GULFOOD 2016. The world s biggest annual food and hospitality show Dubai, 21 25 February 2016. Invitation to participate in the SWISS Pavilion



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DEADLINE FOR REGISTRATION 28 August 2015 GULFOOD 2016 The world s biggest annual food and hospitality show Dubai, 21 25 February 2016 Invitation to participate in the SWISS Pavilion OFFICIAL PROGRAM

84,642 visitors 4,800+ exhibitors 120,000 sqm of exhibition space THE MARKET OVERVIEW The population of the GCC region, one of the youngest in the world with a growing pool of expatriates, was estimated to be just above 50 million in 2014. While the region s population increased rapidly at an estimated 4.2 % Compound Annual Growth Rate (CAGR) between 2006 and 2014, limited agricultural production increased the country s dependency on imports. The region s net imports stood at nearly 75 % of its total food requirement in 2012, meeting the demands of its growing population. The region s affluence levels have also grown, with its per capita income rising at an estimated 5.2 % CAGR since 2006, to exceed US$ 33,000 in 2014. Growing income levels will increase consumption as well as the type of food consumed, over and above their basic needs. Qatar, Kuwait, and the UAE are amongst the wealthiest nations in the world, with the presence of huge hydrocarbon deposits. Abundance of wealth has facilitated the region s growing food imports. THE TRADE FAIR Established over 25 years, Gulfood has a well-deserved reputation amongst exporters for delivering spectacular return on investment. For the exporter seeking new sales from the Middle East, Africa and South Asia, Gulfood provides a trade and sourcing platform without equal, where international flavors find world-class business. FACTS & FIGURES GULFOOD 2015 At Gulfood 2015 not only the stands looked fantastic, but also the range of products on show was simply breath-taking. 84,642 visitors from 156 countries (2014: 81,622) 120,000 m² of space at Dubai World Trade Centre (2014: 113,000 m²) 4,800+ companies were represented (2014: 4,500) 123 national pavilions participated (2014: 121) For further information about Gulfood please visit the website: www.gulfood.com GULFOOD HAS COVERED THE INDUSTRY! Food & Drink Beverage & Beverage Equipment Food Service & Hospitality Restaurant & Café Switzerland Global Enterprise (S-GE) will organize two SWISS Pavilion. One in the Food & Drink sector and for the first time one SWISS Pavilion in the Food Service & Hospitality sector. VISITOR PROFILE Bakery Bar/Club Caterer Distributor Education/Training Government/Association Hotel/Hospitality Importer/Trader/Wholesaler Retail/Supermarket/Grocery Restaurant/Café EXHIBITOR PROFILE Producers and Manufacturers of the following segments: Food & Drink Type of food: Bottled Canned Chilled Dried Fresh Frozen Live Smoked Food products: Condiments/Sauces Dairy Fruits Grains/Cereals/Flours Meat/ Poultry Vegetables Specialty Products: Artisan products Children s products Ethnic food Fair trade Gift packs/hampers Gourmet & fine food Halal products Health/Wellness products Organic products Private label Ready meals Special diet products Food Service & Hospitality Bedroom/Bathroom Equipment: Bathroom amenities/accessories Beds/Bedding Linen/Curtains Cleaning/Maintenance Equipment: Detergents/Cleaning products Dishwasher Housekeeping products Laundry equipment Kitchen Equipment: Blenders Boilers Chef s knives Containers Food warming cabinets Freezing/Chilling cabinets Fryers/Grills/Toasters Ice-cream machinery Mixers/Processors Ovens Pots & pans Slicers Steamers Utensils Weighing scales Refrigeration Equipment: Air handlers Ammonia Refrigeration Blast freezers Cooling Towers Fluid Coolers Freon Refrigeration Glycol Systems Ice makers IQF Tunnels Pasteurizing/Warming/Cooling Tunnels Plate Chillers/Coolers Walk In Coolers Staff Equipment: Protective wear Uniforms/Clothing

