November, 14 17, 2013 RESULT SUMMARY OF THE VISITOR SURVEY TÜYAP Fair, Convention and Congress Center Büyükçekmece İstanbul, Turkey 6
TABLE OF CONTENTS PAGE 1. SUBJECT OF THE SURVEY 3 1.1. INFORMATION ON THE FAIR 3 1.2. AIM OF THE SURVEY 3 1.3. METHOD OF THE SURVEY AND THE SAMPLE STRUCTURE 3 2. INFORMATION SUMMARY ON FAIR RESULTS 4 3. INFORMATION ON PARTICIPANTS 4 4. INFORMATION ON VISITORS 5-10 5. FAIR ACTIVITIES 11 2
1. SUBJECT OF THE SURVEY This survey report is prepared regarding the COMVEX İSTANBUL 4 th Commercial Vehicles, Buses and Components Expo, which was concurrently organized with LOGIST EURASIA 2013 6th Logistics Industry, Transportation, Loading, Unloading, Handling, Storage Vehicles, Equipment, System and Technologies Fair, by TÜYAP Fairs and Exhibitions Inc., by permission of The Union of Chambers and Commodity Exchanges of Turkey (TOBB), with the collaboration of Automotive Manufacturers Association (OSD), Heavy Commercial Vehicles Association (TAİD) and the Association of Automotive Parts and Components Manufacturers (TAYSAD) and held between November 14-17, 2013 in TÜYAP Fair, Convention and Congress Center Büyükçekmece / İstanbul, Turkey. 1.1. INFORMATION ON THE FAIR NAME OF THE FAIR DATE November 14 17, 2013 COMVEX İSTANBUL 4th Commercial Vehicles, Buses and Components Expo VENUE CITY / COUNTRY ORGANIZATOR CONCURRENT FAIR EXHIBITION AREA NUMBER OF PARTICIPANTS NUMBER OF VISITORS WEB SITE Tüyap Fair, Congress and Convention Center - Büyükçekmece İstanbul / Turkey TÜYAP Fairs and Exhibitions Inc. LOGIST EURASIA 2013 6th Logistics Industry, Transport, Loading and Unloading, Stacking, Storing Vehicle, Equipment, System and Technologies Fair 7 Halls 221 companies and company representatives / 21 countries 30.866 professional visitors / 52 countries www.comvexistanbul.com NEXT FAIR 2015 1.2. AIM OF THE SURVEY This survey aims to identify the visitor profile through the polls conducted with the visitors during the fair and information forms collected from the domestic and foreign visitors at the entrance, to determine the general assessments of the visitors about the fair, to present the results of the analysis and published news summaries about the fair to the participating firms, and to benefit from these data for the improvement and development of future fairs. 1.3. METHOD OF THE SURVEY AND THE SAMPLE STRUCTURE This survey is conducted by applying the face-to-face survey method with randomly selected fair visitors equally distributed to the days and hours that the fair was held, at different points in the fair, by evaluating the information forms collected from the visitors at the entrance, and by analyzing the entrance records of the professional visitors and information in their invitation cards. 3
2. INFORMATION SUMMARY OF COMVEX İSTANBUL AND LOGIST EURASIA 2013 8 showrooms 80.000 sqm exhibition area 30.866 professional visitors from 52 countries 29.624 domestic, 1.242 foreign visitors 95,8 % domestic, 4,2 % foreign visitors 3. INFORMATION ON COMVEX İSTANBUL 2013 EXHIBITORS 221 companies and company representatives from 21 countries Countries of exhibitor companies Austria Italy Russia Belgium Japan Singapore Denmark Latvia Spain Finland Netherlands Sweden France North Korea Turkey Germany Norway United Kingdom Greece Poland USA Filipinler İsviçre Vietnam Finlandiya İtalya 4
