Special Advertising Section. 2012 Orlando



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In a consumer study about dynamics between wealth managers and their clients, Fivofessional polled wealth managers and consumers about communications. Both groups said that connecting three to four times a year is the right communications strategy, but expectations are not aligned in all areas: 29 percent of consumers want to be contacted by their wealth manager whenever events require an update; only 7 percent of wealth managers say they contact clients based on the impact of events. 63 percent of consumers say they receive the right amount of communication from their wealth manager. From research conducted by Fivofessional, April 2011. Wealth managers, broadly defined, are those individuals who help you manage your financial world and/or implement aspects of your financial strategies. Common examples of wealth managers A Select Award Award 2012 Orlando Five Star Wealth Managers ofessional are financial advisors, financial planners, investment advisors, tax advisors and estate planning attorneys. How do you find a wealth manager with experience, who has a good base of clients with high retention rates, and who has undergone a regulatory and complaint review? And when you find them, are they accepting new clients? Orlando Magazine and Fivofessional partnered to find wealth managers who satisfy 10 objective eligibility and evaluation criteria that are associated with wealth managers who provide quality services to their clients. Among many distinguishing attributes, the average oneyear client retention rate for this year s award winners is more than 96 percent. Don t listen to other people. Investigate for yourself. Be wary of advisers who say they never had a down year. Fivofessional Five Star Wealth Manager The are a select group, representing less than 2 percent of the wealth managers in the Orlando area. (1) Although this list is a useful tool for anyone looking for help in managing their financial world or implementing aspects of their financial strategies, it should not be considered exhaustive. Undoubtedly, there are many excellent wealth managers who, for one reason or another, are not on this year s list. Fivofessional In order to consider a broad population of high-quality wealth managers, award candidates are identified by one of three sources: firm nomination, peer nomination or pre-qualification based on industry standing. Self-nominations are not accepted. Orlando award candidates Candidates were identified using internal and external research data, including a survey to more than 3,800 registered financial services professionals and all identified financial service companies in the area that are registered with FINRA or the SEC. Fivofession Fivofes www.fivestarprofessional.com: Five Star award information FS 1

Determination Of Award s Research Disclosures FS 2 Five Star award information: www.fivestarprofessional.com Award candidates who satisfied 10 objective eligibility and evaluation criteria that are associated with wealth managers who provide quality services were named 2012 Five Star Wealth Managers. (2) Eligibility Criteria Required (3) 1. Credentialed as an investment advisory representative (IAR), a FINRA-registered representative, a CPA or a licensed attorney. 2. Actively employed as a credentialed professional in the financial services industry for a minimum of five years. 3. Favorable regulatory and complaint history review. (4) 4. Fulfilled their firm review based on internal firm standards. 5. Accepting new clients. Evaluation Criteria Considered (3) 6. One-year client retention rate (the average one-year client retention rate of this year s award winners is more than 96 percent). 7. Five-year client retention rate. 8. Non-institutional discretionary and/or non-discretionary client assets administered (this year s award winners administer an average of $83 million in client assets). 9. Number of client households served (on average, this year s award winners serve 228 households). 10. Education and professional designations. ofessional Wealth managers do not pay a fee to be considered or placed on the final list of Five Star Wealth Managers. The Five Star award is not indicative of the wealth manager s future performance. Wealth managers may or may not use discretion in their practice and therefore may not manage their clients assets. The inclusion of a wealth manager on the Five Star Wealth Manager list should not be construed as an endorsement of the wealth manager by Fivofessional or Orlando Magazine. Working with a Five Star Wealth Manager or any wealth manager is no guarantee as to future investment success, nor is there any guarantee that the selected wealth managers will be awarded this accomplishment by Fivofessional in the future. Fivofessional is not an advisory firm, and the content of this article should not be considered financial advice. For more information on the Five Star award and the research/ selection methodology, go to www.fivestarprofessional.com. (1) 1,590 award candidates in the Orlando area were considered for the Five Star Wealth Manager award. 117 (approximately 7 percent of the award candidates) were named 2012 Five Star Wealth Managers. Fivofessional (2) Wealth managers were required to certify that any information they provided was accurate. (3) Criteria 4, 8 and 9 do not apply to attorneys or CPAs. (4) As defined by Fivofessional, the wealth manager has not: Been subject to a regulatory action that resulted in a license being suspended or revoked, or payment of a fine. Had more than a total of three customer complaints filed against them (settled or pending) with any regulatory authority or Fivofessional s consumer complaint process. Individually contributed to a financial settlement of a customer complaint filed with a regulatory authority. Filed for personal bankruptcy. Been convicted of a felony. 2012 The Five Star award goes to less than 7 percent of wealth managers. Insights from Five Star Wealth Managers Wishful thinking is not planning. If you plan for the worst, you will never be unpleasantly surprised. Clients don t care how much you know until they know how much you care. Only invest in something that you understand. What matters most is how you recover from setbacks. Fivofessional Fivofessional conducts a regulatory review of each nominated wealth manager using the Investment Adviser Public Disclosure (IAPD) website. Fivofessional also uses multiple supporting processes to help ensure that a favorable regulatory and complaint history exists. Data submitted through these processes was applied per the above criteria: Each wealth manager who passes the Fivofessional regulatory review must attest that they meet the definition of favorable regulatory history, based upon the criteria listed above. Fivofessional promotes via local advertising the opportunity for consumers to confidentially submit complaints regarding a wealth manager. Fivofessional contacted approximately 1 in 12 households identified as having a high propensity to use the services of wealth managers in order to provide consumers the opportunity to submit complaints regarding a wealth manager. More than 10,900 households in the Orlando area were contacted. The Five Star Wealth Manager selection criteria was updated for the 2012 award year. 2005 2011 Five Star Wealth Managers scored highest in overall satisfaction based on feedback from clients, peers and industry experts. No more than 7 percent of wealth managers receive the award each year. The selection process for the 2005 2011 award winners can be found at www.fivestarprofessional.com/2011/wealth_managers_research_overview.php. Fivofession Fivofes