EYE-CATCHING attractive Swiss design PROFESSIONAL service, reduces your effort STRONG presence in prime location ORGANIZER Dubai World Trade Centre, www.dwtc.com THE VENUE Dubai International Convention and Exhibition Centre, UAE. SWISS PAVILION A RECIPE FOR SUCCESS prominent location, ensuring a high degree of attention ideal platform to showcase your products under the umbrella brand Switzerland. clear identification by its Swiss design eye-catching and attractive booth design creating an inviting atmosphere ready to use stand efficient infrastructure, facilitating the individual care of customers and buyers professional service of the project team before, during and after the exhibition YOUR PARTICIPATION Choice 1: Unlimited booth space (min. 19 sqm) CHF 1,280. /sqm 2 tables, 8 chairs, 2 showcases or lockable sideboard, service package Choice 2: Individual (10 18 sqm) CHF 1,300. /sqm 1 table, 4 chairs, 2 showcases or lockable sideboards, service package Choice 3: Basic (6 9 sqm) CHF 1,340. /sqm 1 table, 3 chairs, 3 shelves (3 1 m) or 1 showcase/lockable sideboard, service package Choice 4: Start-up package (1 showcase, limited offer) CHF 5,550. 1 standing table, 1 bar stool, brochure rack, service package REGISTRATION FEE Members S-GE/fial: CHF 650., Non-members: CHF 950. ADDITIONAL FEES APPLIED FROM THE TRADE FAIR MANAGEMENT Compulsory Enhanced Internet Listing AED 1,500 per company Compulsory Exhibitor Insurance AED 550 per company Compulsory Registration Fee AED 1,000 per company FINAL DEADLINE FOR REGISTRATION: 28 AUGUST 2015 The professional support of S-GE positioned us at the Gulfood exhibition and enabled us to enter the Middle Eastern market quickly and efficiently. (Alipro AG, Marcel Wälchli, CEO) CLIMATE NEUTRAL BOOTH OUR CLIMATE IS PRECIOUS Make your presence climate neutral. To realize the booth construction, greenhouse gas emissions occur set an example and compensate them by donating CHF 5. /sqm booth space. Your contribution goes guaranteed towards a myclimate climate protection project. Your commitment has a good effect! SERVICE PACKAGE Infrastructure and services: attractive Swiss design booth construction with carpet back and side walls company logo illumination power supply hosted hospitality with free snacks, coffee/tee and soft drinks networking area for you and your guests internet access wardrobe and storage facilities (limited) booth cleaning and garbage removal waste bin Communication and advertising: entry in the official exhibitor catalogue contact details in the Swiss exhibitor directory onsite marketing direct links to all exhibiting companies via the S-GE website Organization: professional project management before, during and after the show exhibitor meeting in Switzerland consulting by all project partners and the S-GE project team Swiss side event exhibitor badges name tags pictures of your participation Consulting session in preparation of the trade fair: All companies which register have the opportunity of a complimentary consulting session with our specialist for the GCC region. Please feel free to contact Mr. Ruedi Büchi, Senior Consultant Middle East (rbuechi@s-ge.com), or the project team, for a free and non-binding consulting session. SERVICE NOT INCLUDED Not included in these prices are special services such as costs for shipment and insurance of exhibits, individual booth decoration and furniture, as well as costs for travel, accommodation, visas, etc. We refer to the S-GE General Terms and Conditions (4.6 in combination with 7.2) which are published and can be downloaded via www.s-ge.com/agb_2008_en.

