Utkal University B.Sc. Physics and Education, 1991-1995, Regional College of Education, Utkal University, Bhubaneswar, India.



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Page 1 EDUCATION PALASH BERA Assistant Professor, John Cook School of Business, Saint Louis University 9545 Fredricksburg Court, Saint Louis, 63126, Mo Ph: 314-977-3867, E-mail: pbera@slu.edu University of British Columbia University of British Columbia Ph.D. - Management Information Systems, 2003-2007, Sauder School of Business, Vancouver, Canada. M.Sc. Management Information Systems, 2001-2002, Sauder School of Business, Vancouver, Canada Utkal University B.Sc. Physics and Education, 1991-1995, Regional College of Education, Utkal University, Bhubaneswar, India INFORMATION TECHNOLOGY SKILLS Database Programming Languages Web based Languages Certification Software tools Oracle and MS Access C++, Java, and Visual Basic XML, ASP.NET, and OWL (Web Ontology Language) RDBMS Design & Oracle Mapinfo (Geographic Information Systems), IBM Cognos and Tableau (Business Intelligence), Rational (Information Analysis and Design), MS Project 2010 RESEARCH INTERESTS My research interests are in three streams of information systems. The first stream is on Knowledge Management Systems (KMS). In this stream, I m particularly interested in philosophical foundations of knowledge management and laboratory experiments on the design and use of KMS. The second stream of research is on design science where my focus is on laboratory testing of IT artifacts such as design guidelines, definitions (e.g. knowledge, roles), and modeling rules. The third stream is on the implementation and use of virtual IT tools in practice. I m interested in finding out how organizations implement and use such tools such as Business Intelligence. My research in these three streams involves use of theories from multiple disciplines (such as cognitive science, learning, and philosophy) and application of multiple research methods (such as eye-tracking, protocol analysis, case studies, and laboratory experiments).

Page 2 Journal Publications 1. Bera, P. (2012) Why Cognitive Overload Matters in Understanding BPMN Models? (accepted at Journal of Computer Information Systems) (Acceptance rate 12% and impact factor 0.82) 2. Bera, P. and Evermann, J. (2012) Guidelines for Using UML Association Classes and their Effect on Domain Understanding in Requirements Engineering (Requirements Engineering Journal) (impact factor 0.97) 3. Bera, P., (2012) Analyzing the Cognitive Difficulties for Developing and Using UML Class Diagrams (Journal of Database Management) (Acceptance rate 6%-10% and impact factor 2.0) 4. Bera, P., Burton-Jones, A., and Wand, Y. (2011) Guidelines for Designing Visual Ontologies to Support Knowledge Identification, MIS Quarterly 35 (4), pp. 883-908 (Acceptance rate 5% and impact factor 5.0) 5. Bera, P., Krasnoperova, A., and Wand, Y. (2010) Using OWL as a Conceptual Modeling Language, Journal of Database Management 21 (1), pp. 1-28 (Acceptance rate 6%- 10% and impact factor 2.0) 6. Bera, P., Nevo, D., and Wand, Y. (2005). Unravelling Knowledge Requirements Via Business Processes: A Case Study. Volume 40, page 1-29. Special Issue on Information Systems Analysis and Design. Communication of the Association for Information Systems (CAIS) Papers to be submitted (manuscripts ready) 1. Bera, P., Peleg, M., and Wand, Y. (2012) An Action Based View of Knowledge: A Theoretical Model and its Empirical Testing 2. Bera, P., Burton-Jones, A., and Wand, Y. (2012) Studying the Impact of Representing Interactions Explicitly in Conceptual Models 3. Bera, P. and Poels, G. (2012) Testing the Effects of Ontological Redundancy in Conceptual Models Working Papers (data collection complete) 4. Bera, P. Jha, A., and Sirois, L.P. (2012) Does Audit Signature Matter in Audit Reports? Evidence from An Eye-tracking Experiment 5. Jha, A. and Bera, P. (2012) The Impact of Disclosures in Credit Card Statements: Evidence from An Eye-tracking Experiment 6. Monu, K., Bera, P., and Woo, C. (2012) The Need for a Conceptual Modeling Agent 7. Bera, P. and Soffer, P. (2012) Using Business Process Models as Conceptual Models 8. Bera, P. and Munoz, M. (2012) Taking Perspectives to Understand Conceptual Models 9. Bera, P. and Niederman, F. (2012) The Role of Conceptual Modeling in Requirements Analysis: A Case Study Reviewed Conference Publications 1. Bera, P. (2011) Analyzing Roles of BI Implementation Teams. Presented at the OASIS Workshop at ICIS, Shanghai