Business Planning William Boyles Gray-Robinson, PA Scott Peelen MPC/Moreno Peelen Pinto & Clark Estate Planning Randy Bryan Hoyt & Bryan Barbara Coenson Coenson Law, PA Stephen Dunegan Akerman Senterfitt Margaret Peggy Hoyt The Law Offices of Hoyt & Bryan Kristen Jackson Jackson Law, PA Tony Keena Estate & Business Planning Group Page 9 Ivan Lefkowitz Lefkowitz Shaw & Sentner Attorneys Scott Miller Broad & Cassel Eric Millhorn Millhorn Law Firm Craig Pearlman Killgore Pearlman Stamp Ornstein & Squires, PA Norma Stanley Lowndes Drosdick Doster Kantor & Reed, PA Hallie Zobel Bailey Zobel Pilcher Financial Planning Jesse Anderson Merrill Lynch Joseph Avallone Retirement Planning Associates Robert Breske Breske & Breske Scott Cadwell Cadwell Wealth Group Brett Canarelli Centerstate Financial Services Rey Descalso Privada Wealth Gregg Emch Morgan Stanley Smith Page 9 Robert Emerson Morgan Stanley Smith James Eshelman Ameriprise Financial Kevin Farrow SunTrust Investment Services Charles Fitzgerald III Moisand Fitzgerald Tamayo Karen Flynn Raymond James Financial Services Page 9 Michael Fraher Ameriprise Financial Page 8 Award winners listed by primary services and listed alphabetically by last name. Brian Fricke Financial Concepts Karl Furno Mosaic Wealth Group Joel Garris Nelson Investment Planning Services Ronald Garrison Morgan Stanley Smith Derek Grimm Merrill Lynch James Hasley Elite Financial Partners Nancy Hecht Certified Financial Group Alexander Hernandez SunTrust Bank/ SunTrust Investment Services Page 9 Alberto Herran Ameriprise Financial Timothy Jernigan Morgan Stanley Smith Page 6 William Jones Stonebridge Financial Planning Group Scott Keiber Raymond James Financial Services Steven Kurland 360 Financial Firm Hilgardt Lamprecht The Lifewealth Group Tim Looney Tim Looney Investments Sean Marlowe Marlowe, Petty & Associates/Ameriprise Financial Services, Inc. Kent McKee 4 th Generation Financial Steven Merenda Ameriprise Financial Tony Moreno, Jr. MPC Wealth Scott Morris Thrivent Financial Damon Nicholson Morgan Stanley Smith Dennis Nolte Capital Guardian Wealth Christopher Pashley Merrill Lynch Anthony Perrone Estate & Business Planning Group Page 7 Paul Prewitt Ameriprise Financial Bryan Repple G.A. Repple & Company Eric Rivera Fairwinds Credit Union Brandon Ronca Ameriprise Financial Thomas Ruggie Ruggie Wealth ofessional Conrad Santiago Conrad Santiago & Associates/Ameriprise Financial Services, Inc. Donald Schultz RBC Wealth Douglas Sheahan Morgan Stanley Smith Kimberly Sterling Resource Consulting Group Todd Stevens Morgan Stanley Smith Kimberly Stewart KRS Wealth Marilyn Swan Morgan Stanley Smith Kevin Taylor Provident Financial Consulting Page 8 Kyle Taylor Provident Financial Consulting Page 8 Bob Thwaites Morgan Stanley Smith Greg Vandergrift Ameriprise Financial Chad Warrick Summit Wealth Page 9 Dianne Webb Stonebridge Financial Planning Group Todd Woodard Mosaic Wealth Group Kirk Barr Young Barr Financial Services Investments Rick Ahl Ahl Investment Nora Bagby Wells Fargo Advisors, LLC Sam Bellamy Morgan Stanley Smith Michael Brodsky Brodsky Paynter & Associates/Ameriprise Financial Services, Inc. Kenneth Burke Merrill Lynch George Burmann J.P. Turner & Company Brian Coatoam Merrill Lynch Daniel Davis Capital Guardian Wealth Robert Davis Davis Investment Steve Eley Morgan Stanley Smith Max Elson Morgan Stanley Smith D. Brooks Emerson Merrill Lynch Fivofessional Fivofessional Fivofession Fivofes www.fivestarprofessional.com: Five Star award information FS 3