ORGANIZATION Switzerland Global Enterprise Stampfenbachstrasse 85 CH-8006 Zürich T +41 44 365 51 51 F +41 44 365 52 21 PROJECT MANAGEMENT Sandra Brogli T +41 44 365 54 51 sbrogli@s-ge.com Valentin Diethelm T +41 44 365 52 27 vdiethelm@s-ge.com s-ge.com IN COOPERATION WITH

REGISTRATION SWISS PAVILION AT GULFOOD 2016, DUBAI, 21 25 FEBRUARY 2016 We hereby register our participation as part of the official SWISS Pavilion at Gulfood 2016 with legally binding effect, and confirm that we have read and accepted the General Terms and Conditions of Switzerland Global Enterprise (S-GE) as published at www.s-ge.com/ agb_2008_en. We are aware that the General Terms and Conditions mentioned above form a permanent element of this contractual relationship. An extract of the General Terms and Conditions of S-GE, covering specific arrangements for participating in trade fairs, is shown on the reverse side of this registration. Company: Address: Phone/Fax: E-mail: Contact: Function: ZIP/City: Website: MEMBERSHIP S-GE: Yes No fial: Yes No We would like to become member of S-GE. Please send us the documentation. REGISTRATION FEE Members S-GE/fial CHF 650., Non-members CHF 950. ADDITIONAL FEES APPLIED FROM THE TRADE FAIR MANAGEMENT Compulsory Enhanced Internet Listing AED 1,500 per company Compulsory Exhibitor Insurance AED 550 per company Compulsory Registration Fee AED 1,000 per company DESIRED PARTICIPATION Due to the given dimensions of the block, the size of your booth must be divisible by three. Choice 1: Unlimited booth space (min. 19 sqm) sqm CHF 1,280. /sqm Choice 2: Individual (10 18 sqm) sqm CHF 1,300. /sqm Choice 3: Basic (6 9 sqm) sqm CHF 1,340. /sqm Choice 4: Start-up package (1 showcase, limited offer) CHF 5,550. Climate neutral booth (optional) CHF 5. /sqm EXHIBITS/PRODUCTS After the receipt of the registration, 1/3 of the total price of the participation will be invoiced to each exhibitor. The first invoice will serve as confirmation of participation in the SWISS Pavilion. The remaining 2/3 of the total price of participation will be invoiced approx. 90 days prior to the fair opening. Additional services offered to participants during the course of the fair will be billed within 30 days after participation. Furthermore, please read carefully the extract of General Terms and Conditions for Participation in Trade Fairs on the reverse side. Place/Date: To be submitted by 28 August 2015 to sbrogli@s-ge.com/vdiethelm@s-ge.com or by fax to +41 44 364 19 57 Stamp/Signature: Switzerland Global Enterprise Sandra Brogli/Valentin Diethelm Stampfenbachstrasse 85, CH-8006 Zurich FURTHER SWISS PAVILION AT INTERNATIONAL TRADE FAIRS IN THE FOOD INDUSTRY: Gulfood Manufacturing Dubai, 27 29 October 2015 BIOFACH Nürnberg, 10 13 February 2016 Food & Hotel China FHC Shanghai, November 2015/16 Food & Hotel Asia FHA Singapore, 12 15 April 2016 ISM Cologne, 31 January 4 February 2016 SIAL Paris, 16 20 October 2016 We are interested in further information. Please send us the documentation.

