Basic Training Field Guide Instruction Manual



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Transcription:

Basic Training Field Guide Instruction Manual

ecarlist Inventory Management ebay ebay Motors Performance Consultants Our ebay Motors Performance Consultants provide dealer support and training with a focus on ebay Motors as a marketing channel. The team members consult with dealers to more effectively list the proper inventory on ebay and increase revenue through focused best practices and strategies tailored to each dealer s needs. Some of the topics the consultants can help with include: Setting up default ebay Motors settings Creating listings that are cohesive with dealership branding Understanding ebay s listing fees Understanding common ebay errors and warnings Successfully selling on ebay Motors Using ebay Local as an effective inventory marketing tool Developing phone scripts and talking points for sales staff For a FREE consultation, custom-tailored to your dealership, call or email the ebay Consultants. 855.656.6501 2012 DealerTrack, Inc. All rights reserved.

Understanding ebay s Terminology Subtitle Description Pricing Start Price Reserve Buy It Now Duration/Start Time Automatically Lower Reserve 855.656.6501

ecarlist Inventory Management ebay Dealertrack ecarlist Tutorial Link My ebay Motors Account to ecarlist You can link your ebay Motors account within ecarlist by following these simple steps: Step 1: Step 2: Step 3: 2012 DealerTrack, Inc. All rights reserved.

Dealertrack ecarlist Tutorial Switch ebay Templates You can switch to a different ebay template within ecarlist by following these simple steps: Step 1: Step 2: 855.656.6501

ecarlist Inventory Management ebay Step 3: Step 4: 2012 DealerTrack, Inc. All rights reserved.

Dealertrack ecarlist Tutorial Add Terms & Conditions You can add Terms & Conditions to your ebay listings within ecarlist by following these simple steps: Step 1: Step 2: 855.656.6501

ecarlist Inventory Management ebay Step 3: Step 4: 2012 DealerTrack, Inc. All rights reserved.

Dealertrack ecarlist Tutorial Send to ebay You can send a vehicle to ebay Motors within ecarlist by following these simple steps: Step 1: Step 2: Step 3: Step 4: Step 5: 855.656.6501

ecarlist Inventory Management ebay Step 6: Step 7: Step 8: 2012 DealerTrack, Inc. All rights reserved.

Dealertrack ecarlist Tutorial Set Up Lead Forwarding You can set up ebay email and lead forwarding within ecarlist by following these simple steps: Step 1: Step 2: you. Ebay Bids Ebay Form Leads Ebay Leads Ebay Local Leads 855.656.6501

ecarlist Inventory Management ebay Step 3: Step 4: Step 5: Step 6: 2012 DealerTrack, Inc. All rights reserved.

Dealertrack ecarlist Tutorial Update ecarlist With Your ebay Password You can update your ebay Motors password within ecarlist by following these simple steps: Step 1: Step 2: Step 3: 855.656.6501

ecarlist Inventory Management ebay Print Reports for ebay Listings You can print auction, bid, and expense reports for your ebay listings within ecarlist by following these simple steps: Step 1: Step 2: 2012 DealerTrack, Inc. All rights reserved.

Dealertrack ecarlist Tutorial Reaching 40+ Photos 3/4 Driver Side Front Rear Full Driver Side 3/4 Driver Side Rear 3/4 Passenger Side Rear Passenger Side Rear 3/4 Passenger Side Front Straight Shot Straight Shot Front Inside Shot Driver Side Door Open Inside Shot Passenger Door Open Inside Shot Rear Driver Side Door Open Inside Shot Rear Passenger Door Open 3/4 Driver Side Close Up 3/4 Driver Side Rear Close Up 3/4 Passenger Side Close Up 3/4 Passenger Side Rear Close Up Rear Driver Side Door Front Passenger Door Front Driver Side Door 855.656.6501 Rear Passenger Door

ecarlist Inventory Management ebay Full Dash Steering Wheel Cruise Control Odometer Close-up Control Center Stereo/Navigation Temperature Controls Center Console Glove Box Glove Box Open Gear Shifter Lever Pedals Front Seats Driver Seat Adjustment Back Seat Back Seat Consoles Sunroof/Moonroof Inside Lights and Rearview Mirror Front Passenger Door Storage Center Console Detail with AC Plug-ins 2012 DealerTrack, Inc. All rights reserved.

