Cold Calling Scripts For Agencies The following is for agencies that sell SEO services. BE SUPER SURE TO WATCH MODULE 7. This will ensure you understand why you are saying certain things. Also do not be afraid to put this in your own words. Beginning the call (This is how to start every call) Rings Hello, my name is can I talk to someone about SEO for businesses If they say they are the person to talk to Okay great are you the person who handles the link building and technical side? I had questions about that. If they forward you ask the person Hey, nice to meet you I am. Are you the person who handles the link building and technical side? I had questions about that. If they say no May I talk to that person, I had some questions about link building 9/10 times they will send you to the SEO Manager OR you will already be talking to them. At this point jump to one of the sales strategies below
Standard Strategy Hello, my name is (Just jump RIGHT into this and try to get it all out) Look I am sure you get this all the time so I will cut to the chase, I just only want 30 seconds of your time. I run an off page SEO service that specifically caters to high end agencies like yours. Basically you give us the URLS and keywords of your clients. Then at the push of a button we rank them higher in Google for you. Now what I wanted to is not try to sell you on it and see if I could simply interest you in looking at some of the staggering results we are getting in the CURRENT algorithm. We are consistently having our clients seeing an average of 30 spot gains and first pages rankings in even tough niches. (If they cut you off with something like "I am busy") Oh totally, I used to actually work at an agency hence why I am going to be super short. (Then jump to) If you like I can send you a collection of case studies and tracking. On top of that if you have quick questions I would have no problem calling back later If they say yes Great, do you have an email I could send the results to? If they say no Thanks for your time! (Remember we did not say our businesses name, so we can call back 1-2 weeks later..maybe he was just in a pissy mood) Once they said yes and given you their email
Okay awesome. Just FYI when your looking at these results they are ALL post EMD, Penguin, and panda. We are also not effected by the last penguin update Also I get this a lot, all our links are clean and non spammy so you can show them to clients if you wish. We also handle EVERYTHING for you, down to the creation of content for the links. It is literally push button on your side! Okay I will just send you the email! Talk to you soon (This should LITERALLY only take 2 minutes) In the email Hey Here is a link to those case studies we talked about. If you have any questions I am here to answer them. I can also call you to answer any specifics. Talk to you soon! (Your name) Intimidation Strategy Hello, my name is (Just jump RIGHT into this and try to get it all out) Look I am sure you get this all the time so I will cut to the chase, just only want 30 seconds of your time. I run an off page SEO service that specifically caters to agencies like yours. Basically you give us the URLs and keywords of clients and at the push of a button we rank them higher in Google for you. Now first off.our doors are totally closed right now, we are at capacity. However
we are taking 5 more clients in a week. What I wanted to, is not try to sell you on it and see if I could simply interest you in looking at some of the staggering results we are getting in the CURRENT algorithm. We are consistently having our clients seeing an average of 30 spot gains and first pages rankings in even tough niches. If you like what you see, we could reserve you for a spot on our waiting list to give you a good chance of getting in. Would this work for you? If Yes Get their email and repeat the process we went through in the first strategy. This time though send them to the results page WITH the opt in instead. (Covered in the end of module 7) For Web Design Companies Beginning Of Call Rings.. Hey, my name is I saw your business online and had a question. Do you offer SEO for your clients after the site is designed? If No Oh. Well before I continue. I am sure you know that it is pretty common for most web design companies to offer SEO as an up sale to their design product since it is so easy to tack on
I mean you literally get to tack a nice pricey reoccurring tag onto every site you make. The reason I am calling is because I run a SEO outsourcing business specifically designed to help web design companies start adding SEO services as an up sale. Basically you give us the URL and the searches your client want to rank for and bam That is it. You now can charge them reoccurring. Now I don't want to used car sales man pitch you on the phone lol What I wanted to do is simply see if I could show you some results we have gotten for OTHER web design companies. (It basically even lets you compete or outshine agencies. Would you like to see that? If yes Great can I get your email? (Bam use the same email strategy from the standard agencies strategy) If they DID offer SEO Services The reason I am calling is because I run a SEO outsourcing business specifically designed to help web design companies have extremely competitive SEO results for their clients Our service provides results that basically make agencies look silly, allowing to you to charge way more for your SEO optimization, make it recurring, and keep clients on it for longer. (Many of our clients get page one in a few weeks) Basically you give us the URL and the searches your client want to rank for and bam that is it. You now can Now I don't want to used sales man pitch you on the phone lol What I wanted to do is simply see if I could show you some results we have gotten for OTHER web design companies. (It basically even lets you compete or
outshine agencies. Would you like to see that? If yes Great can I get your email? (Bam use the same email strategy from the standard agencies strategy)