PPDM Well Master and Enterprise MDM Tools 2013 PPDM Data Management Symposium Calgary Kelly Guillory & Prasanna Balakrishnan
Agenda About Us Paper Background What People Want Business Value of MDM MDM Solution What Well Master needs MDM Solution Options Enterprise MDM Tool Options Pros/Cons of Enterprise MDM Tools What's Right for You? Page 2
Noah Consulting About Us Founded by information services professionals Extensive experience providing solutions to the largest and most complex energy companies in the world Focused exclusively on the data / information domain Industry and Data Management Professionals averaging 18+ years experience Combine significant information and industry subject matter expertise Providing a full spectrum of business solutions Information strategy, information architecture, solution delivery Local and offshore solution delivery options Awards: Page 3
Paper Background Oil & Gas companies are realizing the importance of Information Management Focus on setting up an Enterprise-wide Well Master Several options exist today: Custom built solution based on PPDM O&G specific MDM products Enterprise MDM tools Enterprise MDM tools come with a rich set of MDM capabilities, but there are features missing or not optimized for O&G This presentation will describe the pros and cons of these Enterprise MDM tools Page 4
What People Want - Business Value of MDM Costs Savings Reduced decision cycle time Improved reliability of decisions Lower learning costs Value Creation Knowledge sharing Increased Prospect Options Ensuring Compliance Improved quality of decision making Mitigating Risk Expanded opportunity for Global resource sharing Page 5
MDM Functions Information Management Environment Data Supply Data Supply Process & Controls based on Use Case Master Data Environment Content Management Meta Data Repository Data Delivery GIS Data Supply Standards Filters Quality Filters Reference Filters Business Rules Filters Master Data Repository Reports Analytics Page 6
MDM Solution What Well Master needs Stewardship process Distribution Request New/changed Master Data Request Quality Improvement Initiative Governance & Quality Monitoring Repository Master data Reference data Meta data Historical data Master Data Acquisition & authoring Real-time/near, batch Import from files DB access, ETL, Web services Adaptors Producers Authoritative sources End-user authoring Data Quality Management Validation and Cleansing Data reconciliation Measurement and assurance Producers Acquisition & Authoring Services MDM Governance & Stewardship Repository Services Master Data Management Services Master Data Quality Services Administration Services Support Services Administration and support Change management Security management Performance management Stewardship workflow Delivery Services Consumers Information lifecycle management Hierarchy & relationship management Event detection and notification Workflow Delivery Self-service (pull) interface Publishing (push) interface Web Services DB access, export Page 7
MDM Solution Options Custom built MDM solution Oil&Gas MDM products Enterprise MDM tools Page 8
MDM Options Custom Build Custom Built Solutions are uninhibited by Solution Domain Data Model Tools & Technology Can leverage and be fully compliant with PPDM data model and standards Page 9
MDM Options O&G MDM Products Page 10
MDM Options Enterprise MDM Tools Page 11
2012 MDM Magic Quadrant for Customer Data Provide insight into MDM packages focusing on the management of customer data to support CRM and other customer-related strategies. Source: http://public.dhe.ibm.com/common/ssi/ecm/en/nil12350usen/nil12350usen.pdf Page 12
2012 MDM Magic Quadrant for Product Data Provides insight into MDM packages focusing on the management of product & customer data to support SCM, ERP, e-commerce, procurement, and product lifecycle management. Source: http://public.dhe.ibm.com/common/ssi/ecm/en/iml14344usen/iml14344usen.pdf Page 13
Pros of Enterprise MDM Tools Ability to handle large data volumes Custom data models (PPDM based) Match & merge, blending, besting Data lineage and metadata management Page 14
Pros of Enterprise MDM Tools Hierarchy management (Well Levels!) Reference data management Data quality and data integration tools Data Governance processes & workflows Page 15
Cons of Enterprise MDM Tools Typically designed for retail & finance domains Data model product driven Complex O&G data types not understood Cross-vendor tool integration challenges Page 16
What's Right for You? Value Proposition Identify pain points Cost benefit analysis Build a business case Assessment Business Requirements Data domains & entities Non-functional requirements What's already available Tool Selection Market survey Short-list tools Compare side-by-side Tool pilot Page 17
Contact Us Kelly Guillory Principal (281) 744-0289 Kelly.guillory@noah-consulting.com Prasanna Balakrishnan Principal Noah Information Management Consulting Banker's Hall 888 3rd St SW Ste. 1000 Calgary, AB T2P 5C5 (832) 359-5041 Prasanna.balakrishnan@noah-consulting.com www.noah-consulting.com Noah Consulting, LLC Two Allen Center 1200 Smith Street, 16 th Floor Houston, Texas 77002 Page 18
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