspects of health management, including both theoretical and practical perspectives and both producer, user and regulator issues Reflect on the interplay between the stakeholders in a hospital system including scientific, therapeutic, managerial and user perspectives THE DANISH WAY The Danish public hospitals form an important part of the Danish welfare model. Despite the growing proportion of elderly in the population and the fast-growing demand for medical services, both costs and satisfaction have been stable for the last 20 years. The background for this stability is a high level of change in the form of a vast series of reforms made by government regulators, regional authorities and the medical and administrative hospital staff. The health service is a politically managed system with many actors that none the less is able to simultaneously transform and stabilise itself. Before the course the students should: 1) Have some basic knowledge about the Danish health services. If so desired, CBS can send a package of selected reading material for preparation purposes. 2) Formulate a question they want to investigate during their stay in Denmark. The question must be relevant to both the managementpractice of participants and to the Danish health services. This preparation can be done in groups. 3) Based on the question to be investigated, the students should inform the coordinators about whom or what kind of function they would like to visit during their stay at CBS/ Gentofte Hospital. It is our experience that this kind of peer-to-peer exchange of experience can be very inspiring. Coordinator: Morten Knudsen, PhD, Associate Professor, CBS Department of Organizationn, and Eva Zeuthen Bentsen, PhD, former Associate Professor and Head of Department at CBS, now CEO of Gentofte Hospital.

DESIGN BUSINESS Learn how companies are developing a competitive advantage and making money through bringing design thinking, design-driven innovation, strategic design, interaction design, experience design, and co-creative design into the value chain.

WHAT YOU LEARN: The latest and most important approaches, methods, practices, and tools for creating competitive advantage through design To analyse decisions about design business, taking into account strategy, competitive situation, operational risk, capabilities, and limitations To assess the innovation portfolio of a firm and identify strengths and weaknesses in its design strategy Choose the most appropriate design process according to the type of innovation at hand THE DANISH WAY We are inviting participants to one of the most exciting places for design in the world: Copenhagen. Scandinavian design has been a mainstay in the international scene since the 1950s and Copenhagen has proven a particularly fruitful place for design trends, development of design processes, and designdriven companies. A recent study of design-driven companies in the region showed that they were able to weather the economic turmoil of the past years much better than traditional firms, even improving their economic performance in many cases. These companies will visit our class. Innovation has moved to the top of the agenda for most firms today. With this, bringing design considerations, capabilities, and processes into the value chain at an early stage has become a much talked about recipe for achieving breakthroughs and creating game changers. Businesses have changed their perspective on design, up-scaling it from a marketing device to a strategic asset for discovering blue oceans. As Dan Hill, a prominent designer from Finland puts it: Design has too often been deployed at the low value end of the product spectrum, putting the lipstick on the pig. In doing this, design has failed to make the case for its core value, which is addressing genuinely meaningful, genuinely knotty problems by convincingly articulating and delivering alternative ways of being. Rethinking the pig altogether, rather than worrying about the shade of lipstick. FROM THEORY TO PRACTICE 60% classroom work, chunked into 30% content delivery and 30% process work in the studio at CBS (www.cbs.dk/studio), and 40% interacting with design-driven companies. Coordinator: Associate Professor Stefan Meisiek and Professor Daved Barry, CBS Department of Management, Politics and Philosophy. 11 short courses DESIGN BUSINESS

SOCIAL ENTREPRENEURSHIP Get an insight into: How social entrepreneurs turn opportunities into reality. How they identify (or create) opportunities for social change and how they must muster the necessary resources.

WHAT YOU LEARN: The differences between social entrepreneurship theories How these theories link to social performance Which variables impact the social performance of social enterprises To apply these theories to the analysis of social entrepreneurship in a wide range of case studies THE DANISH WAY Today, many foundations aim to identify and promote social entrepreneurs. The most prominent Danish example is the Sociale Kapital Fond (Denmark s first social venture fund, investing capital and competencies in promising social entrepreneurs to scale their social impact and economic performance). Given its large number of innovative social entrepreneurs, Denmark is often referred to as the Nation of Social Innovation. FROM THEORY TO PRACTICE Through the study of Social Entrepreneurship (S-ENT), CBS is looking at the discovery and sustainable exploitation of opportunities to create public goods. The identification of disequilibria in market and non-market environments enables students to engage with interesting societal issues. The S-ENT process often leads to the creation of social enterprises. These social ventures are hybrid organisations exhibiting characteristics of both the for-profit and not-for profit sector. Individuals engaging in S-ENT are usually referred to as social entrepreneurs, a term that describes resourceful individuals working to create social innovation. During the program, students will visit some Danish social enterprises, such as: - Specialists (a company employing staff with autism in software testing; founded by Denmark s first Ashoka fellow) - MyC4 (a website allowing individuals to invest in microfinance in Africa) 13 Despite its generous welfare state and large public sector, voluntary work and private social initiative are widespread in Denmark. NGOs, social and community projects are mushrooming, and the incentive to optimise the management and operations of these organisations is growing. Thus, the domain of social change and social initiative is no longer reserved for students of political sciences and development studies. Business students are increasingly recognised as possessing important skills that can provide social goods and drive social change. - Chaos Pilots (a school for social entrepreneurs founded over 20 years ago) Coordinator: Professor Kai Hockerts, CBS Department of Intercultural Management (IKL). short courses SOCIAL ENTREPRENEURSHIP

MARITIME SHIPPING Get introduced to the economics and business of international maritime shipping with a special focus on the most important contemporary developments in the organisation of the international shipping industry and associated trades.

WHAT YOU LEARN: To identify the key drivers of demand and supply in the four main shipping markets To apply proper principles of forecasting to current maritime market scenarios How contemporary developments in the organisation of international shipping alter the nature of commercial decisions Among many other things, the shipping companies have to deal with issues such as intensifying global competition; the continued internationalisation of shipping and its supply chain; the growing role of research and development (R&D), branding and marketing; diverse stakeholder demands; and the necessity of handling the increasingly multifaceted, international regulation of shipping. 15 How contemporary developments in the organisation of international shipping change the role of maritime policy and reduce the influence of official policy-makers FROM THEORY TO PRACTICE The course is divided into two short modules, offered individually or in combination over a 1-2 week period with focus on: THE DANISH WAY For centuries, Denmark has been an important seafaring nation, and recently, the Danish fleet of cargo vessels has been a significant feature in many areas of maritime transport. The most successful Danish shipping company, Maersk, is not only the world s largest container shipper, but is also involved in harbour construction and management in Asia and America. In Denmark, maritime education and research has been provided through cooperation between the companies, their trade associations, and the public sector. The research centre CENSEI (Centre for Shipping Economics and Innovation) at CBS is one of the strongest research environments for shipping management in Northern Europe, with a strong international profile and a strong connection to the industry in Denmark. 1. Historical developments in maritime trade 2. The world s fleet 3. The establishment of maritime economics as a special discipline 4. Maritime supply and demand 5. Economics of shipping segments 6. Maritime forecasting Coordinator: Associate Professor Henrik Sornn-Friese, CBS Department of Innovation and Organizational Economics short courses MARITIME SHIPPING

copenhagen business school solbjerg plads 3 2000 frederiksberg denmark tel: +45 3815 3815 fax: +45 3815 2015 e-mail: cbs@cbs.dk www.cbs.dk