Lewis Eddie Fisher Morgan Keegan & Company Cindy Fowler New England Financial Robert Harvie Morgan Stanley Smith Page 5 Eric Hoebbel American Harbour Wealth Mark Holder Wells Fargo Advisors, LLC Christopher Hunter Wells Fargo Advisors, LLC Christopher Hylen Water Oak Advisors Shawn Jiles Merrill Lynch Timothy Kelley Morgan Keegan & Company Leslie Kelly American Financial Advisors Roy E. Kelsey Wells Fargo Advisors, LLC Vicki Kovach Certified Financial Group FS 4 Five Star award information: www.fivestarprofessional.com Award winners listed by primary services and listed alphabetically by last name. Gladwyn Kurian Morgan Stanley Smith Mara Levitt Merrill Lynch Carlos Lievano Morgan Keegan & Company John Maxwell Merrill Lynch Dan Moisand Moisand Fitzgerald Tamayo Richard Ott Wells Fargo Advisors, LLC Richard Panchookian Alta Vista Wealth Brent Ramsey Edward Jones Richard Sanfilippo Morgan Stanley Smith Beth Smith Morgan Keegan & Company Kirk Tassell Stockcross Financial Services Scott Thomas Stewardship Matters ofessional Rebecca True True Capital Advisors Christian Von Eberstein-Hart Wells Fargo Advisors, LLC Brandon Waters Morgan Stanley Smith Glenn Wheelock Wells Fargo Advisors, LLC Taxation Lee Anne Acosta Acosta Tax & Accounting Services Bonnie Duranceau CliftonLarsonAllen Leah James Gecko CPA Firm Linda Parks Parks Defilippo & Associates Marni Spence CliftonLarsonAllen Barbara Watkins Barbara D. Watkins, CPA Certified Financial Planner Board of Standards Inc. owns the certification marks CFP, CERTIFIED FINANCIAL PLANNER and the federally registered CFP (with flame logo) in the U.S., which it awards to individuals who successfully complete CFP Board s initial and ongoing certification requirements. The Chartered Financial Consultant credential [ChFC ] is a financial planning designation awarded by The American College. Top five questions that wealth managers want clients to answer: Fivofessional 1. What are your goals and objectives with your finances? 2. What is your most pressing need right now? 3. Where do you see yourself in 5, 10, 15 years? 4. Where are all of your assets invested now? Fivofessional 5. What is important about money to you? From research conducted by Five Star Professional, April 2011 Fivofession Fivofes

I welcome the opportunity to help meet your financial goals and aspirations. For more than 20 years, clients have trusted us to advise them on comprehensive solutions to help them optimize, preserve and pass on family wealth. As a portfolio manager, my team is qualified to independently manage client assets based on training, experience and commitment to service. On a fully discretionary basis, we identify and construct suitable investment portfolios in accordance with clients needs and objectives. Our investment services utilize one of the most customized approaches to portfolio management available in the investment industry today. ofessional Robert W. Harvie Custom Portfolios Are the Hallmarks of Our Success Award-winning service and advice requires a dedicated, qualified, experienced team. My team includes Senior Client Associates Jennifer Baer and Meegan Kicklighter and Financial Advisors James Wesche, Cindy Van Heyde, Joe Kelly and Mike Murphy. To all our clients: Thank you for the many years of trust and confidence which have made this award possible. We look forward to our continued relationship. 250 South Park Avenue, Suite 500 Winter Park, FL 32789 Office: (407) 740-4924 Toll-free: (800) 829-5105 Fax: (407) 740-4983 robert.harvie@mssb.com www.morganstanley.com/fa/robert.harvie 2012 Morgan Stanley Smith LLC. Member SIPC. Dedicated to personalized client relationships Qualified based on training, experience and commitment to service Accessible on a one-on-one basis to each and every client Titles: Wealth Advisor, Portfolio Director, Senior Vice President Designations: CFP, CIMA, Senior Investment Consultant Areas of Focus: Professional Portfolio, Municipal Bonds, Endowments and Foundations Fivofessional Fivofessional Fivofession Fivofes www.fivestarprofessional.com: Five Star award information FS 5

