Orlando City Soccer Foundation Inc. Summary Contact Information Nonprofit Address Orlando City Soccer Foundation Inc. 618 E. South Street Suite 510 Orlando, FL 32801 Phone (407) 480-4706 Fax (407) 480-4729 Web Site www.orlandocityfoundation.org At a Glance IRS Ruling Year 2014 Organization's type of tax exempt status Public Supported Charity 1
Statements Statements Mission Our mission is to use the sport of soccer to promote a healthy lifestyle that enables children and families to reach their full potential. We accomplish this by providing soccer programming, nutrition education, mentoring, and by making strategic community investments in the neediest areas of our community. Health and wellness is our focus and the Foundation has created soccer programs in under-served areas and has created soccer facilities. The programs will not just be teaching soccer but will also offer nutrition education and life skills to help children make healthy choices. Impact In 2015, the Foundation: continued to host free soccer programs in the Parramore area, including one exclusively for girls. The programs included nutrition education and yoga alongside the soccer skills plus a focus on teamwork, attitude, self-discipline and respect opened the first mini pitch at the John H Jackson Neighborhood Center and began 'Soccer for Success' programming, 90 minutes, 3 times per week partnered with Orange County Public Schools to bring soccer to their Title One schools after-school programs. Each school received an equipment pack and free coaching training for their staff donated $40,000 in grants to local non-profits and organizations starting their own soccer programs In 2016, the Foundation: will open 5 more mini pitches plus Soccer for Success programming and mini tournaments between locations begin installing community gardens to go alongside the mini pitches. Most of the locations are in 'food deserts' where residents have little or no access to fresh food. Teaching children about healthy foods will now make more sense when they are able to help grow their own vegetables and fruit Needs 1. Volunteers to run the new soccer programs in under-served areas 2. Raise a larger amount through annual events, giving circle, and other fundraising streams 3. Increase awareness of the foundation through several areas (social media, community events, and strategic partnerships) Background Orlando City Soccer Club, a men's professional soccer team began operations in November 2010. The team plays in Major League Soccer which has teams all over North America and some in Canada. The Club also has a U23 team playing in the Premier Development League and a youth club of around 2000 children aged 4-18. The youth club features both a Boys Development Academy and Elite Clubs National League for girls. In 2015, the pro team will play in the newly refurbished Citrus Bowl and in 2016 will commence play in a brand new, purpose built stadium in downtown Orlando. The Club already has a great history of community outreach, asking its players to sign a contract requiring them to undertake a minimum of 28 hours per player of community service. The players go out to schools, youth groups, hospitals and non-profits. The Foundation was formed in 2011 and began operating fully the following year. 2
CEO/Executive Director Statement The effectiveness of the Soccer for Success program has recently been independently evaluated and results show that:the program helped most participants work better on a team, stay away from anti-social behavior, try harder in school and showed significantly better health results. We have expanded the reach of the programs and have now added community gardens to impact the health of the families even more. We hope to see even better results from this holistic approach. Board Chair Statement Areas of Service Geographic Areas Served Areas FL - Orange FL - Osceola FL - Seminole FL - Brevard FL - Lake Service Categories Primary Organization Type Recreation & Sports Secondary Organization Type Youth Development 3
Programs Programs Summer Soccer Clinics Description This program will begin June of 2014 and will serve more than 520 children through the summer at multiple locations throughout the Central Florida community. Working with these children to bring knowledge of soccer, fair play/sportsmanship, health, wellness, nutrition and life skills. OCF will provide financially accessible, Free Play Soccer Opportunities, while encouraging the importance of play in promoting healthy child development. Free play opportunities have been proven to be important to healthy brain development. Additional benefits of free play include 1) allowing children to use their creativity and develop their imagination, dexterity, and other strengths 2) encouraging children to interact with the world around them 3) helping children conquer their fears and build their confidence, 4) teaching children to work in groups, so they learn to share and resolve conflicts 5) helping kids practice decision making skills and becoming more resilient. Class Code Class Sub Code Population Served Recreation & Sports, General/Other Soccer Children Only (5-14 years) Blacks, African Heritage