Rutgers Mini-MBA : BioPharma Innovation

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1 Rutgers Mini-MBA : BioPharma Innovation Ga i n t h e s k i l l s to t r a n s f o r m scientific i n n ovat i o n i n to business success

2 Rutgers Mini-MBA : BioPharma Innovation Format: Twelve 3-hour modules. Must attend a minimum of 10 sessions to earn a certificate Participant Profile: Scientists and business professionals in Biotech and Pharma seeking to gain greater industry-specific skills and prepare for a broader, more strategic role in their organization Individuals considering an MBA or Professional Science Master s degree that combines advanced science and business Credit Available: 3 graduate-level credit waiver upon passing an optional final exam. Credits apply to applicants meeting entrance requirements to the MBA program at Rutgers Business School 3.6 CEUs 36 CPEs Cost: $4,995 includes all instructional materials and fees Ask about team discounts and Rutgers Alumni discount Faculty: Leading professors from Rutgers Business School, the School of Management and Labor Relations, Rutgers Law School, and industry experts in the areas of Biotech and Pharmaceuticals Program Overview While pharmaceutical innovation has improved the quality of life, there remains a wide range of challenges facing the industry. The Rutgers Mini-MBA : BioPharma Innovation program explores new business models and the vision required to address these challenges. Learning is focused on building business skills tailored to the needs of the Biotech and Pharmaceutical industries, while challenging participants to consider new business paradigms promoting sustainable revenue growth, stakeholder cooperation, and cost management in a capstone session. Who Should Attend The Mini-MBA : BioPharma Innovation is a certificate program for: Science or business professionals in the biotech or pharmaceutical industries desiring to enhance their business acumen and improve their ability to work across functions in their organizations Company teams or crossfunctional groups who are seeking to leverage the value of new learning tools and resources throughout the organization Leaders who have been promoted into commercial roles from functional, medical, chemical or engineering backgrounds Senior Scientists making the transition into management positions Students pursuing advanced study and contemplating careers in the bioscience sector (MD, PhD) What You Will Learn This program provides participants with an understanding of: A new vision for pharmaceutical business modeling based on cooperation between healthcare stakeholders and patient outcomes How strategies for the discovery, analysis and approval of new drugs are developed Intellectual property laws and government policies driving drug development decisions The clinical/regulatory process and timelines at the US FDA and its foreign counterparts How potential therapeutic areas for pharmaceutical intervention are identified, researched and analyzed How to construct written/oral reports for drug development and marketing After completing the program, participants will be familiar with how key functions work together to develop a successful drug, as well as how researching, modeling, and projecting market opportunities for specific therapeutic areas create future market opportunities.

3 The Rutgers Mini-MBA : BioPharma Innovation features focused learning experiences and case studies on vital subject areas in today s rapidly changing industry environment. Twelve sessions are delivered in three-hour modules. Topics may include: STRATEGY AND CONTEXT Globalization & Innovation: New Technologies, New Talent, Successful Strategies & Future Challenges The Economic Policy Context Innovation in the BioPharma Industry The FDA & the Regulatory Process Understanding the Marketplace: Evolving Healthcare Systems in the US & Abroad FINANCIAL ANALYSIS Analysis of Financial Statements Modeling the ROI in R&D Portfolio Strategy & Management MARKETING AND PRICING Market Research & Financial Drivers Marketing Management Pharmacoeconomics, Pricing & Reimbursement in Healthcare STRATEGY IMPLEMENTATION Business Ethics & Social Responsibility in the BioScience Industry Managing Strategic Transformations to Meet Stakeholder Needs Designing Effective Organizations CAPSTONE SESSION Business Analysis of Future Business Models: Problem Solving with Interdisciplinary Teams The capstone session is a dynamic, interactive workshop tying together the course concepts and creating a comprehensive, insightful vision for the BioPharma industry s future role in the management of chronic diseases. The program culminates in a facilitated discussion of recommendations by participants in the assessment, introduction, and implementation of new business opportunities. The Rutgers Mini-MBA Family of Programs ALLIANCES AND INTER- FIRM RELATIONSHIPS Supply Chain Development Strategic Alliances & Acquisitions Technology Management & Licensing Intellectual Property Introduced in 2003, the Mini-MBA was created to meet the urgent need for creative thinking, problem solving, and innovation confronting businesses across all industry sectors. Its purpose is to fill in the gaps in the crossdisciplinary knowledge of functional experts, enabling them to solve complex problems across functions. Mini-MBA : Business Essentials Mini-MBA : Finance Essentials Mini-MBA : Leading Strategic Innovation Mini-MBA : Entrepreneurship Mini-MBA : BioPharma Innovation Mini-MBA : BioPharma Entrepreneurship Mini-MBA : Strategic Healthcare Mgmt. Mini-MBA : Strategic Marketing Mgmt. Center For Management Development Tel: 732/ [email protected] 94 Rockafeller Road, Suite 215, Piscataway, NJ

4 The program helped me think outside the box in performing my daily tasks and enabled me to be a change leader in my current job and other functions that I move into. The lecturers kept the entire class active and captivated. Global Study Data Manager, Roche Offer This Program At Your Location! Bring the expertise of Rutgers nationally recognized faculty directly to your workforce. Benefits include: Sessions tailored to your business Delivered at times convenient for your staff Group learning and networking Ideal forum for management participation in program delivery Co-branded certificates Partner with Rutgers Center for Management Development at your location to develop your employees and leverage the competitive advantage of your workforce. Our flexible approach centers on your needs, delivering on-site programs that have produced results for many organizations in the New York metropolitan area. Contact Rutgers Center for Management Development at 732/ or biopharma@cmd. rutgers.edu for information on bringing this program to your location.

5 First Name Last Name Job Title Company REGISTRATION FORM Rutgers Mini-MBA : BioPharma Innovation Street Work Address Home Address City State Zip Code Day Telephone Fax Address Session Starting Date Location Academic Degrees Year Received from Registration Fee: $4,995 includes tuition and all instructional materials. Check enclosed payable to Rutgers, The State University of New Jersey. Purchase order enclosed: No. Bill my credit card: American Express MasterCard Visa Card No. Expiration date (month/year) Your name as it appears on the card Signature (required) Cancellations and transfers will be accepted without charge if written notification is received any time up to 10 business days prior to the program start date. Cancellations or transfers made on or after that time are subject to the full cost of the program. Registrants who fail to attend and do not cancel prior to the start date will be responsible for the full cost of the program. No credit toward a future session will be granted. Substitutions may be made before the start of the program. Written notification must be made in advance. TWO WAYS TO REGISTER 1. Fax the completed registration form* to 732/ Mail the completed registration form* to: Center for Management Development, Rutgers, The State University of New Jersey, 94 Rockafeller Road, Suite 215, Piscataway, NJ For further information, please call 732/ or [email protected] * A registration form can also be found at

6 Center for Management Development Rutgers, The State University of New Jersey 94 Rockafeller Road, Suite 215 Piscataway, NJ Tel: 732/ In partnership with BioNJ, Princeton, NJ Essential tools for all leaders in science driven organizations. Mini-MBA BioPharma Innovation