Five Star award winner Timothy M. Jernigan FS 6 Five Star award information: www.fivestarprofessional.com Our vision is to foster multigenerational relationships that establish and achieve financial goals through objective and holistic wealth planning. Working with our clients and their trusted advisors, Five Star award winner Timothy M. Jernigan and his team create comprehensive wealth management strategies for a limited number of individuals and families of significant wealth. We place our clients interest first, act with integrity and honesty, and strive for excellence in every facet of our practice. As of March 2012, The Park Avenue Group at Morgan Stanley Smith manages approximately $250 million in assets. The Park Avenue Group at Morgan Stanley Smith A Culture of Excellence 250 South Park Avenue, Suite 500 Winter Park, FL 32789 Office: (407) 740-4942 timothy.jernigan@mssb.com www.morganstanley.com/fa/theparkavenuegroup 2012 Morgan Stanley Smith LLC. Member SIPC. Comprehensive wealth planning Discretionary portfolio management Concierge services ofessional Timothy M. Jernigan, First Vice President, Senior Portfolio Manager, Wealth Advisor, CERTIFIED FINANCIAL PLANNER ; Kent Akins, First Vice President, Senior Portfolio Manager, Wealth Advisor, Chartered Financial Analyst ; Jennifer Baer, Senior Registered Associate; Meegan Kicklighter, Senior Client Service Associate Some of the best minds on Wall Street will be working with you. Fivofessional Fivofessional Left to right: Jennifer Baer, Five Star award winner Timothy M. Jernigan, Meegan Kicklighter, Kent Akins Fivofession Fivofes

Tony Perrone Estate and Business Planning Group, Wealth Managers ofessional Left to right: Seated: Jeff Heard, Jeff Green Standing: Jim Greene, Five Star award winner Tony Perrone and two-year winner Tony S. Keena Starting Social Security? Don t make a mistake: www.socialsecurityplan.com Advanced investment principles FRS planning: www.myfrs.com Titles: Tony Perrone is the president and host of Now You Know, a financial show on 96.5FM Licenses: Series 6, 7, 24, 51, 66 Life, Health and Annuity Our Regular Client Review Program (RCR) has made a difference with our clientele, meeting with them every quarter face to face to review their current situation. All advisors want to set up accounts, but only a few want to monitor them year after year. The Estate and Business Planning Group has eight special 305 Douglas Avenue Altamonte Springs, FL 32714 Office: (407) 389-1122 Toll-free: (866) 669-8566 www.drophelp.com Money, Estate and Tax Planning Strategies Fivofessional Fivofessional Fivofession client events per year to educate clientele on the current financial environment, and some are recreational events. You have earned it, we help you keep it. Listen to Now You Know at 9:00 a.m. on Sundays. Fivofes Securities and Investment Advisory Services offered solely through Ameritas Investment Corp (AIC). Member FINRA, SIPC. AIC and Estate and Business Planning Group are not affiliated. Additional products and services may be available through Estate and Business Planning Group that are not offered through AIC. 5900O Street Lincoln, NE 68510. (402)467.6900. www.fivestarprofessional.com: Five Star award information FS 7