K-12 (5-19 years) Budget $15,000.00 Long Term Success Short Term Success Orlando City Foundation will work on fighting Childhood Obesity. OCSF also works with local entities such as ROCK (Reducing Obesity in Central Florida Kids) which is already working to address the childhood obesity problem in the Parramore community. According to the Center for Disease Control and Prevention, childhood obesity has more than tripled in the past 30 years. Recent research indicates that any approach to address obesity should be multi-faceted, including not only the individual but also the environments (social, structural and environmental) in which they live. Creating a healthy living environment should be an essential component of addressing childhood obesity. Developing a comprehensive community-based strategy that promotes and supports healthy lifestyle behaviors has the potential to eliminate the risks for childhood obesity. Our first steps towards combating childhood obesity are through the free soccer clinics. We will eventually look to develop soccer facilities to continue with our efforts. Orlando City Foundation through will work on promoting the Game of Soccer through Engagement of Youth in the Game Regardless of Economic Status. OCSF endeavors to encourage and help young soccer players participant in the game, regardless of socio-economic status. One of the ways OCSF does this is by administering a scholarship grant process. There are 76,000 children playing youth soccer throughout Central Florida but for some, playing on an organized team is too costly. We believe playing soccer should be available to all and economic circumstances should not be a barrier. Research has shown that children who participate in team sports have lower drop- out rates, higher marks in the classroom, lower incidence of substance abuse and higher selfesteem. 4
Program Success Monitored By Examples of Program Success Fall 2014 Description Class Code Class Sub Code Population Served After school programs in 8 middle schools, 15-20 girls per school. Soccer programming twice per week then games on Friday's. All schools reported an increase in attendance and GPA scores and two schools have now instated a permanent girls soccer program. Recreation & Sports, General/Other Soccer Adolescents Only (13-19 years) Females At-Risk Populations Budget $6,000.00 Long Term Success Short Term Success Program Success Monitored By Examples of Program Success Research shows that many girls give up playing sports at the middle school age, especially African American and Latina girls. Free access to Level 5 NSCAA coaching certification for the school staff will ensure the programs can continue. Long term success would mean the girls continuing to play soccer, increased fitness and higher selfesteem This program was very popular with the 8 schools, resulting in 2 of them reinstating their girls soccer program permanently. Many parents began turning out to watch, something the schools reported was not the norm. The schools provided figures showing increased attendance from the girls in the program and also increased GPA scores. Fall programs included Memorial and Carver Middle School s first ever female soccer teams. Both schools are revitalizing their OCPS soccer league teams beginning next August. Memorial came from the lower half of the standings to defeat Lake Nona in the Championship game. Parents and family members came to Memorial Middle during the playoffs to cheer on their athletes, which created a fun, safe, and competitive atmosphere. Of the 148 students participating in the program, overall GPA increased from 3.1 to 3.4 respectively. Attendance numbers significantly increased from 88 total absences (during first quarter) to 0 during the 8-week program. These figures represent the largest recorded improvement from season to season, behaviorally and tactically. Lasting relationships were created between After School All-Stars, the Orlando City Foundation, and the surrounding community 5
OCPS 2015 Description Class Code Class Sub Code Population Served Programs ran in 10 title 1 elementary schools in Spring 2015, twice per week for 90 minutes per session, 300 children total. After-school staff were given access to a free NSCAA accreditation course to enhance the possibilities of the program continuing year round. Each school is given a soccer kit containing balls, cones, goals, shin guards, instruction manual etc. and a certified coach to shadow for the 8 weeks of the program. Program enhancements include a yoga session and nutrition education through our partner, Orlando Health Recreation & Sports, General/Other Physical Fitness Children Only (5-14 years) At-Risk Populations Budget $20,000.00 Long Term Success Short Term Success Program Success Monitored By Examples of Program Success Children will be introduced to soccer, a sport requiring constant movement. Early nutrition education will help instill healthy eating habits into the future, thus avoiding childhood obesity and the other health problems that come with it. Children will be measured at the beginning of the program in a few simple ways including speed, agility and flexibility plus their knowledge