4. INFORMATION ON VISITORS 4.1. GENERAL VISITOR DISTRIBUTION COMVEX İSTANBUL - LOGIST EURASIA 2013 Fairs held in Tüyap Fair, Convention and Congress Center Büyükçekmece has hosted 30.866 qualified visitors from 52 countries. 30,866 professional visitors in total 4.2. INFORMATION OF FOREIGN VISITORS As a result of the assessment of information forms collected from the visitors at the entrance of COMVEX İSTANBUL and LOGIST EURASIA 2013 Fairs, it is determined that visitors from 51 countries have visited the fair, excluding Turkey. Afghanistan Algeria Austria Azerbaijan Belarus Belgium Bosnia Herzegovina Botswana Brazil Bulgaria Cameroon China Egypt Finland France Georgia Germany Greece Hungary India Iraq Iran Israel Italy Japan Jordan Kosovo Libya Lithuania Macedonia Morocco Netherlands Palestine Peru Poland Romania Russia Saudi Arabia Serbia South Korea South Africa Spain Sweden Syria Tanzania Tunisia Turkmenistan UAE Ukraine United Kingdom USA Tüyap has hosted procurement committees from Egypt, Iran, Russia, Macedonia and Greece during the fair. Foreign visitors from 51 countries 5
a. Geographical distribution of foreign visitors (%) b. Regional distribution of foreign visitors (%) I. II. 6
4.3. INFORMATION ON DOMESTIC VISITORS As a result of the assessment of information forms collected from the visitors at the entrance of COMVEX İSTANBUL and LOGIST EURASIA 2013 Fairs, it is determined that visitors from 72 provinces of Turkey have visited the fair. Visitors from 72 provinces Top 10 provinces that the visitors came from No Provinces % 1 İstanbul 64,0 2 Kocaeli 6,2 3 Bursa 5,0 4 Sakarya 3,4 5 Ankara 2,1 6 Konya 2,1 7 Tekirdağ 1,8 8 Edirne 1,2 9 İzmir 1,1 10 Çanakkale 1,0 Provinces of domestic visitors Adana Çankırı İzmir Nevşehir Adıyaman Çorum Kahramanmaraş Niğde Aksaray Denizli Karabük Ordu Amasya Diyarbakır Kars Rize Ankara Düzce Kastamonu Sakarya Antalya Edirne Kayseri Samsun Artvin Elazığ Kırıkkale Siirt Aydın Erzincan Kırklareli Sinop Balıkesir Erzurum Kırşehir Sivas Bartın Eskişehir Kocaeli Şanlıurfa Batman Gaziantep Konya Şırnak Bayburt Giresun Kütahya Tekirdağ Bilecik Gümüşhane Malatya Tokat Bitlis Hakkari Manisa Trabzon Bolu Hatay Mardin Uşak Burdur Iğdır Mersin Van Bursa Isparta Muğla Yalova Çanakkale İstanbul Muş Zonguldak Tüyap has hosted procurement committees from Bolu, Çanakkale, Denizli, Edirne, Kahramanmaraş and Sakarya during the fair. 7
4.4. COMVEX ISTANBUL GENERAL VISITOR PROFILE a. Sectoral distribution of the visitors regarding the subject of the fair (%) Paper products, medical products, cleaning, cosmetics, leather products, ceramics, related broadcasting organizations, related departments of universities, white appliances, mining, insurance and financial institutions. b. Product group distribution that the fair visitors were interested in (%) PRODUCT GROUPS % Passenger transportation vehicles 25,0 Light commercial vehicles 16,7 Heavy commercial vehicles 16,6 Spare parts and vehicle accessories 10,5 Vehicle engine parts and service equipment 8,8 Trailer and truck superstructures 7,0 Tyres and rims 6,4 Motor fuels and preservative oils 5,4 Information technologies and communication systems 2,6 Other 1,0 8
c. Department of the visitors (%) 33% of the visitors are owner/partner of the firm or have executive positions d. Visitors purpose of visiting the fair (%) 98% of the visitors recommend the fair to their business network e. Satisfaction rate (%) 93,5% OF THE VISITORS WOULD LIKE TO VISIT THE NEXT FAIR 9
4.5. Demographic Statistics (a) Age distribution (%) (b) Distribution of educational background (%) (c) Gender distribution (%) % 90 % 10 % 79 % 21 10
5. FAIR ACTIVITIES Comvex İstanbul and Logist Eurasia Fairs have continued to be the meeting point of the sector and hosted the public partners of the sector. Turkish Labor Agency (İŞKUR), Turkish Post and Telegraph Directorate (PTT), Turkish State Railways (T.C.D.D), Union of Chambers and Commodity Exchanges of Turkey (TOBB), International Transporters Association (UND), Great Anatolian Logistics Organization (BALO), Chamber of Shipping and Türk Eximbank have both introduced their projects, products and services and answered the questions and needs of visitors and participating firms. Small and Medium Enterprises Development Organization of Turkey (KOSGEB) has informed the participants with a Q&A session, following a seminar in which the grants and support is explained. 11