Page 3 2. Bera, P. (2011) Situations That Affect Modellers Cognitive Difficulties: An Empirical Assessment. American Conference on Information Systems (AMCIS), Detroit. 3. Bera, P., Peleg, M., and Wand, Y. (2010) A Conceptual model of Knowledge for Knowledge Management Systems, MIS Quarterly pre ICIS Workshop, St. Louis, Missouri 4. Bera, P. (2010) A Cognitive Perspective on How Experts Develop Conceptual Models in Complex Domains, American Conference on Information Systems (AMCIS), Peru, Lima 5. Bera, P., Burton-Jones, A., and Wand, Y. (2009) The Effect of Domain Familiarity on Modeling Roles: An Empirical Study, Pacific Asia Conference of Information Systems, Hyderabad, India, July 11-12, 2009 6. Bera, P. and Wand, Y. (2009) A framework to clarify the role of Knowledge Management Systems, Pacific Asia Conference of Information Systems, Hyderabad, India July 11-12, 2009 7. Bera, P. and Wand, Y. (2007). Ontological Interpretations of Roles. Proceedings of the Sixth Annual Symposium on Research in Systems Analysis and Design, Tulsa, May 11-13, 2007. 8. Bera, P. and Wand, Y. (2006). Conceptual Models of Knowledge and Knowledge Management Systems. Journal of AIS (JAIS) Theory Development Workshop at ICIS 2006, Milwaukee, December 13, 2006 9. Wand, Y., Woo, C. and Bera, P. (2006). Object-Oriented Enterprise Modeling A Methodology and a CASE Tool. Workshop of Information Technologies and Systems (WITS), Milwaukee, December 9-10, 2006 10. Bera, P. and Wand, Y. (2006). Roles of Ontologies in the Context of Knowledge Management Systems. Proceedings of the Fifth Annual Symposium on Research in Systems Analysis and Design, page 89-96, Vancouver, May 13-14 2006 11. Bera, P. and Wand, Y. (2004). Analyzing OWL Using a Philosophy-Based Ontology. Proceedings of the Third International Conference on Formal Ontology of Information Systems (FOIS), page 353-362, Torino (Italy), November 4-6, 2004. 12. Bera, P. (2005). Use of Philosophical Ontologies in the Context of Knowledge Management and Formal Ontologies. Proceedings of the 12th Doctoral Consortium on Advanced Information Systems Engineering (CaiSE), page 102-111, Porto (Portugal) June 13-14, 2005. 13. Bera, P. and Rysiew, P. (2004). Analyzing Knowledge Management Systems: A Veritistic Approach. Proceedings of the First International Workshop on Philosophy and Informatics, page 1-8, Cologne (Germany), March 31 - April 1, 2004. Invited Presentations 1. Bera, P. (2012) Using Eye-Tracking Software in Conceptual Modeling, to be presented at the MIS Workshop, March 16, 2012, Sauder School of Business, University of British Columbia, Vancouver, Canada 2. Bera, P. (2010) A Cognitive Perspective on Developing and Interpreting Conceptual Models, at the Institute for Operations Research and the Management Sciences (INFORMS), Austin, Texas. 3. Bera, P., Burton-Jones, A., and Wand, Y. (2009) Ontological Rules in Conceptual Modeling: What and When. at the Institute for Operations Research and the Management Sciences (INFORMS) Annual Meeting San Diego.

Page 4 Research Grants Awarded $6500 University Research Grant (URG) at Texas A&M International University, 2011-2012. Title: Understanding the Role of Modeling Experience in Developing Conceptual Models. $5000 University Research Grant (URG) at Texas A&M International University, 2010-2011. Title: Using Business Process Models as Conceptual Models: Empirical Studies. $9720 University Research Grant (URG) at Texas A&M International University, 2009-2010. Title: Improving Interactions Among IS Domain Knowledge Experts and IS Application Knowledge Experts for Creating Conceptual Models. PhD Dissertation Title: Using Ontologies in the context of Knowledge Management Systems Committee Members Professor Yair Wand (Supervisor, MIS division, Sauder School of Business, University of British Columbia) Assistant Professor Andrew Burton-Jones (MIS division, Sauder School of Business, University of British Columbia) Assistant Professor Joseph Tennis (School of Library, Archival and Information Studies, University of British Columbia) Outcome The thesis was evaluated as a category 1 thesis (highest possible category). This thesis is a collection of three papers. The first paper relates to using web ontology language (OWL) as a conceptual modeling language. This paper has been published in Journal of Database Management. The second paper relates to the development of a conceptual model of knowledge in the context of knowledge management systems (KMS). This paper will be submitted to Information Systems Research shortly. The third paper is an empirical assessment of using ontologies for knowledge identification. This paper has been accepted for publication at MIS Quarterly. TEACHING Interests Information Systems Analysis and Design, Business Intelligence, IT Project Management, IS Audit and Control, Introductory programming, Networking and Security, Database Management Systems, Geographic Information Systems, Business Data communications, Business Research Methodologies, Introduction to Information Systems, Developing Business Applications, e-business technologies, Accounting Information Systems.