Dealertrack ecarlist Tutorial Reaching 40+ Photos (continued) Door Controls Back Seat Controls Fold Down Capabilities Back of Seat Storage Rear View Fold Downs Storage Compartments Rear View Trunk Front View Engine Take a picture of all 4 Tires and Rims Take a picture of the tread on at least 1 tire or all 4 tires Tread Depth Meter 855.656.6501 Straight Shot Engine Floor mats Owner s Manuals

ecarlist Inventory Management External Features Window Sticker NADA or KBB Info Trim Model or Sub Model Emissions Information Keys ebay Salesman Picture Vin Plate Dealer Awards Take a picture of any extra features not shown. Classic Cars take a picture of the under carriage and frame. Make sure photos are crisp and clear. Try to take all photos at the same landscape aspect ratio. 2012 DealerTrack, Inc. All rights reserved.

Increase Profit Through Photography Send an email to photoguide@ecarlist.com to receive our 4-page guide to dealership photography. Taking ownership of vehicle photography and merchandising leads to increased profits for 50 41.4 dealerships. 40 30.7 30 In-house merchandising on average: Decreased time to market by 4.2 days Decreased days in stock by 10.7 days Increased average 90-Day-Unit-Sales by 23% Increased average 90-Day profit by $72,000** Increased annual profit by $288,000 20 10 0 Avg. Days In Stock 11.3 7.1 Avg. Time To Market 50 40 30 20 41.4 40 30.7 50 41.4 30.7 30 40 10 30.7 20 30 0 11.3 10 20 11.3 Avg. 7.1 Days 0 7.1 10 In Stock Avg. Days 0 Avg. Days Avg. Time In Stock Avg. Days Avg. Time In Stock To Market In Stock To Market 400 300 200 100 400 307.2 249.1 400 307.2 307.2 300 307.2 249.1 249.1 249.1 300 200 200 100 0Avg. 90 Day Unit Sales Avg. 90 Day Unit Sales 0 855.656.6501 41.4 400 307.2 30.7 249.1 300 50 41.4 100 11.3 7.1 11.3 7.1 Avg. Time 0 Avg. 90 Day Unit Sales Avg. 90 Day Unit Sales 200 100 0 To Avg. Market Time To Market Merchandising Merchandising Outsourced (Lot Service) In-House Outsourced (Lot Service) In-House In-House Avg. 90 Day Unit Sales Merchandising Merchandising Outsourced (Lot Service) Outsourced (Lot Service) In-House

Preferred Provider ecarlist Inventory Management ebay Make The Most of Your ebay Listings Dealertrack ecarlist - The World s Most Comprehensive ebay Inventory Management System The ecarlist Difference The Most Successful The Most Advanced The Most Support The Most Mobile The Most Powerful The Most Value The Most Integration The Most Automation More of the Most The Most Performance Contact Our ebay Team The Most Simple (855) 656-6501 2012 DealerTrack, Inc. All rights reserved.

Why ebay? When deciding whether ebay is the right move for you and your dealership, consider these statistics*: Percentage of buyers who will visit the Internet to help form their decision prior to purchasing a vehicle 85% sold to date on ebay Motors 110 MILLION ACTIVE USERS WORLDWIDE of vehicles sold on ebay Motors are interstate transactions 75% are sold every week via the ebay iphone App 855.656.6501

ecarlist Inventory Management ebay ebay Testimonials See What Our Dealers Have to Say About Us I have been with ecarlist for over 3 years now [and they have] an excellent tool for loading inventory to ebay. The tool is quite simple to use and has made us very efficient. As we all know, efficiency is the name of the game in this business today. [The ebay Consultant Team has] been such a pleasure to work with. If they can t take my calls, they always call back shortly. I would highly recommend ecarlist and their ebay listing tool. I couldn t imagine being without it!! Jeff Schrier Schrier Automotive [I d like] to express my utter satisfaction with ecarlist and their ebay Team. Through their great listing program and superb support team we became a 2011 ebay Motors Top Strategic Seller. We sell an average of 75-100 vehicles per month off of ebay Motors and we could not do it without ecarlist. There is not a better listing tool out there, bottom-line. Also, [their ebay Consultants] make a great team and are there to support their dealers 24/7. They have varied backgrounds [and their] knowledge and dedication should be an industry standard in dealing with a listing tool. ebay by far is our greatest source of vehicle sales. We derive between 50-60% of our 3,000 monthly leads from ebay. It has been a game changer for us and I could not contemplate a dealership in this industry that does not use ebay to its fullest. Combining ebay (the best marketplace for vehicles), ecarlist (the best listing tool in the marketplace), and the ecarlist ebay team (the best in the industry) will yield phenomenal results for anyone looking to increase their business. There is no better solution in the industry that will catapult you to increased sales. Chris Slaydon Director of ebusiness Vernon Auto Group Being an ebay dealership for the past 8 years, we can t image using anything else but ecarlist. The interface is really simple to use and easy [for] training our staff. Daniel Fonseca RPM Motors 2012 DealerTrack, Inc. All rights reserved.