FS 8 Five Star award information: www.fivestarprofessional.com Left to right: Christina Jones, two-year winner Michael Fraher and Barbara De Bord Michael believes success comes from defining your goals then following a disciplined approach. Ameriprise Platinum Financial Services advisors hold industry-recognized financial planning credentials and maintain a high level of client satisfaction. He works closely with you to explore the full range of opportunities your wealth can bring and advises you on the best strategies for harnessing its potential. Your well-being is about his superb service and passion for success. Michael A. Fraher Financial Advice Aligned With Client Values Retirement planning strategies Tax planning strategies Estate planning strategies Financial Advisor, Franchise Owner MBA, ChFC, AEP, CRPC, LUTCF 719 Peachtree Road, Suite 100 Orlando, FL 32804 Office: (407) 206-7487 michael.a.fraher@ampf.com www.ameripriseadvisors.com/michael.a.fraher Investors should conduct their own evaluation of a financial professional as working with a financial advisor is not a guarantee of future financial success. Brokerage, investment and financial advisory services are made available through Ameriprise Financial, Member FINRA and SIPC. Some products and services may not be available in all jurisdictions or to all clients. Left to right: Two-year winner S. Kyle Taylor, Shelli Ghezzi and two-year winner T. Kevin Taylor Provident is a team of professionals with broad credentials and experience implementing long-term disciplined strategies. Kevin and Kyle assist individuals and business owners to evaluate their current situation and help define future goals. Before Provident, Kevin practiced law focusing on tax, estate and asset protection planning. Kyle focuses on developing retirement income strategies for individuals. Together, they provide a team approach to help construct a truly comprehensive financial plan. ofessional Fivofessional Fivofessional Fivofession Fivofes Trust Provident Financial Consulting Group Integrity Experience Values-Based Planning With Credentials and Experience T. Kevin Taylor, JD, LL.M., President S. Kyle Taylor, Principal 1407 East Robinson Street Orlando, FL 32801 Phone : (407) 872-3888 kevin@providentconsultant.com kyle@ providentconsultant.com www.providentconsultant.com Securities and Investment Advisory Services offered through NFP Securities, Inc. Member FINRA/SIPC. NFP Securities, Inc. is not affiliated with Provident Financial Consulting, LLC or Fivofessional.

Karen J. Flynn 220 E Central Pkwy., Ste. 3040 Altamonte Springs, FL 32701 Phone: (407) 478-0374, Ext. 28 karen.flynn@raymondjames.com www.raymondjames.com/ karenflynn Business owners look to Karen to help them manage the investments in their company's qualified plans, such as defined benefits, 401(k), etc. Through strategic partnerships, Karen also helps with family succession or retirement exit planning strategies. Securities offered through Raymond James Financial, member FINRA/SIPC. Chad A. Warrick 5337 Millenia Lakes Blvd., Ste. 225 Orlando, FL 32839 Office: (407) 656-2252, Ext. 1010 Toll-free: (866) 977-2252 cwarrick@swmria.com Solid, Safe Growth and Trusted Advice A recognized leader in wealth management Comprehensive and collaborative approach Proactive, personal and detailed service Title: Senior Wealth Advisor For more than a decade, second-time Five Star Wealth Manager award winner Chad Warrick has served as the trusted advisor to individuals, businesses and institutions. Specializing in the areas of risk management, investment and cash flow analysis, and retirement and education planning, Chad s delivery of consistent and reliable performance and unbending client advocacy has contributed to a client retention rate far exceeding industry average. Call us, we can help. Gregg A. Emch 250 S Park Ave., Ste. 500 Winter Park, FL 32789 Direct: (407) 740-4922 Toll-free: (800) 829-5105 gregg.emch@mssb.com Titles: Vice President Financial Advisor, Portfolio Manager Twenty-four years of experience in the financial services industry practicing in Central Florida. Wealth management with a comprehensive focus on creating a secure retirement. My passion is developing lifelong relationships built on trust and ethics. 2012 Morgan Stanley Smith LLC. Member SIPC. ofessional Fivofessional Fivofessional Fivofession Fivofes Tony S. Keena 305 Douglas Ave. Altamonte Springs, FL 32714 Office: (407) 389-1122, Ext. 228 Cell: (407) 618-6435 TKeena@estateandbusiness.net www.estateandbusinessgroup.com Partner/Private Wealth Manager Providing services exclusively to high-networth and accredited investors in the following areas: wealth management, trust management, retirement income planning, trustee services, asset preservation, estate planning. Securities and Investment Advisory Services offered solely through Ameritas Investment Corp (AIC). Member FINRA, SIPC. AIC and Estate and Business Planning Group are not affiliated. Additional products and services may be available through Estate and Business Planning Group that are not offered through AIC. 5900 O Street Lincoln, NE 68510. (402) 467-6900. Find a financial planner who will take the time to educate you, eliminate the mystery and put you on the correct path. Five Star award winner Respect people s savings and how hard they worked for it. Alexander Hernandez 7677 Dr. Phillips Blvd. Orlando, FL 32819 Direct: (407) 226-3403 Office: (407) 237-4644 Alexander.Hernandez@SunTrust.com www.suntrust.com I advise on the development and implementation of investment strategies to help clients meet their immediate and future goals. I follow a disciplined process of assessing a client s financial situation, determining risk tolerance, and forming and executing an appropriate investment plan. Five Star award winner www.fivestarprofessional.com: Five Star award information FS 9