of soccer and nutrition. After-school staff are given access to NSCAA coaching certification which should help ensure the long term success of the program. The donated equipment means the children can use it on any given day, not just the days set aside. Results at the end of each 8/10 week period will inform program staff what is working and what is not. Measurements taken at the beginning will be compared plus a knowledge test for the children. Some quotes from the students: Soccer has helped me to get rid of my negative thinking and be more positive." "This program gave us the opportunity to be active and learn more about soccer skills. Soccer has helped me understand my weaknesses and my strengths." "I like to practice soccer because I get to learn from my mistakes." "This program has given our students the drive to reach their goals, in more ways than one! From a coach "I received Level 5 diploma from NSCAA through the Foundation and coached in the OCPS program. The kids have a blast and learn all aspects of the game including sportsmanship and respect. The Foundation have outdone themselves on this program!" 6
Summer 2015 Description 10 weeks of programs in Parramore similar to last year. One exception is an all girls camp run by female staff. The challenges are that many of the girls in this neighborhood lack a female adult role model who played sports or who engages in physical fitness activities. There is a large Haitian population in the service area, with many of the students having come to the US as infants or young children. Cultural differences mean that many girls have only seen brothers or male relatives engaging in sport, and when they are later offered formal opportunities in schools they lack the confidence and ability to participate in a co-ed environment. Class Code Class Sub Code Population Served Budget $0.00 Long Term Success Short Term Success Program Success Monitored By Examples of Program Success Fall 2015 Description Soccer for Success programming begins at Jackson Community Center, 3 times per week for 90 minutes. 60 minutes of moderate to vigorous physical activity followed by nutrition education and mentorship, actively encouraging the children to work hard in school and avoid negative influences such as drugs, alcohol and violence. Family and community engagement are an important part of the program, striving to turn parents and family members into advocates who reinforce the program's teachings by applying them in the home. Class Code Class Sub Code Population Served Budget $0.00 Long Term Success Short Term Success Program Success Monitored By Examples of Program Success 7
CEO Comments The soccer programs are the first step towards our long term goal of eradicating childhood obesity and its related diseases. Getting the children interested and excited in such an accessible team sport with the opportunity to deliver other lessons on healthy life choices will lead to building a healthy community. We aim to build a permanent facility offering programs on a regular basis and establishing a youth soccer club of which the whole community can be proud. The Soccer for Success program strives to involve the whole community including nutrition education. Mentors and coaches must be cognizant of the traditions and cultures in the program areas. The Foundation will enlist the help of Hebni Nutrition who developed the Soul Food Pyramid and who are well know to the Parramore community. 8
Impact Goals According to the Centers for Disease Control and Prevention, childhood obesity has more than tripled in the past 30 years. Recent research indicates that any approach to address obesity should be multi-faceted, including not only the individual, but also the environments (social, structural and environmental) in which they live. Creating a healthy living environment should be an essential component of addressing childhood obesity. Developing a comprehensive community-based strategy that promotes and supports healthy lifestyle behaviors has the potential to eliminate the risks for childhood obesity. Parramore, a vulnerable neighborhood in downtown Orlando has disproportionately high rates of childhood obesity. Parks are frequented by vagrants and drug dealers. The 22 convenience stores located throughout the community offer an abundance of snacks and ready-to-eat foods but fresh fruits and vegetables are difficult to find. There is not one full-service grocery store. Our aim is tackle this problem through providing safe places to play and the Soccer for Success program which not only teaches soccer skills, it encourages aerobic activity and teaches nutrition and healthy choices. The long term plan is to establish a permanent facility in Parramore and start a club soccer team. The Foundation will also help fund a mobile grocery store bringing fresh produce into Parramore on a regular basis. Prolonged and sustained social change will prevent this medical issue for future generations. Public awareness is a key component in ensuring the message is both far-reaching and resonates with the target population. Mentorship is a key element of the programming, teaching the children life skills alongside the soccer - teamwork, attitude, respect, self-worth, self-discipline and taking care of your body Strategies In Summer 2015, the Foundation continued free soccer clinics in locations in Parramore and in after-school locations in partnership with Orange County Public Schools. We also installed our first mini pitch in Parramore complete with programming, 90 minutes, 3 times per week. Fall 2016 will see a further 5 mini pitches and programming installed in under-served areas. The programs include a key element of mentorship, teaching the children life skills alongside the soccer - teamwork, attitude, respect, self-worth, self-discipline and taking care of your body. Nutrition education is an important component of the program and the lack of access to fresh food in the Parramore neighborhood encouraged us to look into establishing community gardens. The first one was installed in April 2016 with more being planned. Capabilities At Orlando City, we have staff, coaches and players who have the capability of carrying out the programs described previously. We have coaching manuals and trained staff for the soccer skills and a strong partnership with Orlando Health to carry out the nutrition, healthy living and injury prevention piece. We also work closely with Parramore Kidz Zone, an initiative working in the targeted area that has already increased math and literacy rates and decreased teen crime and pregnancy rates and After School All-Stars. PKZ know and understand the children and families in Parramore and will help introduce our organization and the programs. After School All-Stars is a nationally recognized organization providing comprehensive youth development programs that keep children safe and help them achieve in school and life. Funding for the programs will come directly from the Foundation. We have joined forces with the US Soccer Foundation and use their Soccer for Success program. They have served over 15,000 children in 20 cities nationwide with a free afterschool program that uses soccer as a tool to address children s health issues and juvenile delinquency. The program promotes healthy lifestyles in underserved areas and has data to prove its efficacy. The Foundation has also recently embarked on a partnership with the Boys & Girls Club of CF and have installed the first mini pitch at one of their branches. Their staff will be trained by our specialist team so they can carry out the Soccer for Success programs at the facility. Indicators 9
At the beginning of the programs, the children will be given a questionnaire about their soccer and health knowledge which will then be re-visited at the end of the program. This will ascertain some benchmarks and allow us to measure progress. Other measurements will include BMI percentiles, waist circumference size and aerobic capacity which will be entered into a data tracking system. This will help to further develop the programs and highlight areas for improvement. Since its inception, Soccer for Success has seen 75-80% of participating children experiencing improvements in all measurable areas. Other factors will be taken into account such as school attendance rates and GPA scores. There is myriad research that proves that students need adequate amounts of physical activity throughout the school day not only do they prevent obesity and obesity-related issues, but they perform better academically and tend to make better health choices into adulthood. The CDC, Columbia University, the New York City Health Department and Department of Education, the Universities of Illinois, West Virginia, and California have all published research that stands behind the need for physical education in the school system. The CDC states, physical activity can have an impact on cognitive skills and attitudes and academic behavior, all of which are important components of improved academic performance. These include enhanced concentration and attention as well as improved classroom behavior. Physical activity positively affects the following: Overweight and obesity HDL cholesterol Blood pressure Insulin resistance Skeletal health Musculoskeletal injuries Psychological well-being Self esteem Anxiety and depression Success in these programs will allow us to expand to other areas the measurable data will assist the Foundation to seek grants from other organizations with an interest in fighting childhood obesity. An independent study showing the efficacy of the programs has been published (see under 'Statements') Progress The Foundation has given a number of micro grants ($500 to $1,000) to organizations either starting soccer programs or enhancing existing ones. This has taken the form of new goals, full set of uniforms, balls and cones for 4 different organizations plus visits from staff and players to encourage the participants. Setting up new programs and monitoring their success will mean more children getting involved in fitness and healthy eating, contributing to a more healthy community. Donation of $10,000 each to: Parramore Kidz Zone for college starter kits; Summer of Dreams to allow 54 homeless children to access summer long camp; Healthy Families Orange, a childhood abuse prevention