EXTRACT OF GENERAL TERMS AND CONDITIONS For official Swiss participation in international trade fairs, other official joint events and Swiss exhibitions abroad 2. TENDER AND EXECUTION OF CONTRACT 2.2 Registration for participation in an event/trade fair must be received by Switzerland Global Enterprise in writing within the time limit for registration specified in the participation documents. A registration received in good time does not establish a right to participation or a particular size or location of an assigned booth. Late registrations may be considered only based on available space (section 7.1). The contract is deemed executed only upon written confirmation of registration by Switzerland Global Enterprise. 4. PAYMENT TERMS 4.4 The full participation price must be paid in full within four weeks before the start of the event/trade fair; otherwise the Client shall not be entitled to participate. 4.5 In the event that the exhibitor becomes delinquent in a due payment and Switzerland Global Enterprise rescinds the contract effective immediately (section 4.3), the registration fees and agreed participation price shall be payable in penalty. 4.6 Switzerland Global Enterprise will invoice the costs of Special Services (section 7.2) after the close of the event; such charges shall likewise be payable within 30 days. 6. DELIVERY/CHANGES/DELINQUENCY/CANCELLATION 6.5 In the event that an exhibitor elects, after execution of the contract, not to participate or to reduce the previously agreed scope of participation, the registration fee and full participation price for the Basic Services, subject to the limitation in section 6.6, shall remain due along with compensation for expenses already incurred by Switzerland Global Enterprise for Special Services (section 7.2). 6.6 Cancellation of the contract by the exhibitor is effective only if in written form (by letter or fax). Cancellation by e-mail is not admissible. In the event of timely written withdrawal, the following reductions from the price of participation are granted: if received at least six months before the exhibition: 30 % reduction; if received at least four months before the exhibition: 10 % reduction. If the exhibitor withdraws its registration less than four months before the exhibition, the full participation price and full registration fee are payable. If the exhibitor arranges for a suitable replacement exhibitor to assume the executed contract under the same terms, the original exhibitor s obligations shall be discharged up to the amount of the payment of the participation price by the replacement exhibitor. The registration fee and additional expenses incurred by Switzerland Global Enterprise remain payable in any case. The replacement exhibitor is also required to pay the registration fee. 6.7 Switzerland Global Enterprise may undertake a reduction in the registered booth space or a change of location at any time (section 7.1). In this event the exhibitor shall be entitled to withdraw in writing within one week of receiving notification of such a change in the contractual terms if the exhibitor s interests are unreasonably adversely affected thereby. If the adverse effect is reasonable, the exhibitor may nevertheless withdraw from the contract but shall be liable for the costs of withdrawal. The costs of such withdrawal are calculated as specified in section 6.6. 6.8 If it becomes impossible to participate in a trade fair as planned, the registered trade fair participant shall not be entitled to indemnification for loss of any expected business transactions that would have occurred while taking part in the fair. 7. SPECIAL TERMS FOR PARTICIPATION IN EVENTS/TRADE FAIRS 7.1 Basic Services: On assuming organizational responsibility, Switzerland Global Enterprise undertakes to provide the Client with ideal conditions for participating in the trade fair and to make all arrangements necessary to organize a dignified and unified event in keeping with Switzerland s reputation. The price for Basic Services (participation price) includes rental of the exhibition space and the services specified in the announcement. Switzerland Global Enterprise is the sole principal for the Basic Services vis-à-vis third parties. Switzerland Global Enterprise assigns locations and booth space in cooperation with the trade fair management. Switzerland Global Enterprise will make all reasonable efforts to meet exhibitors wishes in respect of location. Any confirmation of location and size of the exhibition space does not establish a legal claim. Switzerland Global Enterprise reserves the right to assign the exhibitor a booth at a location other than that confirmed, to change the size of the exhibitor s space (e.g. in the event of overbooking), to relocate or close entrances and exits to the fairgrounds and halls and to undertake other structural changes in the event that exceptional circumstances give rise to a significant interest on the part of Switzerland Global Enterprise in undertaking such measures. 