Page 5 Courses developed Business Intelligence Technologies (offered in fall 2007 at University of British Columbia) Business Modeling for Information Systems (offered in fall 2008 at Texas A&M International University) Teaching Case Studies Developed Developing Credit Card Processing Information Systems (Jointly developed with William Tan, Sauder School of Business and Y.M. Cheung, Sauder School of Business, (used in Information Systems Technology and Development courses) "Reviewing research applications" (used in the MBA program, Sauder School of Business) "There's fast food and there is KFC" (used in Information Systems Analysis and Design courses) Courses and teaching evaluation Course Name Program Year Class size Taught at A.R. Sanchez Jr. School of Business, Texas A&M International University Information Systems Analysis (MIS 5350) Masters of Science 2011 11 4.6 Information Systems Design (MIS 5380) Masters of Science 2011 09 4.9 Information Systems Analysis (MIS 5350) Masters of Science 2010 10 4.8 Information Systems Design (MIS 5380) Masters of Science 2010 10 4.2 Information Systems Analysis (MIS 5350) Masters of Science 2010 12 4.7 Information Systems Design (MIS 5380) Masters of Science 2010 13 4.8 IT Networking and Security (MIS 5340) Masters of Science 2010 15 4.1 IT Networking and Security (MIS 5340) Masters of Science 2009 14 4.5 Business Modeling for IS (MIS 4399) Bachelor of Commerce 2009 11 4.8 Business Modeling for IS (MIS 5399) Masters of Science 2009 6 4.6 Business Modeling for IS (MIS 5399) Masters of Science 2009 6 5.0 IT Networking and Security (MIS 5340) Masters of Science 2009 18 4.4 IT Networking and Security (MIS 5340) Masters of Science 2008 26 4.8 Business Modeling for IS (MIS 4399) Bachelor of Commerce 2008 14 4.0 Taught at Sauder School of Business, University of British Columbia Information Systems Technology & Diploma in Accounting 2007 80 4.4 Development (COMM 335) Information Systems Technology & Diploma in Accounting 2007 80 4.6 Development (laboratory) (COMM 335) Introduction to e-business (COMM 336) Bachelor of Commerce 2007 29 4.4 Introduction to MIS (COMM 391) Bachelor of Commerce 2005 50 4.2 Introduction to e-business (COMM 336) Bachelor of Commerce 2005 19 4.4 Evaluation (out of 5.0)

Page 6 APPOINTMENTS Saint Louis University Assistant Professor, since August 2012 Texas A&M International University Assistant Professor 2008-2012 Sauder School of Business, University of British Columbia Isvor Fiat India Private Limited, New Delhi, India (A Consulting & Training Company of Fiat India) Brindavan Beverages Private Limited (a Coca- Cola Bottler), Bangalore, India Advisory Resources in Marketing, New Delhi, India Post Doctoral Fellow (2007-2008) Responsibilities: conducted research and taught undergraduate business courses at Sauder School of Business Senior Executive Projects & Administration (2000-2001) Executive Projects & Administration (1998-2000) Responsibilities: (1) executed consulting projects for Fiat India clients (2) led business process redesign project for Case New Holland Tractors, developed business process models for ERP implementation (Baan ERP) at Case New Holland Tractors Marketing Executive (1997-1998) Responsibilities: applied Geographical Information Systems (GIS) to analyze sales and marketing activities and to provide delivery route planning. Junior Consultant (1996-1997) Responsibilities: Developed sales and marketing plan for Blossom Kochhar Beauty Products Ltd., New Delhi. SERVICES Reviewer (Journals and Conferences) Communications of the ACM 2012 MIS Quarterly 2009, 2010, 2011 Information Systems Research 2011 The DATA BASE for Advances in Information Systems 2010 Conference on Advanced Information Systems Engineering (CAiSE) 2005, 2012 International Conference on Information Systems (ICIS) 2006, 2007, 2011 Conceptual Modeling Conference (ER) 2010, 2005 American Conference on Information Systems (AMCIS) 2010, 2007 Pacific Asia Conference of Information Systems 2009 Journal of Association of Information Systems 2008

Page 7 IEEE Transactions on Knowledge and Data Engineering 2005, 2006 Journal of Decision Support 2005 Decision Support Systems 2006 University committee Member of the Institutional Review Board 2009-2011 Member of the Undergraduate Curriculum Program Committee 2010-2011 Member of the Faculty Mentorship Committee 2010 Member of the University Technology Committee 2008-2010 Member of the Curriculum & Academic Masters Programs Committee 2009-2010 Member of the Research Committee 2009-2011 Member of the Scholarship, Honors & Awards Committee 2009-2010 Member of the A.R. Sanchez School of Business Curriculum Development Committee 2008-2009 Community Systems Analysis and Design Special Interest Group- Vice President 2012-2014 Systems Analysis and Design Special Interest Group Workshop, Vancouver, 2012- Co- Chair Publicity Chair Entity Relationship (ER) Conference, 2010, Vancouver, Canada PhD Student Representative -AIS Special Interest Group on Systems Analysis and Design (SIGSAND) (2006-2008) Vice President of Indian Students Association (Utsav), University of British Columbia, Vancouver (2002-2003) General Secretary of Regional College of Education, Bhubaneswar, India (1993-94)