program The after school program in the first 10 elementary schools began in spring 2105 - each school received an equipment pack consisting of balls, pop-up goals, cones, shin guards, an instruction manual and a coach for the 10 weeks. The after-school staff are all able to access the free NSCAA coaching certification course so that they can continue the soccer programs when the Foundation moves to the next 10 schools. March 2015 saw the installation of a mini pitch at Jackson Community Center in Parramore. The Foundation also received the funding to implement programming, 3 times per week. The Foundation has installed 4 more mini pitches with 2 more to be added by Fall 2016, all come complete with Soccer for Success programming and is working with the City of Orlando to identify more sites for community 10
gardens. 11
Management Staff Full Time Staff 2 Part Time Staff 2 Volunteers 15 Contractors 2 Retention Rate 100% State Information State Charitable Solicitations Permit? Yes June 2017 State Registration Yes Feb 2017 12
Plans & Policies Plans and Policies Organization has a Fundraising Plan? Organization has a Strategic Plan? Management Succession Plan? Organization Policy and Procedures Nondiscrimination Policy Directors and Officers Insurance Policy No No No Yes Yes Yes Management Information Whistleblower Policy Document Destruction Policy Management Reports To Board CEO/Executive Director Formal Evaluation CEO/Executive Director Formal Frequency Senior Management Formal Evaluation Senior Management Formal Evaluation Frequency No No N/A N/A N/A N/A N/A 13
Governance Board Chair Board Chair Kay Rawlins Company Affiliation Founder Term Jan 2012 to Jan 2017 Board CoChair Board CoChair Stephen Dinon Company Affiliation Orlando Health Term Jan 2016 to Dec 2016 Board Members Name Affiliation Status Carlos Carbonell Echo Interaction Group Voting Stephen Dinon Orlando Health Voting Valencia Feijoo Southwest Airlines Voting Erin Freeman Community Volunteer Voting Jackie Hayter Orlando Health Voting Beth Hobart Keller Williams Realty Voting Courtney Keller GreenbergTraurig, P.A. Voting Anthony Land Retired Voting Justin Luna Latham, Shuker, Eden & Beaudine, LLP Voting Ted McHugh Parkway Properties Voting Kim Praniewicz Fifth Third Voting Kay Rawlins Orlando City Soccer Foundation Voting Fabio Silva Coldwell Banker Residential Brokerage Voting Sheridan Smith BKHM Voting Sam Stark Massey Communications Voting Valerie Svantesson E Tennis Voting Board Demographics - Ethnicity African American/Black 1 Asian American/Pacific Islander 0 Caucasian 13 Hispanic/Latino 2 Native American/American Indian 0 Other 0 14
Board Demographics - Gender Male 7 Female 9 Not Specified 0 Governance Board Term Lengths 3 Board Term Limits 2 Board Meeting Attendance 76% Number of Full Board Meetings Annually 6 Written Board Selection Criteria? Written Conflict of Interest Policy? Yes Yes Percentage Making Monetary Contributions 100% Percentage Making In-Kind Contributions 100% Standing Committees Board Governance Communications / Promotion / Publicity / Public Relations Development / Fund Development / Fund Raising / Grant Writing / Major Gifts 15
Financials Fiscal year Fiscal Year Start Jan 01, 2015 Fiscal Year End Dec 31, 2015 Projected Revenue $150,000.00 Projected Expenses $60,000.00 Endowment Value $0.00 Percentage 0% Detailed Financials Revenue and Expenses Fiscal Year 2014 2013 2012 Total Revenue $128,528 $95,120 ($3,689) Total Expenses $52,360 $49,265 $3,746 Revenue Sources Fiscal Year 2014 2013 2012 Foundation and Corporation $0 $0 $0 Contributions Government Contributions $0 $0 $0 Federal $0 $0 $0 State $0 $0 $0 Local $0 $0 $0 Unspecified $0 $0 $0 Individual Contributions $28,268 $0 $0 Indirect Public Support $0 $0 $0 Earned Revenue $36,701 $0 $0 Investment Income, Net of Losses $0 $0 $0 Membership Dues $0 $0 $0 Special Events $63,559 $95,120 ($3,689) Revenue In-Kind $0 $0 $0 Other $0 $0 $0 16
Expense Allocation Fiscal Year 2014 2013 2012 Program Expense $43,575 $37,369 $788 Administration Expense $8,785 $11,896 $2,958 Fundraising Expense $0 $0 $0 Payments to Affiliates $0 $0 $0 Total Revenue/Total Expenses 2.45 1.93 0.00 Program Expense/Total Expenses 83% 76% 21% Fundraising Expense/Contributed Revenue 0% 0% 0% Assets and Liabilities Fiscal Year 2014 2013 2012 Total Assets $114,588 $38,420 $5,709 Current Assets $70,859 $22,175 $2,709 Long-Term Liabilities $0 $0 $0 Current Liabilities $0 $0 $13,144 Total Net Assets $114,588 $38,420 ($7,435) Short Term Solvency Fiscal Year 2014 2013 2012 Current Ratio: Current Assets/Current Liabilities -- -- 0.21 Long Term Solvency Fiscal Year 2014 2013 2012 Long-Term Liabilities/Total Assets 0% 0% 0% Top Funding Sources Fiscal Year 2014 2013 2012 Top Funding Source & Dollar Amount Special Events Special Events -- $63,559 $95,120 Second Highest Funding Source & Dollar Earned Revenue -- -- Amount $36,701 Third Highest Funding Source & Dollar Amount Individuals $28,268 -- -- Capital Campaign Currently in a Capital Campaign? No Goal 0 17
Disaster Plans Disaster Plans Organization is a member of Voluntary Organizations Active in Disaster (VOAD)? No Created 08.04.2016. Copyright 2016 Central Florida Foundation 18