7.2 Special Services: All services above and beyond the Basic Services, unless expressly agreed otherwise, are invoiced separately as Special Services on a cost basis including any handling charge. These include, without limitation, additional equipment and furniture, outlets, installations and operating costs for electricity and telecommunications, water, compressed air, gas, etc. as well as services such as additional exhibitor IDs, parking cards, etc. Exhibitor s obligations 7.3 The guidelines and rules established by the trade fair management are binding on all exhibitors. The responsible project manager of Switzerland Global Enterprise or his or her deputy retain domiciliary rights. Switzerland Global Enterprise or third parties appointed by Switzerland Global Enterprise represent the interests of the Swiss exhibitors vis-à-vis the trade fair management. 7.4 The design and operation of the rented space must be in harmony with the overall image of the fair. The exhibitor shall comply with the instructions of Switzerland Global Enterprise or the trade fair management in this respect. The guidelines of Switzerland Global Enterprise and instructions apply on a subsidiary basis for the design and operation of booths. 7.5 The exhibitor undertakes to complete the trade fair booth by the opening of the exhibition. The exhibitor is obliged to staff and supply the booth with exhibition materials for the entire time that the exhibition is open and to begin dismantling the booth only after the close of the exhibition. 7.6 Presentations of any kind and special actions (such as noisy or otherwise disruptive demonstrations, sale or free distribution of goods) are subject to express approval by Switzerland Global Enterprise. Visual or acoustic disturbance of neighbouring booths or obstructions in the booth and aisle spaces are prohibited. In the event of infringement, Switzerland Global Enterprise reserves the right at its own discretion to prohibit troublesome or obstructive presentations and, in the event of repeated infractions, to terminate the booth rental contract with immediate effect. 7.7 The engagement of local personnel, interpreters, etc. is in principle the responsibility of each exhibitor, but may be arranged through Switzerland Global Enterprise at the exhibitor s request and expense. Each exhibitor is responsible for ensuring that its event staff possess the required identification papers and permits. Transport, insurance and security measures 7.8 Packing, round-trip transport, customs clearances, storage and insurance of the exhibited goods and empties are the responsibility of each individual exhibitor unless otherwise agreed. 7.9 Participation does not include insurance cover. Securing liability, accident, illness, property, repatriation insurance, etc. is the responsibility of each exhibitor. Even if Switzerland Global Enterprise prescribes a freight forwarder, insurer or connecting link for certain activities on a binding basis in individual cases, the legal relations are based solely on the agreements concluded between the exhibitors and the contracting party. The role of Switzerland Global Enterprise in such cases is solely that of an intermediary. If Switzerland Global Enterprise provides the authorities with guarantees for the temporary admission of goods on behalf of exhibitors, the exhibitor undertakes to comply with the associated obligations and hold Switzerland Global Enterprise harmless. 12. ASSIGNMENT/INVOLVEMENT OF THIRD PARTIES 12.2 During participation in events/trade fairs, co-exhibitors may use the exhibition space rented by the exhibitor only with the written consent of Switzerland Global Enterprise and an additional registration. Co-exhibitors are participants appearing in some form in an exhibitor s booth, whether through lettering, exhibits or entry in the trade fair catalogue. A separate registration fee is charged for each co-exhibitor. When accepting co-exhibitors, the exhibitor is liable to Switzerland Global Enterprise for compliance with the present contractual terms and conditions, any individual agreements and for any damage caused by the co-exhibitor. Presentation of foreign exhibits or licensees of Swiss companies is permitted only with the approval of Switzerland Global Enterprise. 13. WARRANTY AND LIABILITY 13.4 Switzerland Global Enterprise is not liable for late arrival of goods for exhibit, defective support by local representatives of Swiss companies, theft of or damage to goods for exhibits and personal effects, force majeure, official confiscation, etc. 13.5 Switzerland Global Enterprise refuses liability for adverse effects or damage occurring to the exhibitor through its own conduct in contravention of the contract. Switzerland Global Enterprise is liable to the exhibitor for damage demonstrably caused deliberately or through gross negligence by Switzerland Global Enterprise or its contracting partners (booth assemblers, trade fair management, graphic artists, etc.). All further liability of Switzerland Global Enterprise is excluded. 13.6 Switzerland Global Enterprise bears no responsibility if an event is not held or planned participation does not occur due to unforeseen compelling circumstances. The costs of Basic Services incurred up to this date will be invoiced on a pro rata basis to the registered exhibitors. Expenses for Special Services will be invoiced to the exhibitors on an individual basis. 13.7 Switzerland Global Enterprise is not liable to the exhibitor for any consequences arising from the location or surroundings of the booth. 14. APPLICABLE LAW Unless and except as these T&C contain provisions to the contrary, the legal relations between the parties are governed exclusively by Swiss law. 15. JURISDICTION The exclusive place of jurisdiction for the legal relations existing between the parties is Zurich. Zürich, October 2007